Ju Hee Oh Jae Won YoonMin Sik Kwon

Seung Tae Hong Susan Ko

Production and Operations ManagementSung Joo Bae

MARTIN GUITAR

TABLE OF CONTENTS Martin Guitar Background Informa-

tion Manufacturing Process Supply Challenge and Solution Inventory Challenge and Solution Fabrication Challenge and Solution Recommendations

BACKGROUND Christian Frederick Martin Sr. Founded in 1833 Nazareth, Pennsylvania –

Museum and Visitor’s Center Quality Instruments are main focus

Bookmatch-ing

Strutting

Constructing Sides

Manufacturing Process

Neck and Finger-board

Bridge and Saddle

Tuning Ma-chine

Stringing and Inspec-tion

Ready for Pick Up

CHALLENGESSupply Chain

-Competitive Resource-Unstable Inflow of Supply

-Limited Access to Resource

SOLUTIONSupply Chain

Customer Relation-

ships

Relation-ship Mar-keting for Growth

Supplier Re-lationships

Employee Relation-

ships

Diversify Supply Source

Create Alternative Re-source

Build Relationships

Relationship Management in Business….It’s more than just customers

CHALLENGES2. Inventory

Humidity

Temperature

SOLUTIONS Inventory storage facility

Wood is being transported into facilities according to

their type.

CHALLENGES3. Fabrication Problem

Produced Guitars by hand

Low Productiv-ity

Cannot follow the demand

SOLUTION CNC / CAD

CNC /Computer Numerical Con-trol

CAD / Computer-Aided Design

SOLUTION Automation

High Productiv-ity

Accuracy

RECOMMENDATIONS

1. Labor Force② Workers: Wood Assembling

① Workers: Wood Processing

RECOMMENDATIONS

1. Labor Force

Make it low!

InflowTrain-ing

Out-flowDeath

Chang-ing jobs

RECOMMENDATIONS

2. Set Guidelines

RECOMMENDATIONS

2. Set Guideline

Flexible Guide-

line

Cus-tomer A

Cus-tomer B

Cus-tomer C

Cus-tomer D

Q&A

Thank you