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‑ 1 ‑ agenda MONDAY, SEPTEMBER 26, 2016 The Hyatt Regency 151 East Wacker Drive 8:00 a.m. Registration Opens 8:30–10:00 a.m. Breakfast / Networking – In Exhibit Hall Welcome and Opening Remarks 9:45 – 10:00 a.m. NAWBO Review of 2016 Susan Dawson, President, NAWBO CHICAGO Susan Dawson, newly elected NAWBO Board President will highlight the challenges and achievements of 2016 for the NAWBO Chicago Chapter. 10:00–10:40 a.m. Growth and Culture—Thriving Together Amanda Lannert, CEO of The Jellyvision Lab Amanda will share her story of the rise, fall and resurrection of Jellyvision, a story of resilience, managing growth, focus on talent acquisition and diversity all the while building one of the strongest corporate cultures in Chicago. 10:40 – 11:20 a.m. Why Your Success Depends on a Pointy Point of View Suzanne Muchin, Co-founder and Principal of Mind + Matter Studio Individuals and brands no longer have barriers to entry to reaching the marketplace with their message. This makes it even more urgent to figure out how to communicate in ways that ensure that the right people pay attention to, and care about, what you have to say. Your strategy for being heard starts with having a point of view so sharp that it kicks people back on their heels. 11:20a.m.–12:00 p.m. Meet and Greet with Political Attendees in Exhibit Hall Kicked off by a few words from Deputy Mayor Andrea Zopp

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Page 1: MDAY, SPTMB 2, 201 The yatt egency 151 ast Wacer Drie …Bios_0.pdfThe yatt egency 151 ast Wacer Drie 12:00–1:20p.m. LUNCHEON Building and Using Your Network to Drive Sales Maria

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agenda

MONDAY, SEPTEMBER 26, 2016The Hyatt Regency

151 East Wacker Drive

8:00 a.m. Registration Opens

8:30–10:00 a.m. Breakfast / Networking – In Exhibit Hall

Welcome and Opening Remarks

9:45 – 10:00 a.m.

NAWBO Review of 2016Susan Dawson, President, NAWBO CHICAGO

Susan Dawson, newly elected NAWBO Board President will highlight the challenges and achievements of 2016 for the NAWBO Chicago Chapter.

10:00–10:40 a.m.

Growth and Culture—Thriving TogetherAmanda Lannert, CEO of The Jellyvision Lab

Amanda will share her story of the rise, fall and resurrection of Jellyvision, a story of resilience, managing growth, focus on talent acquisition and diversity all the while building one of the strongest corporate cultures in Chicago.

10:40 – 11:20 a.m.

Why Your Success Depends on a Pointy Point of ViewSuzanne Muchin, Co-founder and Principal of Mind + Matter Studio

Individuals and brands no longer have barriers to entry to reaching the marketplace with their message. This makes it even more urgent to figure out how to communicate in ways that ensure that the right people pay attention to, and care about, what you have to say. Your strategy for being heard starts with having a point of view so sharp that it kicks people back on their heels.

11:20a.m.–12:00 p.m.Meet and Greet with Political Attendees in Exhibit Hall

Kicked off by a few words from Deputy Mayor Andrea Zopp

Page 2: MDAY, SPTMB 2, 201 The yatt egency 151 ast Wacer Drie …Bios_0.pdfThe yatt egency 151 ast Wacer Drie 12:00–1:20p.m. LUNCHEON Building and Using Your Network to Drive Sales Maria

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agenda

MONDAY, SEPTEMBER 26, 2016The Hyatt Regency

151 East Wacker Drive

12:00–1:20p.m.

LUNCHEON

Building and Using Your Network to Drive SalesMaria Katris, Co-founder and CEO of Built In

Join us for an informative fireside chat with Maria Christopoulos Katris—Chicago entrepreneur and influencer — on her trajectory from consulting to co-founding and running Built In. Maria is an intrapreneur and entrepreneur who has 15+ years’ marketing, strategy and consulting experience and has worked in diverse industries including: healthcare, technology and in-home services. Get ready to be informed and inspired at this fireside chat, where Maria will share her journey so far, what she’s currently working on with an emphasis on community and business development, advising women business owners, the importance of building your network and facilitating connections.

1:20–2:05 p.m.

Why Your Digital Footprint MattersSima Dahl

Today’s technology advances are such that how you personally show up online, your Digital Footprint, is arguably as important as how your business shows up. The old adage still holds true: People buy from people they know, like and trust, and they refer them too. Sima will address how to ensure that your digital footprint is strong, tools and applications available and how strengthening your digital footprint is just good business sense!

2:05–2:45 p.m.

Expert Financial Insights and Strategies for You!Adela Cepeda, President A.C. Advisory, Inc.

A finance specialist since 1980, Adela Cepeda, president of A.C. Advisory, Inc., manages the structuring and execution of transactions in the capital markets for corporations and municipalities and has consulted on over $130 billion of municipal borrowings. Adela will be sharing her story and providing financial insights, recommendations and tips for women owned businesses.

2:45–3:15 p.m. Afternoon Break in Exhibit Hall

Page 3: MDAY, SPTMB 2, 201 The yatt egency 151 ast Wacer Drie …Bios_0.pdfThe yatt egency 151 ast Wacer Drie 12:00–1:20p.m. LUNCHEON Building and Using Your Network to Drive Sales Maria

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agenda

MONDAY, SEPTEMBER 26, 2016The Hyatt Regency

151 East Wacker Drive

3:15–4:00 p.m.

Keynote SpeakerJan Fields, former CEO, McDonalds, USA

Jan Fields incredible career story started with French fries in a McDonalds restaurant in Dayton, Ohio in 1978. Her hard work and dedication took her through all levels of the company, from restaurants to management and into the executive suite. Before leaving McDonalds USA, Jan was responsible for the strategic direction and overall business results of the 14,000 McDonalds restaurants throughout the United States. She will share her story while emphasizing leadership, women empowerment, innovation and the importance of health and nutrition.

4:00–4:15 p.m.

CLOSING REMARKS

NAWBO Moving ForwardWendy Jaehn, Executive Director, NAWBO Chicago

Wendy Jaehn will talk to NAWBO Chicago’s vision and plans for 2017 and how it is truly the “Year of You” for our members.

4:15 – 5:30 p.m. Closing Networking Reception

CONFERENCE SPONSORSCONFERENCE HOST

Page 4: MDAY, SPTMB 2, 201 The yatt egency 151 ast Wacer Drie …Bios_0.pdfThe yatt egency 151 ast Wacer Drie 12:00–1:20p.m. LUNCHEON Building and Using Your Network to Drive Sales Maria

bios

MONDAY, SEPTEMBER 26, 2016The Hyatt Regency

151 East Wacker Drive

Adela Cepeda, President A.C. Advisory, Inc.A finance specialist since 1980, Adela manages the structuring and execution of transactions in the capital markets. She worked on Wall Street prior to developing her own firm, A.C.

Advisory. Adela has led A.C. Advisory to a national leadership position in municipal financial advisory services with over $130 billion in completed transactions.

Adela also has extensive community involvement and currently serves on the Cook County Council of Economic Advisor and the City of Chicago Community Development Commission. She also serves on the board of the Chicago Foundation for Women and Arrupe College.

Ms. Cepeda is an honors graduate of Harvard College, has an MBA from the University of Chicago School of Business and an Honorary Doctorate of Humane Letters from Metropolitan College of New York.

Sima DahlWinget Spadafora & Schwartzberg, LLPDianna is a partner of Winget, Spadafora & Schwartzberg, LLP. Her practice includes a variety of litigation matters such as employment liability, commercial litigation, civil rights

violations, cyber liability, blogger liability and privacy claims. She also defends professionals including attorneys, accountants, financial services industry professionals, mortgage brokers, appraisers, home inspectors, and insurance agents and brokers. Ms. McCarthy earned her B.A. from Miami University. She received her J.D. from Widener University School of Law and an LL.M. in taxation from Villanova University School of Law.

Jan Fields, Former PresidentMcDonald’s USA, LLCOne of the most widely recognized women in business leadership and a popular public speaker Ms. Fields’ incredible career story started with French fries in a McDonald’s

restaurant in Dayton, Ohio in 1978. Hard work and dedication took her through all levels of the company, from restaurants into the executive suite. Before leaving McDonald’s USA, Ms. Fields was responsible for the strategic direction and overall business results of the 14,000 McDonald’s restaurants throughout the United States.

Ms. Fields currently serves on the boards of St. Louis-based Monsanto, Chico’s FAS and The Global Board of Ronald McDonald House Charities. She is a member of The Chicago Network, an organization of professional women in the upper echelons of business, the arts, government, and academia, as well as C200 and Women Corporate Directors.

Ms. Fields has been named to Forbes’ list of The World’s 100 Most Powerful Women, Fortune’s 50 Most Powerful Women in Business list, The Wall Street Journal’s 50 Women to Watch list, and Crain’s Chicago Business’ list of 25 Women to Watch.

Maria Christopoulos Katris, CEOBuilt InBuilt In is a network of online communities that have quickly become the most powerful recruitment solution for tech companies in five major tech markets. Maria is an intrapreneur

and entrepreneur who has 16+ years’ marketing, strategy and consulting experience and has worked in diverse industries including: healthcare, technology and in-home services. Previously Maria was the Executive Director of TiE Midwest, the Chicago chapter of a Global not-for-profit organization dedicated to high growth entrepreneurs. Immediately prior to joining TiE Midwest, Maria founded Nanny Boutique, a Chicago-based nanny placement agency, which she sold within tow years. Maria has strategic experience working at Northwestern Memorial Hospital as a strategic analyst to the VPs and CEO. Prior to that, she spent four years as a healthcare consultant at Arthur Andersen and Huron Consulting Group.

Amanda Lannert, CEOThe Jellyision LabA key figure in driving the company, Amanda’s focus is on the company’s strategy, improving processes to better scale operations, partnership development, and customer acquisition

to continue fueling the company’s growth.

Under Amanda’s leadership, Jellyvision has become one of Chicago’s fastest growing tech companies, adding about 100 employees a year and serving hundreds of mostly Fortune 1000 clients with interactive communication solutions for desktop, mobile, and emerging platforms. The company has also been recognized for its business culture as a top 10 best place to work by The Chicago Tribune and the number one place for millennials to work in Crain’s.

Amanda was named CEO of the Year in 2014 and 2015 and Woman in Tech in 2016. She is active in Chicago’s startup community and serves as “Super Mentor” for Chicago incubators Impact Engine and TechStars. Amanda attended Haverford College and Edinburgh University.

Suzanne Muchin, Co-founder and PrincipalMind + Matter StudioMind + Matter Studio is a communication and strategy firm for social purpose brands. With her long-time business partner (and M+MS co-founder), Rachel Bellow, Suzanne is also the

host of the podcast The Big Payoff and hosts a weekly segment on Women & Business on the WGN Business Noon Hour.

Before launching Mind + Matter Studio, Suzanne was a founding Partner and Lead Strategist of Frequency540, a strategic communications agency that acquired her first brand strategy firm, ROI (Return on Inspiration) Ventures. With Rachel, Suzanne launched and developed ROI Ventures’ incubator (Return on Inspiration Labs, LLC) and its media arm (ROI Distributed, LLC). She was inducted into the Chicago Entrepreneur Hall of Fame in 2012 for these ventures.

Susan is a frequent public speaker and guest lecturer and is also an investor in impact companies and a mentor to entrepreneurs.