This is Meaning 2013 This is the story of Meaning 2013, where 250 like-minded people gathered in Brighton on 8th November to meet, learn, share and take inspiration. meaningconference.co.uk @meaningconf

We are NixonMcInnes and we believe in the need to re-design business for the 21st century.

We work with big brands and large not-for-profits to help them reconnect to their purpose and thrive in a digitally disrupted world.

We created Meaning Conference to gather together, connect and inspire the community of people who also believe in better business.

Will McInnes introduces the day

Tom Nixon sets the tone

Business is about building freedom, not destroying opportunities.

Rick Falkvinge!founder of the Swedish Pirate Party

Want to build a world beating movement?

Make your goals tangible, credible, inclusive – and epic.!

Build your organisation based on speed, trust and scalability. The Pirate Party became Sweden’s largest party for under 30’s in less than a year and with only 1% of other parties’ budgets.

“An entrepreneur’s role is to make money within constraints, not dismantle civil liberties”

Mary Alice Arthur!intentional nomad & storyteller

What question is your life calling for right now? What story are you living into? Eldership has nothing to do with age, what is it that you are carrying on behalf of the whole? Are you prepared to really listen to me and learn about me, in order to let me live rather than exist? Tell the world how to use you well.

Consider - what is mine to do?

Anne Marie Huby!Co-founder of JustGiving

The purpose of a business is to serve all constituents of the business: customers, shareholders, employees. The stronger the culture the less rules you need.

Shared values breed good decision-making.

It is collective intelligence which solves big problems.

Mikel Lezamiz!Director of Cooperative Dissemination

MONDRAGON Cooperative Group

120 interdependent cooperatives, with 80,000 workers in which capital is in service of labour. 4 key values: cooperation, participation, social responsibility & innovation. Spain’s 7th largest company, max. pay ratio of 6:1 and 0% staff turnover.

Honor Harger!Curator & artist

Our lack of understanding of new technologies leads to a loss of agency.

Artists are providing us with knowledge and understanding in the post-prism landscape.

Digital artists are the lightning in the age of cloud computing.

Curry for lunch!and a chance to discuss the morning

James Watt!Co-founder of BrewDog

Our beer is a punk rebellion against bland, faceless corporate beers brewed by men in suits. ‘Equity for punks’ business model – fan investors fund, feedback and fuel the organisation.

Honesty, openness and transparency can beat massive marketing budgets

Dave Birch!thought leader: digital identity & money

In the future world identity is the new money, the critical resource. Money is a hack, a replacement for trust in trading. Trust is not scalable so money became the intermediary.

Mobile Phones change everything.

Technology & communication means there will be no single currency and anyone can start their own.

Dr Sue Black!Founder, Savvify & #techmums

We need to empower folks to use tech: driving innovation for individuals, then businesses then the UK economy. Mums are the lynchpins in terms of influence in the home. If we educate mums we educate the whole family.

Savvify teaches tech benefits to mums for free, starting with email & ending with python on raspberry pi.

Umair Haque!Rogue economist

Income will not rise high enough during our life time for the average global citizen to have a shot at happiness.

Our current institutions are unable to lift us to the threshold for happiness.

The world is not creating and distributing wellbeing broadly enough across the globe. We are in a dangerous decade - a Dark Age - a time when the inner light switches off and human lives are ruined.

Our challenge is to be rebels against the system to help turn the light on in people and avoid the Dark Age.!

Lee Bryant!thought leader: social technology

Is business only about capital accumulation?

Very old, successful firms rarely had one-dimensional aims.

Finance was once a service to business, but now owns it.

The dream of every tech company is to IPO. But IPO doesn't add value to anyone but founders.

Creating wealth is not the same as extracting money.

We need more innovation in org design, a focus on leadership over management to design the old businesses of the future.

The centre is tired. !Explorers who go to the edge find the interesting stuff. Don’t be afraid – the world is not flat.

And then we relaxed!!Will McInnes and Paul Hutchings

If Meaning left you with great ideas that you're wondering how to implement then NixonMcInnes can help: •  Inspire and engage your colleagues with

bespoke mini-Meaning events •  (Re)discover your purpose with our Very

Clear Ideas vision workshops •  Co-design your structure, strategy, culture

to build your 'old firm of the future’ nixonmcinnes.co.uk @nixonmcinnes