For more information contact your sales representative or visit ClearChannelOutdoor.com.

Sources: PRIME LINGO - Boston, MA 2015; MBTA Ridership and Service Statistics (2014 Edition)

Constant PresenceEngage hard-to-reach audiences during dwell time.

Packages Reaching

This Audience:

• Station Domination

• Train Entrances

• Front Entrances

• Digital Screens

DominanceOwn the arrival experience among commuters to South Station.

TimelinessImpact the daily decisions of commuters when they arrive at the station.

High FrequencyRepeated consumer exposure to advertiser’s selling message.

Engage hard to reach audiences during dwell time.Own the arrival experience of commuters!

Typical South Shore Weekday Boston-Bound Boardings:• Weymouth: 1,312• Kingston: 683• Halifax: 464• Hanson: 473• Whitman: 563• Abington: 625• Plymouth: 30• Bridgewater: 1,036• Holbrook/Randolph: 584• Middleborough/Lakeville: 886

South Station Reaches South Shore Commuters

South Station is the destination of commuter rail riders to the Boston area from the suburbs of southeastern and central Massachusetts, including the densely populated neighborhoods and towns of South Shore Massachusetts. A typical person that rides the commuter rail to South Station is affluent, college educated, and works in an influential position.

Contact your Clear Channel representative about current availability. We can put your message in front of South Station commuters today!

South Station & South Shore

• 11,032: Total Boston-bound Weekday Boardings from the South Shore. (55,160 Weekly).

CLICK FOR SIZZLE REEL

• Hingham: 755• Quincy: 87• Scituate: 946• Brockton: 2,125• Braintree: 72• Cohasset: 391

For more information contact your sales representative or visit ClearChannelOutdoor.com. Sources: PRIME LINGO - Boston, MA 2015; MBTA Ridership and Service Statistics (2014 Edition)

Constant PresenceEngage hard-to-reach audiences during dwell time.

Packages Reaching This Audience:

• Station Domination

• Train Entrances

• Front Entrances

• Digital Screens

DominanceOwn the arrival experience among commuters to South Station.

TimelinessImpact the daily decisions of commuters when they arrive at the station.

High FrequencyRepeated consumer exposure to advertiser’s selling message.

Engage hard to reach audiences during dwell time.Own the arrival experience of commuters!

Typical Metrowest Weekday Boston-Bound Boardings:• Westborough: 759• Southborough: 1,051• Ashland: 691• Framingham: 1,299• West Natick: 1,121• Natick: 1,077• Wellesley: 1,924• Auburndale: 325• W. Newton: 284• Newtonville: 293

South Station Reaches Metrowest Commuters

South Station is the destination of commuter rail riders to the Boston area from the suburbs of southeastern and central Massachusetts, including the affluent neighborhoods and towns of Metrowest Massachusetts. A typical person that rides the commuter rail to South Station is affluent, college educated, and works in an influential position.

Contact your Clear Channel representative about current availability. We can put your message in front of South Station commuters today!

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South Station & Metrowest

• 8,824: Total Boston-bound Weekday Boardings from Metrowest. (44,120 Weekly).

CLICK FOR SIZZLE REEL

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For more information contact your sales representative or visit ClearChannelOutdoor.com.

Air ConditioningConsumers Boston DMA

Demographic Profile47 Average age31% Have HHI $100K+69% Have college education

Media Exposure27% Drive 200+ Miles per week36 Min avg daily commute (RT)

97% Drove to work alone63% Own/use DVR51% Read any daily newspaper; 49% don’t read any daily newspaper

2015 HVAC (Air Conditioning) Market• Demand for air conditioning services is projected to heat up over the next 5 years (as will heating and ventilation services) as construction activity speeds up. Pent-up demand across the construction sectors is forecast to boost demand for new HVAC installations.• Improving discretionary income will allow consumers to spend more on heating, ventilation and air conditioning systems.• There is also a growing trend for energy efficient systems that lower operating costs for businesses and households. This will drive demand for replacing existing units with new systems that will save money.

Billboards Reach Air Conditioning ConsumersOf Adults 18+ from Boston with any heating or air conditioning home improvement done in the past 12 months:• 85% travel on roadways with a Bulletin (Clear Channel Outdoor).• 76% travel on roadways with a Digital Bulletin (Clear Channel Outdoor).• 63% travel on roadways with a Poster (Clear Channel Outdoor).

Pent-up demand for housing construction & desire for energy efficiency will lead to higher HVAC industry revenue, especially for air conditioning in the summer.

Sources: Scarborough Prime Lingo 2015 Boston DMA (Target: “Adults 18+ with any heating or air condition-ing home improvement done in the past 12 months”), “Heating & Air Conditioning Contractors in the US:

Market Research Report”, IBISWorld

HVAC (Air Conditioner) Category

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For more information contact your sales representative or visit ClearChannelOutdoor.com.

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Hot Avail: Boston I-93/Leverett

Impactful I-93/Leverett Digital Bulletin in Boston

This 14’ X 48’ digital bulletin, with two high profile reads, is located on the heavily traveled I-93 & Leverett Connector. It is visible to all traffic heading south on I-93 from I-95, Rt. 128, I-495, the affluent northern communities, and from Maine and New Hampshire.

This display also reaches travelers on the Leverett Connector, which becomes Storrow Drive and leads into Boston’s affluent neighborhoods of Back Bay and Fenway.

This digital display is located nearby Faneuil Hall, The Boston Convention & Exhibition Center, TD Garden (home of the Celtics and Bruins), Fenway Park (home of the Red Sox), The North End, Freedom Trail and many other attractions. Please contact your Clear Channel representative for more details.

Location #011509 I-93 2000 ft s/o Leverett Connector WS - N/FSomerville, MA

Digital BulletinSize: 14’ H x 48’ W

A18+ Spot Impressions350,614 (weekly)

Additional Notes No Alcohol or Political.

Located on heavily traveled I-93 & Leverett Connector in Boston, this prime location offers coverage in a high demand area into Boston.

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CLICK ICON FOR RIDE VIDEO

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For more information contact your sales representative or visit ClearChannelOutdoor.com.

Back-to-SchoolConsumers Boston DMA

Demographic Profile41 Average age43% Have HHI $100K+65% Have college education

Media Exposure34% Drive 200+ Miles per week42 Min avg daily commute (RT)

90% Drove to work alone56% Own/use DVR32% Read any daily newspaper; 68% don’t read any daily newspaper

2015 Back-to-School Market• $72.5 Billion was spent on back-to-school and back-to-college purchases last year.• A family with school-aged children (6-17) will spend an average $634 on apparel, shoes, supplies and electronics.• College students and their families will spend an average of $836 on apparel, electronics, dorm funishings and more.• Over a third of shoppers began buying supplies two months before the start of school.• 29% of households with school-aged children (6-17) plan to spend more than last year for back to school; 30% with college aged kids plan to spend more.

Billboards Reach Back-to-School ConsumersOf Adults 18+ from Boston with a school-aged children (6-17) in the household:• 80% travel on roadways with a Bulletin (Clear Channel Outdoor).• 71% travel on roadways with a Digital Bulletin (Clear Channel Outdoor).• 40% travel on roadways with a Poster (Clear Channel Outdoor).

An early start to the season and a positive consumer outlook could increase sales for back-to-school retailers.

Sources: Scarborough Prime Lingo 2015 Boston DMA (Target: “Adults 18+ with a child A6-17 in the house-hold”), National Retail Federation, shop.org, Pew Research Center.

Back to School Category

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For more information contact your sales representative or visit ClearChannelOutdoor.com.

FlexibleEngage and develop a dia-logue with consumers through unlimited creative executions using a variety of Digital Out of Home displays.

Time-SensitiveDigital enables instantaneous creative updates and the ability to respond in real-time to current events and market conditions.

TargetedImpact specific geographic and demographic audiences close to the point of sale.

EfficientOptimize ad spend and work synergistically with other media to enhance ROI.

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Live updating for maximum customer engagement!

Digital Weather Sponsorship

Boston DMAClear Channel Outdoor is offering you the opportunity to grab people’s attention with a digital weather sponsorship! Create goodwill in the community by delivering your company’s name & brand, along with time-sensitive information, to people as they go about their days. Reach these consumers while they are busy in the marketplace and making buying decisions. Digital outdoor reaches these consumers at the point of decision with the most persuasive message for the moment, driving sales traffic.

Please contact your Clear Channel sales representative today!

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Create Buzz with Live-Updating Weather Forecasts!

High-Profile Displays:

• I-93

• I-95

• I-495

• Rt. 114

• Rt. 1

• McLellan Hwy/ Rt/ 1A

• Rt. 9

• I-290

• Rt. 146

Just Add Logo!

We’ll Deliver an Average of500,000

IMPRESSIONSWEEKLY

(or more!)

1 Sponsorship Available• 100% space available• CCO selects locations weekly• Average of 3-5 digital

locations per week

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For more information contact your sales representative or visit ClearChannelOutdoor.com.

Lawn CareConsumers Boston DMA

Demographic Profile46 Average age52% Female (48% Male)48% Have HHI $100K+77% Have college education

Media Exposure43% Drive 200+ Miles per week46 Min avg daily commute (RT)

97% Drove to work alone58% Own/use DVR45% Read any daily newspaper; 55% don’t read any daily newspaper

2015 Lawn Care Market• The lawn care industry achieved $73 Billion in revenues in 2014, which was the first year that revenues were above the previous high of $69.5B in 2007, just before the 2008 recession.• More landscape contractors grew sales and expect them to grow even more in 2015.• The favorable outlook is partly due to rising consumer disposable incomes, an improving housing market and an aging population trending more towards home service outsourcing.• 61% of landscape contractors said they are facing more competitors today than they did before the 2008 housing crisis. 38% said they are facing at least 5 more competitors.• $1,039: Avg. amount that landscape consumers spent in the past 12 months.

Billboards Reach Lawn Care ConsumersOf Adults 18+ who had landscaping work at their home in the past 12 months:• 86% travel on roadways with a Bulletin (Clear Channel Outdoor).• 76% travel on roadways with a Digital Bulletin (Clear Channel Outdoor).• 43% travel on roadways with a Poster (Clear Channel Outdoor).

The lawn care industry is expected to grow 3% per year for the next 5 years, but it will remain very competitive.

Sources: Scarborough Prime Lingo 2015 Boston DMA (Target: A18+ who had landscaping work at their home in the past 12 months”), “The year the world was right again”, GreenIndustryPros.com.

Lawn Care Category

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Source: http://www.tdgarden.com/the-garden/

TD Garden

Integrate your message with an exciting consumer experience at TD Garden, home to the Boston Bruins & Boston Celtics.

Desirable Destination

TD Garden has been home to the Bruins & Celtics since 1995. The Bruins have been a perennial contender, appearing in 2 of the past 4 Stanley Cup Finals, with one Stanley Cup championship. Meanwhile, the Celtics have the most championships in NBA history, with 17.

• Close proximity to Faneuil Hall Marketplace, North End restaurants, and many historical attractions.

• Host to numerous sell-out concerts, including Katy Perry, Lady Gaga, Justin Timberlake, and Cher.

• High-demand luxury seating and great sight lines make this a highly desirable destination for fans of all ages.

• Home to approximately 200 public events annually, the TD Garden hosts well over 3.5 million people each year!

• Capacity: 19,580

• 41 Home Games

• 42 Home Games

65686564

66176618

6624

6625 6650

6630

6635

6528 6529 6538

65896588 6585

6586

TDGARDEN

Bulletins Posters

For more information contact your sales representative or visit ClearChannelOutdoor.com. Sources: National Retail Federation (2013 survey); cnbc.com

FlexibleEngage and develop a dia-logue with consumers through unlimited creative executions using a variety of Digital Out of Home displays.

Time-SensitiveDigital enables instantaneous creative updates and the ability to respond in real-time to current events and market conditions.

TargetedImpact specific geographic and demographic audiences close to the point of sale.

EfficientOptimize ad spend and work synergistically with other media to enhance ROI.

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Capture the St. Patrick’s Day shopper while they are in brand decision mode.

Go Digital For St. Patrick’s Day

St. Patrick’s Day Spending Forecast• 133 million Americans plan to celebrate St. Patrick’s Day (56% of Americans).• $4.7 billion: How much Americans will spend on St. Patrick’s Day.• $35.27: Average spent by consumers on clothing, food, and decorations (men: $42.12; women: $28.79).• $245 million was spent buying beer during the holiday.• 33% will make a special dinner.• 27.4% will attend a party at a bar or restaurant.

Boston DMA32 Digital DisplaysSt. Patrick’s Day is a popular holiday that creates tons of consumer spending. Take advantage of this spike in potential sales by reaching consumers while they are busy in the marketplace and making buying decisions. Digital outdoor reaches these consumers at the point of decision with the most persuasive message for the moment, driving sales traffic.

Contact your Clear Channel Outdoor representative about current availability. We can put your message in front of shoppers today!

Source: Jones Lang Lasalle “Our Perspective on High Street Retail in Major U.S. Cities”; United States Commerce; Massachusetts Office of Travel & Tourism “2013 Annual Report”; Leadership Through Innovation: The History of Boston’s Economy (Boston Redevelopment Authority).

Boston Retail

Impact the Boston shopper while they are in brand decision mode.

Boston Retail Statistics

Boston has a wide range of shopping options. There’s the big leagues of shopping, like Newbury Street, and then more affordable places like the Wrentham Outlets. No matter which shopper you’re looking to reach, we can help you put your message in front of them today!

• Boston Retail Sales (2012): $6.4 Billion.• U.S. Retail Sales (2012): $4.9 Trillion.• Total U.S. Retail Sales per minute: $9.3 million.• Average Bostonian HHI: $88,708.• 22.8 Million Boston visitors in 2012, including 2.1

Million international visitors.• Visitors spent $17.7 Billion in Massachusetts and

$7.4 Billion in Boston alone.

Major Retail Locations• Newbury Street• Boylston Street• CambridgeSide Galleria• Northshore Mall• Copley Place• Faneuil Hall• Prudential Center• Burlington Mall• Natick Mall• Square One Mall• Assembly Row• Solomon Pond Mall• South Shore Plaza• Wrentham Village Premium Outlets• and many more!

Boston Retail

CCO Locations Targeting Retail

• The Greater Boston area offers a number of top regional malls and outlet centers in the Northeast, such as the Wrentham Village Premium Outlets & Legacy Place.

008802 - Rt. 114 (Danvers)

012336 - Cambridge St (Cambridge)

010050 - Rt. 1 (Saugus)

050261 - Rt. 9 (Westborough)

009015 - I-95 (Peabody)

030162 - Rt. 1 (Walpole)

• Reach visitors of popular urban malls at the neighborhood level, including Copley Place and the Prudential Center.

006406 - Mass Av (Boston) 006461 - Columbus Av (Boston)

012040 - Mass Av (Cambridge)

• Reach the high-fashion and premium retail high streets of Newbury Street and Boylston Street in the Back Bay.

• Reach traffic heading towards popular shopping destinations of the North Shore, including the Northshore Mall.

• Route 9 is a major roadway supporting many affluent communities, shopping malls and other retail shops.

• Reach major shopping and retail destinations, including the Northshore Mall, Liberty Tree Mall, and other Rt. 1 retailers.

• Reach shoppers as they travel along Rt. 1 to the Square One Mall in Saugus.

• Reach the CambridgeSide Galleria, which offers 120 of Boston’s favorite stores, specialty boutiques and restaurants.

• Reach the future leaders of America in the collegiate atmosphere of Harvard Square!

Source: Massachusetts Office of Travel & Tourism “2013 Annual Report”; “The Top 25 Most Visited Tourist Destinations,” Forbes, 2008 ; “Boston-Logan International Airport Monthly Airport Traffic Summary - December 2013” Massport.

Boston Tourism

Impact the decisions of visitors & tourists when they arrive in Boston.

Boston Tourism Statistics

With Boston’s rich history, beautiful coast line, and endless things to do, the city sees a large number of visitors each year. Put your message in front of them!

• In 2012, Tourists spent $17.7 Billion in Massachusetts (+5% from 2011) and $7.4 Billion in Boston alone.

• 22.8 Million Visitors in 2012, including 2.1 Million international visitors.

• Jobs supported: 126,500• Travel by personal car is the dominant mode of

transportation (69.4%).• In 2013, visitors from New England and mid-Atlantic

states (NY, NJ, and PA) accounted for 76.5% of all domestic person trips to the states.

• In 2013, Logan Airport reported 30.2 Million airport passengers (+3.4% from 2012).

• Faneuil Hall, with 20 Million annual visitors, is the 4th most visited destination in the nation - more than Disney World!

Other Top Attractions• Boston Theater District• Copley Square• Cheers Bar• Fenway Park• Freedom Trail• Kenmore Square• Museum of Fine Arts• Museum of Science• New England Aquarium• North End• Old North Church• Paul Revere House• Plymouth Rock• Symphony Hall• TD Garden• and many more!

Boston Tourism

CCO Locations Targeting Tourists & Visitors

• Major hub for Amtrak & Acela’s Northeast Corridor service and the final destination for its Boston passengers.

006615 - Canal St (Boston)

018032 - Brookline Av (Boston)

006740 - McClellan Hwy (E. Boston)

006618 - Cross St (Boston)

006635 - Atlantic Av (Boston)

South Station• Provides a mass transit connection

to Logan Airport, the largest transportation hub in the northeast.

Airport Station

006461 - Columbus Av (Boston)

006962 - McClellan Hwy (E. Boston)

• Reach tourists in the Back Bay as they walk & shop around Newbury & Boylston Street, Copley Square and the Prudential Center.

• Reach TD Garden traffic as they walk along the Freedom Trail to key tourist destinations around the city.

• Reach travelers as they arrive in Downtown Boston from Logan Airport, ready to spend!

• Located steps from downtown hotels, reach visitors on their way to TD Garden, Faneuil Hall, New England Aquarium and The North End.

• Reach visitors as they travel from Downtown Boston & Logan Airport to tourist destinations like Salem, Gloucester and Maine.

• Reach pedestrians and traffic coming to and from Fenway Park, home to the Boston Red Sox!

• Reach visitors as they travel from Downtown Boston & Logan Airport to tourist destinations like Salem, Gloucester and Maine.

Driving Brand Decisions At Retailers

For retail products, partnering with a retailer on creative can drive purchase decisions by targeting shoppers that are near those retail stores!

These campaigns also demonstrate to retail chains that brands are investing in retail sales of their products, which may help them earn more shelf space!

For retail chains, these partnerships can generate additional sales and can help cover ad costs.