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    Exploring RegionalAssets and Barriers

    Module

    Five

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    Reflecting on the Last Meetingof the Team

    What did you find most useful about thetopic? Any items still unclear?

    What did you accomplish since the lastmeeting?

    Other thoughts or comments?

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    Building on the SET Modules

    A Snapshot of SET

    Introduction to Regional Development

    Building a Strong Regional Team

    Developing a Regional Vision and Regional Goals

    Exploring Regional Assets and Barriers

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    What Module Five Is All About

    Introduce the notion of asset-based regionaldevelopment

    Discover the assets that exist locally and can be

    mobilized to support your regional goals

    Pinpoint barriers to achieving regional goals

    Review goals and adjust as needed

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    Important Principles of Asset-BasedRegional Development

    Many assets exists in our region (butoftentimes get overlooked).

    The long-term vitality of the region

    depends on our ability to uncover andeffectively utilize (in a sound manner)the resources we have available locally.

    Taking the time to link local assets toone another improves the chances ofachieving our regional goals.

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    Three Key Arenas forUncovering Regional Assets

    People

    Community

    Institutions

    Voluntary

    Associations

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    Lets Start with People

    People

    Community

    Institutions

    Voluntary

    Associations

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    Assets of Local Individuals

    Everyone has talents and skillsthat can benefit the region.

    Strong regions value and makegood use these skills.

    Some tools to consider using: Mapping of the talents/skills

    of local people

    Peoples involvement in

    community-related efforts

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    Tools to Uncover Individual Assets

    Capacity Inventory ofIndividuals

    Community Participationand Leadership Inventory

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    More Information on thesePeople Tools

    Specific Tool What It Does Why Its Important

    Capacity Inventory ofIndividuals

    Zeroes in on the skillspeople have developed athome, work, school & other

    venues

    Helps find people with themix of skills needed to getprojects and programs

    implemented that supportyour regional goals

    Community Participationand LeadershipInventory

    Finds people that may beemerging leaders in yourregion. Uncovers theleadership potential of your

    region.

    Serves as the buildingblocks for expandingleadership in the region.Helps expand the number

    of people working on yourregional goals.

    People

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    Fine-Tuning the Capacity Inventory ofIndividuals Assessment Tool

    Review the Capacity Inventoryof Individuals survey tool

    Add new items; remove those

    not relevant to your region

    Develop an updated assessmenttool for your teams use

    Identify people in your regionthat you want to target

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    Community Participation andLeadership Inventory

    A National Conference on Citizenship report states thatAmericans are suffering from civic foreclosure

    They are not investing their time and resources in community-improvement activities.

    Is your region facing this same challenge?

    If so, this tool can help you locate a new generation of

    potential leaders in your region. Can you use this tool? Ifso, what modifications might be needed to better fit yourregion?

    People

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    The Next Asset Mapping Area:Voluntary Associations

    People

    Community

    Institutions

    Voluntary

    Associations

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    Voluntary Associations

    What are these?

    Organizations that rely on regular oroccasional volunteers; have few, if any,paid staff

    Have autonomy from the state

    Self-governed by a board of unpaidindividuals

    Tend to be a not-for-profit organizations

    Provide a benefit or service to non-members

    VoluntaryAssociations

    Source: BusinessDictionary.com

    http://www.businessdictionary.com/definition/benefit.html
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    The Third Arena for Uncovering Assets:Community Institutions

    People

    Community

    InstitutionsVoluntary

    Associations

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    Community Institutions:What Are They?

    Patterned set of activities that are designed tomeet important local needs

    Provide established ways of doing things that areassociated with key local functions

    The vitality of a community (or in this case, aregion) can be influenced by the strength ofthese local institutions.

    Source: Etzen and Baca-Zinn, 2001; Sparknotes.com, 2010

    Community

    Institutions

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    Community InstitutionsThe following are key institutions that shape the regions

    economic development possibilities

    Education Faculty/staff with strong educational training; facilities for

    training; technology access; systems; libraries; businesssupport services

    Economic Business and financial resources; suppliers

    and purchasers; mentors/coaches

    Government/Political

    Public services and infrastructure; supportive programsand policies; cooperation across jurisdictions; active citizens

    Health

    Access to medical facilities/services, health personnel

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    Uncovering the Assets of VoluntaryAssociations & Community Institutions

    Its valuable to assess the assets andresources that local voluntary groups andkey community institutions can offer thatmay be of benefit to the region.

    The Inventory of Local VoluntaryOrganizations and Community Institutionstool is a great starting point.

    What information does this tool seek tocollect?

    VoluntaryAssociations

    Community

    Institutions

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    Information onAssociations and Institutions

    Mission or purpose Physical location

    Number of membersand/or employees

    Current activities orprograms

    Partneringorganizations

    Current resources:Buildings, equipment,purchases made, areas ofexpertise, grants/donations

    available, access to externalresources

    Activities/programs it hopes tolaunch over the next 3-5 years

    NOTE: Any other informationyour group would like to collect?

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    The Strength of Synergy

    Its important to link people,voluntary groups and communityinstitutions together to addressregional goals.

    These links:

    Provide a diversity of perspectives.

    Result in more creative solutions &

    strategies. Build a broader-base of support and

    commitment to the regional goals.

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    Linking Assets to Your Regional GoalsUnder each of your teams regional goals:

    List people, local voluntary organizations and formalcommunity institutions that may have assets orresources to contribute to the goal.

    Visit with these organizations to complete the

    Inventory of Local Voluntary Associations &Community Institutions.

    Fill out information on the worksheet of assets

    Add information as relevant input is collected by yourteam.

    O i i Y I f ti

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    Organizing Your Information onAssets/Resources

    GOAL 1: (Your Regional Goal Here)Inventory of Assets/Resources Available

    People

    Voluntary Associations

    Community Institutions

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    Mapping Your Regional Resources:Google Maps?

    If your team has someone who is pretty computer savvy, youmight want to consider developing a map that highlights thephysical location of groups that can be of great benefit to yourwork.

    Google My Maps, for example, allows you to create place marksfor different organizations that have a physical address (such ashigh schools, community colleges, or key businesses).

    Learn more at http://maps.google.com/support

    http://maps.google.com/supporthttp://maps.google.com/support
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    Exploring Possible Barriers:The Other Dimension to Consider

    Are there forces at play thatmight impede your efforts toachieve your regional goals?

    Factors within the region?

    Factors outside the region?

    List these barriers in your

    worksheet by the topics.

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    Addressing BarriersGOAL 1: (Your Regional Goal Here)

    Existing and Potential Barriers

    Category Inside the Region Outside the Region

    Education and Workforce

    Infrastructure

    Financial and Income

    Political and Legal

    Environmental

    Social and Cultural

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    Refining Regional Goals?

    Given the assetsthat youve uncovered . . .

    and the barriersthat youve identified. . .

    Do your regional goals build on your local assets?

    Do they consider the internal and external barriers?

    If not, what revisions should be made to yourregional goals?

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    Refining Regional Goals

    Current RevisedGoal 1

    Goal 2

    Goal 3

    Goal 4

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    Final Reflections

    What are the takeaways from our thismodule?

    What needs to be done before the next SET

    meeting to build on this topic? Other issues to clarify or discuss at this

    point?

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    Whats Ahead

    Module Six is going to focus on data,important information on your regions:

    Population Education

    Labor force

    And more!