increase yr $$$

MONTHLY RECURRING REVENUE

HERE’S WHAT YOU’RE GOING TO LEARN

- TYPES OF MONTHLY RECURRING PRODUCTS

- PROS AND CONS TO EACH

- RETENTION HACKS

- TOOLS FOR EXECUTING

- EXAMPLES OF SUCCESSFUL RECURRING PRODUCTS

MONTHLY RECURRING REVENUE

PROS

- Easy to Set Up - Creates Consistent Revenue - Adds Revenue Stream - Easy to Scale - Flexible Payments for Clients

CONS

- Needs Additional Tools & Administration

- Long Term Commitment - Ongoing Maintenance

(mrr)

EXAMPLES

TYPES • MONTHLY TRAINING

• DIGITAL PRODUCTS

• MONTHLY NEWSLETTER

• PREMIUM PODCAST SUBSCRIPTION

• MONTHLY COACHING

• PRODUCT SUBSCRIPTIONS

• SAAS

RETENTIONRetention & keeping churn low will be your hardest obstacle.

TIPS FOR RETENTION1) Onboarding - Have a solid onboarding process. Send an email with

directions, easy links, and add a personal touch.

2) Bonus - Dangle the Bonus. Let people know something is coming soon.

3) Out of Sight - Out of Mind - Keep providing value. Via Email, in your members area, or in a group.

4) NEW CONTENT - Provide something new every month. Keep them informed of what’s coming. For Example: Monthly Marketing Solved - new statuses, email titles, blog post titles, new calendar - each month. TASSI - New graphics each month. Power Players - New Training Topics each month.

MONTHLY TRAINING

• You provide monthly training to a group • Can be live or pre-recorded • Price points $7 - $997 per month. *yes* • Must be able to provide recurring payments • Delivery can be online, via email, in groups or

membership area

DIGITAL PRODUCTS

• Sell a monthly package of digital products • Delivered new each month (digitally) • Fitness plans, videos, audios, tutorials, eating plans,

ebook, workbooks, stock photos, fonts, templates, lesson plans, worksheets, recipes, patterns, music.

• Low upfront costs • High scalability

MONTHLY NEWSLETTER

• Charge for a Monthly Newsletter • Cost can be $5 - $997 a month. • Easy to execute • Very low overhead • High Scalability • Stay Tuned for Tools

PREMIUM PODCAST SUBSCRIPTION• If you’re already hosting a free podcast • Offer a monthly paid upsell • Include perks like: audio bundle, extra episodes,

videos, Q&A, extended interviews or behind the scenes, merch, early access, transcripts, a live hangout, shot outs or bonuses.

• Good Scalability • Stay Tuned for Tools

PREMIUM PODCAST SUBSCRIPTION

GROUP MONTHLY COACHING

• Offer Group Coaching in a Month to Month Format • Allows affordability and flexible payment options • Higher Scalability • Easy to execute with Zoom or Facebook group • Good option for a downsell

GROUP MONTHLY COACHING

PRODUCT SUBSCRIPTION

• Physical product sent monthly • Can be in any niche• More overhead than digital (shipping, product

inventory) • Higher price point • Good retention

PRODUCT SUBSCRIPTION• NICHE: Beauty, Fitness, Wellness, Manifestation,

Education, Dogs, Technology, Survival, Women in Business, Moms, Kids, Camping.

• EXAMPLES: FabFitFun, Dollar Shave Club, Ipsy, Birchbox, StitchFix

SAAS

• Software • High Scalability • Acquisition Potential • Upfront Investment • Monthly Overhead (Developers / Customer Support)

Software as a Service

SAASSoftware as a Service

TASSI Clickfunnels

Active Campaign Salesforce

Quickbooks Slack

CONSISTENT MARKETINGcore pduct

Automate your Sales Funnel Send emails same time of the month to get new clients

Open / Close Lead with 1 offer - upsell from there

TOOLS• Monthly Online Membership (Kartra, Membermouse,

Memberpress, Kajabi, Shopify

• Recurring Payment Processing: Stripe, PayPal, Square

• Digital Product “Hosting” - Amazon S3, Dropbox, Google Drive

• Digital Product Delivery - Active Campaign, Digital Product Delivery, Send Owl,

TOOLS

• Video: Zoom, Google Meet, Pre-Recorded / Edited Camtasia

• Podcast Upsell - Patreon

• Monthly Newsletter - Substack or Patreon

EXAMPLES

EXAMPLES

EXAMPLES

EXAMPLES

EXAMPLES

EXAMPLES