mountain mama fall 2012

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FALL 2012

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Page 1: Mountain Mama Fall 2012

FALL 2012

Page 2: Mountain Mama Fall 2012

WHAT AN ADVENTURE!

I started Mountain Mama because I wanted maternity clothing like the technical apparel I relied on before I was pregnant. Clothing that kept me comfortable in all conditions, whether I was climbing, trekking, or playing in the rain. Garments that wick and stretch and keep you warm, no matter what.

In the two years since we launched our first collection, we’ve created a whole wardrobe for the outdoor athlete, including the first maternity baselayers, an award-winning fleece jacket, and unique nursing tops.

Our innovative designs have won awards and received national media attention. We were even named the company doing the most to inspire people to get outside.

But the best part is the enthusiasm we get from mamas all over the world. They’ve inspired us for Fall 2012 to add styles for yoga, running, and cycling that adapt to every trimester, including the fourth. Because adventure doesn’t end with pregnancy—

Teresa DelfínFounder & CEO, Mountain Mama

It’s just beginning.

Page 3: Mountain Mama Fall 2012

Join us on Facebook! | 3

TALI YOGA WRAPA. Full adjustable wrap for a perfect fit in every trimester – including the 4th! The unique styling can be worn open, over the shoulder, or with the internal side tie and button. Featuring a hip-length cut to ensure full coverage, and thumbhole cuffs to keep sleeves in place. An oversized hood protects from the sun and the chill. Made with our EstiraTec™ II ultra-soft modal blend eco-fabric, with lots of stretch and wicking performance. Great for a day around town and perfect for nursing too!F12-2025 - $89.00XS-XXL - BLACK | CADET

MARNI MOVEMENT TANKB. The perfect tank to move, stretch, and bend in. The internal shelf-bra provides comfort and support without the bulk. Flat straps with a criss-cross back stretch, lengthen, and bounce right back with your body’s movement. Combined with our exclusive Bellyglove™ fit, this tank stays put and keeps you covered. Estiron™ fabric for 4-way stretch and wicking performance. Flat finished seams to avoid chaffing. Tagless labels so no itch, scratch, or tickle.F12-1011 - $44.00XS-XXL - BLACK | RED BUD

LEAH ROLLDOWN YOGA PANTC. Straight-leg yoga pant with adjustable rolldown waistband sits low across the belly, or can roll up to hug and support. The drawcord at the bottom hem adjusts for a closer fit, or can be cinched up to be worn as crops. A full-length gusset provides freedom to stretch, bend, and twist. Top it all off with Estiron™ super-stretch fabric, flat finished seams, and tagless labels to make this pant ideal for any practice.F12-6009 - $79.00XS-XXL - BLACK

Super-stretch fabric moves and hugs the body, embracing every trimester. Featuring 4-way stretch, wicking peformance, and preshrunk comfort.

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4 | mountain-mama.com

TENAYA ECO TEEA. Perfect V-neck tee for workouts or just fighting the hot-cold of pregnancy. The exceptional wicking characteristics of EstiraTecTM II keep you dry and comfortable no matter how hard you play. Ultra-soft feel and tagless labels so no itch, scratch, or tickle. F12-1009 - $39.00S-XXL - ALPINE TEAL | LUPINE | FLAME | BLACK

WHITNEY LONG-SLEEVE ECO TEEC. Long-sleeve coverage with V-neck styling. A wardrobe staple with a little more to offer. Thumbhole cuffs keep sleeves in place, and our exclusive Bellyglove™ fit eliminates up-drafts, unflattering draping, and peek-a-boo bellies. F12-2020 - $49.00S-XXL - ALPINE TEAL | LUPINE | FLAME | BLACK

SAN JUAN ECO HOODIED. Customer favorite for sun and shade. The oversized hood shields the suns rays, and thumbhole cuffs keeps sleeves in place. Cross-front design for nursing access. Super stretch EstiraTecTM II expands and bounces right back, so you’ve got a top that looks great through every trimester… and beyond! F12-2014 - $59.00S-XXL - ALPINE TEAL | LUPINE | FLAME | BLACK

ORCAS ECO TEEB. Our favorite maternity tee, the Orcas Tee is tough enough for the trail, but styled for the town. The Orcas makes a seamless transition from maternity to nursing top. Exclusive Bellyglove™ fit, for a growing belly, and double-layer cross-front design makes access a breeze for nursing. F12-1008 - $44.00S-XXL - ALPINE TEAL | LUPINE | FLAME | BLACK

Mountain Mama’s ultra-soft modal blend eco-fabric provides the ultimate in comfort and performance. Amazing 4-way stretch fits to 40 weeks and snaps back. Inherent moisture wicking properties for dry comfort in all conditions for the entire life of your garment.

Page 5: Mountain Mama Fall 2012

Follow us on Twitter: @MtMamaMaternity | 5

ISABELLE MIDI DRESSE. Classic just-above-the-knee dress with V-neck styling. Long-sleeve coverage is perfect for the autumn temps. Simple and clean silhouette makes the Isabelle the perfect blank canvas for accessories to dress for any occasion. Easy to care for super-stretch mid-weight heather jersey provides comfort and performance wherever the day takes you.F12-4003 - $79.00XS-XXL - HEATHERED CHARCOAL

Page 6: Mountain Mama Fall 2012

6 | 855-mtn-mama (855-686-6262)

Mountain Mama’s exclusive double-layer design has an outer layer that pulls up to access a tummy-covering under layer with princess cuts for nursing. The most discreet nursing tops available. Look for the nursing logo by all of our Undercover™ and crossfront nursing tops.

Page 7: Mountain Mama Fall 2012

OLEMA SCOOP NECKA. Classic scoop-neck tee designed for discreet nursing, thanks to Mountain Mama’s exclusive Undercover™ features. The Olema’s stretch fabric and Bellyglove™ fit makes for an easy transition from maternity to nursing. F12-1006 - $39.00S-XL - RASPBERRY | WINTERGREEN | BLACK

MARIN LAYERED TEEB. Contrast double-sleeve styling combined with the discreet nursing features of Moun-tain Mama’s exclusive Undercover™ design. Exclusive Bellyglove™ fit, for a growing belly, lets the Marin transition effortlessly from maternity to nursing. F12-2010 - $44.00S-XL - RASPBERRY | WINTERGREEN | BLACK

HALF MOON TEEC. 4-way stretch with classic crew-neck with moisture wicking cotton. Bellyglove™ fit eliminates up-drafts, unflattering draping, and peek-a-boo bellies. Flat-finished seams to avoid chaffing. Tagless labels – no itch, scratch, or tickle.F12-1004 - $24.00S-XL - RASPBERRY | WINTERGREEN | BLACK Join us on Facebook! | 7

The natural comfort of cotton reconceived. Performance wicking and 4-way stretch.

Page 8: Mountain Mama Fall 2012

is Mountain Mama’s unique curved-front maternity cut that eliminates up-drafts, unflattering draping, and peek-a-boo belly. Look for our Bellyglove™ fit logo with select Mountain Mama tops and outerwear and show off those fabulous curves.

HARPER HOODIEA. Perfect mid-weight pullover hoodie. The deep hood and high collar keeps you covered and cozy. The kangaroo pocket is perfectly positioned to snuggle a baby bump. The extra-long sleeves with thumb cuffs and tunic length will make this your live-in sweatshirt as the temperatures start to drop. F12-2027 - $59.00XS-XXL - HEATHERED GREY | LUPINE

8 | mountain-mama.com

TOPANGA FLEECE PANTB. The go-to pant for winter outings, the Topanga wide-leg fleece pant is just as great for lounging as it is for going out with friends. Wide leg skims through the thigh and opens through the knee. Full-length gusseted inseam eliminates chafing and the yoga style waistband sits low across the belly. Polartec®

Power Stretch® fleece gives plenty of warmth, without the weight.F12-6011 - $68.00S-XXL - CLARET | BLACK

Luscious fleece under a softshell exterior, Power Stretch® has a 4-way stretch that embraces every trimester. Ideal for cool weather adventure, or whenever you need to cut through the chill.

Page 9: Mountain Mama Fall 2012

TOPANGA FLEECE PANTD. See page 8 for detail.F12-6011 - $68.00S-XXL - CLARET | BLACK Join us on Facebook! | 9

LASSEN HOODED JACKETC. Say hello to one sweet, snug-fitting softshell hoodie! A customer favorite, the Lassen combines an extra-high neck, fitted hood, thumb cuffs, and thigh-length cut with the amazing 4-way stretch of Polartec® Power Stretch®. The perfect maternity jacket for fall in the mountains or winter in more temperate climes. Two-way front zipper gives you room to breathe, and two front zipper pockets keep hands warm and valuables safe. Bellyglove™ fit goes from a sleek silhouette to hugging curves without missing a beat. F12-2017 - $129.00XS-XXL - CLARET | BLACK

Luscious fleece under a sleek softshell exterior, Power Stretch® has a 4-way stretch that embraces every trimester. Ideal for cool weather adventure, springtime layering, or whenever you need to cut through the chill.

Page 10: Mountain Mama Fall 2012

ADDISON TECH TANKA. Tough enough for any adventure, the Addison Tech Tank features EstiraMesh™. Our soft, breathable, and wicking performance light-weight fabric keeps you comfortable to go the extra mile. Bellyglove™ fit keeps away any peek-a-boo bellies. Flat finished seams and overlock detail wraps from front to back. F12-1010 - $34.00XS-XL - FLAME | BLUE JAY | BLACK

MADE IN THE USAWe take Made in the USA seriously. We’re proud to not just design our clothes in California but to manufacture a l l o f our outerwear and knitwear here, too. When you buy a Mountain Mama garment, you’re supporting not just a small American business, but US fabric mil ls , z ipper makers, and sewing teams.

RILEY ROLLDOWN RUNNING SKIRT

F12-5012 - $64.00XS-XXL - STORM PLAID | PATINA | BLACK

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Ultra comfortable roll down waistband sits low across the belly, or can roll up to hug and supportBoyshort bottoms are hidden under a light-weight skirt exteriorFull-length gusset provides freedom to stretch, bend, and twistHidden side back pocket zipper— perfect to stash on-the-go essentialsSecret waistband buttonhole to thread your headphones right into your back pocketEstiron™ Super-stretch fabric on the waistband and boyshort bottoms hugs the body, embracing every trimesterRicochet™ Lightweight stretch fabric is ready for action and built to moveFlat finished seams to avoid chaffingTagless labels—no itch, scratch, or tickle

Page 11: Mountain Mama Fall 2012

Follow us on Twitter: @MtMamaMaternity | 11

The soft weave of this ultra-wicking, super-stretchy Power Dry® fabric provides exceptional warmth and comfort. The patented bi-component knit construction uses different yarns on both sides of the fabric to create two different surfaces. The inside is optimized to draw moisture away from the skin to the outer layer, where it dries quickly.

OLYMPIA PULLOVERC. This is our favorite pullover that we always reach for first. The Olympia features a stylish V-neck shawl collar and supersoft Polartec® PowerDry® fabric that feels like your coziest PJs. The kangaroo pocket sits low on your baby bump to keep your hands warm and close to your little one. Extra-long sleeves feature thumb cuffs to keep the rest of you cozy. F12-2016 - $75.00S-XXL - PERSIMMON | NORTH SEA

Page 12: Mountain Mama Fall 2012

12 | mountain-mama.com

CLOUDS REST BASELAYER CREW NECKA. When layering is a must, you can’t go wrong with a classic crew neck. Ours is cut to disappear under your next layer but still keep you warm. Thumb cuffs keep sleeves down and wrists covered when you need it. Sleek side pocket for stashing essentials.F12-2018 - $48.00S-XXL - FLAME | TITANIUM | BLACK

CLOUDS REST BASELAYER CROSSFRONTB. The crossfront styling makes this versatile top more than a perfect midweight maternity baselayer. It looks so good you won’t hesitate to peel off your pullover when the temperature climbs. Fits growing bellies to term but bounces back to become a quick-access nursing top to wear in the “fourth trimester” and beyond. F12-2019 - $48.00S-XXL - FLAME | TITANIUM | BLACK

CLOUDS REST BASELAYER BOTTOMC. Versatile baselayer bottoms that hug you just enough to layer but still have the loose fit of a comfy lounge or yoga pant. The yoga-style waistband sits comfortably below the belly to fit before, during, and after pregnancy.F12-6003 - $48.00S-XXL - FLAME | TITANIUM | BLACK

FAIRVIEW WRAP JACKETD. See page 19 for detail.F12-2001 - $139.00XS-XXL - CHARCOAL | OATMEAL

Ultra-wicking, super-stretchy Power Dry® fabric provides warmth without the bulk in a high-performance waffle-weave jersey. Light enough for cold-weather layering, but robust enough for yoga class. It’s so comfortable you may have just found your new favorite loungewear.

Page 13: Mountain Mama Fall 2012

Follow us on Twitter: @MtMamaMaternity | 13

Page 14: Mountain Mama Fall 2012

TRINITY HIKING PANTB. The classic 3-in-1 trekking pant reconceived for maternity. Zip off the pant legs to convert to capris; roll and fasten capri legs to convert to shorts. Low-profile cargo pockets carry the essentials without excess bulk. Rugged and super-stretchy Talus™ canvas fabric for a flattering, functional, feminine fit. F12-6006 - TRINITY PANT - $79.00XS-XXL - RAFFIA | GREY | BLACK

Optional adjustable suspenders attach into loops built into our Trinity. They work wonders in that last trimester when pants won’t stay put. F12-8001 - SUSPENDERS - $9.00ONE SIZE - RAFFIA | GREY | BLACK

SHASTA VESTA. Hip cut with 4-way stretch Bellyglove Fit to keep your core covered and warm. Ideal for active adventure in cool weather or layering in winter, and a favorite around town. The Shasta is the piece many Mountain Mama’s tell us they have come to rely on.F12-1002 - $75.00S-XL - BLACK

This plush velour fleece has the body-hugging 4-way stretch to embrace every trimester and spring back after. Polartec® Power Stretch both wicks and breathes to keep you dry and comfortable, while the lightweight warmth makes it the most versatile fabric for outdoor adventure and fitness fun.

14 | mountain-mama.com

Stretch nylon in a weave as light-weight and comfortable as it is rugged and water-repellent. Limber enough for yoga class, tough enough for clambering crags. DWR finish sheds morning dew or whitewater spray.

WHAT’S DWR?Durable Water Repellent is applied to our Talus Fabric to make it hydrophobic– a fancy word for “so scared of water that moisture beads up and rolls right off.” DWR garments are not waterproof, but they’ll shed so much dew and rain that you’ll stay dry and comfortable in conditions that would leave jeans sopping.

Page 15: Mountain Mama Fall 2012

Warmth without the weight in a fabric that looks fantastic. That’s what Mountain Mama’s Polartec® Thermal Pro® fabric offers. The 100% polyester weave of this plush-surface fleece creates air pockets that retain body heat, providing outstanding warmth without the bulk of traditional insulating fabrics. Polartec®’s most technically advanced fleece, Thermal Pro® is machine-washable, dries quickly, and offers excellent breathability so you stay comfortable no matter how hard you play.

FAIRVIEW WRAP JACKETC. The Polartec® Apex® Award-Winning Fairview Wrap Jacket, features an ultra-cozy wrap design as versatile as it is stylish. Tie at the sternum for full coverage at full term, or tie at the sides for a snug, post-pregnancy fit. Pull up the lined hood, and the shawl collar fastens at the throat to keep the cold at bay. Buttonhole hides the tie or routes your head-phone cord.F12-2001 - $139.00XS-XXL - CHARCOAL | OATMEAL

ACADIA HOODED PONCHOD. Our favorite all-around cold weather must-have. Double-layer hood cut to shield from the sun and keep the warmth in. Hip-cut with an open bell shape – all without adding extra weight. Deep-V shawl collar front. Roomy front pockets keep your belongings close. Button-hole closures at hem keep your hands free to move. We developed the Acadia to keep growing bellies warm and cozy during pregnancy, but then transitions to a convenient and easy nursing cover-up that fights the chill. Keeps you warm and ready to play!F12-2028 - $119.00XS-XXL - CHARCOAL | OATMEAL

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Join us on Facebook! | 15

Page 16: Mountain Mama Fall 2012

16 | We love hearing from you! [email protected]

Page 17: Mountain Mama Fall 2012

EXPECTING ADVENTURE

At Mountain Mama we make clothes for active maternity and beyond.

We know that a woman in her first trimesteris working as hard as she would be mountaineering. So we have adapted the finest technical fabrics to innovative designs that perform through every trimester. Including the fourth.

Mountain Mama apparel stretches, wicks, and adapts to your body throughout your pregnancy. So you stay comfortable and look good – whether you’re snowshoeing in the Rocky Mountains, running a rainy 5k, or paddling in Puget Sound.

Our designs are inspired by all the amazing mamas like you who know that adventure doesn’t end with pregnancy— It’s just beginning.

WE KEEP IT LOCAL

We’re not just Made in the USA—we keep things as close to home as we can. All our fleece outerwear and technical tops are sewn just down the road from our head-quarters at the foot of the San Gabriel Mountains, using locally made zippers and domestic fabrics, many made with sustain-able fibers. Part of how we keep our carbon footprint as small as possible.

BEFORE, DURING, & AFTER!

Every Mountain Mama garment is guaranteed to fit before, during and after pregnancy. And many of our innovative designs work great for nursing, too! Just look for the Undercover™ logo throughout the catalog.

• Fairview Wrap Jacket | p.15• Clouds Rest Baselayer Crossfront | p.12• Clouds Rest Baselayer Bottoms | p.12

Page 18: Mountain Mama Fall 2012

PO Box 1573 | Ontario, California 91762855-mtn-mama | mountain-mama.com

Mountain Mama apparel is available from select retailers worldwide and online at mountain-mama.com. Join our community on Facebook and be a part of our daily adventures.

NAIA WRAP SKIRTA. Our favorite just above-the-knee length skirt with a breezy A-line shape. Faux-wrap is fixed at waistband for carefree freedom to play. Comfy 1” waistband sits low across the belly for a perfect fit—before, during, and after pregnancy. Sideseam cargo pocket to carry light essentials without excess bulk. Ricochet™ Lightweight stretch fabric is ready for action and built to move. Tagless labels—no itch or tickle.F12-5014 - $59.00XS-XXL - PATINA | BLACK | ADRIATIC