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MTV REVEALS FIRST WAVE OF PERFORMERS WITH APINKAND SEKAI NO OWARI TO PERFORM FOR THE FIRST TIMEAT "MTV WORLD STAGEMALAYSIA"
Tweet it: BREAKING! @mtvasia reveals 1st wave of artists @Apink_2011 &@fromsekaowa to perform at #worldstagemy 2015 on 12 Sep! More acts coming.
KUALA LUMPUR/ SINGAPORE, 22 JULY 2015 – MTV has revealed its first wave ofperformers today with Korea’s favorite K-pop idol female group, Apink and hottest Japaneseband, SEKAI NO OWARI to perform for the first time at MTV World Stage Malaysia, which isset to take place at Surf Beach, Sunway Lagoon on Saturday, 12 September 2015 .Recorded live for global telecast, the one-night only outdoor event is one of the biggestSoutheast Asia music nights of the year, which brings multi-genre talents onto a single stage.More acts will be announced in the coming weeks.
“This is our first performance on MTV World Stage. Thank you MTV for inviting us. We areexcited about meeting our fans out there and seeing other artists too. We will always try tobetter ourselves and bring you good music!” – Apink [Check out Apink’s greeting]
“We are thrilled to take part in the MTV World Stage. Our sounds are unique and we lookforward to meeting our fans in Malaysia and are excited to see the reaction from the rest of theaudience. So come join us at MTV World Stage Malaysia… it’s going to be a spectacular showin Kuala Lumpur!” – SEKAI NO OWARI [Check out SEKAI NO OWARI’s greeting]
SEKAI NO OWARI means ‘end of the world’. Armed with an unusual name matching theirunique sounds which leave a lasting impression both visually and musically, SEKAI NOOWARI is currently one of the most popular and skilled creative groups in Japan. Comprisedof four members: sound producer, lead guitarist and band leader, Nakajin; lead vocal andconcept maker, Fukase; stage producer and pianist, Saori; and DJ LOVE, the clown maskedDJ in charge of sounds choice and comedic talk, SEKAI NO OWARI is ready to take theiroriginality to music fans in Southeast Asia for the first time.
Apink is currently one of the most idolized K-pop girl groups formed by A Cube Entertainmentin 2011. Known for their sweet and innocent image and street style that has captivated fansaround the world, the award-winning group consists of Park Cho-rong, Yoon Bo Mi, JeongEun-ji, Son Na Eun, Kim Nam Joo, Oh Ha Young.
Apink made a comeback with the recent release of their second album in three years, “PinkMEMORY” and title track “ Remember” on 16 July. Within a day, they topped all the majorKorean music charts, including MelOn, the biggest music streaming site in Korea, positioningthem well to be one of the hottest this summer.
MTV World Stage Malaysia 2015 is presented by Sunway and supported by TourismMalaysia. In Malaysia, it is ignited by Xpax, brought to you by Brickfields Asia College ,Watsons Malaysia and supported by local broadcast partner, Astro. The show will premiereon MTV in Asia on Saturday, 26 September at 1.30pm (TH/WIB), 2.30pm (PH/SG) and3.30pm (MY), Saturday, 10 October at 9pm (JP) and Sunday, 11 October at 12am (KR).
APINK
Apink started in 2011 with Son Na Eun, who was featured in Beast’s “Soom”, “Beautiful” and“Niga Jeil Joha” music videos in late 2010. Park Cho-rong, who appeared at the end of Beast’s“Shock” Japanese music video, joined next, as the group’s leader. This led to the addition ofOh Ha Young and Jeong Eun-ji, where the latter was introduced through a video of her singinga rendition of Jennifer Hudson’s “Love You I Do”. The final two members, Yoon Bo Mi and KimNam Joo, were introduced through the group’s reality show, Apink News.
The group has since gone on to release five Korean extended plays and one studio album. In
April 2011, Apink released their first extended play (EP), “Seven Springs of Apink”, andperformed a song from it, “Mollayo”, on Mnet’s M! Countdown . In the same year, they alsoreleased their first digital single, “It Girl” and a second EP, “Snow Pink”. Their rise was quicklyrecognized when they were awarded the “Best New Female Artist” at the 13th Mnet AsianMusic Award and the “Idol Music Rookie Award” at the 19th Republic of Korea Culture andEntertainment Awards in the same year.
Over the last four years, the group has fast-tracked their success. In 2012, they released theirfirst album, “Une Annee” and two digital singles, “April 19” and “Bubibu”. Their third EP wasreleased in 2013, “Secret Garden” in 2014, they released their fourth digital single, “GoodMorning Baby” and two EPs, “Pink Blossom” and “Pink Luv”, where the latter was released inNovember 2014 and was #1 on Gaon’s weekly album chart. In the same year, Apink releasedtheir first Japanese-language single, “NoNoNo” in October 2014.
The group has also performed live and on TV shows, including some members appearing onTV drama series.
The girl group popularity is clearly acknowledged well in the industry. With more than 20 musicawards and more than 25 music program awards under the belt, their accolades haveincluded “Best Newcomer Artist” at the 26th Golden Disk Awards, “Newcomer Award” at the21st Seoul Music Awards, “Hot Performance Award” at the 3rd Gaon Chart K-pop Awards andthe “Top 10” at the SBS Music Awards last year.
Twitter: https://twitter.com/Apink_2011
Facebook: https://www.facebook.com/Official.Apink2011
YouTube: https://www.youtube.com/officialapink
Website: http://www.a-cube.co.kr/
SEKAI NO OWARI
The hottest Japanese band started at a live music venue called club EARTH, which theycreated and managed on their own. They all lived there together creating music anddiscussing the future of the group. They even tore down the old walls to put up soundproofwalls around the venue. Today, their passion and deep connection to each other has led totheir status as one of the premier music acts in Japan.
Evolving at an incredible speed, most recently, they worked with Dan the Automator, an
American hip hop producer (producer of Gorillaz’s debut album), and released the soundtrack,“ANTI-HERO”, the theme song for the highly-anticipated Japanese live-action movie, “Attackon Titan” last week. The movie will be released around the world in August (Part 1) andSeptember (Part 2). “Attack on Titan” originated from the manga series, which has sold over40 million copies in Japan since 2009.
SEKAI NO OWARI released their newest album, “Tree” in January 2015, which peaked at #1on the Japan (Oricon) albums chart, which was also certified 2x Platinum sales in Japan aftera month of its release. On 18-19 July, they performed a sold-out two-day show, “Twilight City”to about 140,000 fans at the Nissan Stadium, Japan’s largest venue.
Their originality and unique ideas are portrayed through “Tokyo Fantasy”, a concept that is of alarge-scale fantasy, making attending the band’s live performances feel like a theme park,transporting fans to a completely different reality. This concept has been lauded all around theJapanese music industry.
In 2014, they held a major live music event which featured the popular American act OWLCITY as a special guest. Concurrently, SEKAI NO OWARI was featured in OWL CITY’sworldwide release “TOKYO”. They have also worked with renowned Dutch DJ/ Producer NickyRomero on the release of their English single, “Dragon Night”.
In 2013, they released “RPG,” which has reached more than 73 million views on YouTube. Inthe same year, they performed their first outdoor live event, “Fire and Forest Carnival” to60,000 fans over a 3-day period. Over the past four years, they have been consistentlyrecognized in the Japanese music industry.
Facebook: https://www.facebook.com/OfficialPageSEKAINOOWARI
Twitter: https://twitter.com/fromsekaowa
Instagram: https://instagram.com/fukase_sekainoowari/
YouTube: https://www.youtube.com/sekainoowari
Website: http://sekainoowari.jp/en
Malaysia’s #MostWanted Act for MTV World Stage Malaysia 2015
MTV is presenting an opportunity for up and coming Malaysian acts to showcase their talentsas Malaysia’s #MostWanted Act at MTV World Stage Malaysia. Local artists or bands keen to
participate can submit their interest via worldstage.mtvasia.com from 13 – 26 July . From 30July – 14 August , fans can show their support by hashtagging their preferred local band orartist they want to see perform at MTV World Stage Malaysia 2015. Based on fans’ votes andother performance criteria, Malaysia’s #MostWanted Act will perform as the opening act at theshow.
MTV Breaks
MTV also announced the launch of a new Asia multi-platform campaign MTV Breaks ignitedby Xpax, which gives talented millennials across Asia* the chance to kick-start a career in thecreative industries by offering life-changing opportunities through a mentorship stint** on MTVWorld Stage Malaysia 2015. Launched globally at last year’s MTV EMA, it is the first time thishighly successful property aimed at creating economic opportunity for talented millennials, isbeing launched with an Asia version in the region.
MTV Breaks by Xpax is offering big ‘breaks’ to three talented, young creatives who will get theopportunity for a stint as a photographer, content creator or motion graphics designer atthis year’s event. The selected candidates will be mentored by experts within the industry andthe MTV team. Selected candidates will have their work featured on various MTV platforms.
For more information on how to apply, visit . The deadline for entries is13 August.
WIN MTV WORLD STAGE CONCERT PASSES
MTV World Stage passes are not for sale and may be won by fans through game contests thatwill open on 28 July. Details will be announced in the coming weeks.
NEWS UPDATES ON SOCIAL MEDIA
In the weeks ahead, fans can get direct information by following MTV Asia on Facebook,Twitter and Instagram for news updates on MTV World Stage Malaysia 2015.
Facebook: www.facebook.com/mtvasia
Twitter: www.twitter.com/mtvasia
Instagram: mtvasia
Hashtag: #worldstagemy
MEDIA ACCREDITATION & ARTIST INTERVIEW OPPORTUNITIES
Media and bloggers are invited to apply for media passes and artist interview opportunitiesthrough worldstage.mtvasia.com/media. The application deadline is Friday, 28 August .Registration and credential collection details will be sent to outlets whose accreditations havebeen pre-approved or accepted by Wednesday, 9 September.
Footnotes:
*MTV Breaks ignited by Xpax mentorship stint is open to applicants from Hong Kong, Japan,Macau, Mongolia, Southeast Asia (Brunei, Cambodia, Indonesia, Malaysia, Myanmar,Philippines, Singapore, Thailand, Vietnam) and Taiwan.
*Travel and Expenses for selected candidates will be covered by MTV Asia.
***Free entry are for all who have won passes either through MTV’s game contests, or throughsponsors’ marketing activities around MTV World Stage Malaysia 2015.
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MTV and youth employment
In the broadest global study conducted with the millennial generation, “The Next Normal: AnUnprecedented Look at Millennials Worldwide”, it was revealed unemployment outweighsworld hunger as the top global issue that young people want to see solved.
Hence, much more than a one-off event, MTV Breaks is the new umbrella brand for allcontent and initiatives from MTV intended to address the issue of youth employment, includinga variety of apprenticeships and paid internships that it offers in key markets around the world.
About MTV World Stage Malaysia 2015
The free-entry*** show is recorded live for global telecast under the MTV World Stage globalseries, which bring multi-genre talents with global relevance, to an international audience ofmore than three-quarters of a billion households in over 160 countries. The global seriesshowcases the most exclusive gigs, world renowned music festivals and unique concertlocations from around the world, providing music lovers the ‘front row seat’ to experience thebiggest artists on the globe without leaving the comfort of their sofas. The Malaysia show isMTV’s first originally-produced MTV World Stage event globally, which started in 2009.
Over the last six years, MTV World Stage Malaysia has welcomed international award-winninginternational artists onto its stage including Katy Perry, Justin Bieber, Thirty Seconds to Mars,Robin Thicke, Far East Movement, B.o.B., Tokio Hotel, Kasabian, The All-American Rejectsand Pixie Lott. The show has also featured popular K-pop acts such as EXO, Boys Republic,Jay Park, Beast, Wonder Girls, while showcasing local Malaysia acts like Yuna, Joe Flizzow,Mizz Nina, Pop Shuvit and Estranged.
About MTV
MTV is the world’s biggest youth entertainment brand. With a global reach of nearly 785million households, MTV is the cultural home of the millennial generation, music fans andartists, and a pioneer in creating innovative programming for young people. MTV reflects andcreates pop culture with its award-winning content built around compelling storytelling, musicdiscovery and activism across TV, online and mobile. Outside of the United States, MTV is partof Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), oneof the world’s leading creators of programming and content across all platforms. For moreinformation about MTV in Asia, visit www.mtvasia.com.
About Viacom International Media Networks
Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), iscomprised of many of the world’s most popular multimedia entertainment brands, includingMTV, Nickelodeon, Comedy Central, BET, Paramount Channel and more. Viacom brands areseen globally in more than 3.2 billion households in approximately 170 territories and 37languages via more than 200 locally programmed and operated TV channels and more than550 digital media and mobile TV properties. Keep up with VIMN Asia news by visiting theVIMN PR Twitter feed at www.twitter.com/VIMNAsia_PR. For more information about Viacomand its businesses, visit www.viacom.com, blog.viacom.com and the Viacom Twitter feed atwww.twitter.com/Viacom.
Sunway Resort City
Sunway Resort City is the flagship masterpiece development of Malaysia’s Sunway Group.Sprawling 800 acres, it comprises some seven million square feet of world class facilities withmulti award-winning hospitality, retail, leisure, healthcare, education and residentialcomponents. Located a mere 20-minutes from Kuala Lumpur, Sunway Resort City, certified byMalaysia’s Green Building Index as the country’s first fully integrated green township, is hometo a population of 200,000 with an annual visitation of 42 million. An epitome of innovation,Sunway Resort City continues to stand as the nation’s sole integrated resort city where
thriving communities live, learn, work, play and grow in a healthy, safe and well-connectedenvironment. Today, Sunway Resort City is one of Southeast Asia’s most preferred touristdestinations.
Sunway Lagoon
Sunway Lagoon is truly one of a kind. Step inside and you will discover a magical kingdom ofpure fun and excitement. Experience the wonders of more than 80 rides and attractionsspread across Water Park, Amusement Park, Extreme Park, Wildlife Park and Scream Park .True to its ‘Asia’s Best Attraction’ fame, the multi-park is also home to the World’s FirstWaterplexx 5D and also the World’s Largest Water Ride – Vuvuzela, its latest attraction todate. Open daily from 10.00am to 6.00pm, other worthy attractions include the World’s LargestMan-Made Sandy Surf Beach , Malaysia’s First Interactive Zoo , Asia’s Longest Flying FoxTrail, Lynton V Harris’ Scream Park – a live interactive ‘scare’ attraction and one of theLongest Pedestrian Suspension Bridges in Malaysia.
About Xpax
Xpax is Celcom Axiata Berhad’s main prepaid brand, represents more than half of Celcom’s10.2 million prepaid subscribers. Xpax is a brand that personifies youth lifestyle and providesthe best in internet for its customers. With the latest launch of Magic SIM, customers can enjoyFREE Basic Internet, FREE High Speed Internet and FREE Calls & SMS and much more.Magic SIM gives FREE internet more than anyone else. You’ll never let it go. For more info logon to www.xpax.com.my
Tourism Malaysia
MALAYSIA TOURISM PROMOTION BOARD OR TOURISM MALAYSIA is an agency underthe Ministry of Tourism & Culture, Malaysia. Tourism Malaysia focuses on the specific task ofpromoting Malaysia at all levels. Since its inception, Tourism Malaysia has grown by leaps andbounds and it has emerged as a major player in the international tourism scene. In 2014,Malaysia registered 27.4 million tourist arrivals and RM72 billion in receipts, making tourism itssecond largest foreign exchange earner.
The collaborative efforts between Government agencies, which include the Ministry of Tourismand Culture, and the private sector, such as local and international airlines, help positionMalaysia as a leading tourist destination. The targets set under the Tourism NKEA (NationalKey Economic Areas) will be achieved through the implementation of twelve Entry PointProjects (EPPs) clustered under five themes: Affordable Luxury; Nature Adventure; Family
Fun; Events, Entertainment, Spa and Sports; and Business Tourism. As outlined in theTourism NKEA, Malaysia is targeting to achieve 36 million tourist arrivals with RM168 billion inreceipts by 2020.
About Brickfields Asia College
Brickfields Asia College (BAC) is well known as the “Fastest and Smartest Way” to over 100UK Law and Business Degrees. With partnerships and affiliations with over 20 leading UKuniversities, BAC offers students access to a wide range of law and business degrees whichcan be completed either locally or abroad.
From a single campus in Brickfields with fewer than 50 students, BAC has grown into anetwork of campuses in KL and Petaling Jaya offering a broad selection of courses withinthree faculties; Pre-University, Brickfields Law School and Brickfields Business School. With astudent population in excess of 4500, BAC is now Malaysia’s largest private legal educationprovider. For more information about BAC, visit www.bac.edu.my or follow us on Facebook,Twitter, Instagram and YouTube.
Watsons Malaysia
Watsons, Asia’s leading health and beauty retailer, joins MTV World Stage Malaysia 2015 forthis first time. In conjunction with the 5th anniversary of Watsons VIP Member Card inMalaysia, there's no better way to celebrate looking good, feeling great with Watsons VIPmembers than to reward them with this exciting event together with MTV Asia. This is only partof many rewards the card members can look forward to during the exciting 5th anniversarycampaign of Watsons VIP Member Card in Malaysia. Stay tuned for more! Check outwatsonsmalaysia facebook or watsons.com.my for more rewards.
Media Contacts:
Viacom International Media Networks
Adeline Ong
Senior Director, Corporate Communications, Asia
t: +65 6420 7240 m: +65 9366 7323
Twitter: @VIMNAsia_PR
Twitter: @VIMNAsia_PR
Edelman on behalf of Viacom International Media Networks
Andrew Ooi, Edelman Kuala Lumpur
t: (603) 2287 8689 m: (60) 16 3356 543
Loh Bi Feng
Senior Executive, Communications, Asia
t: +65 6420 7154 m: +65 9002 9607
“This is our first performance on MTV World Stage. Thank you MTV for invitingus. We are excited about meeting our fans out there and seeing other artists too.We will always try to better ourselves and bring you good music!„— Apink
“We are thrilled to take part in the MTV World Stage. Our sounds are unique andwe look forward to meeting our fans in Malaysia and are excited to see thereaction from the rest of the audience. So come join us at MTV World StageMalaysia… it’s going to be a spectacular show in Kuala Lumpur!„— SEKAI NO OWARI
