museum of aviation c4s brochure final
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W H E R E I M A G I N A T I O N
T A K E S F L I G H T
D A I LY
The Museum has the honor of
preserving the history of our nation,
through careful and deliberate curation
of aircraft that have affected Robins Air
Force Base, and the nation. Our
Restoration Department works to
maintain exhibits, restore aircraft, and
create spaces that transport visitors
back in time.
AN EDU CATION IN HISTORY
Over 90 aircraft, missiles, and partial aircraft are
exhibited for the public, in an effort to provide
historical education through thought provoking
exhibits. From the T-6 Texan in the Eagle Building,
to the Tuskegee Airmen exhibit in the Scott WWII
Hangar, the Museum brings over 50 years of aviation
history to life through quality exhibition.
The Museum of Aviation is one of the
few large museums in the nation that
are free to the public on a daily basis.
Open 7 days a week, 362 days per year,
the Museum offers visitors an
interesting place to bring their families
The Museum holds multiple events
throughout the year, beginning with the
Marathon, and ending with our
Nevermore Hills Haunted Trail. These
events provide something for everyone.
FUN FOR ALL AGES!
PLAN YOUR VACATION TODAY
BOOK ONLINE AT WWW.YOURWEBSITEHERE.COM OR CALL TODAY
Museum of Aviation at Robins Air Force Base Georgia Foundation, Inc. P.O. Box 2469, Warner Robins, GA 31099
(478) 923-6600 www.museumofaviation.org
Take off O N T H E
A D V E N T U R E O F A L I F E T I M E !
ADVENTURES FOR KIDS OF ALL AGES
BOOK BY 00/00/00
BOOK BY 00/00/00
THE MUSEUM OF AVIATION is the 2nd largest museum in the
Air Force and the 4th most visited museum in the Department of
Defense. It is free and open to the public seven days a week, 362
days a year. Visitation in 2015 was 401,676 and participants in
educational programming last year numbered 49,933.
Our humble roots began in 1984 with one small hut and a grand
vision from community greats Ms. Peggy Young and Brig. Gen.
Robert Scott, Jr. Today their legacies live on as the Museum of
Aviation is a major heritage, exhibit, and educational hub in the
Southeast, and has achieved accreditation from the American
Alliance of Museums (fka American Association of Museums.)
The visiting public has access to our 51-acre complex with four
primary climate-controlled exhibit hangars. An archival and
artifacts building and library are available for research by
appointment, and two maintenance and restoration buildings.
The Museum of Aviation exists to preserve and use our Nations
military assets to educate and inspire the public and future
generations. We also provide the foundation for understanding the
responsibilities of all humanity to preserve Freedom.
With Robins Air Force Base serving as the economic engine in
Middle Georgia, consider the museum as the vehicle that
transports one from past to present and forward into the future by
detailing aviation history, current uses of aviation science and
technology, and the possibilities of the future.
We work daily to ensure that current and future generations are
educated in the stories of the individuals who worked together as
members of our armed forces. We inspire future leaders through
education with an emphasis on hands-on technological
experiences, to provide inspirational education programs,
engaging historical perspective, and exceptional quality of service
for the citizens of our Nation.
Underlying all of the daily operations is a greater purpose to
sustain the legacy of all who serve or have served our Country,
and their families, with the preservation of historic aircraft,
artifacts, and the stories that bring their contributions to life.
The Museums vision is to continually strengthen our position as
a STEM Center of Excellence, while solidifying our role as the
number one visitor attraction in Middle Georgia.
The mission of the Museum is to meticulously preserve our
nations military history while growing exceptional future
leaders in aerospace through education and inspiration.
Goal #1: Strengthen the Museums position as the #1 visitor attraction in Middle Georgia and grow its presence in the Southeastern region. The Museum is the crown jewel of attractions for Middle Georgia and
continues to make that case by consistently ranking number one in visitor
attractions. By expanding program offerings, increasing social media
presence as well as increased visitor engagement, the annual attendance will
steadily increase. Updates and improvements within the facility and grounds
will be the launch pad for expanded programming.
As the Museum strengthens its position as the number one visitor attraction
in Middle Georgia it also increases the quality of life for the local citizens
due to increased tax dollars being spent in the community. As the quality of
life increases, economic development opportunities increase, which lures
other opportunities for expansion within the community. The Museum is the
catalyst for such growth.
P r o u d t o b e t h e s e c o n d l a r g e s t A i r F o r c e M u s e u m i n t h e c o u n t r y
Programming the movements of Lego
CELEBRATE OUR HEROES The Museum of Aviation is not only a place to view history, but a place to honor those who were captured, or who perished to give us the freedoms we enjoy. These heroes are honored throughout the Museum, but nowhere is it more pronounced than at our POW/MIA exhibit. This exhibit is a tribute to all branches of the Armed Forces, and the losses that they and their families have suffered.
The focus on expanded programming is target specific programming as well as
improved all-inclusive events. Target specific events are designed to appeal to
groups such as millennials, family-friendly, company-based team building events,
family reunions, national and local clubs, etc. These types of events attract groups
that would not normally attend museum programs, and offer the largest potential
for attendance growth. By using this format, the Museum can attract groups
outside Middle Georgia and expand its reach in the Southeastern region.
Improvement of all-inclusive events will utilize more spaces within the
Museum complex and on the grounds. Many spaces are underutilized due to
lack of funding and programming. As these spaces are improved and
updated, the events will have a greater opportunity for success. Operational
and marketing improvements to existing events will cut expenses and
Increased social media presence and visitor engagement As the marketing world has realized, the majority of engagement with a
customer is increasingly done through social media. With an improved
database that allows for greater attendee engagement, the Museum can also
dramatically increase its social media presence, which in turn will increase
visitation. Social media is a broad term and can be used in multiple formats
to reach multiple audiences. The Museum will tap into this powerful
marketing tool to increase awareness of Museum happenings and increase
visitation not only in Middle Georgia, but also in the Southeastern region.
Attendee engagement will be achieved by capturing attendee information
through an updated database system that allows the Museum to build a
profile of the attendee and send them information that appeals directly to
the attendees preference as described in said profile. This process allows
for follow up engagement and feedback on the attendees experience. It
also provides the opportunity to place the attendee into a detailed
engagement plan that will maintain routine contact throughout the year and
will contribute to repeat attendance.
Increased quality of life within the local community
By strengthening its position as the number one visitor attraction in Middle
Georgia and growing its presence in the Southeastern region, the quality of
life for the local community will be enhanced. The escalated attendance at
the Museum will increase patronage at local hotels, restaurants, and shops,
which will increase tax revenue for the local municipalities. An increase
such as this also attracts other entities to the community, which create even
greater tax revenue, and so on. By improving, updating, and using
progressive thinking, the Museum will not only continue to be the catalyst
for growth, but will be an even stronger catalyst than ever before.
The Museum of Aviation improves the quality of life in our community
through volunteer opportunities for retirees, senior citizens, and youth. The
Museum sustains facilities and amenities that provide places for families
and visitors to come together in meaningful ways.
Quality of life can be defined in many ways by many different groups of
The Museum delivers a quality of life that reaches back