Museum of Aviation C4S Brochure Final

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<ul><li><p>W H E R E I M A G I N A T I O N </p><p>T A K E S F L I G H T </p><p>D A I LY </p><p>CONSER VATION </p><p>The Museum has the honor of </p><p>preserving the history of our nation, </p><p>through careful and deliberate curation </p><p>of aircraft that have affected Robins Air </p><p>Force Base, and the nation. Our </p><p>Restoration Department works to </p><p>maintain exhibits, restore aircraft, and </p><p>create spaces that transport visitors </p><p>back in time. </p><p>AN EDU CATION IN HISTORY </p><p>Over 90 aircraft, missiles, and partial aircraft are </p><p>exhibited for the public, in an effort to provide </p><p>historical education through thought provoking </p><p>exhibits. From the T-6 Texan in the Eagle Building, </p><p>to the Tuskegee Airmen exhibit in the Scott WWII </p><p>Hangar, the Museum brings over 50 years of aviation </p><p>history to life through quality exhibition. </p><p>The Museum of Aviation is one of the </p><p>few large museums in the nation that </p><p>are free to the public on a daily basis. </p><p>Open 7 days a week, 362 days per year, </p><p>the Museum offers visitors an </p><p>interesting place to bring their families </p><p>and friends. </p><p>The Museum holds multiple events </p><p>throughout the year, beginning with the </p><p>Marathon, and ending with our </p><p>Nevermore Hills Haunted Trail. These </p><p>events provide something for everyone. </p><p>FUN FOR ALL AGES! </p><p>PLAN YOUR VACATION TODAY </p><p>BOOK ONLINE AT WWW.YOURWEBSITEHERE.COM OR CALL TODAY </p><p>555-543-5432 </p><p>Museum of Aviation at Robins Air Force Base Georgia Foundation, Inc. P.O. Box 2469, Warner Robins, GA 31099 </p><p>(478) 923-6600 www.museumofaviation.org </p><p>HERITAGE </p><p>EDUCATION </p><p>EVENTS </p><p>GIFTS </p><p>Take off O N T H E </p><p>A D V E N T U R E O F A L I F E T I M E ! </p><p>ADVENTURES FOR KIDS OF ALL AGES </p></li><li><p>BOOK BY 00/00/00 </p><p>PER PERSON* </p><p>BOOK BY 00/00/00 </p><p>PER PERSON* </p><p>THE MUSEUM OF AVIATION is the 2nd largest museum in the </p><p>Air Force and the 4th most visited museum in the Department of </p><p>Defense. It is free and open to the public seven days a week, 362 </p><p>days a year. Visitation in 2015 was 401,676 and participants in </p><p>educational programming last year numbered 49,933. </p><p>Our humble roots began in 1984 with one small hut and a grand </p><p>vision from community greats Ms. Peggy Young and Brig. Gen. </p><p>Robert Scott, Jr. Today their legacies live on as the Museum of </p><p>Aviation is a major heritage, exhibit, and educational hub in the </p><p>Southeast, and has achieved accreditation from the American </p><p>Alliance of Museums (fka American Association of Museums.) </p><p>The visiting public has access to our 51-acre complex with four </p><p>primary climate-controlled exhibit hangars. An archival and </p><p>artifacts building and library are available for research by </p><p>appointment, and two maintenance and restoration buildings. </p><p>The Museum of Aviation exists to preserve and use our Nations </p><p>military assets to educate and inspire the public and future </p><p>generations. We also provide the foundation for understanding the </p><p>responsibilities of all humanity to preserve Freedom. </p><p>With Robins Air Force Base serving as the economic engine in </p><p>Middle Georgia, consider the museum as the vehicle that </p><p>transports one from past to present and forward into the future by </p><p>detailing aviation history, current uses of aviation science and </p><p>technology, and the possibilities of the future. </p><p>We work daily to ensure that current and future generations are </p><p>educated in the stories of the individuals who worked together as </p><p>members of our armed forces. We inspire future leaders through </p><p>education with an emphasis on hands-on technological </p><p>experiences, to provide inspirational education programs, </p><p>engaging historical perspective, and exceptional quality of service </p><p>for the citizens of our Nation. </p><p>Underlying all of the daily operations is a greater purpose to </p><p>sustain the legacy of all who serve or have served our Country, </p><p>and their families, with the preservation of historic aircraft, </p><p>artifacts, and the stories that bring their contributions to life. </p><p>The Museums vision is to continually strengthen our position as </p><p>a STEM Center of Excellence, while solidifying our role as the </p><p>number one visitor attraction in Middle Georgia. </p><p>The mission of the Museum is to meticulously preserve our </p><p>nations military history while growing exceptional future </p><p>leaders in aerospace through education and inspiration. </p><p>Goal #1: Strengthen the Museums position as the #1 visitor attraction in Middle Georgia and grow its presence in the Southeastern region. The Museum is the crown jewel of attractions for Middle Georgia and </p><p>continues to make that case by consistently ranking number one in visitor </p><p>attractions. By expanding program offerings, increasing social media </p><p>presence as well as increased visitor engagement, the annual attendance will </p><p>steadily increase. Updates and improvements within the facility and grounds </p><p>will be the launch pad for expanded programming. </p><p>As the Museum strengthens its position as the number one visitor attraction </p><p>in Middle Georgia it also increases the quality of life for the local citizens </p><p>due to increased tax dollars being spent in the community. As the quality of </p><p>life increases, economic development opportunities increase, which lures </p><p>other opportunities for expansion within the community. The Museum is the </p><p>catalyst for such growth. </p><p>P r o u d t o b e t h e s e c o n d l a r g e s t A i r F o r c e M u s e u m i n t h e c o u n t r y </p><p>Programming the movements of Lego </p><p>CELEBRATE OUR HEROES The Museum of Aviation is not only a place to view history, but a place to honor those who were captured, or who perished to give us the freedoms we enjoy. These heroes are honored throughout the Museum, but nowhere is it more pronounced than at our POW/MIA exhibit. This exhibit is a tribute to all branches of the Armed Forces, and the losses that they and their families have suffered. </p><p>Expanded programming </p><p>The focus on expanded programming is target specific programming as well as </p><p>improved all-inclusive events. Target specific events are designed to appeal to </p><p>groups such as millennials, family-friendly, company-based team building events, </p><p>family reunions, national and local clubs, etc. These types of events attract groups </p><p>that would not normally attend museum programs, and offer the largest potential </p><p>for attendance growth. By using this format, the Museum can attract groups </p><p>outside Middle Georgia and expand its reach in the Southeastern region. </p><p>Improvement of all-inclusive events will utilize more spaces within the </p><p>Museum complex and on the grounds. Many spaces are underutilized due to </p><p>lack of funding and programming. As these spaces are improved and </p><p>updated, the events will have a greater opportunity for success. Operational </p><p>and marketing improvements to existing events will cut expenses and </p><p>increase attendance. </p><p> Increased social media presence and visitor engagement As the marketing world has realized, the majority of engagement with a </p><p>customer is increasingly done through social media. With an improved </p><p>database that allows for greater attendee engagement, the Museum can also </p><p>dramatically increase its social media presence, which in turn will increase </p><p>visitation. Social media is a broad term and can be used in multiple formats </p><p>to reach multiple audiences. The Museum will tap into this powerful </p><p>marketing tool to increase awareness of Museum happenings and increase </p><p>visitation not only in Middle Georgia, but also in the Southeastern region. </p><p>Attendee engagement will be achieved by capturing attendee information </p><p>through an updated database system that allows the Museum to build a </p><p>profile of the attendee and send them information that appeals directly to </p><p>the attendees preference as described in said profile. This process allows </p><p>for follow up engagement and feedback on the attendees experience. It </p><p>also provides the opportunity to place the attendee into a detailed </p><p>engagement plan that will maintain routine contact throughout the year and </p><p>will contribute to repeat attendance. </p><p>Increased quality of life within the local community </p><p>By strengthening its position as the number one visitor attraction in Middle </p><p>Georgia and growing its presence in the Southeastern region, the quality of </p><p>life for the local community will be enhanced. The escalated attendance at </p><p>the Museum will increase patronage at local hotels, restaurants, and shops, </p><p>which will increase tax revenue for the local municipalities. An increase </p><p>such as this also attracts other entities to the community, which create even </p><p>greater tax revenue, and so on. By improving, updating, and using </p><p>progressive thinking, the Museum will not only continue to be the catalyst </p><p>for growth, but will be an even stronger catalyst than ever before. </p><p>The Museum of Aviation improves the quality of life in our community </p><p>through volunteer opportunities for retirees, senior citizens, and youth. The </p><p>Museum sustains facilities and amenities that provide places for families </p><p>and visitors to come together in meaningful ways. </p><p>Quality of life can be defined in many ways by many different groups of </p><p>people. </p><p>The Museum delivers a quality of life that reaches back to the past and </p><p>details the triumphs and sacrifices of our servicemen and women while </p><p>honoring their greatest victories. </p><p>It provides a quality of life that </p><p>a. Describes the amazing works and useable technology that </p><p>the greatest minds of the aviation industry are providing us </p><p>today. </p><p>b. Suggests unlimited possibilities of a future that we all dream </p><p>for our children. </p><p>Finally, the Museum describes a quality of life that honors and cherishes the </p><p>tremendous possibilities of America. </p></li><li><p>BOOK BY 00/00/00 </p><p>PER PERSON* </p><p>BOOK BY 00/00/00 </p><p>PER PERSON* </p><p>THE MUSEUM OF AVIATION is the 2nd largest museum in the </p><p>Air Force and the 4th most visited museum in the Department of </p><p>Defense. It is free and open to the public seven days a week, 362 </p><p>days a year. Visitation in 2015 was 401,676 and participants in </p><p>educational programming last year numbered 49,933. </p><p>Our humble roots began in 1984 with one small hut and a grand </p><p>vision from community greats Ms. Peggy Young and Brig. Gen. </p><p>Robert Scott, Jr. Today their legacies live on as the Museum of </p><p>Aviation is a major heritage, exhibit, and educational hub in the </p><p>Southeast, and has achieved accreditation from the American </p><p>Alliance of Museums (fka American Association of Museums.) </p><p>The visiting public has access to our 51-acre complex with four </p><p>primary climate-controlled exhibit hangars. An archival and </p><p>artifacts building and library are available for research by </p><p>appointment, and two maintenance and restoration buildings. </p><p>The Museum of Aviation exists to preserve and use our Nations </p><p>military assets to educate and inspire the public and future </p><p>generations. We also provide the foundation for understanding the </p><p>responsibilities of all humanity to preserve Freedom. </p><p>With Robins Air Force Base serving as the economic engine in </p><p>Middle Georgia, consider the museum as the vehicle that </p><p>transports one from past to present and forward into the future by </p><p>detailing aviation history, current uses of aviation science and </p><p>technology, and the possibilities of the future. </p><p>We work daily to ensure that current and future generations are </p><p>educated in the stories of the individuals who worked together as </p><p>members of our armed forces. We inspire future leaders through </p><p>education with an emphasis on hands-on technological </p><p>experiences, to provide inspirational education programs, </p><p>engaging historical perspective, and exceptional quality of service </p><p>for the citizens of our Nation. </p><p>Underlying all of the daily operations is a greater purpose to </p><p>sustain the legacy of all who serve or have served our Country, </p><p>and their families, with the preservation of historic aircraft, </p><p>artifacts, and the stories that bring their contributions to life. </p><p>The Museums vision is to continually strengthen our position as </p><p>a STEM Center of Excellence, while solidifying our role as the </p><p>number one visitor attraction in Middle Georgia. </p><p>The mission of the Museum is to meticulously preserve our </p><p>nations military history while growing exceptional future </p><p>leaders in aerospace through education and inspiration. </p><p>Goal #1: Strengthen the Museums position as the #1 visitor attraction in Middle Georgia and grow its presence in the Southeastern region. The Museum is the crown jewel of attractions for Middle Georgia and </p><p>continues to make that case by consistently ranking number one in visitor </p><p>attractions. By expanding program offerings, increasing social media </p><p>presence as well as increased visitor engagement, the annual attendance will </p><p>steadily increase. Updates and improvements within the facility and grounds </p><p>will be the launch pad for expanded programming. </p><p>As the Museum strengthens its position as the number one visitor attraction </p><p>in Middle Georgia it also increases the quality of life for the local citizens </p><p>due to increased tax dollars being spent in the community. As the quality of </p><p>life increases, economic development opportunities increase, which lures </p><p>other opportunities for expansion within the community. The Museum is the </p><p>catalyst for such growth. </p><p>P r o u d t o b e t h e s e c o n d l a r g e s t A i r F o r c e M u s e u m i n t h e c o u n t r y </p><p>Programming the movements of Lego </p><p>CELEBRATE OUR HEROES The Museum of Aviation is not only a place to view history, but a place to honor those who were captured, or who perished to give us the freedoms we enjoy. These heroes are honored throughout the Museum, but nowhere is it more pronounced than at our POW/MIA exhibit. This exhibit is a tribute to all branches of the Armed Forces, and the losses that they and their families have suffered. </p><p>Expanded programming </p><p>The focus on expanded programming is target specific programming as well as </p><p>improved all-inclusive events. Target specific events are designed to appeal to </p><p>groups such as millennials, family-friendly, company-based team building events, </p><p>family reunions, national and local clubs, etc. These types of events attract groups </p><p>that would not normally attend museum programs, and offer the largest potential </p><p>for attendance growth. By using this format, the Museum can attract groups </p><p>outside Middle Georgia and expand its reach in the Southeastern region. </p><p>Improvement of all-inclusive events will utilize more spaces within the </p><p>Museum complex and on the grounds. Many spaces are underutilized due to </p><p>lack of funding and programming. As these spaces are improved and </p><p>updated, the events will have a greater opportunity for success. Operational </p><p>and marketing improvements to existing events will cut expenses and </p><p>increase attendance. </p><p> Increased social media presence and visitor engagement As the marketing world has realized, the majority of engagement with a </p><p>customer is increasingly done through social media. With an improved </p><p>database that allows for greater attendee engagement, the Museum can also </p><p>dramatically increase its social media presence, which in turn wil...</p></li></ul>