new media internet applications blogs and podcasts and wikis, oh my! jason salas, kuam news
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New Media New Media Internet ApplicationsInternet Applications
Blogs and Podcasts and Wikis, Oh My!Blogs and Podcasts and Wikis, Oh My!
Jason Salas, KUAM NewsJason Salas, KUAM News
New Media Today’s next-gen applications
Internet-enabled Community-oriented
Disruptive Technologies Break all the rules, change the game
Blogs, Podcasts, Wikis WAP, Streaming Media IM, SMS
Most based on, but not exclusive to, the public WWW Everyone’s already got & knows how to use a
web browser
Today’s Changing Web There is a bigger World Wide Web out there than
the one you think you know Information accessed in a variety of convenient ways
Apart from the desktop PC Emerging concepts
Mobility, Multimedia, Speed Affordable hardware & software Multimedia is always superior to text
Barriers to entry torn down It’s easier than ever to generate & distribute rich content
Technical savvy not required Costly investments not needed
Equipment, federal licenses, degrees/certification
Just bring your ideasideas & your talenttalent!
The Semantic Web Attaches meaning to web content
Tagging Blog posts News stories Audio/video clips
Sharing RSS feeds for your tagged items
Microformats Ensures data reusable across applications
Creator/consumer collaboration Remixes, mash-ups The Read/Write Web
The Read/Write WebData opened up to programmersRemix KUAM
Build cool tools & new valueNews apps, search utilities, media galleries
Personal, professional, academicEliminates “walled garden”
developmentHarnesses collective intelligence
Impacts of New Media Impacts on Mainstream Media (MSM)
Empowers participatory journalism Anyone is a reporter
Puts pressure on timeliness of producing content
Multiple means of accessing information Forces professional organizations to become
more competitive More responsive, more proactive
Promotes egalitarianism Decentralizes MSM’s control over society Makes content generation & distribution accessible to
almost anyone
Mainstream Media ChallengesStrategy decay across platforms
Print has been dying for yearsRadio’s business model is horrendousTV starting to head down the same path
Emergence of user-generated content If Content is King…
Presentation is QueenDelivery is Prince
It’s Available Now (even on Guam) The infrastructure is here, now
Broadband Internet access DSL, cable modems, corporate & school networks
Production hardware Getting cheaper by the day Easy to setup at home
Production software Many high-quality programs available as freeware
Consumer technology Products readily available & easily affordable
Hardware PCs, servers, digital cameras
Software hosting webspace, MP3 players, smartphones
New Media Types
RSS Defined
“Rich Site Summary” “Really Simple Syndication”
Created by Dave Winer in 2001 A text-based structure allowing for syndication of
web content External entities can “subscribe” to receive automatic feed
updates On web pages In desktop aggregators In newsreaders
KUAM.COM RSS feedshttp://www.kuam.com/rss
BlogsFun name for “weblog”The diary for the Internet AgeHave been around since 2000The next evolution of publishing
Displays posts chronologicallyLets you search through posts
An evolutionary merging of two old Internet applicationsBBS + Newsgroups
Blogs (con’t)Used by individuals, corporations,
government, non-profit organizations, clubs, teams, etc.
Now starting to incorporate multimediaPodcasting, VloggingPeople get automatic updates without
having to browse to blog siteRSS aggregators
My Bloghttp://www.jasonsalas.com
Podcasts “iPod” + “broadcast”
Enables content to go Conceived by Adam Curry & Dave Winer in
September 2004 A podcast is a downloadable audio file
An “audio blog” Accessible automatically via an RSS feed, or from
a webpage No buffering
Evolutionary content delivery “The Last Yard”
Since broadband Internet access is always on, podcasts can be downloaded when people are away
Podcasts (con’t) Time-shifted radio
Traditional radio empowers mobility Traditional radio requires synchronicity Connects with more listeners than any AM/FM station
Podcasts are downloadable files Portable MP3 players (iPods, iRivers, thumb drives) Car MP3 systems Desktop PC Whenever they want Playback as many times as you like / pause No generation loss
Free from FCC regulation (at the moment)
Popular Podcastshttp://music.kuam.comhttp://www.curry.com
http://www.podcastalley.com
Streaming Media The first successful attempt at efficiently
incorporating long-form multimedia on the Web Compensates huge amounts of data over slow Internet
connections Works with audio or video Content isn’t accessed in “all or nothing” fashion
Viewed/heard as it downloads Works with varying quality levels
These days, a web browser can detect a user’s connection speed and optimize itself accordingly
Video On-Demand (VOD)Diversified content
News, sports & seriesSpecial productions Comedy skitsEditorialsMusical performances
Webcast ArchiveStreaming presentations
Hybrid podcastsMP4 video and MP3 audio downloaded
asynchronously
Mobile Media
SMS Short Message Service
Works like e-mail for digital devices Chatrooms on the go
Devices send quick notes to each other Phone-to-phone PC-to-PC Phone-to-PC PC-to-phone
A subculture in itself Phenomenally popular in the Philippines
Cheaper than making land line call KUAM sends breaking news alerts to GuamCell
mobile customers via SMS Cell phones, pagers
Instant Messaging A P2P application Popular IM clients
AOL IM Yahoo! IM MSN Messenger PalmOS
Clients available on multiple platforms Desktop Web-based Mobile
“A pager on steroids” An IM client sends a note across the Internet to another
signed-on user User is notified in real-time and can respond back
WAP Wireless Application Protocol Allows web content to be viewed on mobile
devices Modern cell phones PDAs
PalmPilots PocketPCs
SmartPhones Device limitations
Small screens Less bandwidth Color/No Color Images/No Images
KUAM Wireless Editionhttp://wireless.kuam.com
Wikis Wiki is Hawaiian for “quick”
So a wiki is a “quick-web” Started by Ward Cunningham, circa 1998 Wiki pages are living documents
Any user can… Add new content Edit existing content Rollback current content to a previous update
Links automatically assigned Wikis enforce a set of rules that automatically associate
typed text to destinations within the wiki containing content descriptions
Wikis do carry a security concern, in letting anyone update
The canonical wikihttp://www.wikipedia.org
Distributing Devices
We can’t send content to users if they don’t have digital devices
Get consumer tech in people’s hands/homesPSP, iPod, Xbox, high-end cell phones,
PDAs, HDTV, DVRs, satellite receivers, wireless routers, broadband Internet access
Exhibits to take away
Download!Download!Slides and MP3 audio of today’s talk
www.jasonsalas.com
Get involved!Get involved!KUAM.COM Beta Community
www.kuam.com/researchanddevelopment
Register!Register!KUAM Developer Network
Thanks for InteractingThanks for Interactingwith KUAM!with KUAM!
E-mail: [email protected] Site: http://www.kuam.comBlog: http://www.jasonsalas.com