open cloud computing rhs presentation ram appalaraju

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Cisco Confidential 1 Cisco Confidential 1 Cisco Confidential 1 Cisco Confidential 1 © 2013 Cisco and/or its affiliates. All rights reserved. Ram Appalaraju VP Data Center Marketing Cisco Systems, Inc. Open Cloud Computing In collaboration with Intel

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Open Cloud Computing RHS presentation Ram Appalaraju

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Page 1: Open Cloud Computing RHS presentation Ram Appalaraju

Cisco Confidential 1Cisco Confidential 1Cisco Confidential 1Cisco Confidential 1© 2013 Cisco and/or its affiliates. All rights reserved.

Ram Appalaraju

VP Data Center Marketing

Cisco Systems, Inc.

Open Cloud Computing

In collaboration with Intel

Page 2: Open Cloud Computing RHS presentation Ram Appalaraju

Cisco Confidential 2Cisco Confidential 2Cisco Confidential 2Cisco Confidential 2© 2013 Cisco and/or its affiliates. All rights reserved.

Ram Appalaraju

VP Data Center Marketing

Cisco Systems, Inc.

Open Cloud Computing

In collaboration with Intel

Page 3: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

Cloud Computing’s Perfect Storm• Internet of Everything (IoE)

Anytime, any device

Smart, IP-connected devices

Broadband everywhere

Video, voice over IP

Mobility and Wireless

• Technology tipping pointVirtualization of apps and services

Software-define Networking/Infrastructure

Big Data, Analytics

Massive scale, Automation, self-service

Page 4: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

And Data Centers Need to EvolveDistributed

• Manual Provisioning

• Limited Scaling

• Rack-Wide VM mobility

Fabric Based

Cloud

• Policy-Based Provisioning

• Scale Physical and Virtual/Cloud

• DC-Wide/Cross-DC VM Mobility

ComputeCompute Storage Storage Services Services

L2,

L3

Fabric

Cloud

Application Driven

• Service-Centric Provisioning

• Flexible—Anywhere, Anytime

• Cross-Cloud VM Mobility

ComputeCompute Storage Storage Services Services

L2,

L3

Programmable Provisionable

MonitoringApps

ProvisioningApps

NetworkingApps

End-UserApps

Integrated Fabric and CloudWorld of Many Clouds

Page 5: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

VOLUME VELOCITY VARIETY

Mega Trends Driving a Virtuous Cycle of Innovation

Internet of Things Big Data

CloudSDN

Page 6: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6

Cisco’s DC Vision

Enable Customers to Maximize Business Value From Their DC Applications by Providing A…

Holistic, Programmable Fabric Based Infrastructure that supports

Any Application

Any Location

Any Scale

Page 7: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7

Layered Services

Open Source

Apps and Services

Ma

na

ge

me

nt

an

d A

uto

ma

tio

n

Cisco SDN and InfrastructureonePK

Compute Storage Networking

OpenStack

Cisco Plugins

Ad

va

nc

ed

Se

rvic

es

Cisco OpenStack Platform

Orchestration

Video Scalable CDN /Cache

Customer AppsCisco Apps—WebExCisco Apps—

Video etc.Cisco Apps—HCS

Analytics Security Cassandra

Transcoding PaaS Hadoop

Ne

two

rk S

erv

ice

s

Vir

tua

l Ap

pli

an

ce

s

Page 8: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

Cisco Open Network Environment (ONE)

a

OPEN NETWORK ENVIRONMENT

Industry’s Most Comprehensive Networking Portfolio

Hardware + Software Physical + Virtual Network + Compute

1Platform

APIs

2Controllers and Agents

3Virtual

Overlays

Software API’s

www.cisco.com/go/one

onePK Open Clouds with Nexus 1000V

OpenStackSDN:- ONE Controller (OpenFlow, onePK)- OpenFlow Agents

Page 9: Open Cloud Computing RHS presentation Ram Appalaraju

© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9

Nexus 1000V vSwitch

KVM

Tenant 1

Virtual ServicesvWAAS

VSGASA 1KV

Tenant 3

Physical Workloadson VLAN

ASA 55xx

Physical (VLAN) Network

VXLAN Gateway

Virtual Workloads on VXLAN

Tenant 2

Network Virtualization for OpenStackBuilding OpenStack based clouds with Nexus 1000V

Nexus 1000V VSM

(Controller)

Solution Highlights• Grizzly OpenStack release• Red Hat OS distribution • Scalable up to 512 servers • 16000 VXLAN segments –

No multicast needed• L2-L7 services chaining via vPath• Physical services/workload support via

VXLAN gateway• Overlapping IP/cloning support

Page 10: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

Vendor/User Plug-In• Implementation of abstractions• Virtual or physical• Extended API’s

Network Service Plug-In Architecture(For common API, rapid innovation and vendor differentiation)

API Extensions

Cisco Plug-Ins• NX-OS (VLANs), Linux Bridge• OVS+GRE, VXLAN• Nexus 1000V (VLAN, VXLAN)• Cisco ONE Controller (future)

OpenStack Networking Plug-In API

OpenStack Networking Service• Network abstraction definition and management• Does NOT do any actual implementation of

abstraction

OpenStack Networking API

Page 11: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

CLOUD REQUIREMENTS IDEAL INFRASTRUCTURE

• Physical resources deployed through APIs

• Policy-enforced compute, network, identifier resources Rapid Provisioning

• Integrated compute, network, and storage resources

• Bare metal abstraction and API design

Simplified Infrastructure

• Virtualization awareness and scalability without complexity

• Automation and orchestration through industry standard tools

Self Service Consumption Model

• Rapid scalability of virtual and physical resources

• Automated deployment

Elastic Resource Allocation

Infrastructure Capabilities Matter More than Ever

Page 12: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

Subject matter expert define policies

Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels

Server port configuration including LAN and SAN settings

Network interface card (NIC) configuration: MAC address,VLAN, and QoS settings;host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints;and firmware revisions

Unique user ID (UUID), firmware revisions,and RAID controller settings

Service profile assigned to server, chassis slot, or pool

Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels

Server port configuration including LAN and SAN settings

Network interface card (NIC) configuration: MAC address,VLAN, and QoS settings;host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints;and firmware revisions

Unique user ID (UUID), firmware revisions,and RAID controller settings

Service profile assigned to server, chassis slot, or pool

Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels

Server port configuration including LAN and SAN settings

Network interface card (NIC) configuration: MAC address,VLAN, and QoS settings;host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints;and firmware revisions

Unique user ID (UUID), firmware revisions,and RAID controller settings

Service profile assigned to server, chassis slot, or pool

Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels

Server port configuration including LAN and SAN settings

Network interface card (NIC) configuration: MAC address,VLAN, and QoS settings;host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints;and firmware revisions

Unique user ID (UUID), firmware revisions,and RAID controller settings

Service profile assigned to server, chassis slot, or pool

Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels

Server port configuration including LAN and SAN settings

Network interface card (NIC) configuration: MAC address,VLAN, and QoS settings;host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints;and firmware revisions

Unique user ID (UUID), firmware revisions,and RAID controller settings

Service profile assigned to server, chassis slot, or pool

Policies used to create service profile templates

Service profile templates create service profiles

Associating service profiles with hardware configures servers automatically

2 3 4

Uniquely Cisco: Cisco UCS Embedded AutomationIntegrated, policy-based infrastructure management

Storage SME

Server SME

Network SME

1

Page 13: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

Designed for Scale: Physical, Virtual and Cloud

Cisco UCSFabric Extender

Rack Mount Servers

Cisco UCSFabric Interconnect

Blade Servers

Self Aware, Self Integrating System

Distributed Virtual Blade Chassis

Scale Without Complexity

Many Form-Factors One System

Unified Fabric

Cisco® Fabric Extender Architecture

Page 14: Open Cloud Computing RHS presentation Ram Appalaraju

© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14

• As of Q3FY13 UCS revenue reached a $2B annualized run rate

• In Q3FY13, Data Center revenue was 515M growing 77% Y/Y

• As of May 2013, there are over 23,000 unique UCS customers which represents 89% Y/Y growth

• More than half of all Fortune 500 customers have invested in UCS

• Over 500 customers have booked over 1 Million in UCS solutions and over 1,200 have booked over $500,000

• Over 3,400 Channel Partners are actively selling UCS worldwide and over 1700 UCS specialized partners in the channel world wide

• As of CY12 Q4 Cisco is one of the Top 5 Server Vendors, #2 in Blade servers based on Worldwide Revenue Share1

• 73 World Record Performance Benchmarks to date

Cisco Leadership and Momentum

Source: 1 IDC Worldwide Quarterly Server Tracker, Q1 2013, May 2013, Revenue Share

Cisco UCS with Intel® Xeon® processors

Page 15: Open Cloud Computing RHS presentation Ram Appalaraju

© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

Cisco Unified Fabric Continuous market leadership

DC TECHNOLOGY LEADER

Cisco FabricPath Customers 1,500+

Cisco FEX Customers 11,000+

Cisco NX-OS Customers40,000+

10GE Ports Shipped11M+

DATA CENTER SWITCHING LEADER

*Source: Infonetics, Q3 2012 DC Network Equipment Report, December 2012 **Source: Dell’Oro, SAN Switching, November 2012

Data current as of December 2012. Subject to change without notice.

Market share by revenue in Q3 2012 for FCoE SAN Switching at 87.3%**

#1Market share by revenue in Q3 2012 for DC Ethernet Switching at 71.7%*

#1

Page 16: Open Cloud Computing RHS presentation Ram Appalaraju

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

Cisco and Red Hat• Red Hat Tier 1 Strategic/Ecosystem Partner

• Technology CollaborationVXLAN, Network Pass Thru, VM-FEX for KVM, Nexus 1000V for KVM

• Cisco and Red Hat exploring opportunity to expand OpenStack partnership

• Cisco embeds RHEL, JBOSS and KVM in CRTG/SRTG/ERTG products (i.e. ASR 9000, ASA)

• Cisco IT uses 10,000+ RHEL instances.

Page 17: Open Cloud Computing RHS presentation Ram Appalaraju

In collaboration with Intel