developing a unique tech entrepreneurship program

technology entrepreneurship & management

technology + business + entrepreneurial mindset

context ASU: One University, Many Places

Tempe Campus

Polytechnic Campus

West Campus

Downtown Phoenix Campus

SkySong

The New American University: Excellence, Access, Impact

2

a.k.a: poly global scaling towards a global virtual:

classroom, campus, innovation platform

with a Polytech core

technology entrepreneurship & management

global virtual campus w/ Poly core

Poly:f2f

Arizona

U.S.

World

Tec

MTIKNUST

iCourse

iCourseiCourse

Online

Online

Online

Online

Online

Online

OnlineOnline

Online

Online

Online

Online

Online

Global University Collaborations

Collaborative Project Teams

Students are: f2f, iCourse, Online

required “models”

• integrative innovation• innovation-

entrepreneurship• competencies• curricula• pedagogy• business

• delivery• faculty load• scheduling• “glocality”• graduate research• undergrad

engagement

delivery model: student flow

Fall Spring Summer

ASUTransfers

ASUOn-CampusFreshmen

ASU Online

A A ABB Bf2f

iCourseOnline

f2fiCourseOnline

f2fiCourseOnline

f2fiCourseOnline

f2fiCourseOnline

f2fiCourseOnline

delivery model: faculty loads

Combine for delivery

f2f

iCourse

Online

ASU Online

ASU

Session C

Session A Session B

f2f

iCourseOnline

iCourseOnline

Session C

Session A Session B

only non-Online courses

f2fiCourseOnline

f2fiCourseOnline

Model 1:faculty load = 3

Model 2:faculty load = 2

Required for f2f – virtual integration

delivery model at scale: faculty CEOASU:One faculty line per 100 students

ASU:One FA or GA per section?

One course:1-10 fully funded GA’s?

f2f10

iCourse90

ASU Online : ASU ratio 10 : 1

3,000 : 300

online100

online100

10

f2f30

iCourse70

online100

online100

f2f50

iCourse50

online100

online100

f2f70

iCourse30

online100

online100

delivery model: scheduling

• every core course delivered every session• no caps for iCourse and Online (what’s a cap?)• consider 1 class room per faculty “CEO”

• repeat ad infinitum

TEM curriculastem

45 hours

general studies

35 hours

TEM core

22 hours

focus area

18 hours

ST(EM)2 = science, technology, engineering, math * entrepreneurship and management

many ways to engage {

major

minor

certificate

electives

curricula structureIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

curricula structureIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

common electives

IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

curricula structureIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

campus-wide certification inknowledge entrepreneurship & innovation

(+2 in major) IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

curricula structureIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22 Minor in TEMIV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

curricula structureIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

process improvementproject managementnew product devsocial I&Ealternative energydigital mediacomputing studiesgamingaviation management

.

.

.anything!!!

IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

integration via focus areasIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

process improvementproject managementnew product devsocial I&Ealternative energydigital mediacomputing studiesgamingaviation management

.

.

.anything!!!

IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

integration via focus areasIII. TEM Core (22 cr. Hrs.) Cr.

TEM 100 Seminar: Entrepreneurship 1

TEM 101 Intro to Technology Development 3

TEM 201 My Technology Venture 3

TEM 301 Innovation and Creativity 3

TEM 330 Systems Innovation 3

TEM 350 Tech Entrepreneurship 3

TEM 360 Market Opportunity Analysis 3

TEM 460 Innovation Management 3

22

focus area for:engineeringcomputinggamingaviationagribusinesscog sci & engineeringsciences

+ capstone = certificate

IV. Technical Focus Area (18 Cr. Hrs.) Cr.

Focus Elective 3

Focus Elective 3

Focus Elective 3

Focus Elective 3

TEM 494 Focus Project I 3

TEM 494 Focus Project II 3

18

global virtual classroom

Poly:f2f

Arizona

U.S.

World

iCourse

iCourseiCourse

Online

Online

Online

Online

Online

Online

OnlineOnline

Online

Online

Online

Online

Online

Collaborative Project Teams

Students are: f2f, iCourse, Online

• Poly: problem, project, team focused• modular• flipped• open• collaborative• global• virtual• long-term goal: 24 hour knowledge factory

the global virtual classroom

curricula model: modular competencies

26© Copyright 2010 Arizona State University

FINANCE FUNCTIONAL AREA LEVEL1 2 3 4 5

FI Cash FlowSimple Direct Method cash flow statement

GAPP cash flow statement, cash flow analysis for start ups

Cash flow for large enterprises

Multi-unit, complex cash flow analysis

CFO level sophisticated cash flow analysis

F2 Income StatementF3 Balance SheetF4 BudgetingF4 Investment AnalysisF4 BudgetingF4 BootstrappingF5 Venture Funding

TEM competency map

finance capability maturity model Unit of Assessment

COURSES Desig

n

Engi

neer

ing

Prod

uct

Deve

lopm

ent

Testi

ng

Depl

oym

ent

Adop

tion

Vent

ure

Crea

tion

Busin

ess M

odel

Ge

nera

tion

Valid

ated

Lea

rnin

g

Vent

ure

Fund

ing

Lead

ersh

ip a

nd

Team

Bui

ldin

g

Man

agem

ent

Acco

untin

g

Fina

nce

Mar

ketin

g

QBA

Supp

ly C

hain

/ Va

lue

Net

wor

k

Hum

an R

esou

rces

Com

mun

icati

ons

Know

ledg

e M

anag

emen

t

Intr

aper

sona

l Ski

lls

TEM 100 Seminar: EntrepreneurshipTEM 101 Intro to Tech DevelopmentTEM 201 My Technology Venture F1.1TEM 301 Innovation and CreativityTEM 330 Systems InnovationTEM 350 Tech Entrepreneurship F1.2TEM 360 Market Opportunity Analysis F1.3TEM 460 Innovation Management F1.4Focus ElectiveFocus ElectiveFocus ElectiveFocus ElectiveTEM 494 Focus Area Project ITEM 494 Focus Area Project II

Business Core Soft SkillsInnovation Entrepreneurship

flipped

flipped

collaborative

collaborative

• f2f + iCourse + Online• 7.5 week model only• asynchronous + synchronous• 24 hour knowledge paradigm• Platform needs:

– mentoring management– project management– grading management

global

24-hour knowledge factory

24-hour knowledge factory

global virtual campus

Poly:f2f

Arizona

U.S.

World

iCourse

iCourseiCourse

Online

Online

Online

Online

Online

Online

OnlineOnline

Online

Online

Online

Online

Online

Collaborative Project Teams

Students are: f2f, iCourse, Online

global engagement:sustainable polytech community

global engagement:sustainable polytech community

early integration results

TEM 194 Sem: Entre

TEM 194 Tech Dev

TEM 394 Tech Entre

OMT 394 Mkt Opp An

0

10

20

30

40

50

60

70

80

90

100

non-CTInon-TEM CTITEM

TEM 194 Sem: Entre

TEM 194 Tech Dev

TEM 394 Tech Entre

OMT 394 Mkt Opp An

0

10

20

30

40

50

60

70

80

90

100

OnlineiCourseF2F

Coll Technology & Innovation - Aero Mgmt Tech (Air Trans Mgt)Coll Technology & Innovation - App Sci (Operations Mgt)Coll Technology & Innovation - App Sci (Computer Science)Coll Technology & Innovation - Applied PsychologyColl Technology & Innovation - Business AdmnistrationColl Technology & Innovation - Environmental Tech MngtColl Technology & Innovation - (Internet and WEB Design)Coll Technology & Innovation - Operations Mngt TechnologyColl Technology & Innovation - EngineeringCollege of Public Programs - Criminal Justice & CriminologyCollege of Public Programs - Nonprofit Leadership & MgmtCollege of Public Programs - Public Service & Public PolicyCronkite School-Journ/MassComm - Journalism & Mass CommGraduate Non-Degree - GRBA Non-DegreeHerberger Institute - Art (Art History)Herberger Institute - Art (Art Studies)Herberger Institute - Des Stds (Des Mgmt)Herberger Institute - Design StudiesHerberger Institute - Theatre - BAIra A Fulton Engineering - Aerospace Engr (Aeronautics)Ira A Fulton Engineering - Aerospace Engr (Astronautics)Ira A Fulton Engineering - Civil EngineeringIra A Fulton Engineering - Computer Science (Sftwre Engr)Ira A Fulton Engineering - Computer Science - BSIra A Fulton Engineering - Construction Mgt(General Bldg)Ira A Fulton Engineering - Engineering ManagementIra A Fulton Engineering - Industrial EngineeringIra A Fulton Engineering - Mechanical EngineeringLiberal Arts & Sciences - Biological SciencesLiberal Arts & Sciences - Communication BALiberal Arts & Sciences - Communication BSLiberal Arts & Sciences - Economics BSLiberal Arts & Sciences - English (Creative Writing)

early integration resultsLiberal Arts & Sciences - English (Literature)Liberal Arts & Sciences - Film (Film & Media Studies)Liberal Arts & Sciences - HistoryLiberal Arts & Sciences - Political SciencLiberal Arts & Sciences - Psychology BALiberal Arts & Sciences - Psychology BS - TempeLiberal Arts & Sciences - Sociology BS - TempeLiberal Arts & Sciences - PhysicsLiberal Arts & Sciences - SpanishLiberal Arts & Sciences - Urban PlanningMaryLouFulton Teachers College - Elementary EducationMaryLouFulton Teachers College - Secondary Ed - EnglishNew Interdis Arts & Sciences - EnglishNew Interdis Arts & Sciences - Life SciencesNew Interdis Arts & Sciences - Pol Sci BS - WestNutrition and Health Promotion - Nutrition (Dietetics)Nutrition and Health Promotion - Health Sci (Pre-Professional)Nutrition and Health Promotion - KinesiologySchool of Letters & Sciences - Interdisciplinary StudiesSchool of Letters & Sciences - Literature, Writing & FilmSchool of Sustainability - SustainabilityUniversity College - Explore-Mat/Tech/Egr/PhysSciUniversity College - Explore-Social & Behavioral ScW.P. Carey School of Business - AccountancyW.P. Carey School of Business - Business (Communication)-BAW.P. Carey School of Business - Business (Global Politics)W.P. Carey School of Business - Business (Sustainability)-BAW.P. Carey School of Business - Business (UrbanPolicy)-BAW.P. Carey School of Business - FinanceW.P. Carey School of Business - ManagementW.P. Carey School of Business - MarketingW.P. Carey School of Business - Supply Chain Management

global virtual innovation platform

Poly:f2f

Arizona

U.S.

World

Tec

MTIKNUST

iCourse

iCourseiCourse

Online

Online

Online

Online

Online

Online

OnlineOnline

Online

Online

Online

Online

Online

Global University Collaborations

Collaborative iProject Teams

Sustainable Toluca: SABVMexico’s First Sustainable Town

San Antonio Buenavista: 5000+ people living in poverty

town

farms

lakes

Orange = stands for the sun which provides energy to the Earth and provides warmth to the town.

Brown = stands for the earth, which provides food.

Green= stands for the plants, the crops produced by theCommunity. It also stands for the organic perspective.

1st Sustainable Community of Mexico

© 2010-2012, San Antonio Buena Vista

Sustainable Community Development

© 2010-2012, Arizona State University

SABV Products For Sale

© 2010-2012, San Antonio Buena Vista

Jaipur Foot

Goal: Characterize current prosthetic and redesign

Team: 4 engineers

Partners: Penn State, MIT, BMVSS

Sponsored by ASME

project initiatives:• Ghana, Toluca, India • USAID VOCTEC• USAID CCS Ghana• social ventures VN

Lean StartUp: “Validated Learning”

• Vision– Start, Define, Learn, Experiment

• Steer– Leap, Test, Measure, Pivot

(Persevere)

• Accelerate– Batch, Grow, Adapt, Innovate

• Waste Not!

LSU validated learning: later that day

This took 15 minutes of my timeSo, what is the next question and rapid test?

Was reading Adams stats book today, "Accept the null hypothesis at the given significance level." Our test indicates that adding Dan’s video did not improve the conversions for the program. See image attached for visual, group A did not see the video (X1, N1) while group B did see the video (X2, N2).

X1 = 746X2 = 720N1 = 61727N2 = 60584

H0: p1 = p2H1: p1 != p2significance level = 0.05

Test: two-sided z-testZ_obs (observed value) = 0.3232p value = 0.7465Conclusion: Accept the null hypothesis at the given significance level.

developing a unique tech entrepreneurship program

technology entrepreneurship & management

technology + business + entrepreneurial mindset

LSU validated learning exampleDan to Sarah: The description looks really great. Derek wants to know if you can get our promotional video on the website, too. Also, I wouldn’t mind tweaking the intro on the programs page. A small tweak. An A/B test would be cool!

Sarah to Dan: I think it looks great too — thanks for rewriting it, and your intro has been updated. We can definitely embed the video, similar to how Nursing has theirs, below the description — it's been testing really well. How would you like to A/B test it? With and without the video?

D to S: I guess I was thinking of an A/B test for the old intro and new intro. But, with video and without video is an excellent idea, as well. What do you think?

S to D: Talking with our programming gurus, my suggestion is that we test whether the description with the video leads to more or less conversions (or if it has a meaningful impact.) Conversions here are defined as Requests for Information. Does that make sense?

D to S: Makes sense…

D to S: OK — I'll have that running by the end of the day, and can follow up with results in a week or two.

Result: 300% increase in RFI’s!!! (kidding)

LSU validated learning: 1 month later

Sarah to Dan: Looking at our analytics I see that the video received 75 plays last month (which is great) and the degree description page saw an increase of 10 seconds for time on page. I can follow up with you Monday with more data.

Sarah to ASU Online development team: Perhaps I've not had enough coffee yet, but what's the best way for me to answer him? Did we A/B test the video within the copy and outside of it? Has the performance of the degree description improved at all? If I'm reading it correctly, it looks like time-on-page has increased by 10 seconds (comparing Oct 15-Nov 15 and Nov 15-Dec 15) but the bounce rate is way up … John, what would you recommend I send in the way of data?

ASU Online dev team to Sarah: Tell him the video received 75 plays last month and contributed to conversions. Not sure if we ran an A/B test. Mike is looking into it.

Dan to Sarah: Did this ever happen? If so, have there been any results? I would be interested in them, no matter what they are. I have a meeting tomorrow with Mitzi, Chell and Mary and would like to describe the process.