outlook of millennial - survey report
TRANSCRIPT
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 1/62
The Summary of Survey Result: Outlook of Millennials
1. DO YOU LIVE WITH YOUR PARENTS?
Single Answer, Total Respondents : 532
JakPat AppLeading mobile market research in indonesia
# Option Total Answer Percentage
1 Yes, i live with my parents in my parents' home 369 69.36 %
2 No, i live in a boarding house (Kost) 138 25.94 %
3 No, i rent a home 13 2.44 %
4 No, i have my own home 12 2.26 %
Yes, i live with my parents in my parents' home (69.36%)
No, i live in a boarding house (Kost) (25.94%)
No, i rent a home (2.44%)
No, i have my own home (2.26%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 2/62
2. DO YOU WANT TO BUY YOUR OWN HOME? IF YES, WHEN DO YOU PLAN TO BUY YOUR OWN HOME?
Single Answer, Total Respondents : 520
I will buy one when i'm 25-26 y/o (30.19%)
I will buy one when i'm 27-28 y/o (24.23%)
I will buy one when i'm 29-30 y/o (19.42%)
I will buy one when i'm 23-24 y/o (9.23%)
I will buy one when i'm 31-32 y/o (7.12%)
I will buy one when i'm 33-34 y/o (2.5%)
Other option (1.92%)
I will buy one when i'm 35-36 y/o (1.92%)
I will buy one when i'm > 40 y/o (0.96%)
No, i don't want to buy a house (0.96%)
I will buy one when i'm 21-22 y/o (0.77%)
I will buy one when i'm 39-40 y/o (0.38%)
I will buy one when i'm 37-38 y/o (0.38%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 3/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784156/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784156/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784294/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784294/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784306/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784306/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784373/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784373/1)
# Option Total Answer Percentage
1 I will buy one when i'm 25-26 y/o 157 30.19 %
2 I will buy one when i'm 27-28 y/o 126 24.23 %
3 I will buy one when i'm 29-30 y/o 101 19.42 %
4 I will buy one when i'm 23-24 y/o 48 9.23 %
5 I will buy one when i'm 31-32 y/o 37 7.12 %
6 I will buy one when i'm 33-34 y/o 13 2.5 %
7 Other option 10 1.92 %
8 I will buy one when i'm 35-36 y/o 10 1.92 %
9 I will buy one when i'm > 40 y/o 5 0.96 %
10 No, i don't want to buy a house 5 0.96 %
11 I will buy one when i'm 21-22 y/o 4 0.77 %
12 I will buy one when i'm 39-40 y/o 2 0.38 %
13 I will buy one when i'm 37-38 y/o 2 0.38 %
Other Option
# Answer Total Answer Percentage
1 setelH menikah 1 0.19 %
2 ketika saya menikah 1 0.19 %
3 tunggu saya memiliki penghasilan yang cukup 1 0.19 %
4 ketika saya sudah mapan 1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 4/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784410/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784410/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784464/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784464/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784521/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784521/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784551/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784551/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784617/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784617/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784645/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784645/1)
5 ya ketika uang saya sudah cukup 1 0.19 %
6 saat ini saya sedang mencicil rumah dengan suami 1 0.19 %
7 tunggu saya mempunyai uang cukup buat DP dan kemudian mencicilnya1 0.19 %
8 ketika punya uang 1 0.19 %
9 Ketika saya sudah menikah 1 0.19 %
10 ya.ketika saya sudah berumah tangga. 1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 5/62
3. WHEN DID YOU BUY YOUR HOME?
Single Answer, Total Respondents : 12
When i was 23-24 y/o (41.67%)
Other option (33.33%)
When i was 27-28 y/o (8.33%)
When i was 25-26 y/o (8.33%)
When i was 21-22 y/o (8.33%)
When i was 29-30 y/o (0%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 6/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784264/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784264/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784548/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784548/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784595/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784595/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784668/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784668/1)
# Option Total Answer Percentage
1 When i was 23-24 y/o 5 41.67 %
2 Other option 4 33.33 %
3 When i was 27-28 y/o 1 8.33 %
4 When i was 25-26 y/o 1 8.33 %
5 When i was 21-22 y/o 1 8.33 %
6 When i was 29-30 y/o 0 0 %
Other Option
# Answer Total Answer Percentage
1 saya tinggal di rumah orang tua. tapi tidak dengan orang tua 1 8.33 %
2 tinggal dengan suami 1 8.33 %
3 saya ikut suami tinggal dirumah sendiri 1 8.33 %
4 pemberian orang tua 1 8.33 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 7/62
4. DO YOU WANT TO BUY A CAR? IF YES, WHEN DO YOU PLAN TO BUY?
Single Answer, Total Respondents : 532
I will buy one when i'm 25-26 y/o (21.24%)
I will buy one when i'm 27-28 y/o (16.92%)
I will buy one when i'm 29-30 y/o (15.6%)
I will buy one when i'm 23-24 y/o (13.53%)
I will buy one when i'm 31-32 y/o (9.77%)
No, i don't want to buy a car because i already have one (4.89%)
I will buy one when i'm 33-34 y/o (3.76%)
I will buy one when i'm 35-36 y/o (3.76%)
I will buy one when i'm 21-22 y/o (3.01%)
Other option (2.82%)
No, i don't want to buy a car (2.44%)
I will buy one when i'm > 40 y/o (1.13%)
I will buy one when i'm 37-38 y/o (0.75%)
I will buy one when i'm 39-40 y/o (0.38%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 8/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784140/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784140/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784145/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784145/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784237/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784237/1)
# Option Total Answer Percentage
1 I will buy one when i'm 25-26 y/o 113 21.24 %
2 I will buy one when i'm 27-28 y/o 90 16.92 %
3 I will buy one when i'm 29-30 y/o 83 15.6 %
4 I will buy one when i'm 23-24 y/o 72 13.53 %
5 I will buy one when i'm 31-32 y/o 52 9.77 %
6 No, i don't want to buy a car because i already have one 26 4.89 %
7 I will buy one when i'm 33-34 y/o 20 3.76 %
8 I will buy one when i'm 35-36 y/o 20 3.76 %
9 I will buy one when i'm 21-22 y/o 16 3.01 %
10 Other option 15 2.82 %
11 No, i don't want to buy a car 13 2.44 %
12 I will buy one when i'm > 40 y/o 6 1.13 %
13 I will buy one when i'm 37-38 y/o 4 0.75 %
14 I will buy one when i'm 39-40 y/o 2 0.38 %
Other Option
# Answer Total Answer Percentage
1 saya sudah membeli mobil sendiri 1 0.19 %
2 tergantung kebutuhan, masih bisa tercover motor dan public transport1 0.19 %
3 Belum membelinya untuk 10 tahun ke depan, tergantung kebutuhan nantinya1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 9/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784247/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784247/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784307/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784307/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784374/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784374/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784411/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784411/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784415/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784415/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784465/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784465/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784475/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784522/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784522/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784524/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784524/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784605/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784605/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784646/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784646/1)
(http://survey.wejoin.us/survey/excludeAnswer/1944/784696/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784696/1)
4 Jika ada uang 1 0.19 %
5 jika saya sudah bisa berpenghasilan cukup 1 0.19 %
6 ketika saya sudah mapan 1 0.19 %
7 ya ketika tabungan saya sudah cukup 1 0.19 %
8 ingin membeli jika sudah mapan 1 0.19 %
9 setelah cicilan rumah sudah terpegang dengan baik 1 0.19 %
10 au 1 0.19 % (http://survey.wejoin.us/survey/unBlockAnswer/1944/784475/1)
11 tunggu uda mapan dan punya uang cukup buat DP trus dicicil 1 0.19 %
12 mungkin 1 0.19 %
13 belum kepikiran 1 0.19 %
14 ya..jika saya punya uang tabungan untuk beli mobil.tapi pertama rencana beli rumah dulu.1 0.19 %
15 tidak belum ingin punya mobil 1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 10/62
5. WHEN DO YOU PLAN TO GET MARRIED?
Single Answer, Total Respondents : 532
When i'm 25-26 y/o (38.91%)
When i'm 27-28 y/o (26.88%)
When i'm 23-24 y/o (13.16%)
When i'm 29-30 y/o (12.03%)
When i'm 31-32 y/o (3.57%)
I don't plan to get married (2.26%)
When i'm 21-22 y/o (1.5%)
When i'm 33-34 y/o (0.94%)
When i'm 39-40 y/o (0.38%)
When i'm >40 y/o (0.38%)
When i'm 37-38 y/o (0%)
When i'm 35-36 y/o (0%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 11/62
# Option Total Answer Percentage
1 When i'm 25-26 y/o 207 38.91 %
2 When i'm 27-28 y/o 143 26.88 %
3 When i'm 23-24 y/o 70 13.16 %
4 When i'm 29-30 y/o 64 12.03 %
5 When i'm 31-32 y/o 19 3.57 %
6 I don't plan to get married 12 2.26 %
7 When i'm 21-22 y/o 8 1.5 %
8 When i'm 33-34 y/o 5 0.94 %
9 When i'm 39-40 y/o 2 0.38 %
10 When i'm >40 y/o 2 0.38 %
11 When i'm 37-38 y/o 0 0 %
12 When i'm 35-36 y/o 0 0 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 12/62
6. WHEN DO YOU PLAN TO HAVE A CHILD?
Single Answer, Total Respondents : 532
When i'm 27-28 y/o (36.84%)
When i'm 25-26 y/o (24.06%)
When i'm 29-30 y/o (17.67%)
When i'm 31-32 y/o (10.71%)
When i'm 23-24 y/o (4.32%)
When i'm 33-34 y/o (3.38%)
I don't plan to have a child (1.69%)
When i'm 21-22 y/o (0.56%)
When i'm 39-40 y/o (0.19%)
When i'm 35-36 y/o (0.19%)
When i'm >40 y/o (0.19%)
When i'm 37-38 y/o (0.19%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 13/62
# Option Total Answer Percentage
1 When i'm 27-28 y/o 196 36.84 %
2 When i'm 25-26 y/o 128 24.06 %
3 When i'm 29-30 y/o 94 17.67 %
4 When i'm 31-32 y/o 57 10.71 %
5 When i'm 23-24 y/o 23 4.32 %
6 When i'm 33-34 y/o 18 3.38 %
7 I don't plan to have a child 9 1.69 %
8 When i'm 21-22 y/o 3 0.56 %
9 When i'm 39-40 y/o 1 0.19 %
10 When i'm 35-36 y/o 1 0.19 %
11 When i'm >40 y/o 1 0.19 %
12 When i'm 37-38 y/o 1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 14/62
7. HOW IMPORTANT IS IT FOR YOU TO OWN THE FOLLOWING?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Important, but not a big priority 236 44.36 %
2 I might purchase one if i really need it, but indifferent otherwise 124 23.31 %
3 Extremely important 84 15.79 %
4 Do not intend to buy in near future 59 11.09 %
5 I do not feel strongly about it 29 5.45 %
Option : Car
Important, but not a big priority (44.36%)
I might purchase one if i really need it, but indifferent otherwise (23.31%)
Extremely important (15.79%)
Do not intend to buy in near future (11.09%)
I do not feel strongly about it (5.45%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 15/62
# Grid Total Answer Percentage
1 I do not feel strongly about it 220 41.35 %
2 Do not intend to buy in near future 117 21.99 %
3 I might purchase one if i really need it, but indifferent otherwise 112 21.05 %
4 Important, but not a big priority 52 9.77 %
5 Extremely important 31 5.83 %
Option : Luxury bag
I do not feel strongly about it (41.35%)
Do not intend to buy in near future (21.99%)
I might purchase one if i really need it, but indifferent otherwise (21.05%)
Important, but not a big priority (9.77%)
Extremely important (5.83%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 16/62
# Grid Total Answer Percentage
1 Important, but not a big priority 165 31.02 %
2 I might purchase one if i really need it, but indifferent otherwise 132 24.81 %
3 Extremely important 107 20.11 %
4 Do not intend to buy in near future 84 15.79 %
5 I do not feel strongly about it 44 8.27 %
Option : TV
Important, but not a big priority (31.02%)
I might purchase one if i really need it, but indifferent otherwise (24.81%)
Extremely important (20.11%)
Do not intend to buy in near future (15.79%)
I do not feel strongly about it (8.27%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 17/62
# Grid Total Answer Percentage
1 I might purchase one if i really need it, but indifferent otherwise 181 34.02 %
2 Important, but not a big priority 148 27.82 %
3 Do not intend to buy in near future 87 16.35 %
4 Extremely important 84 15.79 %
5 I do not feel strongly about it 32 6.02 %
Option : New laptop
I might purchase one if i really need it, but indifferent otherwise (34.02%)
Important, but not a big priority (27.82%)
Do not intend to buy in near future (16.35%)
Extremely important (15.79%)
I do not feel strongly about it (6.02%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 18/62
# Grid Total Answer Percentage
1 I might purchase one if i really need it, but indifferent otherwise 194 36.47 %
2 Important, but not a big priority 168 31.58 %
3 Do not intend to buy in near future 81 15.23 %
4 Extremely important 61 11.47 %
5 I do not feel strongly about it 28 5.26 %
Option : New smartphone
I might purchase one if i really need it, but indifferent otherwise (36.47%)
Important, but not a big priority (31.58%)
Do not intend to buy in near future (15.23%)
Extremely important (11.47%)
I do not feel strongly about it (5.26%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 19/62
# Grid Total Answer Percentage
1 Extremely important 345 64.85 %
2 Important, but not a big priority 77 14.47 %
3 I do not feel strongly about it 58 10.9 %
4 I might purchase one if i really need it, but indifferent otherwise 27 5.08 %
5 Do not intend to buy in near future 25 4.7 %
Option : House
Extremely important (64.85%)
Important, but not a big priority (14.47%)
I do not feel strongly about it (10.9%)
I might purchase one if i really need it, but indifferent otherwise (5.08%)
Do not intend to buy in near future (4.7%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 20/62
8. DO YOU USUALLY RESEARCH THE PRODUCT/SERVICE BEFORE PURCHASING? IF NO, CHOOSE "NO"
OPTION
Multiple Answer, Total Respondents : 532
# Option Total Answer Percentage
1 Yes, i research some online reviews before purchasing 394 74.06 %
2 Yes, i research the price to make price comparison before purchasing 275 51.69 %
3 Yes, i research some social media before purchasing 151 28.38 %
4 No, i don't research before purchasing 20 3.76 %
5 Other option 1 0.19 %
Other Option
0 % 20 % 40 % 60 % 80 % 100 %
1
2
3
4
5
Yes, i research some online reviews before purchasing (74.06%)
Yes, i research the price to make price comparison before purchasing (51.69%)
Yes, i research some social media before purchasing (28.38%)
No, i don't research before purchasing (3.76%)
Other option (0.19%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 21/62
(http://survey.wejoin.us/survey/excludeAnswer/1944/784406/1)
(http://survey.wejoin.us/survey/blockAnswer/1944/784406/1)
# Answer Total Answer Percentage
1 tanya temen temen yg pengalaman 1 0.19 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 22/62
9. HOW LONG USUALLY IT TAKES TO PURCHASE AFTER RESEARCHING?
Single Answer, Total Respondents : 532
2-3 days (31.58%)
> 5 days (31.2%)
1 day (10.9%)
4-5 days (9.77%)
1-3 hours (4.51%)
I don't purchase after researching (4.32%)
4-6 hours (3.95%)
>12 hours (2.44%)
10-12 hours (0.94%)
7-9 hours (0.38%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 23/62
# Option Total Answer Percentage
1 2-3 days 168 31.58 %
2 > 5 days 166 31.2 %
3 1 day 58 10.9 %
4 4-5 days 52 9.77 %
5 1-3 hours 24 4.51 %
6 I don't purchase after researching 23 4.32 %
7 4-6 hours 21 3.95 %
8 >12 hours 13 2.44 %
9 10-12 hours 5 0.94 %
10 7-9 hours 2 0.38 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 24/62
10. WHEN I SHOP, I ALWAYS TRY TO BUY BRANDED PRODUCT. (1= STRONGLY DISAGREE; 2= TEND TO
DISAGREE; 3= DON'T KNOW; 4= TEND TO AGREE; 5= STRONGLY AGREE)
Scale Question, Total Respondents : 532
# Scale Total Answer Percentage
1 Scale 5 23 4.32 %
2 Scale 4 196 36.84 %
3 Scale 3 145 27.26 %
4 Scale 2 130 24.44 %
5 Scale 1 38 7.14 %
Scale 5 (4.32%)
Scale 4 (36.84%)
Scale 3 (27.26%)
Scale 2 (24.44%)
Scale 1 (7.14%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 25/62
11. WHEN A BRAND USES SOCIAL MEDIA, I LIKE THAT BRAND MORE.
Single Answer, Total Respondents : 532
# Option Total Answer Percentage
1 Yes 321 60.34 %
2 No 211 39.66 %
Yes (60.34%)
No (39.66%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 26/62
12. WHEN WAS THE LAST TIME YOU PURCHASED SOMETHING ON THE INTERNET?
Single Answer, Total Respondents : 532
# Option Total Answer Percentage
1 < 3 months ago 334 62.78 %
2 > 12 months ago 70 13.16 %
3 3 months ago 69 12.97 %
4 6 months ago 44 8.27 %
5 12 months ago 15 2.82 %
< 3 months ago (62.78%)
> 12 months ago (13.16%)
3 months ago (12.97%)
6 months ago (8.27%)
12 months ago (2.82%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 27/62
13. WHAT FACTORS MAKE YOU LOYAL TO A BRAND?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Yes 414 77.82 %
2 No 118 22.18 %
Option : Price
Yes (77.82%)
No (22.18%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 28/62
# Grid Total Answer Percentage
1 Yes 505 94.92 %
2 No 27 5.08 %
Option : Quality
Yes (94.92%)
No (5.08%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 29/62
14. HOW IMPORTANT IS IT FOR YOU WHEN PURCHASING A BRAND?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Important 254 47.74 %
2 Very important 107 20.11 %
3 I don't know 93 17.48 %
4 Not important 56 10.53 %
5 Very not important 22 4.14 %
Option : Online recommendation
Important (47.74%)
Very important (20.11%)
I don't know (17.48%)
Not important (10.53%)
Very not important (4.14%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 30/62
# Grid Total Answer Percentage
1 Important 258 48.5 %
2 Very important 165 31.02 %
3 I don't know 60 11.28 %
4 Not important 35 6.58 %
5 Very not important 14 2.63 %
Option : Peer recommendation
Important (48.5%)
Very important (31.02%)
I don't know (11.28%)
Not important (6.58%)
Very not important (2.63%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 31/62
15. DO YOU ALWAYS PROMOTE/ MAKE ONLINE RECOMMENDATION AFTER PURCHASING?
Single Answer, Total Respondents : 532
# Option Total Answer Percentage
1 No 328 61.65 %
2 Yes 204 38.35 %
No (61.65%)
Yes (38.35%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 32/62
16. WHAT DO YOU DO WHEN INTERACTING WITH BRANDS THAT YOU USE ON SOCIAL MEDIA?
Multiple Answer, Total Respondents : 532
# Option Total Answer Percentage
1 I like the page (on FB) 313 58.83 %
2 I subscribe the news of the new arrival products on the official website180 33.83 %
3 I retweet or favorite the update on twitter 114 21.43 %
4 I shared the update news to my social media 106 19.92 %
0 % 20 % 40 % 60 % 80 % 100 %
1
2
3
4
I like the page (on FB) (58.83%)
I subscribe the news of the new arrival products on the official website (33.83%)
I retweet or favorite the update on twitter (21.43%)
I shared the update news to my social media (19.92%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 33/62
17. HOW DO YOU DEFINE "HEALTHY"?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Yes 505 94.92 %
2 No 27 5.08 %
Option : By eating right
Yes (94.92%)
No (5.08%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 34/62
# Grid Total Answer Percentage
1 Yes 468 87.97 %
2 No 64 12.03 %
Option : By exercising
Yes (87.97%)
No (12.03%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 35/62
# Grid Total Answer Percentage
1 Yes 411 77.26 %
2 No 121 22.74 %
Option : By not falling sick
Yes (77.26%)
No (22.74%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 36/62
# Grid Total Answer Percentage
1 Yes 347 65.23 %
2 No 185 34.77 %
Option : By getting the right weight for your height
Yes (65.23%)
No (34.77%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 37/62
18. HOW IMPORTANT IS IT FOR YOU TO DO THE FOLLOWING?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Very important 301 56.58 %
2 Important 195 36.65 %
3 I don't know 16 3.01 %
4 Very not important 11 2.07 %
5 Not important 9 1.69 %
Option : Eat healthy food
Very important (56.58%)
Important (36.65%)
I don't know (3.01%)
Very not important (2.07%)
Not important (1.69%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 38/62
# Grid Total Answer Percentage
1 Important 251 47.18 %
2 Very important 206 38.72 %
3 I don't know 50 9.4 %
4 Not important 16 3.01 %
5 Very not important 9 1.69 %
Option : Do exercise
Important (47.18%)
Very important (38.72%)
I don't know (9.4%)
Not important (3.01%)
Very not important (1.69%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 39/62
# Grid Total Answer Percentage
1 Very not important 429 80.64 %
2 Not important 31 5.83 %
3 I don't know 28 5.26 %
4 Very important 23 4.32 %
5 Important 21 3.95 %
Option : Smoking
Very not important (80.64%)
Not important (5.83%)
I don't know (5.26%)
Very important (4.32%)
Important (3.95%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 40/62
19. WHAT DEVICE DO YOU HAVE?
Multiple Answer, Total Respondents : 532
# Option Total Answer Percentage
1 Smartphone 522 98.12 %
2 Laptop 386 72.56 %
3 Desktop computer 136 25.56 %
4 Tablet 125 23.5 %
5 Feature phone (not smartphone) 56 10.53 %
0 % 20 % 40 % 60 % 80 % 100 %
1
2
3
4
5
Smartphone (98.12%)
Laptop (72.56%)
Desktop computer (25.56%)
Tablet (23.5%)
Feature phone (not smartphone) (10.53%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 41/62
20. WHAT ACTIVITIES DO YOU USUALLY DO WITH THOSE DEVICES?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 Smartphone 386 72.56 %
2 Desktop computer 108 20.3 %
3 Tablet 38 7.14 %
Option : Browsing online
Smartphone (72.56%)
Desktop computer (20.3%)
Tablet (7.14%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 42/62
# Grid Total Answer Percentage
1 Smartphone 280 52.63 %
2 Desktop computer 199 37.41 %
3 Tablet 53 9.96 %
Option : shopping online
Smartphone (52.63%)
Desktop computer (37.41%)
Tablet (9.96%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 43/62
# Grid Total Answer Percentage
1 Smartphone 328 61.65 %
2 Desktop computer 130 24.44 %
3 Tablet 74 13.91 %
Option : Playing game
Smartphone (61.65%)
Desktop computer (24.44%)
Tablet (13.91%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 44/62
# Grid Total Answer Percentage
1 Smartphone 424 79.7 %
2 Desktop computer 85 15.98 %
3 Tablet 23 4.32 %
Option : Listening music
Smartphone (79.7%)
Desktop computer (15.98%)
Tablet (4.32%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 45/62
21. HOW LONG DO YOU USE YOUR DEVICES IN A DAY?
Grid, Total Respondents : 532
# Grid Total Answer Percentage
1 > 9 hours 255 47.93 %
2 7-9 hours 125 23.5 %
3 4-6 hours 98 18.42 %
4 1-3 hours 41 7.71 %
5 I don't have it 13 2.44 %
Option : Smartphone
> 9 hours (47.93%)
7-9 hours (23.5%)
4-6 hours (18.42%)
1-3 hours (7.71%)
I don't have it (2.44%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 46/62
# Grid Total Answer Percentage
1 I don't have it 346 65.04 %
2 1-3 hours 93 17.48 %
3 4-6 hours 45 8.46 %
4 7-9 hours 29 5.45 %
5 > 9 hours 19 3.57 %
Option : Tablet
I don't have it (65.04%)
1-3 hours (17.48%)
4-6 hours (8.46%)
7-9 hours (5.45%)
> 9 hours (3.57%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 47/62
# Grid Total Answer Percentage
1 I don't have it 239 44.92 %
2 1-3 hours 131 24.62 %
3 4-6 hours 69 12.97 %
4 7-9 hours 61 11.47 %
5 > 9 hours 32 6.02 %
Option : Desktop computer
I don't have it (44.92%)
1-3 hours (24.62%)
4-6 hours (12.97%)
7-9 hours (11.47%)
> 9 hours (6.02%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 48/62
# Grid Total Answer Percentage
1 1-3 hours 189 35.53 %
2 4-6 hours 141 26.5 %
3 7-9 hours 103 19.36 %
4 > 9 hours 54 10.15 %
5 I don't have it 45 8.46 %
Option : Laptop
1-3 hours (35.53%)
4-6 hours (26.5%)
7-9 hours (19.36%)
> 9 hours (10.15%)
I don't have it (8.46%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 49/62
22. HOW OFTEN DO YOU DO THESE ACTIVITIES?
Grid, Total Respondents : 532
Option : Checking smartphone
Every hour (67.86%)
1-3 times in 3 hours (12.78%)
> 5 times in 3 hours (6.95%)
> 5 times in 6 hours (6.02%)
4-5 times in 3 hours (3.95%)
1-3 times in 6 hours (1.5%)
4-5 times in 6 hours (0.94%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 50/62
# Grid Total Answer Percentage
1 Every hour 361 67.86 %
2 1-3 times in 3 hours 68 12.78 %
3 > 5 times in 3 hours 37 6.95 %
4 > 5 times in 6 hours 32 6.02 %
5 4-5 times in 3 hours 21 3.95 %
6 1-3 times in 6 hours 8 1.5 %
7 4-5 times in 6 hours 5 0.94 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 51/62
Option : Chatting
Every hour (45.49%)
1-3 times in 3 hours (21.24%)
4-5 times in 3 hours (9.21%)
> 5 times in 6 hours (8.83%)
> 5 times in 3 hours (7.14%)
1-3 times in 6 hours (6.58%)
4-5 times in 6 hours (1.5%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 52/62
# Grid Total Answer Percentage
1 Every hour 242 45.49 %
2 1-3 times in 3 hours 113 21.24 %
3 4-5 times in 3 hours 49 9.21 %
4 > 5 times in 6 hours 47 8.83 %
5 > 5 times in 3 hours 38 7.14 %
6 1-3 times in 6 hours 35 6.58 %
7 4-5 times in 6 hours 8 1.5 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 53/62
Option : Browsing
1-3 times in 3 hours (32.71%)
Every hour (20.3%)
1-3 times in 6 hours (12.97%)
4-5 times in 3 hours (12.59%)
> 5 times in 3 hours (9.96%)
> 5 times in 6 hours (8.27%)
4-5 times in 6 hours (3.2%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 54/62
# Grid Total Answer Percentage
1 1-3 times in 3 hours 174 32.71 %
2 Every hour 108 20.3 %
3 1-3 times in 6 hours 69 12.97 %
4 4-5 times in 3 hours 67 12.59 %
5 > 5 times in 3 hours 53 9.96 %
6 > 5 times in 6 hours 44 8.27 %
7 4-5 times in 6 hours 17 3.2 %
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 55/62
23. HOW OFTEN DO YOU DO THESE ACTIVITIES?
Grid, Total Respondents : 532
Option : Mobile shopping
Once a month (19.92%)
Once in some years (19.55%)
2-3 times in a year (13.53%)
>3 times in a year (9.02%)
Once in a week (7.14%)
2-3 times in a month (6.58%)
Everyday (6.58%)
2-3 times in a week (5.83%)
Once a year (5.45%)
> 3 times in a month (4.51%)
> 3 times in a week (1.88%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 56/62
# Grid Total Answer Percentage
1 Once a month 106 19.92 %
2 Once in some years 104 19.55 %
3 2-3 times in a year 72 13.53 %
4 >3 times in a year 48 9.02 %
5 Once in a week 38 7.14 %
6 2-3 times in a month 35 6.58 %
7 Everyday 35 6.58 %
8 2-3 times in a week 31 5.83 %
9 Once a year 29 5.45 %
10 > 3 times in a month 24 4.51 %
11 > 3 times in a week 10 1.88 %
Option : Reading news
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 57/62
Everyday (68.98%)
Once in a week (10.15%)
2-3 times in a week (8.83%)
> 3 times in a week (6.39%)
Once a month (1.88%)
> 3 times in a month (0.94%)
>3 times in a year (0.94%)
2-3 times in a month (0.75%)
Once in some years (0.38%)
2-3 times in a year (0.38%)
Once a year (0.38%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 58/62
# Grid Total Answer Percentage
1 Everyday 367 68.98 %
2 Once in a week 54 10.15 %
3 2-3 times in a week 47 8.83 %
4 > 3 times in a week 34 6.39 %
5 Once a month 10 1.88 %
6 > 3 times in a month 5 0.94 %
7 >3 times in a year 5 0.94 %
8 2-3 times in a month 4 0.75 %
9 Once in some years 2 0.38 %
10 2-3 times in a year 2 0.38 %
11 Once a year 2 0.38 %
Option : Posting on social media
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 59/62
Everyday (34.02%)
2-3 times in a week (20.3%)
Once in a week (20.11%)
Once a month (7.33%)
> 3 times in a week (7.14%)
2-3 times in a month (3.38%)
> 3 times in a month (2.63%)
>3 times in a year (1.69%)
Once in some years (1.5%)
Once a year (1.13%)
2-3 times in a year (0.75%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 60/62
# Grid Total Answer Percentage
1 Everyday 181 34.02 %
2 2-3 times in a week 108 20.3 %
3 Once in a week 107 20.11 %
4 Once a month 39 7.33 %
5 > 3 times in a week 38 7.14 %
6 2-3 times in a month 18 3.38 %
7 > 3 times in a month 14 2.63 %
8 >3 times in a year 9 1.69 %
9 Once in some years 8 1.5 %
10 Once a year 6 1.13 %
11 2-3 times in a year 4 0.75 %
Option : Downloading new app
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 61/62
Once a month (21.99%)
Once in a week (20.11%)
2-3 times in a week (18.61%)
2-3 times in a month (9.96%)
> 3 times in a month (6.39%)
Everyday (6.02%)
> 3 times in a week (5.45%)
2-3 times in a year (4.32%)
>3 times in a year (3.57%)
Once a year (2.26%)
Once in some years (1.32%)
5/22/2015 Survey Result by JakPat Leading mobile market research in Indonesia
http://survey.wejoin.us/survey/detail/1944 62/62
# Grid Total Answer Percentage
1 Once a month 117 21.99 %
2 Once in a week 107 20.11 %
3 2-3 times in a week 99 18.61 %
4 2-3 times in a month 53 9.96 %
5 > 3 times in a month 34 6.39 %
6 Everyday 32 6.02 %
7 > 3 times in a week 29 5.45 %
8 2-3 times in a year 23 4.32 %
9 >3 times in a year 19 3.57 %
10 Once a year 12 2.26 %
11 Once in some years 7 1.32 %