pakistan print media analysis jun 2016
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Market: PakistanMonth : June 2016
Print Media Analysis
PAS and mediatrack joint study
Data StatisticsMediatrack monitor the data from Karachi, Lahore, Islamabad Hyderabad ,Multan, Peshawar & Quetta regions. Mediatrack scans all type of Ads including Classified, Notices, Job opportunity and Tender etc. But in this study Classified Ads, Job opportunities, Tender and Notices have been excluded branded categories have been analyzed.
For Magazines and Digest all type of advertisement monitored. 50+ Weekly / Monthly Magazines and Digest monitor for this study.
To get the better understanding of Brand spending analysis are made separately from Publications and Magazines.
Data Source:
Top 20 Categories% share of spend
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Top 20 Players% share of spend
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Top 20 Brands% share of spend
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Top 10 Urdu Publication% share of spend
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Top 10 English Publication% share of spend
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Page Ad Type Analysis% share of spend
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Region Wise Share% share of spend
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English vs Urdu Publication% share of spend
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Weekly Publication Trend% share of spend
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January to June 2016 Cumulative Analysis
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Top 20 Categories (Jan-Jun)% share of spend
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Top 20 Players (Jan-Jun)% share of spend
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Top 20 Brands (Jan-Jun)% share of spend
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Top 10 Publication (Jan-Jun)% share of spend
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Region Wise Share (Jan-Jun)% share of spend
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For Quires :
Postal Address :mediatrack House | E107, Block B, Gulshan-E- Jamal, Rashid Minhas Road off Shahrah-e-Faisal, Karachi-Pakistan
Phones/Faxes Phone: +9221-34583302-3 Fax: +9221 34576659
About mediatrackMediatrack is a media monitoring and media research company providing Ad and news content monitoring service to Advertiser, Advertising agencies, PR companies and direct to media. Medium to be covered are TV, Print, FM, Outdoor, Cable and Online/Social media.Countries to be covered are Pakistan, Afghanistan, UK, USA and Canada.