pepsi next: march lipton pure leaf tea: april starbuck refreshers: februarynew 591 ml bottle: march...

5
Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: February New 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with Stevia Extract for a Full Cola Taste Containing 30% Less Sugar and Calories Buy 2 Cases of Pepsi Next 591 ml and get a case of 591 ml Aquafina Free: March 21 – April 19/14 FIRST & ONLY Iced Tea Made With Real Tea Leaves ALL NATURAL… All Natural Flavors & Ingredients GREAT Tasting Tea… Tastes Like Real Tea Because It Is! Natural Energy Boost of a Cup of Coffee Sparkling, Refreshing & Delicious Taste of Real Fruit Juice Only Go Calories & the All Natural Sweetener Stevia Addresses All Key Barrier to Energy Drink Consumption An Exciting New Look! Change Across Full 591ml Portfolio with 3 New Bottle Designs Enables Category Growth +6% 591ml PBC volume lift when launched in the US $24.96 Invoice Cost $15.60 Invoice Cost

Upload: aditya-dyas

Post on 29-Mar-2015

214 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: FebruaryNew 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with

Pepsi Next: March Lipton Pure Leaf Tea: April

Starbuck Refreshers: February New 591 ml Bottle: March

2014 Pepsi New Products…

Naturally Sweetened Cola with Stevia Extract

for a Full Cola Taste

Containing 30% Less Sugar and Calories

Buy 2 Cases of Pepsi Next 591 ml and get a

case of 591 ml Aquafina Free: March 21 – April

19/14

FIRST & ONLY Iced Tea Made With Real Tea

Leaves

ALL NATURAL… All Natural Flavors & Ingredients

GREAT Tasting Tea… Tastes Like Real Tea

Because It Is!

Natural Energy Boost of a Cup of Coffee

Sparkling, Refreshing & Delicious Taste of Real Fruit

Juice

Only Go Calories & the All Natural Sweetener

Stevia

Addresses All Key Barrier to Energy Drink

Consumption

An Exciting New Look!

Change Across Full 591ml Portfolio with 3 New Bottle

Designs

Enables Category Growth

+6% 591ml PBC volume lift when launched in the US

$24.96 Invoice Cost

$15.60 Invoice Cost

Page 2: Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: FebruaryNew 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with

Pepsi 355 ml Glass Bottle

• 6 x 4-packs

•10 Month Shelf Life

Consumers love Pepsi in a glass bottleProposition

Details

Invoice Cost

Invoice Price: $22.00

Unit Cost: $.92

Suggested Menu Price: $3.00

Profit per Bottle: $2.08

Margin per Bottle: 69%

Page 3: Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: FebruaryNew 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with

Cocktail &

Mocktail

Recipes

Page 4: Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: FebruaryNew 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with

Nothing compares to

Voodoo 1 ½ oz Vodka 6 oz Mountain Dew

Overdrive 1 oz Orange Vodka 1/2oz Grand Marnier 3 oz Mountain Dew

Green Surf 1 oz Coconut Rum 1/2 oz Light Rum 4 oz Mountain Dew 1 oz Pineapple Juice 1/2 oz Lime Juice

Misty Margarita 2 oz Silver Tequila 1 oz Lime Juice 1/2 oz Artificial Sweetener2 oz 7-Up

Page 5: Pepsi Next: March Lipton Pure Leaf Tea: April Starbuck Refreshers: FebruaryNew 591 ml Bottle: March 2014 Pepsi New Products… Naturally Sweetened Cola with

There recipes are great options for those looking for a non-alcoholic beverage or you can add an ounce of liquor for those who prefer it to be spiked.

Groovy Orangeade4 oz. 7UP4 oz. Lemonade2 oz. Orange JuiceOrange Wheels

Caribbean Punch Fizz3 oz. Fruit Punch1 1/2 oz. Pineapple Juice1 1/2 oz. 7UP

Tuscan Lemonade1 oz. Strawberry Syrup1 oz. Melon Syrup10 oz. LemonadeLemon Slice

Berry Arnold Palmer3 oz. Lemonade3 oz. Brisk Raspberry TeaLemon Wedge

Iced Pom Tea1 oz. Pomegranate Syrup10 oz. Brisk Iced Tea

Raspberry Orange Tea5 oz. Brisk Raspberry Tea1 oz. Blood Orange Syrup