https://www.flickr.com/photos/nickpiggott/5212959770Objects, responsive and perceptive mediaIan ForresterSenior Firestarter, BBC R&D@cubicgarden

Object based mediahttp://thenextweb.com/media/2016/03/09/bbc-r-and-d-object-based-media/

Media + Metadata = Objectshttps://www.flickr.com/photos/nickpiggott/5212959770The idea behind object-based media is that you take all the assets for a given TV or radio show the video clips, the accompanying audio, any music soundtrack, and extras like subtitles and sign language translations

wrap it up in useful metadata and then use software to remix it as needed

The objects make the story

Storytelling timelinehttp://www.flickr.com/photos/feuilllu/302001867/

http://www.flickr.com/photos/smcgee/234278571Oral storytellinghttp://www.flickr.com/photos/smcgee/234278571

Engaging, participatory, immersive..http://www.flickr.com/photos/smcgee/234278571

Storytelling with variables

Context, location, environment...https://www.flickr.com/photos/haaijk/14196995087

Narrative on Railshttp://www.flickr.com/photos/ag2r/4437697015

Media with more potentialWired magazine Top trends for 2013

Perceptive Media Breaking Out

http://www.futurebroadcasts.com

Responsive Radiohttp://www.bbc.co.uk/taster/projects/responsive-radio

Perceptive dramahttp://www.bbc.co.uk/rd/projects/visual-perceptive-media

Scalable experiences (50000+)

How does it work?https://www.youtube.com/watch?v=iXKu-b4Afh4

Variations not versionshttp://www.imdb.com/title/tt0816692/ Interstellar 2014 Paramount Pictures

http://www.flickr.com/photos/d_lee/2394548742Its the small things

Manipulation of audiences feelingshttps://www.youtube.com/watch?v=thNvpubJir8

Film has been doing this for decadeshttp://www.imdb.com/title/tt2096673// Inside Out 2015 - Disney

Memorable narratives experienceshttp://www.imdb.com/title/tt0259711/ Vanilla Sky 2001 Paramount Pictures

Highly relevanthttp://www.imdb.com/title/tt0114369/ Se7en 1995 - New Line Cinema

Relevancehttps://www.flickr.com/photos/leweb3/6471629995It will be very hard for people to watch or consume something that has not in some sense been tailored for them- Eric Schmidt, Google

Some media reactionhttp://www.dailymail.co.uk/sciencetech/article-3350076/BBC-experimenting-smart-shows-adapt-personality-male-female.html

Data ethics researchhttps://www.flickr.com/photos/birgerking/5137440872

PrivacySecurityOwnershipIdentityData management

Data ethics researchhttps://www.flickr.com/photos/noodlepie/7256071790Trust is the foundation of the BBC:we are independent, impartial and honest

How people understand personal data and trusthttps://www.flickr.com/photos/cjc/3140642627

Understanding new models for data negotiationhttps://www.flickr.com/photos/dodnewsfeatures/28742900754

Making data visual, understandable & actionable

Ethics of personal data videos

No more shared experiences?

This shared experience?https://www.theguardian.com/tv-and-radio/2013/dec/16/tv-viewing-christmas-netflix-on-demand

A different shared experiencehttps://www.flickr.com/photos/cjc/3140642627

The Internet of things

Perceptive Radio

Perceptive media experienceshttps://www.flickr.com/photos/tedconference/22645546430

Hyper reality learning experienceswww.imdb.com/title/tt0119174/ - The Game (1997)

Devices working together with mediahttps://www.flickr.com/photos/schoschie/4294160420

New ways to tell stories

Context is king

Context with new storytellingTatori - http://www.imdb.com/title/tt0806910http://www.bbc.co.uk/rd/projects/playlist-button

Media which bends to your context

New types of learning experiences

Storytelling always was/is participatory

Thank you for listening questions?Ian ForresterSenior Firestarter, BBC R&D North@cubicgarden - ian.forrester@bbc.co.uk