pic2go - solution overview
DESCRIPTION
Pic2Go patent pending 2D barcodes race photo-tagging and branded-social-sharing technology automatically sort race photos and enable instant sharing of photos to athletes' social media profiles. Together with its rich branding options Pic2Go is used as a powerful sponsored race photography platform. Sports photographers, race owners and sponsors use the platform to photograph athletes and provide them with free race days photos to instantly share on Facebook. The photos are branded with race or sponsors' logo/watermark and will reach hundreds of thousands of athletes' Facebook friends - generating huge social exposure and buzz for the sponsor. For more info - http://www1.pic2go.com/sportsTRANSCRIPT
Automatic Race Photo-Taggingand Branded Social Sharing
with Pic2Go Patent Pending Technology
“Pic2Go – a Pioneer Solution Provider for Sponsored Race Photography” - Active Endurance
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Automated Race Photo-Tagging
Instant Postingof Branded Photos to Athletes’ Facebook Sponsor’s
Engagement,Social Reach
& Fans Acquisition
Auto-tag
thousands of photos per hour
Offer instant
free race photos social-publishing
Increase
SponsorshipRevenues
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Print Pic2Go barcodes on
race bibs
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Add Pic2Go Widget
to race website
► Invite athletes to register
with their bib numberEnter Bib Number
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSBefore the Event
►Design photos
branding
►Design branded album-cover
(a branded image everyone will get)
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSEvent Day
►Photograph athletes
►Upload photos to Pic2Go system
►The system automatically
recognizes bib numbers in photos
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
HOW IT WORKSEvent Day
►Athletes’ photos posted to their
Facebook (in branded albums)
►You get on-line activity
performance report
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2GoMoscow Marathon 2014
►40K photos taken
►6000 athletes’ albums
posted to Facebook (and
VK)
►1.35M impressions
(Facebook + VK)
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Prague Grand Prix – Birell
►14K photos taken
►1700 athletes posted
albums to Facebook
►260K Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Haute Route - “The Toughest and Highest cyclosportives in the World!”
►14K photos taken
►600 athletes posted albums
to Facebook
►150K Facebook impressions!
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Samsung Tel Aviv Marathon
►100K photos taken
►12K athletes posted albums
to Facebook
►4.5M Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Vodafone Malta Marathon
►18K photos taken
►2,250 athletes posted albums
to Facebook
►1.1M Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Bucharest International Half Marathon - Volkswagen
►10K photos taken
►1200 athletes posted
albums to Facebook
►450K Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2GoThe Color Run Romania 2014 – Dero, Orange
►30K photos taken
►2700 athletes posted albums
to Facebook
►1.6M Facebook impressions!
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go2014 Jerusalem Marathon - Gillette
►60K photos taken
►7K athletes posted albums to
►2.8M Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Races & Sponsors Using Pic2Go24h Relay Marathon Japan – Konica Minolta
►33K photos taken
►950 athletes posted
albums to Facebook
►150K Facebook impressions
Copyright © 2010-2014 Pic2Go Ltd. Patent Pending www.pic2go.com [email protected]
Contact Uswww.pic2go.com
“Pic2Go technology revolutionizes the way event participants
interact with their friends and followers online - with real-time
posting during an event.
Pic2Go is also a great tool for sponsor recruitment - driving
interactive sponsor engagement, wide social reach, brand
awareness and increased fan acquisition.”
Anthony Bliss, Managing Director – UK Sport Photo Ltd