pms_manager stumbles

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  • 8/3/2019 PMS_manager Stumbles

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    When a manager

    stumbles, whos at

    faultGroup 2 :

    Submitted By:

    Ankesh Jindal (11PGHR06)

    Manish Shukla (11PGHR26)

    Megha Jain (11PGHR28)

    Nitish Mittal (11PGHR33)

    Ritvik Sharma (11PGHR42)

    Sivia Goyal(11PGHR50)

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    Case Facts :

    y Protagonist : Rafferty Goldstone

    y Organization : Bulwark Securities

    y Case History : Goldstones Profile :

    y MBA from Kellogg

    y 8 years as a Sales Repy Now testing waters in the filed of management .

    y Turning point : Promotion to Manager at

    y Pramingham, Massachusetts

    yGoldstones dream and belief :

    making a move into management at Framingham

    Do unto the reps as you would have done unto you

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    The actual test begins with ..

    A strict requirement ofadherence to 5-pound policy

    manual

    5-day management orientationprogram

    High expectations unleashnew products, implement

    better customer service, etc

    Lone focus on targets Youhave to hit quota

    And then top managementsays Thank you, and all the

    best.

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    The problems in hand ..

    Enhanced pressure to improve sales .

    Lack of a proper relationship between management and the salesreps.

    Issue in handling workers personal problems

    Modest knowledge on how to improve buy-in at the organization

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    Further the situation intensifieswith ..

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    The probable reasons :

    y Absence of proper mentoring and coaching program

    y More Focus on Financial targets and sales rather than abalance between both behavioral and Monetary changes

    .y Lack of proper training for Leadership and Management

    competencies

    y Low or no informal social interactive sessions or teambuilding initiatives .

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    Recommendations :

    Clear and well defined goals in sync with the Organizationsstrategy be made known to the employees .

    Comprehensive and well structured mentoring program inplace.

    Constant one-on-one coaching and performanceassessment

    Proper skills assessment and analysis needs to performed

    before considering an employee for promotion .

    Not necessary that a good performer will prove to be agood manager too .

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    Role DescriptionTasks

    y Planning, Staffing, Directing, Performance Evaluation

    y Cater to customer complaints

    y Meeting of monthly quotas - operational records,profitability

    y New product familiarization i.e. Plus Service Account

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    Role Description ContinuedKnowledge

    y Customer needs assessment

    y Efficient utilization of company resources,

    y Administration,

    y Introducing and promoting different products, sales,

    marketing,

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    Abilities:

    y Coordination, Handling of crunch situations,adaptability, decision making, persuasion, time

    management, coaching and mentoring

    Attributes/ Competencies:

    y Motivating, Keeps his cool, morale booster, easilyapproachable, continuous learner, flexible

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    Goalsy Focus on 20% increase in overall profitability and 50% decrease in

    customer complaints through a Meticulous and detailed planning.

    y Implementation of proper time management

    y High interactions among the employees specially working in a team .

    y Managing stress for the team and for self

    y Well defined target charts and devising path to be adopted

    y Product Familiarization: Explain to managers about the benefits ofselling Plus Service account and reaching the desired goals within 3

    monthsy Reduced attrition

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    KPIs for GoldstoneType Description Weightage Timeline

    Learning &Development

    30%

    Attend Training Modulesto learn PeopleManagement Skills &Time Management

    10% By Aug96

    Confidence buildingmeetings with Repsabout Bulwarkstransition to Servicesfrom Heavy Products

    10% As early aspossible

    Meetings to educate

    Reps about NewServices

    10% Monthly or asrequired

    Customer

    20%

    Set Achieve NILcustomer complaintsKRA for all Reps

    Monthly

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    KPIs for Goldstone contd.Type Description Weightage Timeline

    Financial 40%Set Individual SalesTargetsFor ExperiencedReps to $1mnFor new Reps to$60K by Aug96

    20%

    By Aug96

    Achieve adherenceto Sales targets forall products

    20% Every month

    Systems &Processes 10%

    Compliance totimelines forPerformance

    Appraisals and filingexpense, legal&

    other admin forms

    Monthly

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    Thank You