podcasting possibilities karl richter allison rossett & associates © 2006 rossett &...
TRANSCRIPT
Podcasting Podcasting PossibilitiesPossibilities
Karl Richter Karl Richter Allison Rossett & AssociatesAllison Rossett & Associates
© 2006 Rossett & Associates
AgendaAgenda
IntroductionIntroduction What is Podcasting?What is Podcasting? Who’s using them? How?Who’s using them? How? What makes a good podcast?What makes a good podcast? How can I learn more about How can I learn more about
podcasting?podcasting?
© 2006 Rossett & Associates
AgendaAgenda
IntroductionIntroduction What is Podcasting?What is Podcasting? Who’s using them? How?Who’s using them? How? What makes a good podcast?What makes a good podcast? How can I learn more about How can I learn more about
podcasting?podcasting?
© 2006 Rossett & Associates
(.mp3 + RSS) = Podcast(.mp3 + RSS) = Podcast
RSS shows changes RSS shows changes to a webpage.to a webpage.
Not viewable in most Not viewable in most web browsers.web browsers.
Software helps you Software helps you subscribe to an RSS subscribe to an RSS feed.feed. NewsreadersNewsreaders Podcatchers Podcatchers
Podcasting is a mix of..Podcasting is a mix of..
Radio + Take-Out + Tivo + BloggingRadio + Take-Out + Tivo + Blogging
Let’s listen to some podcastsLet’s listen to some podcasts
ASTDASTD National Institute of HealthNational Institute of Health Microsoft TechNet Microsoft TechNet This Week in TechnologyThis Week in Technology
AgendaAgenda
IntroductionIntroduction What is Podcasting?What is Podcasting? Who’s using them? How?Who’s using them? How? What makes a good podcast?What makes a good podcast? How can I learn more about How can I learn more about
podcasting?podcasting?
© 2006 Rossett & Associates
Who’s educating with Podcasts?Who’s educating with Podcasts?
Universities Universities Lectures available through iTunes ULectures available through iTunes U
Museums Museums Docent tours available via iPod. SF MOMA, Docent tours available via iPod. SF MOMA,
Colonial WilliamsburgColonial Williamsburg
Personal Trainers Personal Trainers Workout/diet tipsWorkout/diet tips
How are podcasts used?How are podcasts used?
News-News- updates, internal communications updates, internal communications ViewsViews– single and multiple perspectives, panels– single and multiple perspectives, panels ExpertiseExpertise– interviews and presentations by – interviews and presentations by
people in the knowpeople in the know MotivationMotivation– where people and groups exhort – where people and groups exhort ExamplesExamples– providing an opportunity to extend – providing an opportunity to extend
training beyond the classroom into the field, with training beyond the classroom into the field, with vivid interactions and anecdotesvivid interactions and anecdotes
How could YOU use them?How could YOU use them?
UpdatesUpdates Motivation, sponsorshipMotivation, sponsorship Worked examplesWorked examples ?? ?? ??
AgendaAgenda
IntroductionIntroduction What is Podcasting?What is Podcasting? Who’s using them? How?Who’s using them? How? What makes a good podcast?What makes a good podcast? How can I learn more about How can I learn more about
podcasting?podcasting?
© 2006 Rossett & Associates
Questions to considerQuestions to consider
Why would someone listen? Why would someone listen? What is the purpose or purposes? What should What is the purpose or purposes? What should
they do as a result of the podcast?they do as a result of the podcast? What will encourage them to come back for What will encourage them to come back for
more?more? Is it a single message or a series?Is it a single message or a series? 1 hosts, co-host, panel discussion?1 hosts, co-host, panel discussion? Length of the show?Length of the show? How long until the next one?How long until the next one?
Podcasting PotholesPodcasting Potholes
No easy way to scan for contentNo easy way to scan for content
““Let’s just make this a podcast”Let’s just make this a podcast”
Good info + bad presentation = bad Good info + bad presentation = bad podcastspodcasts
Mixing a Good ShowMixing a Good Show
# of Hosts# of Hosts Deep content / wide contentDeep content / wide content DebateDebate Self-disclosureSelf-disclosure Listener involvementListener involvement FunFun
Why move towards podcasts?Why move towards podcasts?
CheapCheap (Relatively) Easy to make; easy to update(Relatively) Easy to make; easy to update Portable content, which brings messages into Portable content, which brings messages into
the workplace, closer to the challengesthe workplace, closer to the challenges NarrowcastingNarrowcasting Element in a blend, perhapsElement in a blend, perhaps BuzzBuzz
AgendaAgenda
IntroductionIntroduction What is Podcasting?What is Podcasting? Why should learning and information Why should learning and information
professionals care?professionals care? What makes a good podcast?What makes a good podcast? How can I learn more about podcasting?How can I learn more about podcasting?
© 2006 Rossett & Associates
How can I learn more?How can I learn more?
We’ll email you these slidesWe’ll email you these slides Links to podcast directoriesLinks to podcast directories
Odeo.com , iPodder.org Odeo.com , iPodder.org
SoftwareSoftware Audacity.sourceforge.net Audacity.sourceforge.net iLife 06 (Mac)iLife 06 (Mac) Feedburner.comFeedburner.com
TutorialsTutorials http://podcasting-101.workshops.help.com/http://podcasting-101.workshops.help.com/