Production Techniques Evaluation

Production Techniques EvaluationAdele Rolf

Graphic Design Experiments

Include an image of your experiments2

Graphic Design ProductionAdvantages of working in this medium the advantages of working in this medium are that you can make the posters, which were done using Photoshop, look like anything you wanted and experiment using different tools on the software.Disadvantages of working in this mediumThe disadvantages of working in this medium are that if you dont know how to use the Photoshop or other software its hard to learn how to use them, especially if you are on a time sensitive project.

What makes working in this medium better/worse than the other mediums we are exploring?3

Graphic Design Production

The similarities to my graphic design production are that I have used the same slogan and I have also kept the same font logo. I have do this because I think its important to have similarities to successful coca cola adverts. I decided to do a summer themed coca cola advert because when I researched coca cola adverts there were very little results during the summer months. This is because coca cola advertise a lot over the winter months in the run up to Christmas. The differences between normal coca cola adverts and mine are that I have set mine on a beach to represent the summer. I did this by having the background of my advert as the beach To make the public know what the product looks like I added photos of coca cola can so that know exactly what they should buy.

Include an image of your final product and a similar existing product and, using text boxes and arrows, reference the similarities and differences.4

Radio Production

When making my radio advert I researched different radio adverts to find inspiration. For example when I listened to a summer coca cola radio advert it had happy uplifting music with someone opening coke and feeling refreshed. My coca cola advert was similar to this because I also chose a happy song with someone drinking coca cola but more simple. https://www.youtube.com/watch?v=pDj8QYigFnw

Discuss the content of your final product and the content of a similar existing product referencing the similarities and differences.

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Radio ProductionAdvantages of working in this mediumThe advantages of working in this medium are that you can easily find the sounds you need from YouTube and the recorder provided was easy to use.Disadvantages of working in this mediumThe disadvantage of working in this medium are that the software we had to use was difficult and every time I tried to save my work it wouldnt save properly

What makes working in this medium better/worse than the other mediums we are exploring?6

Final video

Video Production

The differences between our coca cola advert to others are that we made we made the advert anime themed. We decided to create an anime themed video avert because Coca Cola hadnt advertised using an anime themed. I dont think that there are any similarities to other coca cola adverts because we chose such a diverse theme

Include some screenshots of your final product and a similar existing product and, using text boxes and arrows, reference the similarities and differences.8

Video ProductionAdvantages of working in this mediumThe advantages of working in this were that we got to use cameras to record our video and also because we were able to work in groups which made the process easier to record and edit the video. Disadvantages of working in this mediumThe disadvantages of working in this medium were that I had never recorded an avert before so I found it quite challenging to figure our to work the equipment provided.

What makes working in this medium better/worse than the other mediums we are exploring?9

Video Game Experiments

Include an image of your experiments10

Video Game ProductionAdvantages of working in this mediumThe advantages of working in this medium are that you can create and develop your own advergame. because we have used Photoshop in previous task it was relatively easy to create the advergame Disadvantages of working in this mediumThe disadvantage of working in this medium were that I found it hard to find inspiration for the advergame, this was because we had a limited time to complete the advergame

What makes working in this medium better/worse than the other mediums we are exploring?11

Video Game Production

The similarities between Nyan cat and my advergame are that they are both set in space with moving stars and the main feature, cat/coca cola both move to achieve there goal. The differences between Nyan cat and my advergame are that the main objective in Nyan cat game is to avoid the bright pink poles, but the main objective in my coca cola advergame is to collet the lime to go with the bottle of coke.

Include an image of your final product and a similar existing product and, using text boxes and arrows, reference the similarities and differences.12

Video Game Production

A strength of my advergame is that its very straight forward on how to play the game. A strength of making my advergame was that the tools that I used were very easy to operate. For example, the tool I used most was the brush tool and al I needed to do was chose the colour I wanted and tap a way. A weakness of my advergame is that it looks very basic, this is because I find Photoshop very challenging to use despite the fact that I've been using Cubase just over a monthA weakness of making my advergame was that I found it very challenging to finish for the deadline set. I also found it hard to animate the game in order to make the advergame to move.

Include an image of your final product and, using text boxes and arrows, discuss the strengths, weaknesses and changes you would make to the product. Reference tools/hardware employed in the production and/or post production of the finished piece13

ComparisonWhich product do you believe advertises the product the best? Why?I think that the video advert advertises the best because when people see a video advert they are automatically dragged by the unique music in the video. I think this because we chose an anime themed song so that the music would fit in with our anime themed video.

Which of your products is the most professional? Why?I think that my radio advert is the most professional because I went for a simple yet effective method. I decided on having a happy song to represent summer, and towards the end of my radio advert I recorded myself opening and drinking a bottle of coca cola to give the listeners the sound of a freshly opened bottle of coke and the hope that they then want to buy a bottle of coke themselves.

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