WeCareHomeopathy The gentle art of HEALING..

Homeopathy • Homeopathy = Homios(similar) + Pathos(suffering).• Likes Cure Like.• A system of alternative medicine created in 1796.• Homeopathy uses animal, plant, mineral, and synthetic

substances in its preparations.• It allows body to heal itself by triggering body’s

natural responses

WeCareHomeopathy• WeCareHomeopathy is run by a group of experienced doctors

that have been practising homeopathy for past several years.• When you first see a homeopath they will usually ask

you about any specific health conditions, but also about your general wellbeing, emotional state, lifestyle and diet.• Based on this, the homeopath will decide on the course

of treatment, which most often takes the form of homeopathic remedies given as a pill, capsule or tincture.• You can also take a look at our doctors profile before

you book an appointment

• Allergies• Asthma• Infertility• Obsesity• Skin • Thyroid• Hair loss• Vitiligo• Arthritis

TREATMENTS

Marketing Stratergy• Increase market share by reducing market share of competitors.• Increase Visibility and Awareness.• This strategy requires extensive advertising in mainstream

media, including infomercial, 60 second commercial, cable TV, interactive TV, direct mail, independent sales reps, POP displays, and educational inserts/newsletters.• Expand a growing new market for alternative health care by

positioning to lead this growing market. This strategy involves specialty catalogues, placement on retail shelves of health food stores, educational product inserts/newsletters, media appearances discussing product, and independent sales reps. This strategy addresses the 89.1 million users of alternative health care.

• The company will create its own "competition" by developing private labels and/or separate companies to market to different niches.

• Keep capital outlay to a minimum by licensing/franchising WeCareHomeopathy to a brand-name company. This strategy would add value to the product in the form of brand name loyalty, and a strong sales/service force already in place. The company envisions its role in this type of strategic alliance as conducting scientific studies to increase the credibility of itself and in developing new products. This strategy remains an option which could preclude other strategies under mutually acceptable terms.

Promotional Campaign • WeCareHomeopathy should start a campaign on Social

media’s, where it will announce to adopt a village.• Since they are from Karnataka, the company can choose

and provide an option of around 50 to 70 villages.• The campaign can run for a period of 6 months, where it

will gather views and suggestions from different people on to adopt which village.• The most supported village by the online community can

be selected as the one & WeCareHomeopathy, can adopt the village & provide them with basic amenities like proper sanitation, education etc.

• What will work in favour of WeCareHomeopathy is they will be getting a lot of extra attention from the people for their good deeds.• The following will increase hugely on different social media

platforms for WeCareHomeopathy.• By doing a good deed they will be attracting a huge

customer base towards them, & directly or indirectly creating huge market potential & high mouth of word advertising for themselves.

Thank you