Report on dissemination and

networking – Year 1

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Executive Summary

This deliverable presents the dissemination and networking of the Energy Efficient Mortgages Initiative from March 2018 to February 2019.

Starting from a brief introduction of the Initiative, the dissemination, communication, community building and networking activities carried are described, together with the various information tools and channels which have been used to reach the media, journals, relevant stakeholders and general public.

In order to measure the effectiveness of the dissemination and networking report, communication tools are assed with regards to key performance indicators (KPIs).

Source Activity: WP7/PU Editor: L. Bertalot Authors: L. Bertalot, J. Johnson, Z. Toth, D. Leboullenger, C. Ceccarelli, C. Vazitari, J. Abdel Fattah, D. Bradley Status: Final Date: 28.02.2019 Contractual Delivery Date: February 2019

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Table of Contents

1. Introduction ....................................................................................................................... 4

2. Activities ............................................................................................................................. 5

2.1 Energy Efficient Mortgages Pilot Scheme ................................................................... 5

2.1.1 Pilot Scheme Subgroups .................................................................................... 11

2.1.2 National Market Hubs ........................................................................................ 11

2.1.3 Pilot Scheme Technical Meetings and Events ................................................... 13

2.2 Consultations ............................................................................................................. 14

2.3 Participation in External Events ................................................................................ 14

2.4 Webinars ................................................................................................................... 19

2.5 Face2Face Meetings and/or Conference Calls .......................................................... 19

2.6 Synergies with other projects and initiatives ............................................................ 23

3. Information tools & Channels .......................................................................................... 24

3.1 Energy Efficient Mortgages website ......................................................................... 24

3.2 Dissemination Material and Public Reports .............................................................. 25

3.3 Newsletter ................................................................................................................. 26

3.4 Visibility in the press and social media ..................................................................... 32

3.4.1 Press coverage ................................................................................................... 32

3.4.2 Press Releases .................................................................................................... 33

3.4.3 Social Media ....................................................................................................... 34

3.4.4 Video interviews ................................................................................................ 39

4. Internal Communication .................................................................................................. 40

5. Success Criteria ................................................................................................................ 41

5.1 Success Criteria ......................................................................................................... 41

6. Annex 1 ............................................................................................................................ 43

6.1 Composition of the Energy Efficient Mortgages Pilot Scheme Subgroups ............... 43

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1. Introduction Buildings are responsible for 40% of energy consumption & 36% of CO2 emissions in the EU. By improving the energy efficiency of buildings, total EU energy consumption could be reduced by 5%-6% and CO2 emissions by 5%. 75-90% of the building stock in the EU is predicted to continue to stand in 2050 making energy efficient refurbishment a top priority for Europe. Delivering on the EU’s 2030 climate and energy strategy will require an estimated additional investment of €132 billion per year in buildings alone. In this context, banks, in financing the purchase of buildings, have the potential to play a game-changing role in relation to the EU’s energy savings targets by bringing energy efficiency considerations into the conversation with borrowers at a crucial moment and therefore incentivising borrowers to acquire/construct an energy efficient property or improve the energy efficiency of an existing one. The resulting Energy Efficient Mortgages Initiative (EEMI) is intended as a pan-European effort to coordinate market interventions in relation to the financing of energy efficiency in buildings, create synergies in the mortgage and covered bond value chain, and in this way deliver a virtuous circle between lenders, borrowers and investors from the origination of the mortgage to the pooling of energy efficient collateral that would be the underlying collateral for “green” covered bonds. The EEMI consists of the Energy Efficient Mortgages Action Plan (EeMAP) and the Energy Efficient Data Portal & Protocol Initiative (EeDaPP): EeMAP aims to create a mortgage financing mechanism through which property owners are incentivised to improve the energy efficiency of their building or acquire an already energy efficient property by way of favourable conditions linked to the mortgage. The cornerstone of the initiative is the assumption that energy efficiency has a risk mitigation effect for banks as a result of the impact on a borrower’s ability to service his/her loan and on the value of the property, a correlation which the EeMAP Initiative is currently working to substantiate. EeDaPP is intended to support the energy efficient mortgage financing mechanism by delivering a market-led protocol which facilitates the large-scale gathering and processing of data relating to energy efficient mortgage assets, via a standardised reporting template. In the long term, the data will be accessed by way of a common, centralised portal, allowing for continuous tracking of the performance of the energy efficient mortgage assets, thereby also facilitating the tagging of such assets for the purposes of energy efficient bond issuance. This report provides an overview of the main activities carried out by the EeDaPP consortium in the first year of the project (from March 2018 to February 2019) to promote and disseminate the Energy Efficient Mortgages Initiative. The activities listed below have been organised in order to raise awareness, build consensus and support a data market-led protocol and portal concept to collect, process and provide access to large-scale empirical evidence relating to energy efficient mortgage assets allowing for a comprehensive analysis of de-risking energy efficiency features.

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During the first year, the communication & dissemination activities were mainly based on: • Energy Efficient Mortgages Pilot Scheme. Through the Pilot Scheme, Lending Institutions have

the opportunity to test the feasibility of implementing the Energy Efficient Mortgages Framework into existing product lines and processes and to gather data on the performance of energy efficient mortgages on a voluntary basis.

• Participation in conference and events. This included also the organisation of several specific events (i.e. conferences, webinars, etc.) in the context of the Initiative.

• Technical meetings, conference calls and consultations. To engage and involve stakeholders, in particular banks, and to draw the attention of national and European authorities.

• Public reports. The EeDaPP consortium published 5 public reports, providing high-visibility to certain key findings, such as the White Paper on a common minimum pan-European green reporting criteria that presents proposal for a standardised data protocol for the gathering, processing and disclosing of data related to energy efficient mortgages.

• Informational communication. Information has been made available via the Energy Efficient Mortgages website, the partners’ websites and social media. A newsletter and ad-hoc press releases reinforce this communication.

2. Activities

2.1 Energy Efficient Mortgages Pilot Scheme Through the Energy Efficient Mortgages Pilot Scheme lending institutions have the opportunity to test the feasibility of implementing the Energy Efficient Mortgages Framework into existing product lines and processes and to gather data on the performance of energy efficient mortgages on a voluntary basis. The Energy Efficient Mortgages Pilot Scheme was launched in June 2018, further to the engagement of market actors in a consultation process by way of national and European roundtable events. Currently, forty-two lending institutions (Figure 3), which represented 55% of mortgages outstanding in the European Union equal to 25% of EU GDP at the end of 2018 (Figure 1, Figure 2, Table 1), have signed up to the Pilot Scheme. The Pilot Scheme Lending Institutions are supported by 30 Supporting Organisations (Figure 4) and by an Advisory Council (Figure 5).

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**The map shows the location of the participants with a clear national link. To them also 7 international / European supporting organisations have to be taken into account

This table displays latest state of commitments made by 42 banks across the EU to Pilot Scheme. In total these banks represented EUR 3,834 billion (55%) in total outstanding mortgage loans of the EU.

Figure 1 72 confirmed participants (42 banks and 30 other organisations)

Country total number only banks

total outstanding mortgage market*

mortgage loan portfolio of participants**

coverage in %

BE 10 8 233,224 233,224 100.00CY 0 0 11,123 0.00DE 6 4 1,378,810 1,378,810 100.00DK 2 1 248,776 248,776 100.00ES 8 3 497,711 497,711 100.00FI 4 3 96,129 42,380 44.09FR 5 4 954,226 412,900 43.27HR 1 0IE 1 0IT 11 9 375,398 375,398 100.00NL 4 3 672,235 470,300 69.96NO 1 1 270,151 25,800 9.55PL 1 0PT 1 1 94,093 28,400 30.18RO 4 2 14,262 14,262 100.00SE 1 1 402,250 42,500 10.57UK 4 2 1,539,979 89,509 5.81EU/international 7 0Total EEA 7,295,903 3,859,971 52.91Total EU 7,013,738 3,834,171 54.67Total euro area 4,638,134 3,413,323 73.59

Table 1 Pilot Scheme: Banks Coverage

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*data taken from Hypostat 2018 figures taken from investor reports of the participating institutions. 100% is considered when the national mortgage association is pilot scheme member

Figure 2 Coverage of pilot banks to total mortgage outstanding in 2017

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Figure 3 Energy Efficient Mortgages Pilot Scheme: Lending Institutions

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Figure 4 Energy Efficient Mortgages Pilot Scheme: Supporting Organisations

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The main role of the Pilot Scheme Supporting Organisations (Figure 4) is to support the Lending Institutions in the process, sharing best practices and building partnerships. The main role of the Advisory Council (Figure 5) is to promote and facilitate dialogue between stakeholders from the financing and banking communities, property and construction sectors, utilities on the one hand, with policymakers on the other, with the aim of addressing specific market failures and the criticalities identified during the Pilot Scheme. It includes representatives from the European Commission, the European Investment Bank, the European Bank for Reconstruction and Development, the International Finance Corporation, The World Bank, UNEP Finance Initiative, the Scottish Government, Climate Bond Initiative and the Autonomous Province of Trento – Agency for Water Resources and Energy. The Advisory Council is also exploring the possibility of a ‘regulatory sandbox’ for lending institutions participating in the Pilot Scheme. The strong engagement of the Pilot Scheme Lending Institutions, the Supporting Organisations and the members of the Advisory Council marks a turning point in efforts to mainstream sustainable finance that will help to create demand and ultimately pave the way for market transformation and significant energy savings. In this way, the Energy Efficient Mortgages Initiative is a concrete response to the policy goals of the European Union to build a capital markets union and to facilitate the clean energy transition in line with the Paris Agreement.

Figure 5 Energy Efficient Mortgages Initiative: Advisory Council

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2.1.1 Pilot Scheme Subgroups After the official launch of the Pilot Scheme in Windsor on 14 June 2018 (Figure 6), the Pilot Scheme Lending Institutions were invited to form part of 7 subgroups, these being: 1. Origination/Retail; 2. Risk Management; 3. Marketing; 4. Funding & Investor Relations; 5. Partnerships (development of synergies with other

stakeholders); 6. IT Solutions & Data; 7. Technical expertise (SMEs, Valuers, Energy Efficiency

Experts). The composition of the Pilot Scheme Subgroups is reported in 6 Annex 1.

Taking into consideration the Energy Efficient Mortgages Pilot Scheme Implementation & Product Framework as starting point, each subgroup identified criticalities and possible solutions for a successful deployment of energy efficient mortgages in the market. The preliminary results were presented at the Energy Efficient Mortgages Pilot Scheme Meetings on 27 September 2018 in Venice (Figure 7). The day after, on 28 September, the EMF Research & Data Committee, which focuses on statistics and research on the EU’s housing and mortgage markets and the issues affecting or relating to them, including demographic evolutions, the profile of first-time buyers, housing supply challenges and private rental

market dynamics, discussed with the EeDaPP partners the market needs and gaps. Following on from the meetings in Venice, the subgroups updated the list of criticalities and solutions and identified a high-level, principles-based definition of the Energy Efficiency Mortgage (EEM) including guidelines for the technical assessment and valuation of eligible properties. Several conference calls and a closed meeting among the Subgroup Coordinators and the Advisory Council, dated 9 November 2018, were organised to reach a common agreement on the definition which was announced by way of an Energy Efficient Mortgages Initiative press release on 3 December to coincide with COP 24 in Katowice, Poland.

2.1.2 National Market Hubs Pilot Scheme participants are currently organising themselves into National Market Hubs, with a view to achieving coordination at national level and ensuring market consensus and implementation for energy efficient mortgages (EEMs).

Figure 6 Energy Efficient Mortgages event, 14.06.2018, Windsor

Figure 7 Energy Efficient Mortgages Pilot Scheme Meetings, 27.09.2018, Venice

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National Market Hubs will be supported by an Energy Efficient Mortgage Label Committee, comprised of representatives of major mortgage markets and other relevant market stakeholders at EU level, which will ensure ongoing alignment of the EEM definition with high quality standards and market best practice at EU and national level by way of a European label for EEMs. Purpose of the Hubs • Operationalise the definition keeping in mind its dynamic and flexible character; • Develop key implementation actions and identify best practice standards taking into account the

latest policy-, market- and technological developments and innovation; • Establish a wider market for energy efficient mortgages (EEMs), beyond the current pilot phase.

This will include key actions that will need to be taken at local level in relation to: o Mortgage/financial markets; o Valuation practices; o Building assessment/construction practices; o Utility markets; o Policy/regulation at the EU, national and local levels [across the above areas].

Objectives of the Hubs • Address and avoid market fragmentation and barriers to the deployment of EEM; • Promote and facilitate dialogue and cooperation between relevant stakeholders from the

financing and banking communities, property and construction sectors, as well as policymakers; • Raise awareness among consumers/borrowers and lending institutions about added value of

EEMs and investment in energy performance; • Sensitise banks and representatives of the property/construction sectors for their role,

responsibilities and possibilities in contributing to scale up finance for energy-efficient and sustainable buildings;

• Help to build the business case by presenting country- and city- specific initiatives; • Advise banks, valuers, energy assessors and other stakeholders in developing guidelines and

training; • Drive alignment and comparability to address data gaps, valuation instructions and improvements

to building codes/standards, and evaluations of performance; • Facilitate the verification of compliance with thresholds and guidelines set out in definition.

Important milestones to keep in mind:

Sources. EU Action Plan on Sustainable Finance and Energy Performance of Buildings Directive (EPBD -2018) Figure 8 Timeline

Q2 2019EU Taxonomy

Report

Q2 2019EU Delegated Act

on Green Bond Issuance

Q3 2019Creation of EU

Ecolabel for financial products based on the EU Taxonomy

2019-2020Measures towards

incorporating climate risks into prudential requirements in line

with the EU taxonomy

Q1 2021All new buidings in the EU must comply to the

nZEB definition

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2.1.3 Pilot Scheme Technical Meetings and Events Pilot Scheme Technical Meetings and Events are organised during the project lifetime in order to involve, commit and engage all relevant stakeholders and to test and ensure that any outputs are fit for purpose and respond to market participants’ needs. In Table 2, there is a list of events which have already taken place, while Table 3 presents the forthcoming events. The following meetings were focused on the Energy Efficient Mortgages Pilot Scheme:

Meeting Date Venue N. Participants Energy Efficient Mortgages event 13-14.06.18 Windsor, UK 85 Energy Efficient Mortgages Pilot Scheme Meetings 27.09.18 Venice, Italy 80 EeDaPP Research & Data 28.09.18 Venice, Italy 23 Energy Efficient Mortgages Initiative: closed meeting among the Subgroup Coordinators and the Advisory Council

09.11.18 Brussels, Belgium

20

Italian National Market Hub: Cabina di Regia Italiana 12.12.18 Milan, Italy 30 UK National Market Hub 12.02.19 London, UK 31 Finnish National Market Hub 26.02.19 Helsinki, Finland 31

Table 2 Energy Efficient Mortgages Pilot Scheme Events and Meetings

Meeting Date Venue 29th ECBC Plenary Meeting – ‘Green Panel Sessions’ • Sustainable Finance – Institutional and market views • Energy Efficient Mortgages Initiative Pilot Scheme – The

market view • The Importance of Data in the Sustainability Debate

24.04.19 Riga, Latvia

Closed-door meeting of the Energy Efficient Mortgages Advisory Council

25.04.19 Riga, Latvia

Table 3 Forthcoming Events

The EMF-ECBC is organising several meetings with Pilot Scheme Lending institutions and supporting organisations for the creation of National Market Hubs all around Europe, such as the meeting in Milan on 12 December 2018 (Figure 9), the meeting in London on 12 February and the meeting in Helsinki on 26 February. Similar meetings have been organised by Supporting Organisations (national banking associations) in Belgium and Germany. Contacts with other Pilot Scheme Lending Institutions in Sweden, Norway, the Netherlands, Poland and Denmark have been established. As shown in Table 3, three Green Panel Sessions will

take place in Riga on 24 April 2019 at the 29th ECBC Plenary Meeting where both European Commission Vice President Valdis Dombrovskis and Director Mario Nava will speak, and where the progress achieved to date under the Energy Efficient Mortgage Initiative will be presented.

Figure 9 Italian National Market Hub: Cabina di Regia Italiana, 12.12.2018, Milan

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2.2 Consultations From July 2018 to February 2019 three consultations were conducted through meetings, telco, email and/or interviews with the purpose of exploring their views and gathering market insights and feedback on the Energy Efficient Mortgages Initiative and on key topics: • Consultation of a common definition of energy efficient mortgage and on the list of criticalities

and possible solutions (please refer to section 2.1.1 Pilot Scheme Subgroups): more than 185 representatives from 84 different organisations which take part in the Energy Efficient Mortgages Pilot Scheme - including banks, international, European and national authorities, insurance companies, energy operators, construction companies, evaluator associations, energy efficiency experts associations, IT services, universities – provided about 80 comments and/or request for amendment on the draft definition and the draft list of criticalities and solutions.

• Consultation on a common minimum pan-European green reporting criteria: Pilot Scheme Lending Institutions were invited to exchange preliminary ideas on the potential ways to facilitate and/or improve data collection related to energy efficient mortgages and on green reporting criteria, commenting the proposal for a standardised data protocol for the gathering, processing and disclosing of data related to energy efficient mortgages (D3.3 White paper).

• EU Sustainable Finance Taxonomy Consultation: the Energy Efficient Mortgages Action Plan (EeMAP) and the Energy Efficient Data Portal & Protocol Initiative (EeDaPP) consortia, the Energy Efficient Pilot Scheme Lending Institutions, together with the members of the European Mortgage Federation’s Executive Committee, which is composed of representatives of the national mortgage markets, provided feedback on the work on usability of the taxonomy developed by the Technical Expert Group (TEG) on sustainable finance. This common market response was drafted exclusively from the perspective of the Energy Efficient Mortgages Initiative and the insights gained during the last three years, contributing to efforts to meet the EU energy and climate targets for 2030 and to facilitate the transition to a low carbon- and more environmentally sustainable economic model.

2.3 Participation in External Events External events are unique opportunities to reach and meet targeted communities. As such the Consortium carefully selected the most relevant events at which they will present the Energy Efficient Mortgages Initiative (EEMI) for the purpose of promoting and disseminating the key findings and achievements. A list of major events where the project has already been represented since its official launch on 1 March 2018 is shown in Table 4.

Event, Conference, Meeting Date Venue Expected Contribution Participating Partner

The sustainable/ investment forum Europe

13.03.2018 Paris EEMI presentation, promotion and networking

EMF-ECBC

Bim World Exhibition 29.03.2018 Paris EEMI Presentation: guidelines and results of the market consultation

EMF-ECBC

EeMAP & EeDaPP Panel Event at the 27th ECBC Plenary Meeting

18.04.2018 Vancouver EEMI Presentation and Promotion

EMF-ECBC TXS Hypoport

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8th Global Housing Finance conference - Session Green Housing Finance

31.05.2018 Washington EEMI presentation and latest findings

EMF-ECBC

Sustainable Energy Investment forum initiative

31.05.2018 Athens EEMI presentation, promotion and networking

EMF-ECBC

Responsible Investor’s forum 06.06.2018 London EEMI presentation, focussing on the role EeDaPP can play to create quality and transparency standards to boost the nascent market of green securitisation (MBS) and Green covered bonds

EMF-ECBC

Festival dell'Energia 08.06.2018 Milan EEMI presentation, promotion and networking: the importance of data collection.

EMF-ECBC

The ICMA CBIC & The Covered Bond Report Conference 2018

27.06.2018 Frankfurt EEMI latest findings, promotion and networking

EMF-ECBC

Global Capital's Sustainable and Responsible Capital Markets Forum - Panel “The EU Sustainable Finance Action Plan”

04.06.2018 Amsterdam EEMI Presentation highlighting the importance of its protocol and a systemic approach covering mortgage origination and compliance procedures

EMF-ECBC

DZ BANK, International Capital Markets Conference 2018

06.09.2018 Berlin EEMI promotion and sustainable finance

EMF-ECBC

ECBC Covered Bond Plenary Meeting

11-12.09.2018 Munich EEMI latest updates, sustainability agenda, IT innovation

EMF-ECBC ED

Euromoney / ECBC Covered Bond Congress

13.09.2018 Munich EEMI Promotion and Networking

EMF-ECBC

ING Club Orange Vienna on Sustainable Finance

20.09.2018 Vienna EEMI presentation: energy efficient mortgages, sustainable finance, data collection

EMF-ECBC

17th International Conference on Credit Risk Evaluation Designed for Institutional Targeting in Finance (CREDIT 2018)

27-28.09.2018 Venice EEMI Dissemination, Promotion, Networking

UNIVE GUF

Ateliers du Shift 02.10.2018 Paris EEMI Presentation: the Pilot Scheme, the Subgroups

EMF-ECBC

Roundtable at Finance Denmark 04.10.2018 Copenhagen EEMI presentation: energy efficient mortgages, pilot scheme, sustainable finance, data collection

EMF-ECBC

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Conference Sustainable and PIF Conference - Société Générale / Sole 24 Ore

05.10.2018 Milan EEMI presentation: energy efficient mortgages, pilot scheme, sustainable finance, data collection, European Commission’s action plan for Sustainable Finance

EMF-ECBC

Building Renovation Passports: the journey to better renovation

08.10.2018 Brussels EEMI Presentation: latest updates

EMF-ECBC

EC Debt Advice Forum 10.10.2018 Brussels EEMI Presentation: the need of data

EMF-ECBC

Febaf Informal Roundtable on "The need for a common language in sustainable finance"

17.10.2018 Brussels EEMI promotion and networking: sustainable finance and the need of a common language, classification, TEG

EMF-ECBC

EC Technical Experts groups on Sustainable Finance: Open stakeholders meeting

18.10.2018 Brussels EEMI networking. Updates on TEG subgroup 4, public policy targets, existing reporting frameworks, data harmonisation, green reporting

EMF-ECBC

European DataWarehouse/AFME Workshop on Securitisation Regulation

05.11.2018 London EEMI promotion and networking

ED

European DataWarehouse/AFME Workshop on Securitisation Regulation

13.11.2018 Milan EEMI promotion and networking

ED

Social impact investment: nuovi modelli per un’economia sostenibile

22.11.2018 Rome EEMI presentation: energy efficient mortgages, pilot scheme, sustainable finance, data collection

EMF-ECBC

National Housing Conference 21-22.11.18 Ottawa EEMI presentation, promotion and networking

EMF-ECBC

Credito al Credito 2018 (ABI) 29-30.11.18 Rome EEMI presentation (latest updates), promotion and networking. Energy efficiency, sustainability.

EMF-ECBC

Better Finance & FESE Joint Conference "EU Capital Markets"

05.12.2018 Brussels EEMI promotion and networking

UNIVE

Financing Energy Efficiency in Germany, France and Austria

05.12.2018 Frankfurt EEMI presentation: the effect of energy efficiency on mortgage performance

GUF

IFC roundtable at CoP 24 10.12.2018 Katowice EEMI presentation: the European definition of an energy efficient mortgage. Networking

EMF-ECBC

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Crédit Agricole CIB Sustainability Bonds Conference

11.12.2018 Paris EEMI presentation: sustainability in the EU Capital Markets, green finance, climate policies

EMF-ECBC

Sustainable Energy Investment Forums contract, 3rd Advisory Group meeting

14.12.2018 Brussels EEMI updates: pilot scheme, definition

EMF-ECBC

Funding & Capital Markets Forum 2018 (ABI) – Panel “Sustainable Finance and the Capital Markets”

13-14.12.2018 Milan EEMI promotion and networking: energy efficient mortgages, sustainable finance, data collection, European Commission’s action plan for Sustainable Finance, TEG.

EMF-ECBC ED

“Financing Sustainable Energy Projects” - ENERINVEST International Event

24.01.2019 Madrid EEMI presentation, promotion and networking

EMF-ECBC

DG ENV sustainable buildings conference - backup for panel on future EU policy

18.12.2018 Brussels EEMI promotion and networking. EU sustainable building policy

EMF-ECBC

The Central & Eastern European Forum 2019 - Panel 'When will CEE bonds turn green'

15.01.2019 Vienna EEMI discussion: EU sustainable finance action plan, taxonomy, green mortgage market

EMF-ECBC

“Financing Sustainable Energy Projects” - ENERINVEST International Event

24.01.2019 Madrid EEMI dissemination, promotion and networking

EMF-ECBC

Green Economy e Green Finance: economie climaticamente intelligenti

29.01.2018 Milan EEMI dissemination and promotion: environment and finance

UNIVE

Breakfast AVIVA on sustainable finance

05.02.2019 Brussels EEMI promotion and networking. EC’s action plan, sustainable finance and real economy, taxonomy

EMF-ECBC

SEI Forum: Seconda tavola rotonda nazionale sul finanziamento della riqualificazione energetica degli edifici in italia

05.02.2019 Rome EEMI promotion and networking. Discussion on de-risking energy efficiency

EMF-ECBC CRIF

H2020 Abracadabra International Conference

07.02.2019 Brussels EEMI dissemination, promotion and networking. Pilot Scheme, Subgroups, definition of energy efficient mortgage

EMF-ECBC

Riqualificazione energetica degli edifici, contratti EPC e finanziamento dei progetti

08.02.2019 Verona EEMI dissemination, promotion and networking

CRIF

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The Steering Committee of the Energy Efficiency Financial Institutions Group (EEFIG)

18.02.2019 Brussels EEMI promotion. Discussion on financial performance of energy efficient loans, taxonomy, tagging, financing practices, DEEP platform

EMF-ECBC

Annual Plenary Meeting of the Energy Efficiency Financial Institutions Group (EEFIG)

19.02.2019 Brussels EEMI promotion: energy efficiency loans in the context of Paris alignment

EMF-ECBC

Covenant of Mayors' Investment Forum – Energy Efficiency Finance Market Place 2019

19.02.2019 Brussels EEMI dissemination, promotion and networking. Pilot Scheme (national market hubs), definition of energy efficient mortgage

EMF-ECBC

Table 4 List of external events, attended by the EeDaPP partners

On 20 September 2018, Jennifer Johnson (EMF-ECBC) highlighted the importance of mortgages in supporting the transition to a more sustainable society introducing the Energy Efficient Mortgages Initiative (EEMI) at the ING’s event in Vienna (Figure 10). The initiative was also presented at the National Housing Conference organised by the Canadian Mortgage and Housing Corporation in Ottawa on 21 September 2018 (watch the video).

On 10 December 2018 Luca Bertalot, EMF-ECBC Secretary General and EEMI Coordinator, was invited at COP 24 UK Pavilion event to present the high-level, principles-based definition of the Energy Efficiency Mortgage (Figure 11).

Another important dissemination opportunity was at the Funding & Capital Markets Forum in Milan organised by the Italian Banking Association on 14 December 2018, where Luca Bertalot, chaired the Figure 12 Funding & Capital Markets

Forum 2018 in Milan

Figure 11 Luca Bertalot speaking at COP24 UK Pavilion event in Katowice

Figure 10 ING Club Orange Vienna on Sustainable Finance

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‘Sustainable Finance and the Capital Markets’ Panel, discussing the European Commission action plan on financing sustainable growth, taxonomy, banks’ sustainable finance programs (Figure 12). A putative list of external future events is presented in Table 5, here below:

Event, Conference, Meeting Date Venue Participating Partner

RE-Evolution - il valore della riqualificazione immobiliare 08.03.2019 Bologna CRIF RBI Group Treasury Workshop 17.05.2019 Vienna EMF-ECBC EU Sustainable Energy Week (EUSEW) 2019 17-21.06.2019 Brussels EMF-ECBC ECBC Plenary / Euromoney 10-13.09.2019 Munich EMF-ECBC CREDIT 2019 - Credit Risk Evaluation Designed for Institutional Targeting

26-27.09.2019 Venice UNIVE; GUF

COP 25 - 2019 UN Climate Change Conference 11-22.11.2019 Chile, Costa Rica

EMF-ECBC

Table 5 Forthcoming target events

2.4 Webinars On 5 November 2018, the EMF-ECBC presented the Energy Efficient Mortgages Initiative in the webinar “Responsible Investor - Integrating green and social factors into lending” to 312 attendees, focussing on the importance of data and risk assessment. The EeDaPP partners will organise 2 webinars on the standardised data protocol and portal, addressed to relevant stakeholders, with the first one being foreseen in October 2019 and the second one in February 2020. Furthermore, the partners will attend third parties’ webinars to disseminate the Initiative, where relevant.

2.5 Face2Face Meetings and/or Conference Calls No less than 70 Face2Face meetings and/or ad hoc conference calls have been organised in order to: • involve and engage relevant stakeholders with the purpose of exploring their views on the Energy

Efficient Mortgages Initiative (EEMI); • discuss the definition of energy efficient mortgages, the energy efficient indicators and key topics; • further involve lending institution in the Pilot Scheme. Table 6 list the most relevant meetings and conference calls:

Event, Conference, Meeting Date Venue Contribution Participating Partner

Conversation with European Commission (DG FISMA)

26.03.2018 Telco EEMI Presentation: Guidelines & Pilot Scheme, introduction to EeDaPP.

EMF-ECBC

Meeting with DG Energy and EIB

28.03.2018 Brussels EEMI Pilot Scheme and introduction to EeDaPP, indicators, data availability

EMF-ECBC

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Call with BPER Banca 11.05.2018 18.05.2018

Telco Data sharing on valuation.

EMF-ECBC

KfW Bankengruppe 14.05.2108 Telco Introduction to EEMI, Pilot Scheme, data.

EMF-ECBC

European Bank for Reconstruction and Development (EBRD)

17.05.2018 Telco EEMI Pilot Scheme, Launch event.

EMF-ECBC

Meeting with BPER Banca, RINA, PROTOS, YARD and CBRE

24.05.2018 Rome Setting up an Italian working group on building valuation to be presented in Venice. Data sharing on valuation.

EMF-ECBC

Raiffeisen Bank 07.06.2017 Telco Introduction to EEMI, Pilot Scheme, data.

EMF-ECBC

Banco BPM 07.06.2018 20.06.2018

Telco Pilot Scheme, indicators, data availability

EMF-ECBC

Conference call with ABN Amro

07.06.2018 Telco Energy efficiency indicators, data availability, correlation analysis

EMF-ECBC Hypoport UNIVE

Meeting with Bocconi University

08.06.2018 Milan Introduction to EEMI, Pilot Scheme, data.

EMF-ECBC

Meeting with the European Bank for Reconstruction and Development (EBRD)

18.06.2018 London EEMI, Pilot Scheme, Introduction to EeDaPP, indicators, data availability.

EMF-ECBC

EeDaPP telco with the European Commission - Joint Research Centre

20.06.2018 Telco EEMI, Pilot Scheme, Introduction to EeDaPP, indicators, data.

EMF-ECBC

Société Générale 21.06.2018 Telco EEMI, Pilot Scheme, Introduction to EeDaPP.

EMF-ECBC

EeDaPP meeting with EC Joint Research Centre

25.06.2018 Brussels Data availability, correlation analysis.

EMF-ECBC

Conversation with S&P Global Ratings

04.07.2018 Telco EEMI, Pilot Scheme, Introduction to EeDaPP and data availability.

EMF-ECBC

Conversation with Verband deutscher Pfandbriefbanken, vdp

04.07.2018 Telco Introduction to EeDaPP, indicators, data availability.

EMF-ECBC

Pilot Scheme Subgroup Coordinators (see 2.1.1 Pilot Scheme Subgroups)

10.07.2018 03.09.2018 12.10.2018

Telco Identification of criticalities and solutions for a successful deployment of energy efficient mortgages in the market. Definition of energy efficient mortgage.

EMF-ECBC

Pilot Scheme Subgroup 1 Origination/Retail

17.07.2018 08.08.2018 14.08.2018

Telco List of criticalities and solutions, definition of

EMF-ECBC CRIF

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26.10.2018 energy efficient mortgage

Pilot Scheme Subgroup 2 Risk Management

24.07.2018 21.08.2018

Telco List of criticalities and solutions

EMF-ECBC UNIVE GUF CRIF

Pilot Scheme Subgroup 3 Marketing

13.09.2018 Telco List of criticalities and solutions

EMF-ECBC

Pilot Scheme Subgroup 4 Funding & Investor Relations

20.07.2018 24.07.2018 27.08.2018 10.09.2018

Telco List of criticalities and solutions

EMF-ECBC Hypoport TXS ED

Pilot Scheme Subgroup 5 Partnerships

16.07.2018 16.08.2018

Telco List of criticalities and solutions

EMF-ECBC

Pilot Scheme Subgroup 6 IT Solutions & Data

22.08.2018 27.08.2018

Telco List of criticalities and solutions

EMF-ECBC Hypoport UNIVE TXS ED

Pilot Scheme Subgroup 7 Technical expertise

20.07.2018 16.08.2018

Telco List of criticalities and solutions

EMF-ECBC CRIF

Ecology Building Society 21.08.2018 13.11.2018

Telco EEMI Pilot Scheme, Subgroups, draft definition

EMF-ECBC

Scottish Government 22.08.2018 Telco EEMI Pilot Scheme EMF-ECBC Face2Face Meeting with DKB 06.09.2018 Berlin EEMI Pilot Scheme; data

gathering EMF-ECBC

Meeting with the Scottish Government

18.09.2018 Edinburgh EEMI Pilot Scheme EMF-ECBC

Meeting with Spanish Banks 19.09.2018 Madrid EEMI Pilot Scheme; data gathering

EMF-ECBC

Meeting with the European Commission (EASME, DG ENER)

21.09.2018 Brussels EEMI Pilot Scheme; Pilot Scheme Subgroups; data collection

EMF-ECBC

Meeting with Münchener Hypothekenbank

25.09.2018 Munich EEMI Pilot Scheme; Pilot Scheme Subgroups; data collection

EMF-ECBC

Conference Calls with several market stakeholders, such us the Heat Pump Association; Evolvere, Residential Building Company Ireland; Sustainable AG (DE)

08.10.2018 05.11.2018 06.11.2018 14.11.2018

Telco EEMI Pilot Scheme; Pilot Scheme Subgroups; data collection

EMF-ECBC

Meeting with Belgian delegation

24.10.2018 Brussels Discussion on the draft definition of energy efficient mortgage

EMF-ECBC

Caja Rural de Navarra 15.11.2018 Telco Discussion on the draft definition of energy efficient mortgage

EMF-ECBC

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AmTrust International 15.11.2018 Telco EEMI Pilot Scheme; Pilot Scheme Subgroups; data collection

EMF-ECBC

Conference call with UniCredit

21.11.2018 23.11.2018 05.12.2018

Telco Italian National Market Hub: Cabina di Regia Italiana. Organisation of the meeting.

EMF-ECBC

Meeting with Fondazione ENEL

21.11.2018 Rome EEMI Pilot Scheme; Pilot Scheme Subgroups; definition of energy efficient mortgage; data collection

EMF-ECBC

UNEP Finance Initiative 05.12.2018 Telco Definition of energy efficient mortgage

EMF-ECBC

Banco Bilbao Vizcaya Argentaria BBVA

11.12.2018 Telco Introduction to EEMI, Pilot Scheme, Definition

EMF-ECBC

Meetings with • Volksbank • Credito Valtellinese • London Stock Exchange

Group

13.12.2018 Milan EEMI Pilot Scheme; Pilot Scheme Subgroups; definition of energy efficient mortgage; data collection; TEG.

EMF-ECBC

The UK Regulated Covered Bond Council (UK RCBC)

17.12.2018 Telco National Market Hubs EMF-ECBC

Swedish Banker's Association 18.12.2018 Telco National Market Hubs EMF-ECBC Finance Finland 19.12.2018 Telco National Market Hubs EMF-ECBC ABN Amro 20.12.2019 Telco National Market Hubs EMF-ECBC Hungarian Banking Association

21.12.2019 Telco National Market Hubs EMF-ECBC

Asociación Hipotecaria Española

21.12.2019 Telco National Market Hubs EMF-ECBC

Meeting with the Belgian Delegation and Verband deutscher Pfandbriefbanken, vdp

10.01.2019 Brussels National Market Hubs; TEG

EMF-ECBC

Meeting with Crédit Agricole CIB and meeting with Société Générale

24.01.2019 Paris EEMI promotion & dissemination, Pilot Scheme, National Market Hubs

EMF-ECBC

Meeting with Volksbank, Province of Trento, Cassa del Trentino, APRIE

07.01.2019 Trento EEMI Pilot Scheme, Advisory Council, business case with data, dissemination

EMF-ECBC CRIF

La svolta ‘green’ dei mutui: Energy Efficient Mortgages Initiative

14.02.2019 Milan EEMI talk with the press UNIVE EMF-ECBC

Table 6 List of ad hoc meetings and conference calls organised by the consortium

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2.6 Synergies with other projects and initiatives The Energy Efficient Mortgage Initiative has established contacts with similar projects to create potential synergies and share results. The on-going synergies are listed below: • Ren-on-Bill aims to tackle the financing of energy efficiency measures for residential buildings and

promote the cooperation between energy utilities and financial institutions towards the development of on-bill financing schemes.

• RAPID-U - Applied Sciences Research Project on New Energy Performance Measurement Solutions, funded by Business Finland (former Tekes) and the German Federal Ministry for Economic Affairs and Energy (BMWi).

• REVALUE - Recognising Energy Efficiency Value in Residential Buildings (H2020 project, GA n. 649705).

• RentalCal - Incentives through Transparency: European Rental Housing Framework for Profitability Calculation of Energetic Retrofitting Investments (H2020 project, GA n. 649656).

• Lenders – Improving energy costs in mortgages – Promoting energy efficiency in homes. • Picardie Pass Renovation Initiative, Regional Council Hauts-de-France. • The Carbon Trust Project. • iBROAD - Individual Building (Renovation) Roadmaps, H2020 project, GA n. 754045. • Study about finance mechanisms for residential energy efficiency retrofit, University of Sussex,

Centre on Innovation and Energy Demand. • Peer-reviewed paper: What will you pay for an “A”? – a review of the impact of building energy

efficiency labelling on building value, Ballarat Consulting. • RENOFASE - Roadmap for qualitative energetic renovations: Towards a streamlined and

achievement-oriented workflow. • BENOVEREN and the Flemish Building Passport. • EuroPACE - Developing, piloting and standardising on-tax financing for residential energy

efficiency retrofits in European cities, H2020 project, GA n. 785057. • BUILDINTEREST - Improving the attractiveness of investments in energy efficiency and

sustainability in buildings, H2020 project, GA n. 695996. • Sharing Cities, H2020 project, GA n. 691895, and projects on seismic risk of housing. • Zero Gasolio by 2030, the Municipality of Milan. • SEI Metrics - Developing Sustainable Energy Investment (SEI) metrics, benchmarks, and

assessment tools for the financial sector, H2020 project, GA n. 649982. • ET Risk – Measuring Energy Transition (ET) Risk for investors: Developing an energy transition

assessment framework for equities and bonds, H2020 project, GA n. 696004. • TABULA / EPISCOPE – Projects to make the energy refurbishment processes in the European

housing sector transparent and effective. • ELENA - European Local ENergy Assistance. ELENA is a joint initiative by the European Investment

Bank and the European Commission under the Horizon 2020 programme. ELENA provides grants for technical assistance focused on the implementation of energy efficiency, distributed renewable energy and urban transport programmes.

• EDGE - Excellence in Design for Greater Efficiencies. EDGE is part of a holistic strategy to steer construction in rapidly urbanizing economies onto a more low-carbon path. It’s an example of International Finance Corporation’s commitment to creating markets that are competitive, sustainable, inclusive and resilient.

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• The Global Alliance for Building and Construction, aiming to mobilise all stakeholders, including member states and non-state actors from the Buildings and Construction sector to scale up climate actions in the sector.

• ENERFUND - Building Retrofit Potential is a tool that rates and scores deep renovation opportunities, H2020 project, GA n. 695873. The tool is based on a set of parameters such as Energy Performance Certificates (EPCs), number of certified installers, governmental schemes running, etc.

• RAPID U is dedicated to both on-site measurements of building constructions’ U-values, using a novel measurement principle, and to the market deployment of U-value meters. The project is co-ordinated by the inventor of the instruments, Arcada University of Applied Sciences, Helsinki, Finland.

• ABRACADABRA - Assistant Buildings’ addition to Retrofit, Adopt, Cure And Develop the Actual Buildings up to zeRo energy, Activating a market for deep renovation, H2020 project, GA n. 696126.

• ENERINVEST - Spanish sustainable energy financing platform aims to become the National Platform for financing Sustainable Energy Projects, H2020 project, GA n. 695822.

The EeDaPP consortium, together with the EeMAP partners, is continuously trying to identify and cooperate with other projects and initiatives around Europe in order to foster potential project synergies.

3. Information tools & Channels

3.1 Energy Efficient Mortgages website Following on from the European Commission recommendation to align the EeMAP and EeDaPP projects as much as possible from a communication perspective creating the ‘umbrella’ identity Energy Efficient Mortgages Initiative, a common website landing page was designed under the URL address https://energyefficientmortgages.eu/. The joint landing page allows users to access both the EeMAP and EeDaPP websites directly (Figure 13) and it was officially launched on 18 April 2018.

Figure 13 Energy Efficient Mortgages Initiative’s Website

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Due to security issues (started in June 2018) and attempted hacker attacks (in September 2018), the web hosting service provider and platform were changed. A complete migration to the new provider was performed in February 2019. Turning threats into opportunities, the Energy Efficient Mortgages Initiative consortia are currently working on a re-development of the website to make it even more attractive and useful to its users. The new structure will offer more visibility to the Pilot Scheme, the Pioneers (Pilot Scheme Lending Institutions, Supporting Organisations, Advisory Council) and the Market Hubs and it will be ready for the event in Riga in April 2019. The number of visits has been regularly checked and thanks to a high number of press releases and social media promotion via Twitter and LinkedIn, visitor number has increased. The website reached a peak of 440 viewers on 3 December 2018, thanks to the press release “Energy Efficient Mortgages: A greener future for Europe”, launching the common definition of Energy Efficient Mortgage.

3.2 Dissemination Material and Public Reports The dissemination of dissemination material and public reports constitutes a core dissemination task. A four-page introduction to the Energy Efficient Mortgages Initiative, together with a longer slide presentation, is published on the website and constantly updated. At the time of writing, 6 public reports are available on the downloads page (Figure 14): • The White Paper on a Common Minimum Pan-European Green Reporting Criteria presents a

proposal for a standardised data protocol for the gathering, processing and disclosing of data related to energy efficient mortgages.

• The Energy Efficiency Reporting Criteria Market Mapping report provides a comprehensive “check list” of energy performance and financial indicators for energy efficient mortgages to underpin the forthcoming Energy Efficient Data Protocol.

• The report Market Needs and Gaps runs the analysis of the Energy Efficient Mortgages market setting on the necessary requirements for a harmonised reporting, processing and disclosure of Energy Efficient Assets.

• Report on dissemination and networking – Year 1. • An overview of the Project website. • The Dissemination and Communication Plan.

Figure 14 Public Reports

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3.3 Newsletter The first edition of the EEMI newsletter was issued on 4 July 2018; the second one (Figure 15) was issued on 13 February 2019, pointing out the most crucial milestones of the initiative. All articles are published also on the website. The second newsletter was based on the following table of contents:

• Articles:

- Opening with the press release Energy Efficient Mortgages: A greener future for Europe, launching the definition of an energy efficient mortgage

- Articles from the Consortia Partners with the latest update on the state of play, major finding and forthcoming challenges:

o Energy efficiency and probability of mortgage default: linkages and hidden risks, by Max Riedel from Ca' Foscari University of Venice.

o Introducing the EeMAP valuation and energy efficiency checklist, by Ursula Hartenberger, from Royal Institution of Chartered Surveyors (RICS).

o E.ON joins forces with BNP Paribas Personal Finance to help UK home owners unlock energy efficiency potential through "Energy Efficient Mortgages", by Marco Marijewycz from E.ON.

o Energy Efficiency and credit risk: uncovering correlation, by Daniele Vergari, Gianluca Natalini and Stella Fumarola from CRIF.

o Energy Efficient Mortgages Data Reporting: a small step for banks, a big step for sustainable finance, by Déborah Leboullenger from the EMF-ECBC.

• Latest Press Releases:

- Colibri Hypotheken joins the Energy Efficient Mortgages Pilot Scheme, bringing the number of participating banks to 40.

- Energy Efficient Mortgages Initiative strongly welcomes first strategic partnership to be launched under the Energy Efficient Mortgages Pilot Scheme.

- Building a greener society: Ecology Building Society joins the Energy Efficient Mortgages Pilot Scheme.

• Upcoming events: pointing out forthcoming international conferences and meetings which will be attended by the partners and the Energy Efficient Mortgages events organised by the consortia.

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Figure 15 EEMI's second newsletter

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3.4 Visibility in the press and social media

3.4.1 Press coverage Journals, magazines and newspapers are an important way to disseminate the acquired knowledge, hence this form of communication channel will be pursued during the lifetime of the Energy Efficient Mortgages Initiative.

Table 7 lists some articles where the initiative was mentioned.

Date Title Source Language

Note

01.06.18 Energy Efficient Mortgages Initiative: the dawn of a new asset class?

Immobilien&Finanzierung 6 – 2018

pp. 256-257

14.06.18 Energy Efficient Mortgages pilot scheme goes live Mortgage Finance Gazette

PR

14.06.18 Risk study on energy-efficient mortgages commences (Figure 16)

GlobalCapital PR

14.06.18 European pilot launched to test impact of energy efficiency on mortgage repayment risk

Mortgage Solutions

PR

14.06.18 'Game-changer': Major European banks partner for green mortgage pilot

BusinessGreen PR

15.06.18 Projekt fördert energieeffiziente Hypotheken EnBausa.de PR 18.06.18 Mutui green. Al via con il progetto pilota Fasi.biz PR 12.07.18 Mutui green. Al via con il progetto pilota AziendaBanca PR 03.12.18 Energy-efficient mortgages definition to ensure a

‘quick roll-out’ GlobalCapital PR

03.12.18 Energy efficient mortgage definition out, Pimco calls for additionality

Sustainabonds PR

03.12.18 Crédits hypothécaires visant l’efficacité énergétique : un avenir plus vert pour l'Europe

ADVFN PR

03.12.18 Hipotecas de eficiencia energética: un futuro más verde para Europa

finanzas.com PR

03.12.18 Energieeffiziente Hypotheken: eine grünere Zukunft für Europa

boerse.de PR

03.12.18 Energy Efficient Mortgages: un futuro più verde per l’Europa

Ansa.it PR

04.12.18 Mutui per l'efficienza energetica: arriva la definizione Casa & Clima PR 04.12.18 What is an Energy Efficient Mortgages? EEM initiative

published the definition www.buildup.eu

PR

11.12.18 Moody’s: Green mortgages could up brown collateral risk

The Covered Bond Report

13.12.18 Se il mutuo è green la banca ti aiuta Il Sole 24 Ore 18.12.18 Crucial year ahead for green covered bonds The Covered Bond

Report

29.12.18 Il 2019 sarà l’anno dei mutui green (Figure 17) Il Sole 24 Ore 02.01.19 Mutui «verdi»: 9 banche italiane finanziano prestiti

per migliorare l’efficienza energetica Il Sole 24 Ore

Table 7 Press Coverage

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Legenda PR Articles following a press release

No public articles (subscription needed) p. Page number

Figure 16 Article on GlobalCapital

3.4.2 Press Releases Press releases are a way to inform international, national and local press and get attention and visibility. For this reason, the Energy Efficient Mortgages Initiative has published the following 9 press releases (Table 8):

Date Press Release 27.02.19 Autonomous Province of Trento - Agency for Water Resources and Energy (APRIE) joins the

Advisory Council of the Energy Efficient Mortgages Pilot Scheme 26.02.19 BNL Gruppo BNP Paribas takes flight in the Energy Efficient Mortgages Pilot Scheme 03.12.18 Energy Efficient Mortgages: A greener future for Europe 27.11.18 Colibri Hypotheken joins the Energy Efficient Mortgages Pilot Scheme, bringing the number of

participating banks to 40 17.10.18 Energy Efficient Mortgages Initiative strongly welcomes first strategic partnership to be launched

under the Energy Efficient Mortgages Pilot Scheme 20.09.18 Building a greener society: Ecology Building Society joins the Energy Efficient Mortgages Pilot

Scheme 14.06.18 The light turns green: Energy Efficient Mortgages Pilot Scheme goes live! 08.03.18 EMF-ECBC welcomes the European Commission’s Sustainable Finance Action Plan and the

commitment to assess the potential for realignment of capital requirements for “green” assets 23.10.17 Big Boost to Green Mortgages with Energy Efficient Data Portal Initiative - EeDaPP Initiative

receives funding from European Commission

Table 8 Press Releases

Figure 17 Article on Il Sole 24 Ore

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In particular, the press release “Energy Efficient Mortgages: A greener future for Europe”, launching the common definition of Energy Efficient Mortgage on 3 December 2018, received a lot of visibility as shown in Figure 18 .

Figure 18 Visibility of the press release "Energy Efficient Mortgages: A greener future for Europe"

3.4.3 Social Media

Social media activity is concentrated around Twitter and LinkedIn as the most appropriate online platforms to disseminate the Energy Efficient Mortgages Initiative (EEMI). These tools are deemed the most suitable given their high market take up and relevant professional news and social networking services. The Energy Efficient Mortgages Initiative twitter @EEMActionPlan (Figure 21) account is mainly used to inform and share: • News and updates generated directly by the initiative; • Partners’ and stakeholders’ related activities; • News about initiatives, events, policies, studies in the field of energy efficiency (not directly

generated by the initiative).

The initiative is not only attracting attention from journalists, but also from relevant authorities. The support provided to date by the European Commission includes the public statements made by Vice-President Mr Valdis Dombrovskis (Figure 19) and by Mr Paul Hodson, Head of Unit "Energy Efficiency", Directorate-General for Energy (Figure 20).

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Figure 19 Dombrovskis' Tweet Figure 20 Paul Hodson at the Horizon 2020 Energy Efficiency Info Day

Figure 21 Screenshot of the twitter profile

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The EMF-ECBC manages the twitter profile and edits information, which are always shared and promoted via the project partners’ and stakeholders’ existing twitter, and vice versa. Thank to this, the Energy Efficient Mortgages Initiative Twitter account has become very successful, having 464 followers, and has at the time of writing generated 620 tweets (Figure 21). Table 9 provides an overview of the twitter campaign results.

Year Month Tweets Impressions Mentions Profile Visitors

Engagement Rate

New Followers

2018 February 9 21,8k 65 631 1,4% 45

2018 March 14 21,7k 108 570 1,2% 35

2018 April 3 3,5k 21 108 1% 5

2018 May 10 11,5k 41 148 1,1% 22

2018 June 24 38,8k 120 828 1,3% 58

2018 July 0 10,8k 0 50 0,3% 3

2018 August 0 7,3k 0 74 0,3% 11

2018 September 20 31,8k 112 462 1,1% 30

2018 October 9 27,1k 46 231 0,9% 14

2018 November 7 15k 25 168 1% 10

2018 December 10 22,4k 53 279 0,9% 31

2019 January 5 19,9k 17 134 0,6% 7

2019 February 6 11,6k 14 76 0,7% 4

Table 9 Twitter campaign results

The top-rated tweets concern the press release about the beginning of the Pilot Scheme on 14 June 2018, which generated 17 likes and 14 retweets (Figure 23), the press release announcing Ecology Building Society to join the Energy Efficient Mortgages Pilot Scheme on 20 September 2018 with 26 likes and 18 retweets (Figure 24), the meeting between the Pilot Scheme Subgroup Coordinators and the members of the Advisory Council in Brussels on 9 November 2018 with 15 likes and 9 retweets (Figure 22) and the press release launching the definition of energy efficient mortgage, with 31 likes and 20 retweets on 3 December 2018 (Figure 25).

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Figure 25 First Top Tweet: Definition of energy efficient mortgage

Figure 24 Second Top Tweet: Ecology Building Society joining the initiative

Figure 23 Third Top Tweet: the launch of the Pilot Scheme

Figure 22 Forth Top Tweet: Meeting in Brussels for the definition of energy efficient mortgage

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Figure 26 and Figure 27 shows the audience insights and the country coverage in the EEMI’s twitter.

Figure 26 Audience insights

Figure 27 Country Coverage

Relevant communication activities are also share via the EMF-ECBC and partners’ LinkedIn accounts to maximise visibility and impact. The figures here below show the top LinkedIn Posts.

Figure 28 Top LinkedIn Post: Definition of energy efficient mortgage

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Figure 29 Meeting in Brussels for the definition

of energy efficient mortgage

Figure 30 Italian National Market Hub first

meeting at UniCredit in Milan

3.4.4 Video interviews Video interviews featuring Luca Bertalot, Secretary General of EMF-ECBC and Coordinator of the Energy Efficient Mortgages Initiative, presenting the Initiative and highlighting the main challenges, are available on YouTube as follows:

• interview with Euromoney Conferences in English on 8 August 2018 (Figure 31), • interview at the Conference Credito al Credito 2018 in Italian (Figure 32).

Figure 31 Interview with Euromoney

Figure 32 Interview at Credito al Credito 2018

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4. Internal Communication In order to enable a regular exchange among the consortium partners, internal meetings on technical and management issues take place every four months, as well as when necessary. The following meetings have already taken place: • EeDaPP Kick-off Meeting, 02.03.2018, Brussels • EeDaPP WP2 Meeting, 20.03.2018, Hamburg • EeDaPP WP2 Meeting, 08.06.2018, Amsterdam • EeMAP & EeDaPP Joint Consortia Meeting, 14.06.2018, Windsor • EeDaPP WP4 Meeting, 24.09.2018, Frankfurt • EeMAP & EeDaPP Joint Consortia Meeting (Figure 33), 26.09.2018, Venice • EeDaPP WP4 Informal Meeting, 27.09.2018, Venice • EeDaPP Consortium Meeting (Figure 34), 22.01.2019, Brussels • EeDaPP WP4 Meeting, 18.02.2019, Frankfurt

Figure 34 EeDaPP Consortium Meeting, 22.01.2019, Brussels

The forthcoming consortium meeting will take place on 19 March 2019 in Brussels. The aim of the meeting is to share and discuss the feedback received through the consultations (2.2 Consultations) and to prepare the event in Riga. Furthermore, a monthly consortium conference call (the last Tuesday of each month at 11.00 Brussels time) is organised, together with ad-hoc WPs telco (WP2, WP4). At the time of writing, 9 EeDaPP consortium conference calls, 5 EeDaPP WP2 coordination telcos, 7 EeDaPP WP4 coordination telcos and 3 EeMAP & EeDaPP joint conference calls have taken place.

Figure 33 EeMAP & EeDaPP Joint Consortia Meeting, 26.09.2018, Venice

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5. Success Criteria

5.1 Success Criteria A Performance Monitoring Table (Table 10) has been established to monitor the effectiveness of the communication and dissemination tools, channels and actions. The Key Performance Indicators (KPIs) act as a measurement tool for all dissemination and communication activities within the Energy Efficient Mortgages Initiative.

Dissemination Tool / Channel Stakeholders

KPIs Method of

measurement

Expected Progress

Expected Year 1

Actual Year 1

Website All Yearly visits 4000 7400

Newsletter

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of newsletters

2 2

Press coverage All number of

publications, articles

8 21

Twitter All number of followers

400 464

External Events, Conferences

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of events 18 43

Consultations

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of consultations

1 3

number of invited organisations

40 100

number of feedbacks

40 97

Public Deliverables & Dissemination

Materials

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

Download pageviews on the

website 50 177

Press releases All number of press

releases 4 9

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Webinars

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of webinars

0 1

number of attendees in the

webinars 0 312

Face2Face meetings or

Telco

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of meetings and

telcos 50 70

Interaction with other projects or

initiatives

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of projects, initiatives

17 25

Technical Meetings &

Events

Banks, Valuers, Building & EE Experts, Authorities, Utilities, Real estate,

Brokers & Dealers, Insurance Companies, Service Providers,

Builders Associations, Rating Agencies

number of meetings

3 8

number of participants

250 419

Table 10 Key performance indicators in Year 1: Expected versus Actual

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6. Annex 1

6.1 Composition of the Energy Efficient Mortgages Pilot Scheme Subgroups SUBGROUP 1: ORIGINATION/ RETAIL SUBGROUP 2: RISK MANAGEMENT

Moderator: • BNP Paribas Fortis (BE)

Moderator: • Belfius Bank & Verzekeringen (BE)

Subgroup Members: 1. ABN Amro (NE) 2. Banco BPM (IT) 3. BNP Paribas (UK) 4. BPER Banca (IT) 5. Crédit Agricole (IT) 6. Friulovest Banca (IT) 7. Münchener Hypothekenbank eG (DE) 8. Nordea Eiendomskreditt (NO) 9. Nordea Kredit (DK) 10. Volksbank Alto Adige (IT) 11. UniCredit (IT) (observer)

Subgroup Members: 1. BNP Paribas (UK) 2. Unión of Créditos Inmobiliarios, UCI (ES) 3. UniCredit (IT) (observer) 4. Münchener Hypothekenbank eG (DE) 5. Asociación Hipotecaria Española

Subgroup Observers: 12. CRIF 13. Febelfin 14. UK Green Building Council, UKGBC 15. Royal Institution of Chartered Surveyors, RICS 16. Verband deutscher Pfandbriefbanken, vdp 17. International Finance Corporation IFC 18. Asociación Hipotecaria Española

Subgroup Observers: 6. Ca' Foscari University of Venice 7. Febelfin 8. Goethe University Frankfurt 9. Royal Institution of Chartered Surveyors, RICS 10. CRIF 11. UK Green Building Council, UKGBC 12. Verband deutscher Pfandbriefbanken, vdp

SUBGROUP 3: MARKETING SUBGROUP 4: FUNDING & INVESTOR RELATIONS

Moderator: • Banca Monte dei Paschi di Siena, BMPS (IT)

Moderator: • Münchener Hypothekenbank eG (DE)

Subgroup Members: 1. AXA Bank (BE) 2. Banco BPM (IT) 3. BNP Paribas (UK) 4. BPER Banca (IT) 5. Crédit Agricole (IT) 6. Norddeutsche Landsbank, NORD/LB (DE) 7. Unión of Créditos Inmobiliarios, UCI (ES)

Subgroup Members: 1. ABN Amro (NE) 2. Banco BPM (IT) 3. Berlin Hyp AG (DE) 4. BNP Paribas (UK) 5. Caisse des Dépôts Group (FR) 6. Caja Rural de Navarra (ES) 7. KBC Bank (BE) 8. Norddeutsche Landsbank, NORD/LB (DE) 9. Nordea Eiendomskreditt (NO) 10. Nordea Kredit (DK) 11. UniCredit (IT) (observer) 12. Deutsche Hypothekenbank (DE)

Subgroup Observers: 8. Febelfin 9. UK Green Building Council, UKGBC 10. Verband deutscher Pfandbriefbanken, vdp 11. European Bank for Reconstruction and

Development, EBRD

Subgroup Observers: 12. European Datawarehouse 13. Febelfin 14. Hypoport 15. TXS

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12. Asociación Hipotecaria Española 16. UK Regulated Covered Bond Council, UK RCBC (UK)

17. Verband deutscher Pfandbriefbanken, vdp 18. European Bank for Reconstruction and

Development, EBRD 19. The World Bank

SUBGROUP 5: PARTNERSHIPS SUBGROUP 6: IT SOLUTIONS & DATA

Moderator: • BNP Paribas (UK)

Moderator: • ING Belgium (BE)

Subgroup Members: 1. BNP Paribas (UK) 2. Crédit Agricole (IT) 3. Nordea Bank (SE) 4. KBC Bank (BE) 5. Rabobank (NL) 6. Ecology Building Society (UK) 7. UniCredit (IT) (observer)

Subgroup Members: 1. Caja Rural de Navarra (ES) 2. Friulovest Banca (IT) 3. OP Mortgage Bank (FI) 4. Ecology Building Society (UK)

Subgroup Observers: 8. European Builders Confederation, EBC 9. Confederation, VBC (BE) 10. Febelfin 11. European Bank for Reconstruction and

Development, EBRD 12. International Finance Corporation, IFC

Subgroup Observers: 4. Ca' Foscari University of Venice 5. European Datawarehouse 6. Febelfin 7. Hypoport 8. Royal Institution of Chartered Surveyors, RICS 9. TXS 10. The World Bank

SUBGROUP 7: DEVELOPMENT OF TECHNICAL EXPERTISE (SMES, VALUERS, ENERGY EFFICIENCY EXPERTS)

Moderator (co-lead): • Royal Institution of Chartered Surveyors, RICS • UK Green Building Council, UKGBC

Subgroup Members: 1. Berlin Hyp AG (DE) 2. BNP Paribas (UK) 3. BPER Banca (IT) 4. Friulovest Banca (IT) 5. Nordea Bank (SE) 6. Rabobank (NL) 7. Triodos Bank (BE) 8. Deutsche Hypothekenbank (DE) 9. Ecology Building Society (UK)

Subgroup Observers: 8. CRIF 9. European Builders Confederation, EBC 10. Flemish Construction Confederation, VBC

(BE) 11. Febelfin 12. Tinsa Group (ES)

Report on dissemination and networking – Year 1

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This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 784979

EeDaPP – Energy efficiency Data Protocol and Portal - is an initiative by the European Mortgage Federation - European Covered Bond Council (EMF-ECBC), Ca’ Foscari University of Venice, CRIF S.p.A., European DataWarehouse GmbH, Hypoport BV, TXS GmbH and SAFE Goethe University Frankfurt. For more information, visit: www.energyefficientmortgages.eu