F@#! THISWE ALL FAIL & WHY THAT’S A GOOD THING

@BENRENNIE

THIS PRESENTATION WAS CREATED FOR FAILCON SYDNEY 2012.IT IS BEST ACCOMPANIED BY COMMENTARY & MAKES UP A 20 MINUTE KEYNOTE ON FAILURE.WORDS & PRESENTATION BY BEN RENNIE (ON TWITTER @BENRENNIE)

@BENRENNIE

OUR DAILY CHALLENGE

@BENRENNIE

+ +

REMOVING NOISE. REMOVE BEFORE WE ADD... SOLVING COMPLEX PROBLEMS IS ABOUT STRIPPING BACK THE LAYERS OF COMPLEXITY. KEEPING THINGS SIMPLE.

@BENRENNIE

SUCCESS V’S FAILURE

80%TELL US THEIR BUSINESS IS DOING WELL

75%TELL US THEIR COMPETITORS ARE DOING IT TOUGH

@BENRENNIE

WE ARE CONSISTENTLY OPTIMISTIC ABOUT OUR OWN FUTURES AND PESSIMISTIC ABOUT OUR COMPETITORS. THERE IS A DISCONNECT BETWEEN HOW WE SEE OUR OWN FUTURE, AND HOW WE SEE THE FUTURE OF THE MARKET.

WE ALL WANT TO SUCCEED, NO ONE WANTS TO FAIL, AND AS A RESULT, MOST OF US END UP SOMEWHERE IN BETWEEN.

@BENRENNIE

A REAL LIFEINFOGRAPH

@BENRENNIE

80% OF THE ROOM STAND UP, BASED ON THE PREVIOUS SLIDES DATA, IF THIS IS TRUE, THEN I WILL BE FINE... HOWEVER YOU ARE ALL STUFFED!

@BENRENNIE

HOW MANY COMPANIES FAIL?

1305NISIYAMA ONSEN KEIUNKAN

60%OF COMPANIESWON’T LAST5 YEARS

THE OLDEST COMPANY IS..YEARSOLD

THAT IS3 OUTOF 5

@BENRENNIE

WHY?

WHY DON’T WE TALK ABOUT THAT?60%

OF COMPANIESDON”T LASTMORE THAN 5 YEARS

WE NEED TO DEFINE FAILURE. WHAT DOES IT MEAN TO YOU?

@BENRENNIE@BENRENNIE

@BENRENNIE

The idea that failure is not an option is dangerous. It makes failure invisible. Over time, making it... inevitable.

@BENRENNIE

WE CAN’T AVOID FAILURE!

@BENRENNIE

So we need to embrace it.

Analysing Success is like looking in a rear view mirror . We try to replicate our previous success or someone else's. The real value of learning is from being able to extract lessons from our Failures... this means, we need to talk about it.

@BENRENNIE

WE DON’T NEED EPIC FAILURESBUT WE DO NEED FAILURE.

@BENRENNIE

COMPANIES GOING BROKE

EVERYDAY SETBACKS

@BENRENNIE

WHAT IF YOU STARTED AGAIN TOMORROW?What 3 behaviours from your past would keep? Consider the fire drill.

@BENRENNIE@BENRENNIE

THIS IS WHAT I KEPT FROM MY FIRE: 3 BEHAVIOURS.

ACTION

Creating what you can not see.

CONNECTION

Connecting to culture & humanity.

DEVIATION

Forging new paths.

THE QUESTION:

HOW DO WE RETHINK HOW WE RUN OUR COMPANIES?@BENRENNIE

@BENRENNIE

INTRINSICWE NEED TO RETHINK HOW WE RUN OUR COMPANIES EXTRINSIC

V’S

GOOGLE: DAN H. PINK@BENRENNIE

@BENRENNIE

DON’T FORGET TO BE HAPPY

@BENRENNIE

@BENRENNIE

EXTRINSIC

Not part of the essential nature of someone or something; coming or operating from outside.

(of a muscle, such as any of the eye muscles) Having its origin some distance from the part that it moves.

1.2.

Rewarding people to solve complex problems doesn't solve the problem, it actually does the opposite.*

GOOGLE: DAN H. PINK@BENRENNIE

@BENRENNIE

Belonging naturally; essential.

(of a muscle) Contained wholly within the organ on which it acts.

There’s a mismatch between what science knows and companies do.

Rewards narrow focus,concentrate the mind.

1.2.

INTRINSIC

**GOOGLE: DAN H. PINK@BENRENNIE

1% IDEA 99% EXECUTION

A GREAT IDEA IS WORTH NOTHING

@BENRENNIE@BENRENNIE

FAIL EARLYFAIL FASTFAIL INEXPENSIVELY

MY 3 RULES OF EXECUTION

@BENRENNIE@BENRENNIE

LEARN FROM FAILURELISTEN TO IDEASEMBRACE RISKREWARD BRAVERY

LET’S CREATE COMPANIES

THAT

@BENRENNIE@BENRENNIE

IN THE NEXT 30 DAYS...

TODAY 30 DAYS

@BENRENNIE@BENRENNIE

CREATE SOMETHING

SHARE SOMETHING

CHANGE SOMETHING

@BENRENNIE

IN THE NEXT 30 DAYS...

@BENRENNIE

@BENRENNIE

THANKS.BEN RENNIETWITTER: @BENRENNIEWWW.SIXPOINTTWO.NET

@BENRENNIE@BENRENNIE