#revenuesummit san francisco 2017 - ralph barsi - how the top sdr's overcome obscurity and...
TRANSCRIPT
How the TOP SDRs OVERCOME OBSCURITY
and CRUSH the COMPETITION
RALPH BARSISenior Director, Global Sales Development
@rbarsi
in/ralphbarsi
ralphbarsi.com
Subscribe.
“They’ll email or call me back. I just KNOW
they will.”
ATTRACT (DON’T PURSUE) YOUR AUDIENCE
Adjust your mindset
Go from A to B, not A to Z
Remind yourself why you do what you do
Decide to win
REVAMP YOUR SOCIAL PROFILES
Read The Complete Guide to Building Your Personal Brand
Take the Building a Personal Brand lecture course
Join Groups: Listen, then connect, then engage
Create content that makes people DO SOMETHING
Learn Reed’s and Metcalfe’s Laws
Read The Ultimate Guide to Meeting People at Events
Focus on your CURRENT followers (NOT future ones)
Ask for (and broker) introductions; never eat alone
CULTIVATE YOUR NETWORK
WRITE AND SPEAK GOOD WELL
Devour Writing That Works (by Roman and Raphaelson)
Download The Ultimate Guide to Social Skills
Go Meta: Create content on content on content
Model your favorite writers and speakers
“Hey, they’re getting back
to me!”