sales automation system, crm tools

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Deploy Sales Automation System for Great Business Benefits!

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Page 1: Sales Automation System, CRM Tools

Deploy Sales

Automation

System for

Great Business Benefits!

Page 2: Sales Automation System, CRM Tools

Sales department is the back bone of any company because it

generates revenue. As companies strive to increase sales for their

overall growth, they need to create and work according to a

sales mechanism for conducting day to day sales activities, in

order to achieve their selling targets. With the advent and growth

of the IT sector, software enterprises have come up with Sales

Automation Systems, which streamline the entire sales process,

resulting in great business benefits for the companies using them.

Sales Automation is a technique of using software and tools to

automate the entire process of sales, including order processing,

contact management, information sharing, inventory monitoring,

order tracking, customer management, and sales forecast

analysis, besides evaluation of employee Sales Automation

performance as well as monitoring the sales teams. Along with

making the sales process seamless, it also monitors and manages

working of the entire sales department.

Page 3: Sales Automation System, CRM Tools

In fact, sales automation is an important part of the versatile Customer

Relationship Management (CRM) platform, which takes care of many

other aspects like marketing, reporting, analytics etc. Most of such

systems help and assist organizations in the following ways :

Setting Up a Scoring System

A scoring system can be set up in the sales platform with the tools

provided in it to award marks to various activities and behavior trends

of the visitor, like time spent on website, number of pages visited, open

rate of mailers, interaction on social media, repeat website visits etc.

Total marks obtained will be the score of the prospect, based on which

further sales pitch can be made.

Turning Contacts into Customers

All contacts of the enterprise, whether gained through the online or

offline medium, can be segmented and prioritized as per their needs.

Their engagement can be tracked, and then customized messages

can be sent to them for turning them into customers.

Page 4: Sales Automation System, CRM Tools

Reduced Turn Around Time

Since most of the documents like quotes, specifications, terms and

conditions, etc are stored in the automation system, the turn around

time reduces drastically while responding to customer queries, which

ensures a quicker revert from the customer too.

Auto Lead Assignment

Leads coming from web, chat and email, automatically get assigned

to your sales and marketing teams so that you overcome the hassle of

manually assigning them to resources, thus saving a lot of time.

Lesser Chances of Errors

Since most of the data is already stored in the system, and is

customized as per the requirements of the client, chance of errors is

considerably reduced, resulting in no ambiguity for the customer, and

fast closure of deals.

Page 5: Sales Automation System, CRM Tools

Integrated Telephony

The integrated Click-to-Call feature in the software, allows you to make

calls directly to your contacts and register the history of conversations.

You save huge costs spent on making phone calls otherwise from

different sources that are difficult to tap.

Faster Sales Process

With the all round automation, the sales process becomes much faster

and accurate, resulting in more sales and increased revenues.

Hence with a robust Sales Automation system in place, you can jack

up your sales performance, increase efficiency, enhance profitability,

while at the same time optimize the workforce too, as it frees them to

concentrate more on closing deals and growing business.