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From the

Editor

Ralph TheHomeMag

I recently flew to San Francisco to watch America’s Cup, the World’s oldest international sporting event. It was exhilarating to be watching this historical race live with my yachting buddies.

Our fascination with sport and its real life drama played out in high speed before our eyes in San Francisco Bay. What a race! What twists and unexpected turns! We all learn more from our losses than our wins, and it’s important to remember that success is never final and failure is never fatal. One cannot win unless one learns to fail. Multiply your failure rate and you increase your success rate. It does not matter that you fail, but what you do in response to that failure. One hopes that as a result of each failure, we learn and grow from that experience.

Take Michael Jordan for instance. Most people wouldn’t believe that a man often lauded as the best basketball player of all time, was actually cut from his high school basketball team. Luckily, Jordan didn’t let this setback stop him from playing the game, and he has stated, “I have missed more than 9,000 shots in my career; I have lost almost 300 games; on 26 occasions I have been entrusted to take the games winning shot, and have missed. I have failed over and over and over again in my life, and that is why I succeed!”

The America’s Cup is a trophy awarded to the winner of the America›s Cup match races between the two sailing yachts that reach the final. Oracle was the defender of the title, and New Zealand was the challenger. The first team to win 9 races wins the celebrated trophy cup and title for the next 4 years.

No one could have written this script better than it played out in real life, and that, we all know, is the true beauty of sport. It takes you on a journey that forever changes the rules. It was supposed to be an even contest, but started out as an embarrassing slaughter. New Zealand Emirates, having gone through the Challenger Series, were sharper, more cohesive, and just plain out-sailed Oracle; But at 8-1 down, the Americans started to make some changes. First by firing their tactician (an astonishing move), then a few tweaks here and there on their boat, plus they diligently practiced their turns and starts. All of a sudden they started to win some races. 8-2, 8-3, 8-4, they crept up the scoreboard.

Still no one thought they had a chance of winning from so far behind. Yet suddenly they had momentum, and for the first time New Zealand looked beatable. Fast forward and it comes down to history in the making with an 8-8 score. The final day arrived with the winner to take all. The yachting world held their breath as Oracle and NZ Emirates went head to head in the final race.

Was it truly possible to come back from 8- 1 down against New Zealand Emirates one of the finest sailing teams in the world? And from the New Zealanders view point: Could they really blow

an 8-1 lead? Suddenly, with the scoreboard at 8-8, the race most people had lost interest in, became the most exciting race ever, in the 162-year history of the event!

Huge TV coverage and live attendance now coveted the event. Who would be the final victors of this magnificent race, after such an unexpected turn of events? Oracle won the final race and won the prestigious title for yet another 3 years! How big was this win? In sailing terms, it was the equivalent of the Boston Red Sox sweeping the final four games of the 2004 ALCS over the New York Yankees, the only 3-0 comeback in major league history. It›s also comparable to the Philadelphia Flyers overcoming a 0-3 deficit to beat the Boston Bruins in the 2010 NHL playoffs.

This Americas Cup will go down as an epic, but it could have been the biggest sporting disaster for America, Oracle and Larry Ellison career. So how did they do it? How did Oracle take a hopeless chain of events, and change it around from massive failure to massive success?

Things change and we don’t always get the cards that we expect. But those that keep their cool, stay calm, and shut out the noise, rise above the situation to succeed. The 2 millimeters of difference I always talk about worked for Team Oracle. At that point in the race it was all about millimeters of change, but the small changes they were able to make made a huge difference to the course of events. I’m sure Larry Ellison will write a book in the next few months about how the Oracle team changed from failures to the victors of America’s Cup, and I’ll be the first to buy the book!

The point of this story is that life truly is this amazing journey; we don’t always have all the answers. But the point is, we all fail to succeed. Never let failure defeat you. Failure is an incredible learning experience. These past months I have been teaching my team about the importance of learning from failure. One cannot be a consistent winner until you have learned to fail. The Oracle Team learned an invaluable lesson from failing big in the beginning. This spurred them into a

stronger, more efficient team and catapulted them forward to victory.

And to all you happy sailors, “AHOY THERE!”

To see pictures of the people and places in this story, read the online version at http://thmsocal.com/editors-letter

TheHomeMag is published by Green Door Media, Inc. DBA TheHomeMag San Diego. Copyright © 2002-2013 All rights reserved. TheHomeMag is Registered in the U.S. Patent and Trademark Office, #3553651, #3553654, #3557034, #3556706, #3553663, #3553674. This magazine, its content and artwork created by TheHomeMag, may not be reproduced or utilized, in whole or in part, in any form or by any form or by any means, electronic or mechanical, including photo-reproduction, recording or by any information storage and retrieval system, without the prior written consent of TheHomeMag. TheHomeMag endeavors to accept reliable advertising; however, we cannot be held responsible by the public, for any advertising claims.

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CALSMARTSCAPE.COM

Lic. #933412


www.northsandiego.abbeycarpet.com

Owner Operated for 17 Years

AMERICA’S BEST CARPETCarpet & Hardwood Flooring

Licensed and Insured Installers MemberSince 1995

Custom Laminatefrom $3.49 per sq ft

INSTALLED!

Hardwood(distressed or smooth)

from $6.49 per sq ft

INSTALLED!

Custom Hardwood(extra wide, extra long)

from $8.99 per sq ft

INSTALLED!

CALL FOR IN-HOME MEASUREMENTUnheard of Pricing!!!

1022 W. Morena Boulevard, San Diego, CA 92110619.798.9777northsandiego.abbeycarpet.com

Call or see our showroom today!

BEST PRICEGUARANTEE!

Owner Operated for 18 Years!

www.closetfactory.com

MASTERS OF ORGANIZATIONCustom storage solutions for every room.

CLOSETS • OFFICES • GARAGES • PANTRIES LAUNDRY ROOMS • ENTERTAINMENT CENTERS

25% OFF Valid for orders of $1,500 or more. Must mention this ad. Expires 10-31-13

FREE DESIGN CONSULTATION

858-768-2709www.closetfactory.com

7595 Carroll Rd San Diego, CA 92121

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Celebrating 23 Years in Business

Lifetime Warranty

800-729-2567


SEPTEMBER 14 – DECEMBER 17, 2013

* Manufacturer’s mail-in rebate offer valid for qualifying purchases made 9/14/13 – 12/17/13 from participating dealers in the U.S. only. Offer excludes Nantucket™ Window Shadings, a collection of Silhouette® Window Shadings. Rebate offers may not be combined; for each qualifying purchase, the higher applicable rebate amount will apply. Rebates will be issued in the form of a prepaid reward card. Funds do not expire. Subject to applicable law, a $2.00 monthly fee will be assessed against card balance 7 months after card issuance and each month thereafter. Additional limitations apply. Ask participating dealer for details, rebate form and information on qualifying purchases. ** For tax credit details and restrictions and a list of qualifying products, see the Manufacturer’s Certifi cation Statement and FAQs at hunterdouglas.com/taxcredit

joy.

Plus, a federal tax credit opportunity on Duette® Architella® Honeycomb Shades through December 31, 2013.**

Wonderful window fashions now at a savings.

Duette® Architella® Honeycomb Shades

Save $100* or more with rebates on qualifying purchases of Hunter Douglas window fashions.

www.calshuttersandshades.net

Call for appointment today!760.840.7211760.566.7599

www.CalShuttersAndShades.com

CaliforniaShutters & Shades

Call for appointment today!

Lic. #796460

www.saferacks.com


www.greathouse.com


www.homeshowusa.net

www.groutgeniesd.com

SHOWERS

BEFOR E

A F T E R

C O UN T E R S

BEFOR E

A F T E R

F L O O R S

BEFOR E

A F T E R

[email protected] www.kpinsonstairs.com7 6 0 - 6 8 3 - 8 2 0 0


www.currentsolarsd.com

Power From Above

www. c u r r e n t s o l a r s d . c om

858.633.3246619.798.9980 CONTRACTING

Lic. #979854

Own Solar For

$0 DownConnect to the sun and receive a free

(A $420 Value!)Solar Monitoring SystemExp. 10-31-13

We Can Help You DramaticallyReduce or Eliminate Your Electric Bills!

30% Tax Credit!and ask how you can earn


Replace Your Old Garage Doorwith No Money Down!

For a limited time, replace your Garage Door for as low as $8 per week!*

* $8.00 per week on approved credit for an 8’x7’ non-insulated, solid garage door installed. Cash price $499 (based on 18-month / 0% interest with your Sears Credit Card). 760.407.2440

Sears Repairs All Makes/Models Garage Doors www.SearsGarageDoors.com

$800ONLY

per week*

FREE Service Call

OAC

0% 18-monthsFinancing

www.amsfireplace.com

AFTER

BEFORE

INDOOR & OUTDOOR

760.473.1901 • 877.531.9867

FIREPLACE DOORS

Please Call for Phone Estimate Lic #969541

AFTER

BEFORE

Come tothe Source

without the

Middleman!

Be Cool • Be Green • $ave Green

C O O L I N G& HEATING

760-466-0370858-909-0719

Heating and Air Conditioning

Sales • Service • Installation

www.greenmc.com

Energy, Comfort & Indoor Air Quality Solutions

The best in GREENHome Comfort

Free In-Home Estimate for New Installations

Expires 10/31/13Restrictions apply

ServiceTune-Up

$89Free High-Efficiency Filter

Included ($20 Value)

Expires 10/31/13Restrictions apply

ANY SERVICE CALLWITH REPAIR

$30Off

Lic. #797984

™

Expires 10/31/13

Air Conditioning

$1495Restrictions apply

UP TO

DISCOUNT


www.mrsandless.com

Expires 10-31-13

Expires 10-31-13

Expires 10-31-13Satisfaction Guaranteed!Each Location Independantly Owned and Operated.

Before

After

www.1stchoiceus.com

760-303-4133

Family Owned since 1984. Licensed and certified.


www.silvermoonlighting.com 858.768.0888

www.avalonshutters.com


www.heritagedoor.com

No one beats our prices!Call today for a FREE in-home estimate

949-284-0093Serving Southern California for Over 20 Years

www.heritagedoor.comCont Lic. #724568

AMARR 1000 SERIES

CLASSICA

CLASSICANOW AVAILABLE IN TWO-TONE COLORS!

Model 8550

Keyless entry (877LM) Additional remote control

(893LM)

Control your opener with your SMART phone - internet gateway

with free activation! (828LM)

Opens and closes your door…Even when the power is outThe NEW LiftMaster® DC Battery Backup Belt Drive Opener• The battery back up system ensures your garage door

opener continues to work

• Powerful DC motor belt drive system is durable, ultra quiet and maintenance free

• Timer-to-Close feature closes your garage door after a pre-programmed number of minutes

• Lifetime motor and belt warranty

INCLUDES:3-button premium remote controlSmart Control Panel®

FREEREMOTE, KEYLESS ENTRYAND INTERNET GATEWAY

with purchase of LiftMaster model 8550 • expires 10/31/13

$59916' x 7'

Amarr 1000 seriesExpires 10-31-13

Price includes:• Complete installation• Full weather stripping• Haul away old door• Heavy gauge steel (window designs extra)

GARAGE DOOR SALE

ON SALE NOW!$299 INSTALLATION

EXTRAEXPIRES 10/31/13

760-230-8656


[email protected]

www.digitainment4u.com

E n j o y t h e l u x u r y o f t h e m o v i e t h e a t e r e x p e r i e n c e . . .

LIFETIME

CUSTOMER

SERVICE

Free In-Home Estimate!760.566.7700

VISIT OUR ShOwROOM &ExpERIEnCE IT YOURSELF!1355 Grand Ave, Suite 108

San Marcos, CA 92078Lic#: CA834156

ServingSoCal Since

2003

CUSTOM HOME SYSTEM DESIGN • CUSTOM CABINETRY • HOME NETWORKINGClean look - Hidden wires, cables, speakers & equipment • Flush mount speakers - In wall and ceiling • Multi-room and outdoor audio & video

Please go to Digitainment4u.com to learn more


www.riverrockoutscape.comwww.riverrockoutscape.com (760) 407-2400Call today for a free consultation

*Based on project size. Call for details. Minimum purchase required.Expires 10/31/2013

building pools of

New Pool and Spa Builds

Pool Remodels

Pool Coping and Tile

Pool Plastering

Landscape Construction

Pool Decks

RIVER ROCK POOLS

25-35% offany pool

remodel project*License 899967

Distinction

Ultimate Energy Upgrade SALE!

Solar Star Attic Fans• Save up to $240 and improve your

existing attic ventilation with NO electricity costs

Solatube Daylighting Systems• FREE upgrade to our

ENERGY STAR® rated DSe model- a $25 value and tax credit eligible!

Solatube Smart LED• $25 Instant Energy Rebate + $50 Federal Tax Credit = $75

OFF!

877-524-9774 www.HomeDaylight.com

CALL NOW. OFFER EXPIRES SOON!

Call for details. Expires 10/31/2013 Lic. #847890

INSTALLS IN2 HOURS!!!

AVAILABLETAX CREDITS

Save up to $240! FREE Upgrade! $75 OFF!

877-907-1227



Majestic Quality. Royal Selection. Noble Service.

Over 10,000 Rugs in Stock

Rug Palacewww.RugExpoSD.com

M o n d a y - S a t u r d a y 1 0 a m - 6 p m | S u n d a y 1 1 a m - 5 p m

since 1994

858.480.71117310 Miramar Rd., #G101,San Diego, CA 92126

• Formal Rugs• Casual and Fun Elements• Bold Medallions• Elegant Fine Lines• Vintage Patterns• Pure Colors

but these prices won’tOur rugs will last a lifetime...

MENTION THIS AD FOR AN ADDITIONAL10%

OFF

After store closing eventEVERYTH ING !

come visit our Brand new locationat the Pyramid!

entire stocK of rUgs

50-70%OFF

We’re in over our heads!

We are the Largest Rug Store in San Diego!With 2 stories of inventory you can’t go wrong!

greener.thehomemag.comgreener

18001 Sky Park Circle, Suite HIrvine, CA 92614

PRSRT STDUS POSTAGE PAIDLONG BEACH, CAPermit No. 2083

www.wallbedsbywilding.comLike Us On Facebook For A Chance To Win A FREE iPad

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