saras final ppt
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TRANSCRIPT
PROJECT REPORT
Submitted by:- CHIMAN PAL
History of Jaipur dairy:
Organization structure: It is a state level apex cooperative organization. The federation has a 15 Board Of directors. Develops village milk cooperative network. The federation has chief executive designed as managing
director.
Registered
Plant Commissioned
April 1984
Jaipur & Dausa
25 DCSStarted With
Coverage
APS
March 1975
June 1981
License capacity -: 6-7 LLPD
Install capacity -: 2 LLPD
Capacity of utilization -: 100%
There are 30 Bulk Milk Cooler in 28 area in Jaipur and its chilling power is 75000 liters
•Covers over 1200 villagesCovers over 1200 villages
•Collects milk from milk Collects milk from milk producers members of producers members of over 1800 dairy over 1800 dairy cooperative societiescooperative societies
•15 MT drying Capacity15 MT drying Capacity
PACKED MILK
DOUBLE TONED TONED STANDARD GOLD
MILK PRODUCT
CURD LASSI GHEE BUTTER CHHACH PANEER SHRIKHAND FLAVORED MILK ICE-CREAM RASGULLA
PACKING
SEPARATING
CHILLING
PASTEURISATION
CHILLING
RAW MILK
GOLD
STANDARD
TONED
DTM
Marketing is a societal process by which individuals and group Obtain what they need and want through creating offering and freely exchanging products and services of values with others.
Jaipur Dairy sells its milk & milk products through a network of over 4500 retail outlets spread over Jaipur city and near by 50 towns. The retailers are the most important segments of Jaipur Dairy and are given all care and attention. They are regularly trained on various aspects of Customer satisfaction
TO KNOW:◦Practical observation of industry.◦Analyze the structure and functional
areas.◦Knowledge about cooperatives societies.
Awareness abuot Saras milk:
According to the analysis it has been assessed that the people have more faith in SARAS.
At present not a tough competition between all these.
Attract the consumer’s through there quality service and there supply services or some new attractive schemes etc.
A company should try to improve the relation with the dealers.
Should try to provide a good quality of milk to the consumers.
Easy availability of the to milk the consumer’s. A company should try to find the new
consumer’s attractive schemes in every two months.
Advertisements should be cheap and attractive.
All the data and information had to be collected within the limited days.
accurate prediction was not possible The survey area was large and time was limited
Also there were huge constraints when it came to time as a one month