social media impact on our lives [created for the professional development collaborative]

High Level

Social Social MediaMediaThe Impact on The Impact on our LIFEour LIFE Politics, Advocacy, Influence, Politics, Advocacy, Influence, Fundraising, Love, and Fundraising, Love, and Job SearchJob SearchJudy Parisella

e: [email protected]://www.linkedin.com/in/judyparisella

04/08/23 2Social Media – Impact On Our Lives

Social Media Has Defined A Generation

http://www.statenews.com/index.php/multimedia/49291


Social Media Has Defined A Generation

Perhaps more than the internet itself

From a PUSH to PULL MessageUSC (User Generated Content)Buying HabitsChoices (Level playing field)Community Engagement/InteractionIntimacyActivismPhilanthropyStake in the Political ProcessRelationship BuildingJob SearchingNetworking (Professional & Personal)…. And the dark side

04/08/23 4Social Media-Impact On Our Lives …..

Social networking sites and our lives Research project conducted by the Pew Research Center

Social Influence: Thriving in a New World of Media Relations

Findings in a White Paper produced by SocialEars and HRMarketing.comOnline Dating by the Numbers

Report from Match.comSocial Media in Politics –

According to the National Constitution CenterGrowing Philanthropy

From Washington D.C. Philanthropy SummitSocial Recruiting

Survey conducted by JobVite

No OnLine Presence? Your Employability &

relevance is diminished!

Social Media Touches all Aspects of Our Life


Social networking sites and our lives

Source: Pew Research Center | Pew Internet & American Life

Project

People who have large overall social networks Typically have more years of education SNS of choice: LinkedIn and Twitter

Facebook users have more social supportEmotional support: offering advice, information, and understanding; companionship; such as having people available to spend time with; and instrumental or tangible support

Neighboring is up 2008 31% of respondents didn’t know their neighbor’s name Today only 18% of respondents didn’t know their neighbor’s name

People on SNS are much more politically engaged compared with Americans of a similar age and education.

This is the first national survey of how SNS activity relates to people’s overall social networks.


Social Influence: Thriving in a New World of Media

RelationsSource: White Paper produced by SocialEars and HRMarketing.com

“Our world has morphed from complicated to complex” Richard Edelman, chairman of the global agency Edelman PR.

“In a complicated world you have many moving parts, but the patterns are predictable and manageable. By contrast, in a

complex world, you have patterns and interactions that

change constantly, producing different outcomes that are often unexpected and unforeseen. Our greatest challenge today is deciding where to begin telling a story.”


Online Dating by the Numbers

87 million87 millionThe number of single people in the

United States

40 million40 millionThe number dating online

120,000120,000The number of marriages per year that result from Internet matches (WTFreak?)

20072007The year midlife men and women made

peace with online dating

Source:

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Social Media in Politics Source: National Constitution Center

Arab Spring protesters used the Internet and social media to organize demonstrations and to share them in real time across the globe, toppling Middle East dictators and reordering human history.In January, millions of people signed online petitions and contacted members of Congress protesting efforts to pass poorly crafted legislation on online piracy. Lawmakers were forced to withdraw the bills.Susan G. Komen for the Cure foundation was forced to reverse course on Planned Parenthood after a massive public outcry over its suspension of funding to the organization.It is estimated that Congress alone will again haul in more than $2 billion in campaign contributions this year. … through SOCIAL MEDIA!

A Presidency lends MUCH credit to its“constituency of the connected”

Social Media-Impact On Our Lives …..

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Growing PhilanthropyFrom Washington D.C. Philanthropy Summit

NEED: Identifying New Audiences, Channels, and Forms of Giving with Strong Potential for Growth Improve the sector’s engagement with young people.

The focus here should be squarely on engagement, not donations, recognizing that while many young people are not in a position to give cash, this is in no way a reflection of their interest in our causes.

Nonprofits need to engage through social and other media, raising awareness and building engagement until the time is eventually right to ask for financial support. A range of other practical recommendations were offered including the adoption of a “first gift” scheme.


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Social Recruiting2011 Survey conduced by JobVite Q: Have you successfully hired

through one of these networks?


95% say YES95% say YESQ: Which SNS platform do you use for

recruiting?


A StrangerA Stranger

ANSWER:

Social Recruiting


Answers from Respondents:

95% now use or plan to start using social recruiting

64% use 2 or more social networks for recruiting; 40% use 3 or more: 1. LinkedIn | 2. Facebook | 3. Twitter

94% have successfully hired a candidate from LinkedIn

Referrals, direct sourcing and social networks are still the top rated external sources for quality candidates.

Jobvite Survey NotablesSocial recruiting on the rise AGAIN

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A new study recently released by UMASS Dartmouth’s Center for

Marketing Research shows that top companies nationwide are relying on social networking sites like LinkedIn and Twitter as a marketing tool. These companies are not only searching for their next employees on these sites, but are expecting them to jump right into the social networking world once hired.

"It is becoming clear that understanding online networking tools is critical in order to get ahead and successfully find your next job” - Secretary of Labor and Workforce Development, Joanne F. Goldstein.

FROM THE OFFICE OF:The Patrick-Murray Administration


Source 2011

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Social Media Predictionsfor Career Development

Reviewing Online identities are becoming as routine as an employer drug test – and its

the #1 ‘character validating’ method

Used as a Vetting tool eliminating an est. 35% of job candidates

CareerBuilder reported 89% of employers 89% of employers used Social Media used Social Media as background checks

100% by 2012100% by 2012

http://www.brandcampu.com/


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Social Media Platforms by the Numbers

= 150 million members | Members from ALL Fortune 500 Companies | 4.2 billion professionally-oriented searches in 2011| 82 of Fortune 100 profiled

= 850 million active users | 50% sign on daily for 55 min avg. | Estimated to hit 1 billion users by August

= 500 million registered | 1.6 billion search queries per day | 200 million active users

= 4 billion videos viewed daily | 60 hours worth of video uploaded every minute oror 1 hours worth every second

= 104 million Monthly visits | 32 pin board categories | Most popular among women | Ranked 3rd top SNS in 4/2012 (overtook LinkedIn)


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Before you get started – Do some ‘digital dig’n and prep

Find out what’s being said about you?

GOOGLE yourself | check YAHOO, BING, twitter, Facebook and pipl

Review existing profilesRemove questionable content, un-tag photos, etc.

Prepare a Photo of yourselfMake sure your resume is up to date;

and ‘date’ accurateHave at hand your awards,

commendations; certifications, etc.Set up reputation management

strategy: http://socialmention.comhttp://www.google.com/alerts

You can’t

control-alt-

delete

internet

content


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“Users with complete profiles are 40 times more likely to receive opportunities through LinkedIn.” -LinkedIn Users

Industry and postal codeA current position with descriptionTwo more positionsEducationAt least 5 skillsProfile photoAt least 50 connectionsA summary

Completing Your LinkedIn Profile –MATTERS

LinkedIn’s Recruitment Solutions forces you to

produce a 100% Completed Profile


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A Complete LinkedIn Profile 100% Completion MATTERS


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Connect Your Digital Assets– Start with LinkedIn

WESITES include:BlogFacebook Biz PageSlide Share URLYouTube URL

Create a PURLPersonal URL

www.judyparisella.com


04/08/23

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Connect your Digital Assets

Your email is a digital

calling cardInclude contact information

NameeMail addressLinkedIn linkWebsite linkFacebook linkTwitter linkValue Statement | tag line


04/08/23 21

Judy ParisellaJudy Parisellae: [email protected] http://www.linkedin.com/in/

judyparisella


social media impact on our lives [created for the professional development collaborative]

Documents

white paper produced

social media impact

social media

online dating

parisella yahoo

respondents didnt

young people

media