social media & mobile application marketing

19
Social Media Or your new best Friend & Mobile App Marketing

Upload: philip-protogeridis

Post on 22-Jan-2015

218 views

Category:

Business


0 download

DESCRIPTION

Presentation for the Windows Phone Workshop at the Athens University of Economics and Business, on Social Media & Mobile Application Marketing, by Philip Protogeridis.

TRANSCRIPT

Page 1: Social Media & Mobile Application Marketing

Social MediaOr your new best Friend &

Mobile App Marketing

Page 2: Social Media & Mobile Application Marketing

Don’t forget to Tweet

#wp7aueb

Page 3: Social Media & Mobile Application Marketing

What should be the primary way of promoting my App?

Page 4: Social Media & Mobile Application Marketing

These Guys

Page 5: Social Media & Mobile Application Marketing

What is the red one on the Right?

Pinterest

Page 6: Social Media & Mobile Application Marketing
Page 7: Social Media & Mobile Application Marketing
Page 8: Social Media & Mobile Application Marketing

What to do with Social Media?

Observe Trends Engage yourUsers

Promote Your App

Page 9: Social Media & Mobile Application Marketing

2 Basic Rules

Page 10: Social Media & Mobile Application Marketing

BeCreative

Be Friendly

Page 11: Social Media & Mobile Application Marketing

You want to produce an App that is

“Tweetable”

Page 12: Social Media & Mobile Application Marketing

MakeA

Story

CreateA

Tagline

Be FunTo

Talk About

RaiseYour

Exposure

Be Attractive

Page 13: Social Media & Mobile Application Marketing

Social Media exposes you to Blogs

Page 14: Social Media & Mobile Application Marketing

SocialMedia Blogs

These two get along just great

Page 15: Social Media & Mobile Application Marketing

Cool KidsGet the

To write, tweet or share about you

And the rest of the world will do, too

Page 16: Social Media & Mobile Application Marketing

You ultimately want to

START A HYPE

Page 17: Social Media & Mobile Application Marketing

Go Social

Page 18: Social Media & Mobile Application Marketing

Thank You

Page 19: Social Media & Mobile Application Marketing

Philip Protogeridis

@protogeridis

Philip Protogeridis

Q&A#wp7aueb