social proof yourself in less than an hour a week
TRANSCRIPT
vanguardvisions.com.au
Social proof yourself in less than an hour a week
Digital Horizons: Small, Medium or Large?
Allison [email protected]
Polaris Centre - 2 December 2015
Polaris and me
(Freelance) Facilitator, writer and presenter
CC-BY Image: social proof by Jurgen Appelo – https://www.flickr.com/photos/jurgenappelo/10867592824
Have a clear vision
What is social proofing?
The act of sharing information online which people in your network find useful and interact with.
That’s you
CC-By Image: Pictofigo - https://commons.wikimedia.org/wiki/File:Pictofigo_-_Idea.png
Have a clear vision
Have a clear idea about how you want to social proof yourself
Position yourself as an ‘expert’ or ‘guru’ in your area of expertise or as someone who can be trusted to do what they say they can do
CC0 Public Domain image by geralt – https://pixabay.com/en/info-information-tips-icon-support-553635/
Have a clear vision
Turn perception into an easy web search to bring useful information to you
CC-By Image: Hootsuite http://photozou.jp/photo/show/124201/35802467
Have a clear vision
Scheduling the useful information to social proof yourself
P
Have a clear vision
Tracking your social proofing to know what works and what doesn’t
CC-By Image: Social Network Analysis - https://en.wikipedia.org/wiki/Social_network_analysis
Get ahead - build your street cred
Read more at:
bit.ly/Sept15NBB
Slides available at
slideshare.net/vanguardvisions
vanguardvisions.com.au
Allison Miller
0400 732 270
vanguardvisions.com.au
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