soltii: casa estiva video plan

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Soltii Video Plan of CASA ESTIVA resolution: length: location: customer: language: subtitle: Full HD 1080p 60~90s 新北市新店家樂福 CASA ESTIVA 夏日行館 English Chinese (Traditional)

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The Video Plan for showing how customer use Soltii and EPSON TMi Printers.

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Page 1: Soltii: CASA ESTIVA Video Plan

Soltii Video Plan of

CASA ESTIVA

resolution:length:

location:customer:language:subtitle:

Full HD 1080p60~90s新北市新店家樂福CASA ESTIVA 夏日行館EnglishChinese (Traditional)

Page 2: Soltii: CASA ESTIVA Video Plan

Soltii

ASIDE: from shop owner

It's not about what we sold...

SUBTITLE

我們考慮的不是賣什麼...

我們考慮的不是賣什麼

Opening 1s

Page 3: Soltii: CASA ESTIVA Video Plan

ASIDE: from shop owner

it's about what experience we made with our customers. CASA ESTIVA is a place to relax people in middle of the rush city. Many people want to take a short break to have a snake, share a cup of drink with friends, teammates.

SUBTITLE

而是我們想提供顧客什麼樣的體驗。CASA ESTIVA希望提供人們在忙碌的生活當中,有個可以獲得片刻寧靜的空間。

COMMENT

店長對ESTIVA希望提供怎麼樣的空間的描述

而是我們想提供顧客什麼樣的體驗

[VIEW] Shop owner in front of the desk[VIEW] Shop Outlet 1s

Interview 1s

Page 4: Soltii: CASA ESTIVA Video Plan

ASIDE: from shop owner

Many people want to take a short break to have a snack, share a cup of drink with friends, teammates.

SUBTITLE

許多人都會想要在休息時間吃點輕食,跟朋友或同事喝⼀一杯...

COMMENT許多人都會想要在休息時間吃點輕食

[VIEW] Store Outlet 2 1s[VIEW] Customers who hanging launch and chatting 1s[VIEW] Customers who hanging launch and chatting 1s

Store Outlet Shot 4s

Page 5: Soltii: CASA ESTIVA Video Plan

ASIDE: from shop owner

We want to provide fresh and healthy foods, … <need translate XD >

SUBTITLE我們希望讓顧客用餐的時候沒有負擔,能夠暢快的享受美食,跟朋友聊天,而餐後仍然保持清爽愉快地心情。

因此除了提供新鮮、健康的餐點,也希望透過乾淨明亮的作業空間,讓顧客能夠⼀一目瞭然地看見餐點的製作過程,以及我們對細節的要求。

所以除了員工作業時配戴的各種維護食品潔淨的用具外,為了減少工作空間的各種難以清潔的縫隙,我們採用了各種先進的工具跟科技,例如洗手台採用了好清理的觸控式的導水系統,工作台跟製物架的設計...

使用輕薄的平板作為點餐跟結帳的界面

[VIEW] Making Salad 1s[VIEW] Making Drink 1s[VIEW] Making Burger 1s[VIEW] Center Platform 1s

Work Flow Shot 4s(參考:http://vimeo.com/51569921)

Page 6: Soltii: CASA ESTIVA Video Plan

ASIDE: from shop owner

We want to provide fresh and healthy foods, … <need translate XD >

SUBTITLE: two version[VER1] 我們很重視空間的應用,因此我們選擇了 Soltii,它使用輕薄的平板作為點餐跟結帳的界面,並透過無線網路將清單分別傳給負責餐點跟飲料的同事,縮短料理時程,同時也確保食物的新鮮。

[VER2] 我們很重視空間的應用,透過EPSON的TMi搭配App,可以使用輕薄的平板為顧客點餐,並透過無線網路將清單分別傳給負責餐點跟飲料的同事,縮短料理時程,同時也確保食物的新鮮。

使用輕薄的平板作為點餐跟結帳的界面

[VIEW] Inside Work Flow 1.5s[VIEW] iPad Soltii UI 1s[VIEW] EPSON TMi Print Receipt 1s[VIEW] EPSON T70 Print Drinks 1s[VIEW] EPSON T70 Print Meal 1s[VIEW] Ticket clear shot 1s

Work Flow Shot 6.5s(參考:http://vimeo.com/53949856)

Page 7: Soltii: CASA ESTIVA Video Plan

ASIDE: from customer

<Working On>

SUBTITLE

<Working On>使用輕薄的平板作為點餐跟結帳的界面

[VIEW] <Working On>

Customer & Clerk Interview

Page 8: Soltii: CASA ESTIVA Video Plan

ASIDE:<Working On>

SUBTITLE<Working On>

Ending

Soltii

Page 9: Soltii: CASA ESTIVA Video Plan

Requirements• 光線明亮活潑,以暖色系為主。

• 影片節奏明快,大約⼀一個畫面1~3秒。

• 盡量用英文訪問,另外上中文字幕。

• 訪問內容採先訪問後剪接的方式,不要用背台詞的方式,比較自然。

• 前面受訪者內容僅為大致方向參考,屆時盡量讓受訪者自行表達。內容的方向會先跟店長溝通。經營理念部分,以其原始理念為主。

• 可能的話安排店長跟⼀一位店員受訪,不要都同⼀一個人講比較好。

• 盡量安排⼀一到兩位顧客受訪。以減短不影響流暢度跟影片長度為前提。

• 考量到收音效果,店長訪問可能找其它安靜的場地進行。

Page 10: Soltii: CASA ESTIVA Video Plan

ReferenceSquare Testimonials

https://squareup.com/testimonials/juice

Square: Juicehttp://vimeo.com/51569921

Like the lighting, colorful shots.

Epson: TMihttp://vimeo.com/53949856

Text Effects

CASA ESTIVAhttp://www.facebook.com/CasaEstiva