Business Expansion

Agenda

EXECUTIVE SUMMARY

OPPORTUNITY

GOALS FOR RETURN ON INVESTMENT

WAYS OF ENGAGE

COMMENTS

Executive Summary

Corporate expansion opportunity for technology companies

aiming the Brazilian market

Framework of critical success factors:

Fast trade, reduced investment and low risk

Regional expansion, with participation in 80% of the Brazilian

GDP

Center of attention at public bids (government market)

Protection of your brand value

Corporate expansion opportunity for technology companies

aiming the Brazilian market

Framework of critical success factors:

Fast trade, reduced investment and low risk

Regional expansion, with participation in 80% of the Brazilian

GDP

Center of attention at public bids (government market)

Protection of your brand value

The Opportunity• GDP of U$ 2,2 trillion (the 6th economy of the

world), stable legal framework, democratic, growth of 3,5% (annual) in the last few years.

• More than 30 millions of e-commerce consumers• Investment of U$ 185 billion in ICT, 30% only from

computers and broadbands (unique growth potencial), U$ 23 billion in cientific and technologic development

• Incoming growth of 4% (annual), promoted by the Olympic Games(2016), World Cup(2014), socio economic liabilities and government investments.

• Cultural coherence, comprehensive time zone, and a consolidated legal system ensure the preservation of long term investments.

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A MARKET WITH LARGER GROWTH OPPORTUNITIES AND RENTABILITY UNTIL 2025

Prepared logistics Shared Services Center (SSC) suited

to the Brazilian regulations Importation, currency sending and

immediate billing Offices in south and southeast

regions (80% of the market). Market knowledge

Market executives and strategy with a twenty year-old experience

Customers and prospects portfolio Network

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REDUCE THE COST AND RISC, INCREASE THE SPEED AND PROFITABILITY

Enterprise Commercial and banking

references that ensure the continuity.

Recognized trustworthiness by market entities.

Partners in the outcome Fixed costs sharing. Balanced payment model

between fixed investment and success rate.

REDUCES THE COST IN AT LEAST 40%, COMPARED WITH THE ESTABLISHING A OWN

OFFICE

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REDUCES THE RISK OF CONTINUITY AND FAILURE.

Tradition in business, personal and corporate references, recognition from associations, financial market and record of success withdraw serious risks of image.

Reduced comission rate (13%), allowing fast access to the market due to the decrease of the final costs barrier.

Executive report and commercial planning make coherent actions and the strategy is based in data and facts, not in personal interpretations.

Long term range, with short term results for the proccess better management.

Executives with 20 years of experience in the market.

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IMMEDIATE TRIP TO THE MARKET: COMMERCIAL AND LOGISTICS READINESS.

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PROJECT IN STAGES ALLOWS A SECURE RESULT MONITORING.

PHASE FOCUS SERVICES

1. Market evaluation Definition of strategical objectives, acting calendar and market strategy.

Market research about the value chain in the specific segment of acting, validating the institutionalization check-list, supporting in the marketing investment strategy.

2. Initial placement Commercial exhibition searching for referenced clients and spreading channels that allow initial business for settling a postive cash flow to the entrance project in Brazil.

Referenced clients establishment, prospecting and selling on the chosen portfolio.

Establishment of a distribution channel.

Shared services center.

Central of biddings

3. Institutionalization Perpetuate the presence in the Brazilian market. Orchestration of resources.

PERMANENT Financial projects and capital structure. Business consulting, aiming the achievement of non-reimbursable financing and acces to the venture capital.

Paralelism between the actions to establish solid institutional basis and the actions of commercial propecting reduce the initial cost, accelerate the return and point the perpetuity of the brand.

BRAZILIAN MARKET ENTRANCE AGENDA

Spleet – Business Expansion13/04/23

Phase 1 2 3 4-6 7-9 10-12 13-24

Market evaluation

Initial placement

Initial prospecting

Reference clients

Distribution channels

Institucionalization

*in months

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MANAGED AND MEASURED RESULTS.

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COMPARATIVE OF INVESTMENTS.

Boost the expansion of your business with Spleet Market acces starting from the 3rd month => 66% of time reduction; 40% lower investment compared to the own office Significant image risk reductionand passives absorption.

Questions and comments

• Ronei FerrigoloPresident ronei.ferrigolo@spleet.com.br

55 51 3086-378055 11 5087-8829

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Spleet – Business Expansion

Logistics First conditions to the delivery and movement of materials and

internalization of products and services inside the Brazilian market. Legal and institucional adjustment proccess of the firm in the domestic

market. Access facilitation to professionals and own infrastructure services. Registration following in regulating organs and product ratification to

the attendance of legal requirements to the commercialization in the Brazilian territory.

Technical Support Technical support to final clients with own resources or net of

representatives. Network of services on the national market.

Spleet – Shared Services Center

Back

Internal consulting First conditions to reach the basic qualification requirements to public

fairs. Permanent actualization procces in the documentational

infrastructure Market inteligence

Monitoring of opened proccess in public organsTechnical advice Revision of proposals Technical support at the operation of proposal sending and online

negotiation. Support in the administrative stage and impugnment of challengers.

Spleet – Central de Licitações

Back

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INVESTMENT COMPARATIVE: DISTRIBUTORS.

Back

Own agenda, not focusing on the market criation.

Focus on inventory turnover and not in inovation.

Focus on the distributor trademark.

Loyalty of the partnership network to the distributor.

Indemnity of contract ending and possible linkage of the distributor to challengers.

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INVESTMENT COMPARATIVE: OWN OFFICE.

Back

Leak of business enviroment knowledge

Activities sequence begins by hiring a country manager

Face all the legal complexity

Reduced contacts network and commercial references

High dependence of only one person Need of advising and consulting not

always harmoniously.

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INVESTMENT COMPARATIVE: SOCIO LOCAL BUYING.

Back

Selection and negotiation to aquire a company lasts at least 9 months

Waiting ofr the definition of the negotiation obstructs operational details.

“Agenda” confusion as a heritage

It is necessary to remunerate a future gaining projection (from 3 to 5 years, between 4 and 20 Ebitdas) from the purchase.

Deal with hidden labor, tax and civil liabilities.