Star ImageSTAR MARKETING REFERS TO THE OVERALL BRAND IMAGE OF THE INDIVIDUAL PERSON AND NOT THE SONG OR ALBUM THEY HAVE CREATED. STAR MARKETING IMMERSES ALL THE ELEMENTS OF MARKETING A BUSINESS ITEM OR PIECE OF GOODS, FOR EXAMPLE YOU ARE SELLING THE DIFFERENT ITEMS AS ONE AND ALL TOGETHER, YOU MARKET THEM, YOU SELL THEIR BRAND, YOU TELL YOUR AUDIENCE WHY INVESTING IN YOUR STAR IS IMPORTANT, AND FIND A WAY TO ATTRACT CUSTOMERS.

ImageAn image of a particular individual or a pair is sold through every single media, therefore the way they present themselves in the public eye is very important. If a performer is a unique trendsetter then it is more likely they will be shown through magazines and news papers and this is an advantage of marketing because they are shown to the audiences they are attracting. With this attraction, they have started off a new trend which will also help shop companies.

Chris Martin Christopher Anthony John Martin is an English singer-songwriter, pianist, and guitarist and is the lead vocalist and co-founder of the band Cold Play. He was born on 2nd March 1977 in Whitestone, Devon. They formed a rock band Cold play in 1996 and released their very first album in 2000.

Martin as lead singer, rhythm guitarist and pianist, Coldplay's debut album, Parachutes, sold 5 million copies and won a Grammy with a second to follow. Martin married Gwyneth Paltrow in 2003. The couple separated in 2014.

Coldplay

Coldplay

Jonny Buckland

Chris MartinGuy Berrymen

Will Champion

Coldplay Coldplay are a British rock band formed in 1996 by lead vocalist

Chris Martin and lead guitarist Jonny Buckland at University College London (UCL). After they formed under the name Pectoralz, Guy Berryman joined the group as a bassist and they changed their name to Starfish. Will Champion joined as a drummer, backing vocalist, and multi-instrumentalist, completing the line-up. Manager Phil Harvey is often considered an unofficial fifth member. The band renamed themselves "Coldplay" in 1998.

Coldplay Official Website : http://coldplay.com/

Abum Releases They achieved worldwide fame with the release of the single "Yellow" in 2000,

followed by their debut album released in the same year, Parachutes, which was nominated for the Mercury Prize. The band's second album, A Rush of Blood to the Head (2002), was released to critical acclaim and won multiple awards, including NME's Album of the Year. Their next release, X&Y, the best-selling album worldwide in 2005, was met with mostly positive reviews upon its release, though some critics felt that it was inferior to its predecessor. The band's fourth studio album, Viva la Vida or Death and All His Friends (2008), was produced by Brian Eno and released again to largely positive reviews, earning several Grammy Award nominations and wins at the 51st Grammy Awards. On 24 October 2011, they released their fifth studio album, Mylo Xyloto, which received mixed to positive reviews, topped the charts in over 34 countries, and was the UK's best-selling rock album of 2011. On 16 May 2014, they released their sixth and most recent album, titled Ghost Stories, topping the iTunes Store albums charts in over 100 countries.

Coldplay Albums.

Head full of Dreams (2015) Ghost Stories (2014) Mylo Xyloto (2011) Viva la Vida (2008) Prospekt’s March (2008) X&Y (2005) Rush of blood to the head (2002) Trouble (2001) Yellow (2000) Parachutes (2000)

Live Performances

Coldplay – The Scientists Closing Ceremony at the Paralympics Games London 2012

Coldplay – Fix You Live Concert France, Paris 2012