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Ensuring Success in a Value-Based Health Economy:
Key Trends and Policy Initiatives Impacting Care
across CommunitiesTracey Moorhead, President and CEO, VNAA
May 18, 2016
Warning Signs:
Industry Challenges
2
Statutory & Regulatory Barriers
• Lack of Medicare coverage for long-term care services
• Downward pressure on rates
• New care delivery & payment models focus on hospitals & MDs
Industry Readiness for Transformation
• Only 100 of over 1,200 organizations in CMS BPCI program are home health agencies
• Mandatory 2016 HH VBP Pilot in 9 states with almost no prior value-based purchasing exposure
Fragmentation at all Levels
• Highly fragmented market with 11,500 Medicare certified agencies
• Numerous state and national organizations representing piecemeal segments, competing for members and advocacy voice
Key Trends
✤ Population Health Management
✤ Data as King
✤ Value trumps Volume
✤ Consolidation replaces Collaboration
✤ States lead the way
✤ Consumers take control
TREND:
Population Health Management
✤ Not a new concept. Just HOT.
✤ Increasingly integrated approaches to medical,
behavioral, public health and social services
✤ Social determinants of health
✤ Funding for social and community services
✤ Key components: Assessment, stratification,
engagement/intervention, measurement,
REPETITION
Care Across the Continuum
Well/Healthy
• Wellness
• Prevention
At Risk
• Risk Mitigation
• Promote healthy lifestyle choices
Chronic Care Management
• Prevent ED/ hospital visits
• Coordinate care across providers
Complex CareManagement• Utilize
appropriate Post-acute settings
• Coordinate care across providers
Advanced Illness
• Advanced illness care
• Palliative care
• Hospice care
Primary Care SupportPost Acute Care
CoordinationAdvanced Illness Care
Expansion
TREND:
Data as King
✤ Formerly: Data collected and used to pay claims, track
patients, approve new drugs and devices.
✤ Current and future: Data used for complex and
evolving questions around efficient, targeted, effective
care (See: PHM)
✤ Critical role of dynamic, predictive analysis
Data, Data, Data
Data Element Examples
• Clinical, functional, and social profile
• Level of patient activation
• Care plan & performance against
care plan using evidence based
guidelines
• Patient utilization across healthcare
settings
• Risk stratification to identify high risk and
rising risk patient cohorts
• Performance on population health
metrics
• Performance for specific populations, e.g., dual eligibles
• Cost per service / bundle of services
• Cost and clinical quality performance against performance-based contract targets now
and projected
• Variation in performance by site of
service/practitioner
• Patient “leakage”8
TREND:
Value trumps Volume
✤ Accelerating adoption of value-oriented payment models.
✤ Implement cost-reducing products and technologies
✤ Optimize limited FFS resources
✤ Invest for value-based health economy.
✤ Broader definition of total costs of care
✤ Care teams as the new normal
✤ Right care, right place, right time
✤ Managing the “Care Managers Conundrum”
“Quality as the Chariot to Payment”
✤ Current: “Tower of Babel” of multiple quality measure
sets in siloed delivery systems
✤ Near Term Future: Integrated, unified measures
✤ IMPACT Act for Post-Acute Care
✤ AHIP & CMS: Core measures for providers
Reimbursement Changes Drive APM
Significant Medicare FFS payment cuts
to force Alternative Payment Models
$260b
Hospital cuts
(2013-2022)
$415b
Total FFS Cuts
(2013-2022)
50% Medicare
APM Target
(2018)
Medicare Moves Aggressively Toward
Value-Based Purchasing
Target % of Medicare FFS payments
linked to quality and alternative payment
models in 2016
By the end of 2014,
CMS reported
alternative payment
models accounted
for 20% of Medicare
FFS payments to
providers.
85%
30%
90%
50%
Medicare FFSFFS linked to
Quality
Alternative Payment
Models
*Alternative Payment Models: ACOs. medical homes, bundled payments, comprehensive primary care initiative,
comprehensive ESRD, duals financial alignment FFS Model, Pioneer ACOS years 3-5
2016 2018
MACRA
• The Medicare Access and CHIP Reauthorization Act of
2015
Repeals the SGR
Charts a new course for physician payment in Part B
• MACRA creates two paths:
MIPS: “fee-for-service plus quality link” path
APM: accountable care organization or other risk-
bearing organization path
• For physicians and physician organizations, likely to be
more significant than the Affordable Care Act
SGR Replacement: MACRA
14
Year Merit-Based Incentive Payment
System (MIPS)*
Eligible Alternative Payment
Models (APMs)
2019 +/- 4% +5%
2020 +/- 5% +5%
2021 +/- 7% +5%
2022 +/- 9%
(and beyond)
+5%
(to 2024)
*Additional potential bonus for exceptional performers; MIPS bonus pool is budget neutral
Two Paths: MIPS or APMs
Path 1: Roll Up of Existing Part B
Quality Reporting into MIPS
PQRS
Value Based
Payment Modifier
Meaningful Use
MIPS
15
Existing
Medicare
Part B
Quality
Reporting
Programs
Qual
Resource
Clinical
Electronic
MIPS
Fundamental Capabilities for Success
in Value-Based Environment
Care Delivery Transformation
Change
Management
Stakeholder Engagement
Technology
Performance Management
• Managed Care structure
• Best in class care coordination
• Population health focus
• Evidence based care
• Shift from silo based
care model
• Pay for performance
and risk assumption
• Organizational
alignment
• Agility and
innovation
• Provider engagement
• Provider incentive based
compensation model
• Patient centered care model
• Integrated clinical and
financial platform
• Ability to communicate
across care continuum
• EMR optimization
• Advanced analytics
• Dashboards and
reports
• Reporting
• Manage to outcomes
• Stars Improvement
strategy
Federal Reforms Driving
Value-Based Care
The number of
individuals covered
by federal and state
programs has
increased by nearly
one third since the
passage of ACA
Value, not
volume, is the
keystone of value
based care
models.
Federal Programs Promoting Value Based Care
Shared SavingsBundled
Payments
MA Payment Reforms and
Quality Bonuses
Hospital Value Based
Purchasing
Physician Value-Based Modifier
Hospital Readmissions
Acquired Conditions
Dual Eligible Financial
Alignment Demo
Medicare Home Health Value-
Based Purchasing Demo
• All HHAs in nine states: AZ, FL, IA, MD, MA, NE, NC, TN, WA
• Only HHAs certified for less than 6 months and with fewer
than 20 cases per year exempt
Ap
plic
ab
ilit
y
• 24 measures: 6 Process / 15 Outcome / 3 New
• Better of achievement or improvement
• Comparison by state /size cohort (large/small)
Perf
orm
an
ce
Measu
rem
en
t
• Budget neutral overall
• Between 3 and 8 percent of payments at risk
• Lower-performing HHAs receive lower payments than what
would have been reimbursed under traditional FFS MedicareFin
an
cia
l
Imp
act
Medicare Home Health Value-
Based Purchasing Demo
19
Where
• Proposed States for Participation
• Arizona
• Florida
• Iowa
• Maryland
• Massachusetts
• Nebraska
• North Carolina
• Tennessee
• Washington
What
• Applies a payment reduction or increase to current Medicare-certified HHA payments depending on quality performance
• Payment adjustments applied on an annual basis beginning at 5% and increasing to 8% in later years
• Payment adjustments based on HHA total performance score
• Performance would be evaluated based on 10 process measures, 15 outcomes measures, and 4 additional new measures
The model will test whether incentives for better care can improve
outcomes in the delivery of home health services.
Care Redesign is Key to Success in
Alternative Payment Models
Reinforces
Informs
Reinforces
Informs
Reinforces
Informs
Source: Centers for Medicare and Medicaid Services (2011). Contracting for Bundled Payment. Washington, DC
Data Sharing Supports All
Activities and Exchanges
Gain and Risk
Sharing
Care
Redesign
Quality and
Performance
Measurement
TREND:
Consolidation replaces Collaboration
✤ Integrated delivery systems require:
✤ Scale/scope of services
✤ Coordinated structure
✤ High performing operations
✤ Rampant consolidation among major health care
orgs risks loss of truly independent local community
providers
✤ Ultimate Consolidation: Providers become Payers:
✤ 60% of new Medicare Advantage plans are
providers (Avalere)
Requirements for Success
Increased Scale Innovation New Role
• Enhanced ability to
compete in a
consolidating
marketplace
• Financial strength to
participate in risk
based models:
enhanced capital
resources,
reinsurance, shared
risk
• New technology and
partnerships to
expand the scope of
home care services
and provide most
value conscious care
• Build a new brand
• Become a change
agent for the evolving
financing and delivery
system
• Build partnerships to
compete with payer
organizations
Response from the Marketplace:
Mergers, Acquisitions, & Partnerships
Small, independent providers will face increasing competitive
challenges as the market morphs to pay for value.
Market
Consolidation
Vertical
Integration
Joint
Ventures• Almost Family buys
Ingenios (health
assessment provider)
• Health South Corp.
acquires Encompass
• UCSD and AccentCare form
joint venture home health
agency
Scaling up: Kindred
acquires Gentiva;
LHC Group buys
Deaconess Home
Care and Elk Valley
Health Services
TREND:
States Lead the Way
✤ States emerging as key players in health care
marketplace
✤ Public health agents, innovators, payers
✤ Increased use of state waivers to expand and
transform Medicaid
✤ SIMs/Duals/CMMI Innovation Awards have provided
capital for states to test reforms.
State Level Value Based Alternatives
Increasing demand and cost
concerns are driving a push toward
home health services as an
alternative to facility based care
2014: Home health and personal
care accounted for between 46%
and 70% of state long term care
expenditures;
2020: Home health expenditures
projected to increase by 84% over
2010 levels to $131 billion
2050: 88.9 million in over 65
population will 2/3 will need some
form of LTCSS
Money Follows the
Person
HCBS State Plan Option
Community First Choice
State Balancing Incentives Payments
Health Home for Chronic
Care
HCBS Workforce Training Grants
ACA-created initiatives for
non-institutional populations
CA: Innovation through WaiverMedi-Cal 2020
Drive towards quality: performance incentives for public hospitals for specific public health; population health; and quality outcome goals ;
Increase efficient delivery: target super users by providing care coordination, social services & supports;
Focus on coordinated primary care: global budget for care to uninsured focused on primary care and not urgent care; and
Maintain innovative services for seniors and persons with disabilities.
CO: Innovation through ACO: CO
• Accountable Care Collaborative
Established geographic/regional networks to provide coordination between providers; medical management for beneficiaries; and accountability
Coordinated care across specialties by establishing “medical homes”
Payment is a per-member-per-month and payment is tied to quality metrics in a pay-for-performance incentive structure
• Expanded Medicaid
• State-Federal partnership model for Marketplace
• Mandatory Medicaid Managed Care including HCBS
services
• Covers home health services with no copay
• Covers hospice services
• Won a 2014 CMS State Innovation Model grant
• Not pursing a DSRIP
• Not participating in the "Duals" demo
DE: Diamond State Health Plan
NY: Innovation through care networks:
• Develops coordinated networks of care with a lead
hospital + providers
Evaluated as a single entity
• Transforms delivery by requiring a 25% reduction in
preventable hospitalizations and other public
health/population health targets
• Integrates providers and community-based solutions in
networks, including home health
TREND:
Consumers take Control
✤ Increasingly Educated Price Seekers
✤ Transparency in provider quality and cost
✤ Continued rise of non-traditional providers
✤ MinuteClinic
✤ Online Communities
✤ Patient-centric reorientation of products and services.
Consumers Take Control
17mm 50mm
20142020
Number of Americans
with an HSA Account
Patient at Center of Health Care
System
Family Hospital Non-Clinical Primary Care
Post-Acute
and Home
Care
Pharmacy Insurance Lab Ancillary Sites
Consulting Physician
QUESTIONS?