1.Republika SrbijaMINISTARSTVO EKONOMIJEI REGIONALNOG RAZVOJATechnology Transfer, Technology BrokerageBeograd June 2011. godineIntellectual Property OfficeFinansira Evropska unija

2. Republika SrbijaMINISTARSTVO EKONOMIJEI REGIONALNOG RAZVOJAIntroducing Workshop 1 Support to Enterprise DevelopmentAndrzej Schafernaker,Team Leader SECEPFinansira Evropska unija 3. Session 1 The triple helix model of InnovationLisa CoweyKey Expert (Competitiveness and Innovation) ICIPFinansira Evropska unija 4. Outline of talk (Useful) Definitions Models Examples Reality! Finansira Evropska unija 5. Innovation the process of transforming an inventioninto something commercially useful andvaluable (Miller and Morris, 1999) The successful commercial exploitation ofa product, process, system or device. Finansira Evropska unija 6. Technology Transferthe process whereby inventions orintellectual property from academicresearch is licensed or conveyed through use of rights to industry(Association of University TechnologyManagers 1998) Finansira Evropska unija 7. Intellectual PropertyA product of the intellectthat has commercial value.Finansira Evropska unija 8. Innovation: early models Technology Push Market Pull Complex: Incorporating feedback loopsand involving the main actorsFinansira Evropska unija 9. Examples of Successful Technology Push Sony Walkman SMS (Text Messaging) Superconductivity The Personal Computer Cameras on mobile phonesFinansira Evropska unija 10. Technology Push- success factors?Finansira Evropska unija 11. Examples of unsuccessful Technology Push BetaMax The Synclair C5 Electric Cars Finansira Evropska unija 12. Examples of Market Pull Lightweight materials fortransport sector On-line security systemsfor financial transactions Military devices Airport securityFinansira Evropska unija 13. Non Linear Models: ExamplesExamples of innovations from non-linear models: multiple drivers: Fuel efficient cars Healthcare and drug development Convenience foodsLegislation and consumer preference are key drivers.Finansira Evropska unija 14. University and public research - a special case?Commercialisation is not traditionally perceivedas a primary goal of higher educationinstitutes.Evolved and Evolving Innovation Models for Universities and R&D Institutes Information and Documentation (I&D Model) The Cooperation Model Blurring of Boundaries (BoB) Model Finansira Evropska unija 15. I&D Model The transfer of existing knowledge acrossscience-industry boundaries takes placewithout any transformation of that knowledge. Information may be condensed, or, translated. There is no assumption of personal contactbetween scientists and industry. The scientists primary role is that of knowledgeproducer. At most the scientist may be asked to providetitles and abstracts that may be easilyunderstood by others and to avoidunnecessary or redundant publications. Finansira Evropska unija 16. I&D ModelThe I&D model of science-industry relationsLinear: knowledge generation Dissemination Utilization Technology Push modelFinansira Evropska unija 17. The Co-operation Model (Mid 1970s) Emphasizes that science and technologytransfer can only be successful if the inventorsand commercializes actively exchange theirideas through immediate personal contact. Exchange can be achieved informally orformally, e.g. through personnel exchangesbetween research institutions and industrialpartners. The role of the technology transferprofessionals is to help to establish contactsand to clear up misunderstandings.Finansira Evropska unija 18. The Cooperation Model Particular characteristics A focus on the actual or perceived culturalgaps between science and the economy thatcan only be bridged by personal trust. A focus on feedback of information on marketneeds to inform the technology development. This model recognizes the importance ofpartnerships and joint ownership of technologydevelopment and transfer. Example: Fraunhofer GesellschaftMarket Pull ModelFinansira Evropska unija 19. Example: Fraunhofer GesellschaftThe Fraunhofer Gesellschaft: the leadingorganization for applied research in Germany.Strong application orientation: 70 % institutes income to be acquired throughindustrial and public projects. guarantees that only research proposals thatcan demonstrate a good return on investmentwill be pursuedEngagement in basic research: the director of a Fraunhofer institute is always a university professor 30 % of their income being supplied from base fundingFinansira Evropska unija 20. Blurring of Boundaries (BoB) Model 1990s onwardsThis model assumes that institutional boundariesbetween science and the economy are becomingincreasingly permeable and blurred.Two variants:1. The Entrepreneurial University: engaging inlicensing and spinout activities. This is seen as afactor in economic development in its own right.2. Networks: which emphasis how academicknowledge production is part of a comprehensiveand complex innovation process. This modelhighlights, the interaction of the systemscomponents or feedback loops.Finansira Evropska unija 21. BoB CharacteristicsIn this model the technology transfer office isincreasing engaged in networking activitiesto link the university to: other research organizations different kinds of firms political agenciesAll of these are seen as different nodes in theinnovation process.A Feed-back Loops Model Finansira Evropska unija 22. The Entrepreneurial UniversityThe Entrepreneurial University: engaging in licensing and spinout activities.Example: Oxford University considered to be one of Europes most innovative and entrepreneurial universities Technology Transfer Office (TTO) files on average one new patent application per week TTO spins out a new company from University research every two monthsFinansira Evropska unija 23. The London Technology NetworkNetworks: academic knowledge production is part of a comprehensiveand complex innovation process.Example: The London Technology Network a network of over 100 university-based research experts LTN links 6,000 academics across London and the SE Helps map their research in order to provide technologysolutions to business needs. runs the London Innovation Relay Centre -stimulating theexchange of technologies across Europe part of a trans-European network of more than 70 centres spanning 31countries.Finansira Evropska unija 24. Innovation: Key Players Enterprises Large Multi-Nationals SMEs Knowledge Base Universities Research Institutes Policy Makers National and Regional Government Triple Helix: Interactive (non linear model) Sometimes criticized for neglecting the entrepreneursDriven by: ECONOMICS!Finansira Evropska unija 25. Making Innovation Happen: Converting theory into practiceModels of Innovation and Technology Transfer:Theoretical and Process DrivenFinansira Evropska unija 26. Making Innovation Happen: Converting theory into practiceReality of Technology Transfer:People, Relationships and Partnerships.Finansira Evropska unija 27. Pitanja i komentari lisa.cowey@icip-serbia.org www.icip-serbia.org Finansira Evropska unija 28. Session 2 Undertaking Innovation Audits and Developing Expert DatabasesLisa CoweyKey Expert (Competitiveness and Innovation) ICIPFinansira Evropska unija 29. Outline What are expert databases they and whouses them? Examples Auditing to create a databaseFinansira Evropska unija 30. Externally facing Databases External Audience R&D seekers Contract research/testing opportunities (Equipment and specialist facilities) Industrial collaborators and the Media Group R&D collaborations Individual Consultancy opportunities (Experts with specialist knowledge) Technology adopters Licensing opportunities Investors Spinout-out opportunitiesFinansira Evropska unija 31. Examples: Equipment and specialist test facilities Enables a range of under-utilised equipmentto be offered to the commercial sector At a commercial price! With support for use Professional testing service Companies can carry out profitable researchand development Without investment in specialist equipmentand personalhttp://www.brookes.ac.uk/business_employers/te stingFinansira Evropska unija 32. White Rose Consortium: Services offeredLeeds, Sheffield and York Universities UKPooling of resources addressing single industry Finansira Evropska unija 33. Mirror Example: RED Research Excellence Directory Developed by the South East EnglandDevelopment Agency (SEEDA) Enabled a business to easily locate asuitable research partner. Online (replaces hard copy) Based on the output of the UK RAE. Finansira Evropska unija 34. DTU Research databasehttp://orbit.dtu.dk/appFinansira Evropska unija 35. Examples: ExpertsExpert Opinion http://www.ucl.ac.uk/media/media/experts http://www2.admin.ox.ac.uk/expert/search/Expert Knowledge http://www.isis-innovation.com/consulting/AreasofExpertise.html http://www.brookes.ac.uk/business_employers/consultancyFinansira Evropska unija 36. Examples: Technology acquisitionLicensing opportunities Access to new technologydevelopment opportunities Technology Patents Software Databases DevicesFinansira Evropska unija 37. Technology search: Imperial Innovations UKFinansira Evropska unija 38. Technology search: Licensing opportunitieshttp://www.brookes.ac.uk/business_employers/technologies Finansira Evropska unija 39. Technology search:13 Scottish Universities highlights technology licensing opportunities andcollaborative development opportunities currentlyavailable from 13 Scottish universities in one location. http://www.university-technology.com/ Finansira Evropska unija 40. Finland: TEKESFinansira Evropska unija 41. Technology search: LTN http://www.technology-market.eu/Finansira Evropska unija 42. Developing your own internal database Technology auditing can play an importantrole in populating and refreshing adatabase. Key to the process is demonstratingbenefits (and not punishments) to theacademic community. Informal (coffee based!) auditing can be asrevealing as formal paper-basedexercises. Finansira Evropska unija 43. Technology/ Expertise AuditingApproach: Build Trustauditing makes people nervous! Gain support Involve gate-keepers and Deans Offer Examples and Pilot the activity Existing and your own Be focused Note preferences: Consulting or collaborating or contracting? Keep it simple Limit the work for the responders. Better a little valuable information than nothing at all. Respect confidentiality Involve the end users in design of the database! Finansira Evropska unija 44. Pitanja i komentariTechnology Audit (SMEs) Dr Vassilis Kelessidis, 2000http://www.urenio.org/tools/en/technology_audit.pdf lisa.cowey@icip-serbia.org www.icip-serbia.orgFinansira Evropska unija 45. Session 3 PrototypingDr Vesna MandicCollaborative Training Center of the University ofKragujevacSee Separate set of handoutsFinansira Evropska unija 46. Session 4 Knowledge Transfer Partnerships (KTPs) Paul Moran Key Expert (Business Services) ICIP Finansira Evropska unija 47. Outline Background to KTP What is a KTP? Key players Rationale Case Studies Further infoFinansira Evropska unija 48. Background Knowledge Transfer Partnerships set up by UKGovernment in 2003 to replace the highly-successfulTeaching Company Scheme (TCS) set up in 1975 toplace high-performing graduates in mainly technicalsubjects into SMEs for up to 2 years (nb around 75%of graduates in TCS gained permanent positionswith their host company) Other similar models include Graduate AssociateProgramme (GAP) set up by Durham University toretain graduate talent in NE region by 1-yearplacements in SMEs (nb around 70% gainedpermanent positions)Finansira Evropska unija 49. The Knowledge Transfer Partnerships Knowledge Transfer Partnerships is Europes leading programme helpingbusinesses to improve their competitiveness and productivity through thebetter use of knowledge, technology and skills that reside within the UKknowledge base. Each partnership employs one or more high calibre Associates (recentlyqualified people) to work on a project, which is core to the strategicdevelopment of the business. A Knowledge Transfer Partnership serves to meet a core strategic need andto identify innovative solutions to help that business grow. KTP often delivers significant increased profitability for business partners asa direct result of the partnership through improved quality and operations,increased sales and access to new markets. Finansira Evropska unija 50. KTP: Key PlayersCompany partner - this is usually a company(including not-for-profit) but in some cases it can be ahealth or education organisation or Local Authority. KTPsupports a broad cross-section of firms, regardless of sizeKnowledge-base partner - this is a higher educationinstitution (e.g. university ), college or researchorganisation (public or privately funded)KTP Associates Each partnership employs one ormore high calibre Associates (recently qualified people),transferring the knowledge the company is seeking intothe business via a strategic project Finansira Evropska unija 51. Rational for Knowledge Transfer PartnershipsEffective innovation (the successful commercial exploitation of new ideas) involves knowledge, technology, skills and adaptability to implement it, which is not always embodied in equipment or codified in an easily transferable form. People embody the skills and often the real know-how to effect innovative change in businesses. Knowledge developed or improved in academic institutions (knowledge base) may need extensive or intensive adaptation to particular business applications. A qualified person with a direct link to the academic source is the ideal transfer agent. Finansira Evropska unija 52. The GAP ModelKey challenges: Graduate Retention (how to keep graduatetalent in the North East of England andstem the outflow to the South East)And Regional SME development (how toharness graduate talent to benefit SMEs)Finansira Evropska unija 53. The GAP ModelThe Solution: Find a good match between SME with a developmentneed and graduate with appropriate skills / qualities Graduate works in the SME for a year as an Associateand produces tangible benefits to the SME as well asgaining an additional qualification and, in most cases,gaining full-time employment with the SME Funded by the SME, local / regional govt, and (possibly)EU NB The model can work with any type of SME andpotentially for any graduate discipline (but appliedsubjects preferable)Finansira Evropska unija 54. GAP Case-study John C, GAP at Durham 1997-8, Associate with SMEin Machinery industry. Also gained Advance Diplomain Enterprise Management from University of Durham. Background in civil engineering, later (2001) gainedaccountancy qualification (ACA) Now (since 2004) Group Finance Director with 2privately-owned groups of companies in constructionindustry and real estate based in NE EnglandFinansira Evropska unija 55. Knowledge Transfer Partnerships: Case StudyHarry Jones, (Oxford Universitys MagnetGroup) + Space Cryomagnetics Ltd (SCL).SCL: a small high-tech company, with extensive experience inlow-temperature superconductors. SCL wanted to extend theirbusiness into the field of high-temperature superconductors.The Magnet Group: nationally leading experience with high-temperature superconductors. The group wanted to extend theirwinding technology to racetrack geometries, and had a desire toinvestigate magnetohydrodynamic (MHD) marine propulsion, withpotential applications in mind. Finansira Evropska unija 56. Knowledge Transfer Partnerships: Outcomes Company: the worlds first MHD marine propulsion unit that uses a high-temperature superconducting magnet. Associate: NVQ in management, Oxford University MSc. University Group: published academic papersFinansira Evropska unija 57. The Knowledge Transfer Partnerships The Knowledge Transfer Partnerships. http://www.ktponline.org.uk/and https://ktn.innovateuk.org/web/knowledge-transfer-partnerships-ktpFinansira Evropska unija 58. Pitanja i komentari Paul.moran@icip-serbia.org www.icip-serbia.org Finansira Evropska unija 59. Session 5 Knowledge Transfer Networks Lisa Cowey Key Expert (Competitiveness and Innovation) ICIP Finansira Evropska unija 60. Outline What is a Knowledge Transfer Network? Who is involved? How do they function? What do they do? Examples UK National Knowledge Transfer Network (KTNs) London Technology Network SEEDA Knowledge Networks BRIN - British-Russian Innovation Network EENFinansira Evropska unija 61. National Technology and Knowledge Networks (UK KTNs)The KTNs have been set up by UK government, industry and academia to facilitate the transfer of knowledge and experience between industry and the science base.They bring together diverse organisations and provide activities and initiatives that promote the exchange of knowledge and the stimulation of innovation in these communities.KTNs encourage the active participation of all networks currently operating in their areas and aim to establish connections with networks in other fields that have common interests.Finansira Evropska unija 62. National Technology and Knowledge NetworksThe first KTNs were set up in 2005 and the network continues to grow.They are active inSectorsTechnologiesMarket-based areasThey interact strongly with the governments Technology Programme and overall technology strategy.KTNs also interact with each other, creating strong links, to maximise the benefits to the UK from successful knowledge transfer across technology boundaries.This KTN portal helps to facilitate this.Finansira Evropska unija 63. National Technology and Knowledge NetworksThere are presently 19 Individual National KTNs in the UK.Each KTN utilises a web portent to facilitate interactions between the research base and the industrial community.https://ktn.innovateuk.org/web/guest/net worksFinansira Evropska unija 64. London Technology Network helping companies succeed through technology- intensive innovation. Network of over 100 university-based research experts. Promotes innovative collaborations Helps to stimulate technology-intensive innovationbetween universities and business. Links 6,000 academics across London Maps their research in order to provide technologysolutions to business needs Holds networking and brokerage events EEN office Finansira Evropska unija 65. SEEDA Knowledge Networks Regional Knowledge Network Programmeestablished by the South East EnglandDevelopment Agency Objective: to catalyse collaboration and bring moreinnovation to market. Achieved through: KNs that bring togetherrepresentatives of the knowledge base andbusiness. Each Knowledge Network has a very specificfocus on the commercialisation of R&D for atechnology or group of technologies.Finansira Evropska unija 66. SEEDA Knowledge NetworksCurrently has seven active Knowledge Networks: Advanced Materials for Challenging Environments Marine Energy Network Photonics Network Satellite Communications, Earth Observation, Navigation & Science Air Traffic Management (ATM) Security network Digital Contenthttp://www.southeastknp.co.uk/ Finansira Evropska unija 67. Network Operation The network operates though the Sector Consortiabringing a sectorial view to each network. Each network aims to bring local SMEs in to contact withHEIs. The Knowledge Networks are run by expert facilitators;they may be hosted by the SEEDA Sector Consortia or,where appropriate, the knowledge base. The Knowledge Networks engender a creativeenvironment in which lateral thinking and challenge ispromoted; cross-sectoral approaches are encouraged.Finansira Evropska unija 68. Knowledge Network Community The broad community in the SEEDA Region that isinterested in the activities of the Knowledge NetworkProgramme. The Knowledge Network Community is open to all andmeets twice a year. Meetings take the form of: An update on knowledge transfer and innovation activities. Opportunity for members to provide feedback on (and engage in) the existing Knowledge Networks and to propose topics for new Knowledge Networks. Opportunity for members to provide feedback on knowledge transferFinansira Evropska unija 69. BRIN - British-Russian Innovation Network Builds technological partnerships between UK and theRussia Database of technology offers and requests from Britishand Russian companies and R&D organisations. Technology providers are represented by the BRINmembers and partners UK Innovation Relay Centres (IRCs) now EEN Russian Innovation and Technology Transfer Centres, belonging to the Russian Technology Transfer Network, RTTN. Finansira Evropska unija 70. Pitanja i komentari schafernaker@secep.rs lisa.cowey@icip-serbia.org paul.moran@icip-serbia.org www.secep.rs www.icip-serbia.org Finansira Evropska unija