thankster pitch deck 2013

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A Personal Touch in A Digital World Paul Geller [email protected] (917) 720-7285 1

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A pitch deck describing the business, markets, and services of Thankster.com

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Page 1: Thankster pitch deck 2013

A Personal Touch in A Digital World

Paul [email protected]

(917) 720-7285

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Page 2: Thankster pitch deck 2013

THE PROBLEM:People Like Getting Cards...Not Sending Them.

● Licking Envelopes● Hand Cramps● Using White Out● Buying Stamps● Pens Runs Out ● Addressing

Envelopes● Writer's Block

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Sending Cards Sucks:

Page 3: Thankster pitch deck 2013

Users do this....

This...

THE SOLUTION:We Do it For Them

And we take care of this...

And this...

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Page 4: Thankster pitch deck 2013

Fill Out, Scan, & Upload Form

Handwriting TechCreate A Font Out of Your Own Handwriting

or Use our iOS Apps

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Page 5: Thankster pitch deck 2013

Service | Thankster.comChoose A Card -> Type Your Message, Choose Recipients -> Send

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Page 6: Thankster pitch deck 2013

The Market | Consumer

2.3 Million Weddings A YearAvg Cost: $23,000

$1 Billion Spent on Stationery91% of all couples register for gifts on a registry

$19 billion per year is spent on wedding gift registries200 gifts received on average

6.5 Billion Greeting Cards sent in the U.S. each year$7.5 Billion generated each year

BirthdayBar MitzvahsBaby and bridal showersEngagementGraduationsHolidaySympathy

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WeddingStationery

Greeting Cards

Page 7: Thankster pitch deck 2013

The Market | Business

Direct Mail

$46.9 billion Spent in 2012

65% of recipients made a purchase

54% of recipients read postcards

Highest rate of customer acquisition vs. other marketing channels (34%).

3X more effective than email at garnering donations for non-profit organizations.

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Verticals

● Gift Registries

● Non-Profits

● Retail

● Travel

● Real estate

● Funeral service

● Wedding & event planners

● Professional services

Page 8: Thankster pitch deck 2013

Competition

ThankYouPen

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Page 9: Thankster pitch deck 2013

Multi-Card Personalization

Competitive Advantages

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Real Handwriting Fonts

Sample Message Library

Gratitude Niche

API I Embeddable iFrame

QR Codes

iOS Handwriting Apps

Referral Program

Page 10: Thankster pitch deck 2013

User Acquisition

Partnerships● Business Pilot Programs● Planned Honeymoon Registry Implementation

Special Promotions ● Handfont Cross Promotion ● Free Samples

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● User Referral program ● Daily deals

Search ● Paid and organic (70K monthly visitors) ● Ranked Number 1 on Google for Baby Thank You Notes and other phrases

● Facebook Integration

Page 11: Thankster pitch deck 2013

Strategic Roadmap

Advance Core Platform:

● iOS / Android Apps● License our technology● Expand Internationally● CRM Integration● Enhanced Gifting Solution● Enterprise Build Out● API/White Label Solutions● Social Integration● User Generated Content

Sales & Marketing:

● Hire Sales & Marketing Staff● Public Relations/Outreach● SEO Optimization

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Page 12: Thankster pitch deck 2013

Founder

M.I.T. (Sloan)Partner, Kidder Peabody & Co., Inc.Founder, Centurion Capital GroupFounder, Former CEO, Delivery.com

Paul Geller

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