the 10th annual markies | honoring excellence in marketing
TRANSCRIPT
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LAS VEGAS | 26-28 APRIL 2016
#Markies
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AwardsLong standing symbols of outstanding achievements in…
Filmmaking Sales Marketing
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2016 Markie AwardsHonoring excellence in Marketing spanning cross-channel, social, mobile, testing & commerce
Best Customer Retention or Loyalty Program
Best Digital Marketing Ecosystem
Best Email Marketing Campaign
Best Emerging Company Marketing Campaign
Best Integrated Consumer Marketing Program Best International Campaign Best Lead Management
Program Best Mobile Experience
Best Paid Media Campaign Best Sales and Marketing Alignment Best Social Campaign Best Use of Data Analytics
and Insights
Best Testing & Optimization of Customer Experience
Best Web or Commerce Experience Content is King Modern Marketing Leader
of the Year
Most Creative Marketing Campaign Rapid Transformation The People’s Choice Award –
Best Video Best Use of Audience Data
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Why do the Markies Matter?
International phenomenon spanning 10 years
Winning is contagious
Creates internal trust within your org
Winners have gone on to receive promotions and bonuses
Celebration of personal and professional success
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The Winning FormulaContent• Tell your story in full detail – setup the
problem/challenge, your approach and the results• Give credit to those who helped you along the way
Creativity• Standout among 300+ entries• Be ruthless with how you tell your story (slides, video,
testimonials, pictures, customer quotes)
Impact• Numbers matter! • Share how you created value for your customers and
your organization
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Use Your Time Wisely!“A Markie Submission takes more than a day to complete”Alisa Barber, VP Demand Generation - FIS (5x Markie Winner)
Before the holiday: • Review your business results and think about your
story• Review the Markie Award categories• Discuss the Markies with your internal teams and
focus on the categories you plan to enter
After the holiday: • Build your submission(s)• Gather the data, prepare the results• Submit!
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Frequently Asked Questions1. Is there a cost to submit for the Markie Awards? There is no cost to enter the Markie Awards.
2. What happens with my entry once I have submitted the information? Your submission is exclusively tied to the Markie Awards and will not be reused for promotional purposes outside of the Markie Awards. Internal Oracle employees must sign a waiver to review the content of your submission and agree not to share or disclose the information contained in your entry/entries. Customer Marketing will contact customers for permission to create case studies and to share their story based on the submission.
3. What is the dress code for the Markie Awards? Black tie, cocktail attire and business casual.
4. When will the awards be distributed? During Modern Marketing Experience 2016 at the MGM Grand April 26-28. Markie Awards Night TBD.
5. How can I contact the Markies committee with questions about the program and my submission? Please email the Markies Team at [email protected]. First response 24-48 hours!
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Enter the 2016 Markie Awards 1 December – 5 February
Learn more atMarkie-Awards.com
It’s Your Chance to Shine!
Copyright © 2015, Oracle and/or its affiliates. All rights reserved.
LAS VEGAS | 26-28 APRIL 2016