AZREIA – G Street™Education Sessions:

Brain Storm

Presented to:Alan LangstonMaureen Laupp

G Street™ Background• The G Home™ history

– LEED + NAHB = The need for simple and the G– In The News (4 minute reel)– HGTV and recognizing G as the industry leader (8 minute demo reel)

• Overcoming the appraisal (Net Value Central)• The Typical G Home™

– handouts• Current G Street™ Education Sessions• AZREIA - G Home Partnership Ideas:

– Eco flipping series– Monthly G Home Tour– Workshop on location, ‘Remodel Workshop’

LEED + NAHB = The need for simple and the G

$4500

MARKET CRASHES IN PHOENIX: APRIL 2008

The first Emerald certified in the U.S.

Purchase 89k

Sold for 240k

20 days on market

G

2006 LEED

Design

2009NAHB

2009IECC

NEWS REEL:G Street™

Overcoming the appraisal (Net Value Central Mapping)

The Typical G Home™

Perfect fit for:1.Remodels that already plan for

mechanical, curb appeal, and new finishes2.New Build3.Multi-family

G Home is not a good fit for the lipstick remodel

Priced:150k – 390k

Marketing the G Home

AZREI - G Home Partnership Ideas: • Eco flipping series• Monthly G Home Tour• On location: ‘Remodel

Workshop’

Remodel Workshop:Special Session(s) for AZREI Members

• Monthly Series• Each month would spotlight a remodel strategy:– HVAC: Incentives and rebates– Landscape Design– Interiors and Materials made easy– Marketing for eco-flippers– Working with the Appraiser– Energy Efficiency mortgages– Hear from Appraisers of the G Home™

Monthly G Home™ Tour

• Spotlight G Homes completed by AZREI members

• Industry sponsored• Limited to 35 attendees• Catered • Registration required

Member Benefits: AZREIA – G Street™ Partnership

• Improve marketing of properties and increase ROI

• Nationally recognized education programs• Philip Beere recognized as the national expert

for residential energy efficiency• Award winning education• Affordable professional design• Higher appraisals

Alan

• What is the best platform for G Street™ sessions?• What is the most effective messaging for G Street

sessions to AZREIA members?• Based on the G Street ‘story’, are there programs

that could be tailored to AZREIA members?• How to most effectively create ongoing and

successful G Street programs?