the daisy book of branding - version 3

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Page 1: The Daisy Book of Branding - Version 3

we are

The Daisy Book of Branding

v3 10/14

Latest

Summer 2014

Page 2: The Daisy Book of Branding - Version 3
Page 3: The Daisy Book of Branding - Version 3

Section 1 - Introduction

Welcome to the latest Book of Branding pg 03

The Daisy Proposition pg 04

Section 2 - Our brand and its families

The Daisy Brand & Trading Brands pg 05

Colour Palette pg 07

Colour Combinations pg 08

Our Typefaces pg 09

Our Taglines pg 10

Section 3 - Using the brand

Logo Size pg 11

Logo Exclusion Area pg 12

Logo Positioning pg 13

Contents

0 2

Logo Placement pg 14

Our Tone of Voice pg 15

The Use of Imagery pg 16

Section 4 - The Gallery

Daisy pg 17

Daisy Worldwide pg 21

Daisy Health pg 23

Daisy Local Business pg 25

Daisy Education pg 27

Daisy Wired? Events pg 29

Internal Commmunications pg 31

Section 5 - The Sign Off Process pg 33

Page 4: The Daisy Book of Branding - Version 3

The Daisy Book of Branding has been updated to include the latest gallery.

It includes Worldwide and Daisy Health as well as new applications for videos, online and events. Guidance on application of the Daisy Brand remains the same: if you are in any doubt, please consult the Marketing Department.

Use this book for reference when considering use of the logo in sponsorship, endorsement or advertising, and with suppliers or customers who may wish to feature our logo in their promotions or communications.

Welcome to the latest Book of Branding

0 3

The latest Daisy Book of Branding has interactive elements.

Scan or click the QR code to access this option.

Please note: On the interactive version simply hover over the image when instructed and click on the ∞ symbol to link through.

SCAN ME.

CLICK ME.

Page 5: The Daisy Book of Branding - Version 3

0 4

Our Proposition

‘Better Connected for Better Returns’…

…is the proposition we use to communicate the business benefits of working with Daisy. Our product solutions and customer service wrap demonstrate a clear return on investment to our customers’ businesses.

Our branding projects the corporate proposition and reflects the way that we approach every aspect of our business. It is fundamental to our success.

Throughout the business we all use our individual, team, and corporate skills to develop solutions that deliver real bottom line benefit to our customers.

Here are examples of how the proposition works across the business: • It’s our sales teams’ expertise and understanding

that enables customers to improve the effectiveness of their communications

• It’s our product and marketing teams’ insight and creativity that delivers cost-effective solutions

• It’s our customer services and operations teams’ knowledge and advice that keeps customers connected and lets them build their business

• It’s our finance, accounts and billing teams’ detail and reporting that puts customers in the picture so they can stay in control of costs

Click image to view the Daisy Brand video

Page 6: The Daisy Book of Branding - Version 3

The Daisy Brand & Trading Brands

0 5

MAIN BRAND

TRADING BRANDS

COMMUNICATIONS

Page 7: The Daisy Book of Branding - Version 3

0 6

Retail Brands, Brand Verticals Thought Leadership & Product Brands

HealthDAISY

Professional, efficient, dedicated

RETAIL BRANDS PRODUCT BRANDS

THOUGHT LEADERSHIP/EVENT BRANDS

BRAND VERTICALS

Page 8: The Daisy Book of Branding - Version 3

Our Colour Palette

Core ColourThe core colour of Daisy is blue. This can be used with the accent colour orange, or white.

Accent ColoursThe accent colours of Daisy consist of orange and white. These are used for highlights and important aspects of the Daisy design.

Secondary ColoursThe secondary colours for Daisy consist of 90% black; which is used for secondary information, such as body copy and 60% black; which can be used for subsidiary information for example Daisy’s registered address.

Black & White onlyIf no colour is available then the black Daisy logo is required. Please specify 100% black to replace the blue and 50% black for the orange. The text and the petals of the logo must remain in white - see example.

Core Secondary Sub Secondary

Daisy Colours CMYK RGB HEX

00/00/00/90 62/61/64 3E3D40

00/00/00/60 177/179/180 B1B3B4

003064000/048/100100/70/00/50Pantone 654C

00/50/100/00 242/148/000 F29400Pantone 1375C

Pantone 426

Pantone 424

0 7

Accent

Page 9: The Daisy Book of Branding - Version 3

0 8

Our Colour Combinations

Highlights on blue should use the Daisy Core Colour.

Everything else on blue should be in white.

Highlights on white should use the Daisy Core Colour. This is most commonly used for the Daisy connecting dot.

Important information such as headings should be in the primary blue colour when on white.

Secondary information such as body copy should be in 90% black.

Any other secondary information should be in 60% black.

Only two of the Daisy colours should be used asbackground drops - blue or white.

Blue BackgroundWhen using a blue background highlights should be displayed in the primary colour orange. All other information is displayed using white. The secondary colours of 90% and 60% black should not be applied when using the blue background due to legibility issues.

White BackgroundWhen using a white background key highlights should be displayed in the primary colour orange. Primary information should be displayed in the blue, this is mainly used for headings.

Secondary information should be displayed in 90% black and is mainly used for body copy, with 60% black being used for subsidiary information such as company details.

Black & White onlyWhen no colour can be used, the 'core' colour will be 100% black with the 'accent' at 50% black and other text in white.

Highlights on blue should usethe Daisy core colour.

Highlights on white shoulduse the Daisy core colour.This is most commonly usedfor the Daisy connecting dots.

Page 10: The Daisy Book of Branding - Version 3

0 9

Our Typefaces

There are two Daisy typefaces; Dutch 766BT and DIN.

Dutch 766BTThis is for headings. When splitting a heading in two the first element should be bold weight and the following justification in regular weight.

DINThis is used for all body copy. For subheadings DIN bold should be used. Everything else should be in the regular weight.

HOWEVER if your desktop doesn't have these fonts then please use Georgia instead of Dutch 766BT and Calibri instead of DIN.

ABCDEFG12345678 &£@$?!*;

Dutch 766BT Bold

ABCDEFGHIJKLMNOPQRSTUVWYZ 1234567890 &£@$?!*;

DIN Black

ABCDEFG12345678 &£@$?!*;

Dutch 766BT Alt

ABCDEFGHIJKLM NOPQRSTUVWYZ 1234567890 &£@$?!*;

DIN Regular

Page 11: The Daisy Book of Branding - Version 3

1 0

Our Taglines

enjoy with

growing with

we are

working with

join

together with

delivered by

This tagline should be used for internal documents

This tagline should be used for product sheets, partners and suppliers

This tagline should be used in presentations

This tagline should be used in HR recruitment and proposal documents

This tagline should be used by learning and development in HR

This tagline should be used in corporate presentations

This tagline should be used for special offers

Page 12: The Daisy Book of Branding - Version 3

Our Logo Size

minimum

Daisy Main Brand Mark - Standard size The measurement of the Daisy logo is always specified across its full horizontal width.

There are two size versions – ‘standard’ and ‘small-use’. The ‘small-use’ version is always used below 25mm width. The ‘standard' size version has a minimum display size.

Each of the size versions has been specially designed and neither is interchangeable with the other.

On occasion, the ‘small-use’ version may be the right choice for challenging production processes where you are unable to reproduce the ‘standard’ size version with the desired legibility (e.g. pen stationery). Where this is the case, proofing stages will help to determine the most suitable version for optimum reproduction of the logo.

No maximum size restriction

25mm

25mm maximum

10mm minimum

Daisy Main Brand Mark - Small-use size

minimum

1 1

Page 13: The Daisy Book of Branding - Version 3

1 2

The Daisy logo is always surrounded by a minimum clear space area which must remain free from other elements (type and graphics).

The minimum clear space area is equal to the height of the letter ‘d’ of Daisy within the logo. The clear space area is proportional at all sizes of the logo.

Use the minimum clear space area as a guide to protect the brand mark from distracting elements.

This clear space area is a minimum and should be increased wherever possible.

1x

= 1x

Our Logo Exclusion Area

Page 14: The Daisy Book of Branding - Version 3

Primary PositioningThe most frequently used version of the Daisy logo is the ‘bleed version’. Whenever possible, lock the Daisy brand mark to the top right edge of the application. This is called the primary position.

Secondary PositioningIn situations where it is not possible to position the Daisy logo on the top right edge of the application (e.g.envelope stationery design, where a stamp prevents this), then the logo can be positioned on the top left of the application.

Exception PositioningIn rare cases where the Daisy logo cannot be locked to the top edge, an alternative 'exception' position may be used which allows the logo to appear in full.

Our Logo Positioning

Primary position - locked to the top right edge

Exception position

1 3

Page 15: The Daisy Book of Branding - Version 3

1 4

Where possible, you should keep the sizing and positioning of the logo consistent.

Choosing the correct logo sizeThe size you choose depends on the size and format of the page.

Positioning from the right-hand edgeThe distance between the Daisy logo and the right-hand edge is determined by a proportional 7.5% width of the page size. This measurement is rounded to the nearest 0.5mm as shown in the formula below; e.g. for A4 portrait (width of 210mm)210mm x 0.075% = 15.75mm15.75 rounded to nearest 0.5mm = 16mm

Our Logo Placement

Example shown is based on A4 portrait

25mm 16mm (0.75% of width of page, to

the nearest 0.5mm)

16mm(7.5% of

page width, to the nearest

0.5mm)

Page 16: The Daisy Book of Branding - Version 3

1 5

Our Tone of Voice

Our personality is summed up in 5 key words that encapsulate who we are; how we act; what we do.

These personality traits set the tone of voice for how we communicate.

We are:

Approachable - Just ask, we're here to help

Practical - We make communications work

Independent - Acting with your interests in mind

Enthusiastic - Keen to grow your business

Straight Talking - No-nonsense, jargon free advice

Our "tone of voice" is honest, simple and engaging.

And it's how we want our customers to see us, which is why our ambition is- 'to be our customers' favourite supplier' We want to engage with our customers.

Whether online or offline, internal or external, selling or sorting out an issue, we add value to sound advice and effective solutions through compelling communication.

One more thing… we are a singular organisation, it's Daisy is, not Daisy are.

Page 17: The Daisy Book of Branding - Version 3

The Use of Imagery

1 6

We use images to bring communications with 'Better Connected for Better Returns' headlines to life, so they are a vital element in ensuring that our messages are effectively delivered. We want them to reflect our personality: friendly; involving; clear; surprising (in a good way); and relevant.

We don't want boring, predictable and forgettable.

We've collated a library of images that deliver what we're looking for: to find out more, contact the Marketing Department.

Here are some examples:

V1 10/13

High speedmobile activity

enhancing business productivity

we are daisy we are daisywww.daisygroupplc.com www.daisygroupplc.com

CONTENTS

01 DAISY 4G LAUNCH

02 4G ON VODAFONE

03 4G ON O2

04 LATEST 4G HANDSETS

05 4G ALTERNATIVE

4G ON O2

03

LATEST 4G HANDSETS

04

4GALTERNATIVE

05

DAISY 4G LAUNCH

01

4G ON VODAFONE

02

together with daisyV7- Business Partner Prop Pack - June 14

A trusted partnership

key to increasingyour commissions

www.daisygroupplc.com V7- Business Partner Prop Pack - June 14

together with daisywww.daisygroupplc.com

How to use this document

This is an interactive PDF. This means you can navigate quickly to the areas of the document you are most interested in by using the menu items on the opposite page and the information circles on the contents page. Look out for this symbol throughout the document. It indicates an interactive element for retrieving additional information. Simply hover over the image to see more.

i

i01 BUSINESS MOBILE

02 NETWORK SERVICES

03 DATA & HOSTING

04 SYSTEMS & MAINTENANCE

V3 03/14 - IND

A variety of handsets & tariffs

for a package that suits your needs

we are daisy we are daisywww.daisygroupplc.com www.daisygroupplc.com

CONTENTS

INTERNAL USE ONLY

OFFER EXTENDED

01 WHAT IS DAISY FREEDOM?

02 TARIFF INFORMATION

03 FREEDOM BOLT-ONS

04 YOUR COMMISSIONS

05 PACKAGE IDEAS

DAISY FREEDOM• WHAT IS DAISY FREEDOM?01

TARIFF INFORMATION

• HOW DOES DAISY FREEDOM WORK?• WHAT DOES IT INCLUDE?

02

YOUR COMMISSIONS

• FIND OUT HOW MUCH YOU WILL RECEIVE PER CONNECTION04 PACKAGE

IDEAS

05

FREEDOM BOLT-ONS• MINUTES• DATA• ROAMING• PLUS 50% OFF OFFER

03

Click image Click imageto view

Click imageto view

Click imageto view

Page 18: The Daisy Book of Branding - Version 3

The Daisy Brand

Examples of Daisy branded business cards, letterhead, compliment slips, product sheets, brochure, webpages, eshots, case studies, interactive PDFs, videos and signage.

The Daisy Brand Gallery

working with daisywww.daisygroupplc.com

Clear voice and high speed data easily achieved through

one phone line

Daisy ISDN Lines

You may question why the type of telephone line you choose is important to your organisation. All businesses want the benefi ts of crystal clear voice communications as well as high speed data transmission and access to the internet. Not only that, but in the current climate your business needs a solution that is easily scalable to allow for short term fl uctuations in staff numbers.

Daisy’s ISDN Lines deliver digital voice and data simultaneously; and with a DDI number available for every member of staff, teamed with a host of other advanced telephony features, it allows you to provide a personal, effi cient service.

What’s more, this increased quality and productivity is achieved within a solution that is fl exible and scalable dependent on individual business needs.

Why Daisy ISDN?

High quality – digital transmission provides better quality of calls than a standard telephone line. So your business can project the right image on every call

Greater productivity – transmitting voice and data simultaneously allows your staff to not only do more things at once, but do them quicker

Enhanced availability – unlimited DDIs mean that customers can contact individual members of staff quickly and easily, without the need to go through the switchboard, providing a more personal service

Scalability – supports business growth as adding more connections is quick, easy and low cost

Disaster recovery – business continuity options on ISDN30 means your calls can be re-routed if the unexpected happens

To fi nd out more about Daisy ISDN Lines

speak to one of our specialists today:

0800 040 88 88

[email protected] Data & Hosting Lines & Calls Mobile Systems & Maintenance

V1 - 04/13

delivered by

Your Guide toCloudSelect TM Voice

Thank you for choosing Daisy to provide your VoIP telephony service.

It contains all you need to know about the installation process and the timescales involved.

If you have any questions you can contact us on:

0800 038 0968

PLEASE KEEP THIS DOCUMENT SAFE

Cloud VoiceSelect

V1 - 06/13

1 7

Page 19: The Daisy Book of Branding - Version 3

Thomas’s Bakery, now the home of the Lottie Shaw’s brand,

is a family run wholesale craft bakery based in Calderdale,

West Yorkshire. The bakery is managed by husband and

wife team Ian and Charlotte Shaw whose family have owned

the bakery for nearly 20 years. Their fast

and secure Daisy broadband, mobile and

phone services enable Charlotte and Ian

to process orders quickly and to rely on

24/7 engineer support should they need it.

Lottie Shaw’s Bakeryneeded fast and secure

connectivity

We had to rise to the challenge

for uninterruptedbusiness

Guaranteed availability

C

The Background The British Museum holds in trust for the nation, and the world, a collection of art and antiquities from ancient and living cultures. The museum’s collection is one of the finest in existence spanning two million years of human history, which is freely accessible to the public.

The Challenge As the centre for so much ancient knowledge and artefacts, The British Museum has a duty to make its collections freely accessible for public use. To help them do this, the organisation required a hosting platform for its website which would allow people all over the world access to, not just the museum’s collections, but also the cultures and territories that they represent.

Following the managed web platform which Daisy implemented for the customer in 2007, The British Museum required an update to improve the original set-up, refreshing both the hardware and the software involved. The existing platform had become outdated and was no longer meeting the business’ needs.

The Solution To cater to The British Museum’s requirements, Daisy proposed the implementation of a seven server hosting platform; including two web servers, one search engine server, a highly available database cluster and active directory servers. The public-facing internet servers were supported using F5 local traffic managers for distributing and load balancing internet traffic when the website is busy.

The content management server ensures that thousands of images can be efficiently stored and accessed rapidly via its website.

To heighten the customer’s website security, Daisy implemented and provided management of the museum’s firewall environment.

The Result Daisy successfully completed the project to meet the customer’s strict six week deadline. Whilst setting up the platform, Daisy overcame any technical issues that were experienced during the set-up of its server infrastructure, at the same time making proactive recommendations for possible improvements in other areas. Daisy created a fully-integrated hosting environment to showcase the museum’s collections. This site was also linked seamlessly into the other areas of the museum’s business, including the online store.

Jason Greeves, IT Infrastructure Manager, at The British Museum said: “The website is not merely a source of information about the museum, but a real insight into the collection and a natural extension of our core purpose, so it is vital we have a hosting platform that can deliver. Our account team at Daisy has remained consistent and this has been invaluable throughout implementation, as has their public sector experience.”

The FutureThe British Museum is also working with Daisy to implement other services utilising the CloudSelect™ virtual hosting platform.

The British Museum Case Study

working with daisyT 0845 450 4520 E [email protected] www.daisygroupplc.com

Daisy House, Lindred Rd. Business Park, Nelson, Lancashire, BB9 5SR

V1 - 04/13

The Royal Institute of Chartered Surveyors (RICS) is the world’s leading

professional body for setting standards in the surveying industry. It has

members all around the globe delivering knowledge

and serving the public interest at a local level.

In their work its members draw on RICS’

ever-growing range of globally applicable and

regionally specific standards and guidance.

We helped plan The RoyalInstitute of Chartered

Surveyors’ future by building a cost-effective solution.

C

improving business efficiency

The Background The Royal Institute of Chartered Surveyors (RICS) is the world’s leading professional body for setting standards in the surveying industry.

It has members all around the globe delivering knowledge and serving the public interest at a local level. In their work its members draw on RICS’ ever-growing range of globally applicable and regionally specific standards and guidance.

The Challenge RICS’ main business objective was to achieve better performance for its nine UK sites and a better cost model for its international sites.

The customer had a Multi-Label Protocol Switching (MPLS) network, Leased Lines and Point to Point networks but wanted to overhaul the operation and implement a more efficient solution that would enable RICS to take advantage of newer technologies at a cheaper cost.

The Solution Daisy proposed a solution based on implementing Ethernet First Mile (EFM) and Ethernet circuits to replace the existing private wires that connect RICS’ nine UK sites together, while also connecting them into the organisation’s international Multi-Protocol Label Switching (MPLS) network.

The result would mean that RICS could enjoy increased bandwidth availability at the same time as cost reduction. RICS’ decision to work with Daisy was therefore based primarily on these efficiencies.

A Daisy Solutions Architect worked closely with RICS’ Network Management to devise the solution. Mark Smith, Network Manager at RICS said: “Daisy are very dynamic in their approach and have allowed the internal RICS network designs to be clarified and drawn up into a solution that ticks all of our requirements.

“The level of service provided throughout the planning stages was excellent. Daisy has the right people in the right places, as demonstrated on multiple occasions by bouncing solution design ideas back and forth until we found the optimum one.”

The Result As a result of implementing the solution, RICS has achieved its objective and realised greater efficiencies. Mark said: “Over the past three years we have experienced considerable cost savings and increased efficiencies.

“The level of service received throughout the whole process; from planning to deployment to after care has been excellent. The Daisy team are highly focused on our needs and we will not be looking to consult any other third party providers.”

The FutureDaisy’s relationship with RICS has gone from strength to strength in recent years and looks set to continue that way. “Daisy is number one on the RICS’ books for network requirements and it will remain that way whilst I am still the Network Manager,” concluded Mark.

Cost-effectivesolutions

working with daisyT 0845 450 4520 E [email protected] www.daisygroupplc.com

Daisy House, Lindred Rd. Business Park, Nelson, Lancashire, BB9 5SR

RICS Case Study

V - 05/14

1 8

we are

Connectivitysolutions

for smarter, faster businesses

Click image

Click image

to view connectivity brochure

to view the connectivity flip book

Page 20: The Daisy Book of Branding - Version 3

The Daisy Brand Gallery

1 9

Page 21: The Daisy Book of Branding - Version 3

2 0

Click image

Click image

to view connectivity videos

to view the Daisy website

Page 22: The Daisy Book of Branding - Version 3

2 1

Daisy Worldwide Brand

Examples of Daisy Worldwide branded business cards, letterhead, compliment slips, product sheets, brochure, webpages and signage.

The Daisy Brand Gallery

With complimentsworldwide

Part of Daisy Group plc

worldwideconnecting businessconnecting business

v1 02/14 - WWCS

Daisy Worldwide LimitedWorldwide HouseEquinox, 31 Commerce RoadPeterborough Business ParkLynchwood, PeterboroughCambridgeshirePE2 6LR

Reg No: 4290183

T: 0344 241 2000

E: [email protected]: 0344 241 2001

W: www.daisyworldwideltd.com

VAT No: 722 4713 55

Registered offi ce: Daisy House, Lindred Road Business Park, Nelson, Lancashire, BB9 5SRCompany Registration Number: 4290183 VAT Registration Number: 722 4713 55

Registered in England and Wales

worldwidePart of Daisy Group plc

worldwideconnecting businessconnecting business

Daisy Worldwide LimitedWorldwide House

Equinox, 31 Commerce RoadPeterborough Business Park

Lynchwood, PeterboroughCambridgeshire

PE2 6LR

T: 0344 241 2000F: 0344 241 2001

W: www.daisyworldwideltd.com

v1 03/14 - WWLH

An introduction to cloud at a pace that

suits you

Daisy CloudSelect™ Hybrid

Is your business looking for a way to get more out of its existing hosting system without investing a large amount upfront or taking the full leap into cloud computing?

With Daisy Worldwide’s CloudSelect ™ Hybrid you can add a cloud platform to your existing system, extending the life span of your equipment while experiencing the advantages of the latest in hosting technology.

The name ‘CloudSelect ™ Hybrid’ may sound technical but don’t let it scare you off, we have the expertise to deal with all the technical bits, so you can simply get on with business. Using a mixture of traditional hosting and cloud services, we can move your business applications in manageable stages. This means your business no longer has to worry about hardware upgrades and the associated costs. Services and applications can simply be moved into the cloud either when systems reach the limits of their designed capacity or the end of their lifecycle.

Industry expertise – we have the skills and experience to provide your business with a cloud migration plan to suit your budget and capabilities

Secure data centres – your data is stored in a highly secure, UK-based Tier III+ facility

Our own staff – data centres are managed around the clock by our fully trained engineering, network and management teams

Our network – we own the network between data centres, so we can manage the connection right from the source all the way to your site

Best-of-breed partners – all elements of our solution have been handpicked through our relationships with some of the industry’s best available hardware and software manufacturers

Why Daisy Worldwide CloudSelect ™ Hybrid?

To fi nd out more about Daisy Worldwide CloudSelect ™

Hybrid speak to one of our specialists today:

0344 241 2000

[email protected]

V1 - 05/14 WW

together with daisywww.daisyworldwideltd.com

worldwideworldwidePart of Daisy Group plc

connecting business

ConnectivitySolutions

GlobalVoice

MobileSolutions

Systems &Maintenance

CloudTelephony

Docklands Data Centre

Scalable solutions

to grow your business

v1 05/14 -WW

worldwideworldwidePart of Daisy Group plc

connecting business

together with daisywww.daisyworldwideltd.com

worldwidePart of Daisy Group plc

worldwideconnecting businessconnecting business

Daisy Worldwide LimitedWorldwide House

Equinox, 31 Commerce RoadPeterborough Business Park

Lynchwood, PeterboroughCambridgeshire

PE2 6LR

T: 0344 241 2000

W: www.daisyworldwideltd.com

M: 07973 135 925

F: 0344 241 2001

E: [email protected]

Mark DuckmantonManaging Director

connecting business

worldwide

Page 23: The Daisy Book of Branding - Version 3

2 2

Click image

to view Daisy World Wide website

Page 24: The Daisy Book of Branding - Version 3

w

2 3

Daisy Health Brand

Examples of Daisy Health branded business cards, letterhead, compliment slips, product sheets, brochure, webpages and signage.

The Daisy Brand Gallery

HealthDAISY

Professional, efficient, dedicated

HealthDAISY

Professional, efficient, dedicated

Daisy Health14 Capricorn Centre

Cranes Farm RoadBasildon, Essex

SS14 3JJ

Tel: 08009 883 333Email: [email protected]

www.daisyhealthsolutions.com

With compliments

HealthDAISY

Professional, efficient, dedicated

Daisy Health14 Capricorn Centre

Cranes Farm RoadBasildon

EssexSS14 3JJ

T: 01268 885770F: 01268 461540

E: [email protected]

Daisy Health is a trading name of Daisy Communications Ltd Registered Office: Daisy House, Lindred Road Business Park, Nelson, Lancashire, BB9 5SR. Company Registration No: 04145329 VAT No: 722 4713 55Registered in England and Wales

As more practices adopt ways of managing patient expectations by undertaking calls directly with GPs and nurses, the need for a secure call recording facility has increased in importance. With the capability to record and attach call details to a patient record you can be assured that your staff are safe in the knowledge that a conversation is accurately captured and held securely in the context of a personal record facility.

The full range of benefi ts include:

• capturing and receiving recordings for regulatory compliance• providing feedback for business improvement, ultimately improving patient satisfaction• a support mechanism when dealing with abusive patients

Why call recording?

What is it?

Call Recording

RecordX is an award-winning unifi ed call recording system that includes fi xed line, mobile and VoIP recording in a single solution.

This simple yet effective solution is easily implemented with a call recording card which stores up to 500GB of information, which translates to around 35,000 hours of calls. Once a card reaches the end of its life, it can be replaced with a new one and the old ones stored internally or archived off-site for as long as necessary. With implementation taking no longer than three hours, including staff training, you can rest assured that any disruption to business will be minimal.

• resolving disputes• training and monitoring of new and existing staff• establishing facts, who said what• demonstrating standards and procedure

As the name suggests, call recording allows an organisation to automatically record and save calls for future reference. Daisy, working with Oak, offers a cost effective solution for surgeries and medical practices enabling them to improve patient services and support compliance.

How does it work?

HealthDAISY

Professional, efficient, dedicated

Speak to one of our specialists today

01268 885 770

[email protected]

www.daisyhealthsolutions.com

v1 09.14

Telephone triage is now a common part of many practices’ morning routines and can reduce the pressure on appointments. The problem for many is that they still have to handle all the incoming calls in the fi rst hour of the morning.

Patient Partner is a system that allows your patients to book, cancel, check or change appointments at any time, night or day, using their telephone. The system is a PC/Server-based solution, which connects to your practice’s telephone system. It also integrates with your electronic appointment book, ensuring that it can operate in ‘real time’.

Patient Partner can still offer your patients the ability to book, check, change and cancel appointments 24/7. The bespoke nature of the solution means that the system can be set up to work with any practice, offering your services 24/7. Implementing the solution can:

• improve patient access• reduce phone congestion• reduce DNAs• reduce calls to OOH services• reduce A&E attendance • reduce the pressure on the practices staff in the morning

If you add Medical Messenger to the service, the system caneven text patients a confi rmation, explaining when to expecta call back with an exact time provided. Patient Partner manages calls received through the night,

takes the patients details, reasons for call and explains to them when the practice is likely to call back and requests they keep the phone free. This is done automatically on the practice’s main phone line while the reception is closed.In the morning, GPs or nursing staff have a pre-built list of all the patients that require triaging. Along with the list is the patient’s telephone number that they wish to be called back on and a short wav fi le that contains the reason for their call. The medical staff can prioritise the call backs based on the patient’s description and using the Click2Dial feature, can simply click on the phone number to start the call-back.

• Patient telephone access 24/7/365• Captures patient’s telephone number• Advises patient of the time they can expect a call-back• Pre-built lists supplied for triaging• WAV fi les to allow pre triage to prioritise calls• Click2Dial instant call back• Bespoke setup for practice

Patient Partner

Supporting patient triaging

HealthDAISY

Professional, efficient, dedicated

Speak to one of our specialists today

01268 885 770

[email protected]

www.daisyhealthsolutions.com

v1.09.14

What is Patient Partner?

Managing patientcalls around the clock

How does it support triage?

HealthDAISY

Professional, efficient, dedicated

T:M:F:E:

Daisy Health,14 Capricorn Centre, Cranes Farm Road, Basildon, Essex, SS14 3JJ

Page 25: The Daisy Book of Branding - Version 3

w

2 4

Daisy Health Office Signage

Tray sign 2960mm x 790mm

External

Daisy Health Office Signage

Clear Perspex signs 515 x 515mm x 3

Internal

• Call queuing • Call routing• FAQ messaging• Surgery specific messaging• Log/record/file inbound or outbound calls

Rising patient expectation

• No queuing• Less waiting• Instant answers

• Manage repeat prescriptions through Daisy Voice Connect product • Stop unnecessary prescriptions through authorisation checks on patient records• Undertake long term condition review (for example monitor at-risk patients)

Falling income as QOF points reduce

• Reduced cost of lines and calls• Cost effective text packages following removal of free NHS service (March 2015)

Surgery CCG service enhancement

• Patients can leave or hear a message• Patients can book appointments• Red flagging of ‘Enhanced Services’ patients, ensuring resolutions

Named GPs for 75+ patients

• Elderly patient red flagging• Nursing home red flagging

Increasing staff workloads

YOURSURGERY

FINANCIALPRESSURES

STAFFPRESSURES

Our system means you are able to view and respond quickly to patient needs avoiding trips to A&E and general admission.

Meeting commissioning and prescribing budgets

Reductions in hospital admissions

HealthDAISY

Professional, efficient, dedicated

DELIVERYPRESSURES

01268 885 770 www.daisyhealthsolutions.com [email protected]

Scan for video

Download the free Layar App onto your smartphone

or tablet. Whenever you see simply scan the

image and access extra digital content.

This document is interactive.

SUPPORTING YOUR SURGERY

TO VIEW BROCHURE.

SCAN ME.

Throughout the financial year there are a number of key deadlines for practices in England if they are to receive correct payments for Enhanced Services (ES) and immunisations. These are the important dates of which you need to be aware.

KEY DATES FOR PRACTICES IN 2014/15

2014 2015

Feb May

Monthly review of all patients on the at-risk register and of allunplanned admissions and re-admissions.

31 August:Monthly vaccination report via CQRS.

Monthly review of all patients on the at-risk register and of all unplanned admissions and re-admissions.

30 September:Monthly vaccination report via CQRS.

Monthly review of all patients on the at-risk register and of all unplanned admissions and re-admissions.

30 November: Practices should receive payment for Component2 payment of the unplanned admissions ES (57p per patient).

Monthly vaccination report via CQRS.

Monthly review of all patients on the at-risk register and of all unplanned admissions and re-admissions.

31 December:Monthly vaccination report via CQRS.

1 January:Check at-risk register for unplanned admissions ES and make sure it is 2% of the practice’s registered adult patients (aged 18 and over).

Monthly review of all patients on the at-risk register and of all unplanned admissions and re-admissions.

15 January: Deadline for submission of October-December quarterly monitoring form for the extendedhours ES.

Quarterly minor surgery and learning disabilities ES return.

31 January: Deadline for submission of October–December quarterly monitoring for unplanned admissions.

Monthly vaccination report via CQRS.

Jan

Monthly review of all patientson the at-risk register and of all unplanned admissions andre-admissions.

28 February 2015: Practices should receive paymentfor Component 3 of the unplanned admissions ES (29p per patient).

Monthly vaccination reportvia CQRS.

Monthly review of all patientson the at-risk register and ofall unplanned admissions and re-admissions.

31 March:Deadline for submission of the report for the patient participation ES.

Monthly vaccination reportvia CQRS.

MarNov

15 April: Deadline for submission of January-March quarterly monitoring form for the extended hours ES.

Quarterly minor surgery and learning disabilities ES return.

30 April: Deadline for submission of January-March quarterly monitoring for unplanned admissions.

Dementia ES end of year return (no specific date in guidance).

Alcohol ES end of year return (although practices can also submit monthly via CQRS if that is easier).

31 May: Practices should receive payment for Component 4 and Component 5 payment of the unplanned admissions ES (29p and 43p per patient respectively).

Speak to one of our specialists today

01268 885 770

[email protected]

www.daisyhealthsolutions.com

Aug Oct AprDecSept

Payment dates for unplanned admissions ES

Payment % of total funding Per registered patient Payable no later than

Component 1 45% £1.29 31 July 2014

Component 2 20% 57p 30 November 2014

Component 3 10% 29p 28 February 2015

Component 4 10% 29p 31 May 2015

Component 5 15% 43p 31 May 2015

HealthDAISY

Professional, efficient, dedicated

1 October: Check the at-risk register of patients for theunplanned admissions ES and make sureit is 2% of the practice’s registered adult patients (aged 18 and over).

Monthly review of all patients on the at-riskregister and of all unplanned admissions and re-admissions.

15 October:Deadline for submission of July-September quarterly monitoring form for the extended- hours ES.

Quarterly minor surgery and learning disabilities ES return.

30 October: Deadline for submission of July-Septemberquarterly monitoring for unplanned admissions ES.

Monthly vaccination report via CQRS.

Looking for a system thatincreases patient access, whilst ensuring you remain in control

of your practice’s appointments?

Scan the image or speak to a Daisy Health advisor on:

01268 885 770

Scan for website

Download the free Layar App onto your smartphone

or tablet. Whenever you see simply scan the

image and access extra digital content.This document is interactive. Click image

to view Daisy Health website and video.

Page 26: The Daisy Book of Branding - Version 3

2 5

Daisy Local Business

Examples of Daisy Local Business branded business cards, letterhead, compliment slips, product sheets, brochure, Eshots and webpages.

Office 5, Block II, 2 Mannin Way, Lancaster Business Park,Lancaster, LA1 3PET 01524 237 888 F 01524 237 887 www.daisylocalbusiness.co.uk

With compliments

v1 11/13 LAN 5 CS

Daisy Local Business Offi ce 5, Block II,

2 Mannin Way, Lancaster Business Park,

Lancaster,LA1 3PE

T 01524 237 888F 01524 237 887

www.daisylocalbusiness.co.uk

v1 11/13 LAN_1 LH

Registered offi ce: Daisy House, Lindred Road Business Park, Nelson, Lancashire, BB9 5SRCompany Registration Number: 09127507 Registered in England and Wales

Daisy Local Business Ltd. is an approved partner of Daisy Communications Ltd.

NOT SIGNEDNOT SIGNEDNOT SIGNEDOFF

working with daisywww.daisygroupplc.com

As a provider to businesses throughout the UK, we know that each company has their own distinctive set of objectives and what they need from their broadband connection can vary considerably.

Rather than trying to develop a ‘one size fits all’ broadband solution, Daisy’s range of Business Broadband packages ensures there is a solution that caters for every size of organisation. So whether you own a small business and only need the internet for email and web browsing; you run a busy office environment that uses video conferencing; or you need to access VoIP whilst working from home, you can be confident that you have the connectivity you need.

With fibre download speeds of up to 76Mb, upload speeds ranging from 1Mb to 19Mb, and the option of unlimited data*, you can choose the features that best suit you and benefit from truly personalised business communications.

Why Daisy Business Broadband?

Focused solely on businesses – solutions built for enterprise

Variety – choose a solution that works best for you

Low contention – you won’t experience any unexpected speed reductions

Prioritised traffic – we have a ‘business only’ network, so you are always putting your business activity first

Around the clock support – UK-based support centres open 24/7

40hr fix SLA – to keep your business running

Free static IPs – up to 6 free IP addresses available

Business Broadband

built for yourbusiness

True broadband choice

To find out more about Daisy Business Broadband

speak to one of our specialists today:

V1 - 10/13

0844 801 0333

[email protected]

Data & Hosting Lines & Calls Mobile Systems & Maintenance

Daisy Local Business is a trading name of Local Business Ltd. Daisy Local Business are an approved partner of Daisy Communications Ltd.

*For further information regarding unlimited packages please read our fair usage policy at www.daisygroupplc.com/terms-and-conditions

keeping yourbusiness talking

Free calls – allows you to make free calls from your business line to mobile*

Simple set up – speak to your Daisy Account Manager and we will do the rest for you

Easy and convenient – Just transfer your mobile connection or your landline to your existing Daisy account, with no downtime or training required

It’s for you – Daisy Duo is available to all our customers who currently have an existing Daisy phone contract

Daisy Duo

Internal communication is key to any business, so when offi ce based staff are making business calls to fi eld based colleagues to their mobiles, the last thing you want to worry about is how much it’s costing.

If your company’s landline and mobile contracts are with different providers, you could fi nd that the cost of calls between your landlines and mobiles take up a huge chunk of your telecoms budget.

The best of both worlds with Daisy Duo!

With Daisy Duo, you can have complete peace of mind that these calls will no longer cost you a penny! Taking both from Daisy, means you can have the best of both worlds as we will give you FREE calls from your Daisy business landline to your Daisy mobiles.

Why Daisy Duo?

Free landline to mobile calls

working with daisy*Subject to your mobile tariff and Terms and Conditions.

www.daisygroupplc.comv1 - 07/14

Data & Hosting Lines & Calls Mobile Systems & Maintenance

To fi nd out more about Daisy Business Basics

speak to one of our specialists today:

01216 471 450

[email protected]

Local knowledge with national support

TM E

Daisy Local Business LimitedOffice 5 & 6, Building II, 2 Mannin Way,Lancaster Business Park, Lancaster, LA1 3PE

The Daisy Brand Gallery

Page 27: The Daisy Book of Branding - Version 3

2 6

Click image

to view Daisy Local Business website

Page 28: The Daisy Book of Branding - Version 3

The Daisy Brand Gallery

2 7

Daisy Education Brand

Examples of Daisy Education branded logo, business cards, letterhead and compliment slips.

daisy.

Page 29: The Daisy Book of Branding - Version 3

v1 05.14

With a low cost telephone solution from Daisy, you can focus your budget where it matters most and benefi t from:

✔ Low one-off system costs

✔ Telephony savings

✔ Monthly maintenance and support for 3-5 years

✔ One supplier, one bill

The Douay Martyrs School is already

reaping the benefi ts from a new

installation from Daisy.

“The service from the concept of the

system design to the installation was

excellent. Daisy fully understood the

priorities for the school and how different

this can be to a commercial installation.”

Teresa Doyle

School Business Manager

The Douay Martyrs

working with

Talk to our Daisy school specialists today and fi nd out how you can start saving.

Call 0800 035 9456 or email [email protected] to fi nd out more.

Cost-effective

+ improved

productivity

= Daisy

We understand managing school budgets and resources can be a real struggle. So what if we told you Daisy can help cut your telephony spend by upto 47%* and increase your productivity with our new systems offer?

Working in partnership with Churchmarketplace and the Catholic Church, Daisy has developed unique pricing for phone systems to ensure that schools are getting the best deal possible.

Active communication is at the heart of every successful school.

Save money on your telecoms with Daisy

Improved call handling so you never miss a call: route calls and save time during busy periods, such as parents reporting absence in the morning.

Enhanced communication for teachers and staff: access voicemails and email messages from the classroom and throughout the school, to allow teachers to be more responsive and connected with colleagues and parents.

Protecting staff, teachers and parents: record and track calls between staff and parents to ensure better security and faster dispute resolution.

Simplifi ed administration: manage, maintain and update the phone system using a simple and user-friendly portal, reducing admin time and removing the chance of error.

Recording

*47% reduction is an estimated cost saving following a review of 9 schools at a Bursar’s audit, April 2014

daisy.

daisy.

daisy.

daisy.

M: 07973 135 925E: [email protected]

Dave Butler

With compliments

Regional Sales ManagerDaisy Group plc

Daisy House, Lindred Road Business Park,

Nelson, Lancashire, BB9 5SR

Daisy Group plcDaisy House,

Lindred Road Business Park, Nelson, Lancashire,

BB9 5SR

Daisy Group plcDaisy House,

Lindred Road Business Park, Nelson, Lancashire,

BB9 5SR

T: 0845 450 4520

T: 0845 450 4520

W: www.daisygroupplc.com

W: www.daisygroupplc.com

F: 0845 450 4521

F: 0845 450 4521

daisy.

v1 05.14

With a low cost telephone solution from Daisy, you can focus your budget where it matters most and benefi t from:

✔ Low one-off system costs

✔ Telephony savings

✔ Monthly maintenance and support for 3-5 years

✔ One supplier, one bill

The Douay Martyrs School is already

reaping the benefi ts from a new

installation from Daisy.

“The service from the concept of the

system design to the installation was

excellent. Daisy fully understood the

priorities for the school and how different

this can be to a commercial installation.”

Teresa Doyle

School Business Manager

The Douay Martyrs

working with

Talk to our Daisy school specialists today and fi nd out how you can start saving.

Call 0800 035 9456 or email [email protected] to fi nd out more.

Cost-effective

+ improved

productivity

= Daisy

We understand managing school budgets and resources can be a real struggle. So what if we told you Daisy can help cut your telephony spend by upto 47%* and increase your productivity with our new systems offer?

Working in partnership with Churchmarketplace and the Catholic Church, Daisy has developed unique pricing for phone systems to ensure that schools are getting the best deal possible.

Active communication is at the heart of every successful school.

Save money on your telecoms with Daisy

Improved call handling so you never miss a call: route calls and save time during busy periods, such as parents reporting absence in the morning.

Enhanced communication for teachers and staff: access voicemails and email messages from the classroom and throughout the school, to allow teachers to be more responsive and connected with colleagues and parents.

Protecting staff, teachers and parents: record and track calls between staff and parents to ensure better security and faster dispute resolution.

Simplifi ed administration: manage, maintain and update the phone system using a simple and user-friendly portal, reducing admin time and removing the chance of error.

Recording

*47% reduction is an estimated cost saving following a review of 9 schools at a Bursar’s audit, April 2014

v1 05.14

With a low cost telephone solution from Daisy, you can focus your budget where it matters most and benefi t from:

✔ Low one-off system costs

✔ Telephony savings

✔ Monthly maintenance and support for 3-5 years

✔ One supplier, one bill

The Douay Martyrs School is already

reaping the benefi ts from a new

installation from Daisy.

“The service from the concept of the

system design to the installation was

excellent. Daisy fully understood the

priorities for the school and how different

this can be to a commercial installation.”

Teresa Doyle

School Business Manager

The Douay Martyrs

working with

Talk to our Daisy school specialists today and fi nd out how you can start saving.

Call 0800 035 9456 or email [email protected] to fi nd out more.

Cost-effective

+ improved

productivity

= Daisy

We understand managing school budgets and resources can be a real struggle. So what if we told you Daisy can help cut your telephony spend by upto 47%* and increase your productivity with our new systems offer?

Working in partnership with Churchmarketplace and the Catholic Church, Daisy has developed unique pricing for phone systems to ensure that schools are getting the best deal possible.

Active communication is at the heart of every successful school.

Save money on your telecoms with Daisy

Improved call handling so you never miss a call: route calls and save time during busy periods, such as parents reporting absence in the morning.

Enhanced communication for teachers and staff: access voicemails and email messages from the classroom and throughout the school, to allow teachers to be more responsive and connected with colleagues and parents.

Protecting staff, teachers and parents: record and track calls between staff and parents to ensure better security and faster dispute resolution.

Simplifi ed administration: manage, maintain and update the phone system using a simple and user-friendly portal, reducing admin time and removing the chance of error.

Recording

*47% reduction is an estimated cost saving following a review of 9 schools at a Bursar’s audit, April 2014

XXXXXXXXXXXXXXXX

2 8

Please note : current working progress - subject to change

Page 30: The Daisy Book of Branding - Version 3

2 9

The Daisy Brand Gallery

Daisy WIRED Events

Examples of Daisy branding at our WIRED?14 event.

FRONT

FRONT

FRONT

BACK

BACK

BACK

we are we are

Network

ing

Telephony

Mobility

Cloud

Click image to view Daisy Wired? video

YOU ARE INVITED TO SEE HOWTHE WORLD IS GETTING SMARTER

DA0003_Smart invite_A6.indd 1 22/01/2014 15:04

GAIN KNOWLEDGE, SHARE EXPERIENCES, MAKE NEW CONNECTIONS.

Daisy is pleased to invite you to the technology event of the year – Wired? 2014.

Join us on the 7th May 2014 for a day of stimulating discussion led by BBC

technology commentator and futurologist Tom Cheesewright, Daisy Chief Technology

Officer Nathan Marke and CBI Director General John Cridland.

For the evening, we would be delighted if you would be our guest for some food,

drinks and networking. And the following day enjoy the beautiful location with either

a round of golf or clay pigeon shooting.

SMART BUILDINGS. SMART CITIES. SMART PEOPLE.View the video using augmented reality, download

the layar app and scan this page.

Wired? 2014, Heythrop Park, Oxfordshire. May 7th 2014RSVP: [email protected] or www.daisygroupplc.com/wired

DA0003_Smart invite_A6.indd 2 22/01/2014 15:04

Page 31: The Daisy Book of Branding - Version 3

3 0

Click imageClick image

to view Daisy Wired? web app.

to view Daisy Wired? registration website.

Page 32: The Daisy Book of Branding - Version 3

Internal communications

Daisy Rewards is owned and operated on behalf of your employer by Reward Gateway (UK) Ltd. We are Registered in England and Wales (No. 05696250) at 90 Westbourne Grove, London, W2 5RT. Registered under the Data Protection Act (No. Z964960X).

enjoy with

Use Daisy Rewards to earn Cashback when you shop online orbuy discountedreloadable cards to spend in-store, all year round!

FEATURES AND OFFERS INCLUDE...

Spring into actionwith savings at Daisy Rewards!

www.daisyrewards.co.uk

INSURANCE COMPARECompare insurance,

receive cashbackCashback, without

the wait!Find tickets for your

favourite showsSee what youcould save!

FAST CASH BACK THEATRE TICKETS SAVINGS CALCULATOR

v1 08/13

we are recruiting

We’re building a pool of talent

help us make a splash

How can you help? Why would you help?Send through the CVs of a former colleague, friend or family member with their preferred salary requirements and we will keep them on file until a suitable role comes up. Should we successfully appoint them in the next 12 months you will be entitled to the full £500.

Contact: [email protected]

Double your reward for a limited time only. Successful CVs sent before the cut-off date will receive

This offer ends 30th August

£500

growing with daisy

Daisy Development Directory

PERSONAL DEVELOPMENT

MANAGEMENT DEVELOPMENT

PRODUCT KNOWLEDGE

OUR SYSTEMS

COMPLIANCE

E-LEARNING

WELCOME

OUR PEOPLE

OUR COMPETENCIES

CONTENTS

The Daisy Academy

connecting you to a better future

we are

The Leadership Academy:An essential opportunity

that enables future managers to develop

the skills, abilities and leadership qualities needed

to succeed in senior management.

The Sales Academy:Develop your skills by joining at one of three levels, basic, intermediate or advanced,

according to experience. (The advanced level recognises the

value of sales experts who may not want to be managers.)

The Service Academy:Ensures that you develop the abilities to deal with

customer requests, requirements and service with entry at intermediate

or advanced level, according to previous

experience.

The Apprenticeship Scheme:Giving people looking for

work the opportunity to kick start their careers within

a variety of different roles. Encompassing telephone engineering, mobile and

customer services.

3 1

Page 33: The Daisy Book of Branding - Version 3

Daisy Central - now with improved response times & enhanced functionality

In the recent survey, you told us what we needed to change. So…

‘My Activities’ page now loads up to 14 times faster than before Daisy Central now remembers the criteria you last searched for, so you don’t have to start from scratch We have personalised ‘My Work Views’ page, so you can see the information you want straightaway

we are

to make yourlife easier

We've made Daisy Central faster

3 2

CHAMPIONDAISY

CENTRAL

Your welcome pack

we are daisywww.daisygroupplc.comv1 08/13

Complete customer management

Daisy Central User Guide - Overview

giving you the tools to deliver more

we are daisywww.daisygroupplc.com

1. Ensure that staff within your area/department understand how to use Daisy Central to the highest standard.

• Create a document specific to your area/ department that is easy to follow. This should include a basic outline of Daisy Central, as well as separate pages per department/area to explain the importance and benefits of using the system correctly. Documentation should clearly and precisely explain how Daisy Central should be used.

• Learning and Development to provide ‘Train the Trainer’ sessions to department heads and managers with the use of user guides, webinars and eLearning modules, to assist with the roll-out and coaching of teams.

• Build a Training Matrix Log, so that each staff member can be ‘signed off’ once they have received the appropriate training. Progress should be updated on the ‘Progress Tracker’ document located on the intranet.

2. Roll out new changes or updates that have been made to Daisy Central to your teams in a timely manner.

• Attend appropriate “pre roll-out” meetings so that you are aware of the updates due to be released that may have a significant impact. Smaller changes will be distributed via the DCC group email and intranet area, so please ensure that you take note of these communications.

• Following the release of changes and updates, you must ensure documentation is placed in the relevant areas on the intranet for all users to review.

• Liaise with Learning & Development to create any necessary eLearning modules that may be required.

As a Daisy Central Champion, you are responsible for advocating the system to your departments to ensure that staff throughout the Retail business are using Daisy Central correctly.

Please see listed below your responsibilities as a DCC and how these should be carried out.

Daisy Central Champions (DCC)

CHAMPIONDAISY

CENTRAL

This document outlines the agreed responsibilities of the Daisy Central Champions and how these should be implemented, as discussed and agreed by the Daisy Central Champions themselves.

Responsibilities & Best Practice

v1 09/13

we are

MarketingPowering success through

customer knowledge‘‘ ‘‘

we are

Return callsAnswer emails

Respecteveryone

Be polite Help each other

SOS

Powering success through customer knowledge

PassionAchievementIntegrity

we areWATCHVIDEO

Page 34: The Daisy Book of Branding - Version 3

3 3

The Daisy Brand - Sign off

Please ensure that you submit a copy of the final artwork for all items that include the Daisy Brand Logo to the Marketing Department BEFORE committing to publication.

Thank you.

Page 35: The Daisy Book of Branding - Version 3
Page 36: The Daisy Book of Branding - Version 3

we are