Strategy Ideal Client Vision Core Message

The Duct Tape Marketing System

Content Online Assets Offline

Hourglass Know Like Trust Try Buy Repeat Refer

Lead Generation Adv SEO PR Email Referrals Social

Lead Conversion Prospect Present Nurture Transact Refer

Planning Priorities Org Development Marketing Calendar KPI Dashboard Budget Process

Marketing materials

Project Implementation

Social media routine PR campaign

Partner platform

New customer orientation

Referral program

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StrategyIdeal Client Vision Core Message

HourglassKnow Like Trust Try Buy Repeat Refer

PlanningPriorities Org Development Marketing Calendar KPI Dashboard Budget Process

Project Implementation

Marketing materials

Referral program

New customer orientation

Partner platformPR campaignSocial media

routine

ContentOnline Assets Offline

Lead GenerationAdv SEO PR Email Referrals Social

Lead ConversionProspect Present Nurture Transact Refer

The Duct Tape Marketing System

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