the extroverted reader 2.0
DESCRIPTION
TRANSCRIPT
The extrovertedreader 2.0
Mathias Klang @klang67
Eugene Polley (1915-2012) We become our tools: they control us
Sumerian Logographs (c.a 4000bc)
“fndtlvsnvrydctngvrytmsmbdytrnsnthstgntththrrmndrdbk”
Phoenician alphabet only consonants (2000 BC).
“ifindtelevisionveryeducatingeverytimesomebodyturnsonthesetigointotheotherroomandreadabook” Greeks added vowels (1000 BC)
“ifindtelevisionveryeducating.everytimesomebodyturnsontheset,igointotheotherroomandreadabook.”
Aristophanes’ plays have punctuation (200 BC)
“Ifindtelevisionveryeducating.Everytimesomebodyturnsontheset,Igointotheotherroomandreadabook.”Lower case appears c:a 700 AD
“I find television very educating. Every time somebody turns on the set, I go into the other room and read a book.”
Spaces between appear about 900 AD
The silent voids
An unchanging millennium
Generation zero
hollerith
memexVannevar Bush; As We May Think; Atlantic Monthly; July 1945
Generation 3 (1964-72)
1970s Xerox develops e-paperScreens, battery life, weight,
Information Wants To Be Free. Information also
wants to be expensive. ...That tension
will not go awaySteward Brand (1985)
World wide web (an open standard)
Hypertext in the wild - Tim Berners-Lee (1990/91)
Killer apps 1995: Browser wars
2011
2010
2009200720021999
1993 2004
This is not a book
Pinch & swipe gestures
Only technology(spot the ethical dilemma?)
Law
Contextual & programmed social
rules
ArchitectureControl in
analogue world
Control in digital world
”It was as if a light had been Nookd in a carved and painted lantern....”
Tolstoj War & Peace
What do we own?
Pushing connectivity
Blog
ger 1
999
Goo
gle
1999
End of communications monopoly
The end of scarcity
“who told me” becomes more important than “who made it”. Sandra Snan
Remember this?
This is not a phone
Always online
The end of boredom
Monotask queuing
Not knowing
Waiting by THE phone
To be social is to share
Prosumer
(my apologies, it is a really ugly word)
Performance lifestyle
Truman show delusion
My amazing coffee
Back to readers
Cloudreading: Readability & Evernote… (& books)
The bling factor
What we chose to read
Recommendations & reviews
Algorithmic serendipity
Dream of non-judgmental reading
How we read
Changing the marketplace
More information
User generated content
Personal data & walled gardens
Pricing models & purpose of copyright
Alternative marketplaces
Only technology(spot the ethical dilemma?)
XKCDMicrosoft(Oct 2012)
iTunesAmazonFacebook
What do the people who control what we can do, think?
Giving people what they want
A Squirrel Dying In Your Front Yard May Be More Relevant To
Your Interests Right Now Than People
Dying In AfricaMark Zuckerberg
What does it all mean?
Old stupidity or new intelligence?
The death of languages
Endless personal library
End of culture: can the infinite be shared?
Tailored books: what sells in Nebraska or Sweden
The Gutenberg Parenthesis
The conservative illusion
There is no book… there are still readers
Proud to be an algorithmic anomaly
End democracy! Librarians as proud
gatekeepers.
Culture is inevitable, copyright is not
THANKS!
Mathias Klang [email protected] or @klang67
www.digital-rights.net
Image & licensing info in the notes section of slides.
Images at www.flickr.com (or specifically stated).
This ppt licensed: Creative Commons BY-NC-SA
Download presentation www.slideshare.net/klang