tourism in tbilisi outlook · cosmetic procedures hair transplantation dentistry in vitro...
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Tourism inTBILISI
1
TBILISI OUTLOOK
TBILISI PROFILE
Population 1.1 Million
Average Monthly Salary 450 USD
Labour Force 440 100 prs.
Share of Labour Force inPopulation 40%
GDP Per Capita 6556 USD
Tbilisi Share in Country GDP 49 %
NUMBEO
13th safest city in the world
Encourages investment activities throughout the cityCreates the investment portfolio for future reference
Investment Support & Promotion
Develops brand of the city on local & international levelCarries out activities to develop tourism infrastructure & new attractions
Tourism Support & Promotion
Creates urban-economic profile of the city Collects and processes statistical data related to the economic development of the city
Research & Analytics
Develops and implements entrepreneurial projects to stimulate local economic development
Business Development & Innovations Support
Plastic Surgeries
Cosmetic Procedures
Hair Transplantation
Dentistry
In vitro Fertilization
Fashion Design
Filming
Traditional Craft
Hospitality
Spa & Wellness
Rehabilitation Centers
Resort Hotels
Healthcare Creative IndustryEntertainment & Retail
Family Entertainment
KEYINVESTMENT SECTORS
HOSPITALITY SECTOR
Tbilisi TV Tower represents one of the main landmarks of the city
Opportunities
Development of MICE tourism
Development of wellness resorts
Planned activities
Diversification of tourism offerings
City Brand development to emphasize investments in tourism
Expend offerings for Cultural tourism
Introduction of training and vocationalprograms
Research was carried out by Deloitte Georgia
HEALTHCARE SECTOR
Tbilisi TV Tower represents one of the main landmarks of the city
Opportunities
Attraction of medical tourists for plastic surgery from Middle East
Development of medical tourism for in vitro fertilization and bacteriology
Planned activities
Promotion of all-inclusive packages to attract more medical tourists
Preparation of infrastructure and human resources for serving international patients
Research was carried out by Deloitte Georgia
ENTERTAINMENT & RETAIL
Tbilisi TV Tower represents one of the main landmarks of the city
Opportunities
Low barriers to entry
Low corruption rate & no protectionism
Planned activities
Development of specific retail and entertainment zones
Formulation of long-term vision for focused subsector promotion
Research was carried out by Deloitte Georgia
CREATIVE SECTOR
Tbilisi TV Tower represents one of the main landmarks of the city
Opportunities
Internationally recognized work of local agencies with local talent on staff
Strong governmental support to Film and Ads sector
Planned activities
Promotion of products designed and producedin Tbilisi
Nurturing creation of international brands
Development & promotion of specific courses and programs at educational institutions
Research was carried out by Deloitte Georgia
PHARMACEUTICAL SECTOR
Tbilisi TV Tower represents one of the main landmarks of the city
Opportunities
R&D niche in Bacteriophages
Potential of Manufacturing hub
Lack of price regulations
High mark-up
Planned activities
Relocation of cluster production facilities
Promotion of Georgia’s expertise in Bacteriophage and support wider use
Research was carried out by Deloitte Georgia
TBILISI THEME PARK
Tbilisi TV Tower represents one of the main landmarks of the city
Land plot is featured with favorable locational properties such as vicinity to the waterfront, existing vegetation cover, neighboring tourist attractions, spectacular scenery and superlative recreational environment
TBILISI SEA SURROUNDINGS TOTAL AREA 180 HA
Development functions
Resort type hotel
Retail and F&B clustersIn-door and out-door attractions Water parkOther exclusive tourist experience opportunities
TV TOWERRE-DEVELOPMENT
Tbilisi TV Tower represents one of the main landmarks of the city
Investment project foresees development of a concept restaurant, visitor’s center, panoramic viewing platform and different tourism related attractions at +70 m
Development Cost USD 10 mln
Number of Visitors/Annual 350 000
Feasibility study is available by Estonian company KOKO Architects
REPLACEMENT OF AGING HOUSING STOCK
Tbilisi TV Tower represents one of the main landmarks of the city
Selection criteria for the bidder is the max amount of residential area provided in return for the land
Approximate investment amount for the smallest lot USD 2 mln
Approximate investment amount forthe largest lot USD 46 mln
INVESTORS WILL BE GRANTED MUNICIPALITY LANDS FOR A SYMBOLIC PRICE (1 GEL)
UNDERGROUND PARKING LOTS
Tbilisi TV Tower represents one of the main landmarks of the city
Five identified sweet spot locations in the citymost demanded areas
Cumulative Investment USD 17.5 mln
Total capacity of parking lots 1268
INVESTORS WILL BE GRANTED MUNICIPALITY LANDS FOR A SYMBOLIC PRICE (1 GEL)
