ux strat europe, francesco cara: "strategies to harness the internet of things for...
TRANSCRIPT
Strategies to harness
IoT and the web for sustainability
Francesco Cara @frakara
UX STRAT Europe, Amsterdam June 5th, 2015
We believe the next opportunity is what we call the
“cleanweb”:
a form of clean tech that takes advantage of the internet, social media and mobile communications to alter how we consume resources, relate to the
world, interact with each other, and pursue economic growth.
The world’s current ecological, demographic, and economic trajectory is unsustainable, meaning that if we continue with “business as usual” we will hit social and
ecological crises with calamitous results.
Jeffrey Sachs, Common Wealth, 2008, p. 7
Nasa, Blue Marbel 2012
In 2050
More than 9.2 billion people
Global average surface temperature +0.5/1.5°C
IPCC Climate change 2014, Synthesis Report, p. 9
The world population situation in 2014, United Nations , p. 5
The Parties included in Annex I shall, individually or jointly, ensure that their aggregate anthropogenic
carbon dioxide equivalent emissions of the greenhouse gases
listed in Annex A do not exceed their assigned amounts with a view to reducing their overall emissions of such gases by at least 5 per cent
below 1990 levels in the commitment period 2008 to 2012
(art. 3.1).
The ultimate objective of this Convention is to achieve
stabilization of greenhouse gas
concentrations in the atmosphere at a level that would prevent
dangerous anthropogenic interference with the climate
system (art. 2 Objective).
Rio de Janeiro
United Nations Framework Convention
on Climate Change, signed 1992
Kyoto Protocol
drawn 1997, ratified 2005
…..deep cuts in global greenhouse gas emissions are required
according to science with a view to reducing global greenhouse gas
emissions so as to hold the increase in global average temperature
below 2°C above
preindustrial levels
(decision 1/CP.16 I.4).
Cancun agreements adopted 2010
23 years of global negotiations
26 years of social transformation
Transparency
Collective Intelligence
Self-publishing
Social media
Multicasting
Share and stream all videos
User ratings, reviews and
recommendations
Micro-commerce
Access to all the world data,
information, knowledge
Social networking
1-1, 1-many asynch communication
Download all music
Massive
Multiplier
Gaming
Self-expression
P2P news circulation,
coordination
Collaborative consumption
Shopping, travel,
banking, taxes
Political action
Photo
communication
Low-entry
barrier to innovation
All, Always
Everywhere
What has made this transformation possible
1. Challenge dominant models
2. Innovate
3. Take advantage of all the resources
4. Be open, collaborate
5. Scale
6. Iterate
Cleanweb proposals for change
ENERGYFOOD MOBILITY
THINGS WATER ENVIRONMENT
FARMDROP ABUNDANCEGENERATION
MOTIT
AIR QUALITY EGGDRIBLETRENTLUGGAGE
source, North Country Public Radio
The transition from an extractive…
From extractive to regenerative
photo by Twiga 269 @Flickrsource, North Country public radio
Thank you!
@frakara