UX Trends in Digital World

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User Experience

The UX is not just about creating better user interfaces.

Every aspect of the user's interaction with a product, service,

or company that make up the user's perceptions of the whole.

User Experience is important!

Users are important!

UX vs UI

User Experience

Internet of Things

The Internet of things is

the network of physical

devices, vehicles, home

appliances, and other items

embedded with electronics,

software, sensors, and

network connectivity which

enable these objects to

connect and exchange data.

STATISTA: Internet of Things (IoT) connected devices

installed base worldwide from 2015 to 2025 (in

billions)

No IoT

for

IoT’s sake

Wow, we can finally get the internet in

an umbrella!

Understand

people and

context

• Who are our users? - What are their unique

personas, drivers and desires?

• Physical environment - Where, when, why

and how are users interacting with our

products and services?

Looking beyond

the screen

• No interfaces

• Invisible interfaces

• Conversational interfaces

Inter-usability

&

Consistent look

and feel

One app to rule

them all

Works

Locally

When designing for IoT, don’t assume

always-on internet connectivity.

Minimize

interruptions

• Make the notifications high-quality

• The frequency of notifications should be

minimal

• Provide users with the final say in how and

when they are notified

Keep your IoT

devices safe

Consider design

patterns

The less buttons on-screen, more

space for valuable content

Small screens,

every pixel counted

One Screen, one Task

Dummy users

Don’t assume your users know what you

know

The unboxing

experience

The ideal user experience is as little setup as possible

Minimum

Lovable

Product

Final word

“Design is not just what it looks like

and feels like. Design is how it

works.”

Steve Jobs

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