venture hacks: winning the hearts and minds of investors - bill reichert - igniters meetup
DESCRIPTION
Bill Reichert was a founding board member and a Chairman of the Churchill Club, and a Board Member of the Silicon Valley Association of Startup Entrepreneurs. Currently he is the Chairman of the Small Fund Roundtable of the VC Taskforce and a member of the Council on Foreign Relations in New York. Learn the right way to Pitch to Investors, from Bill Reichert Garage Technology Ventures A talk about the importance of getting to Wow, and why almost all the advice entrepreneurs get about pitching to investors is wrong. Bill Reichert, Managing Director, Garage Technology Ventures Bill Reichert has over 20 years of experience as an entrepreneur and operating executive. Since joining Garage in 1998, Bill has focused on early-stage information technology and materials science companies. He has been a board director or board observer at CaseStack, WhiteHat Security, ClearFuels Technology, Simply Hired, MiaSole, D.light Design, ThermoCeramix, and VisaNow, among others. Prior to Garage, Bill was a co-founder or senior executive in several venture-backed technology startups, including Trademark Software, The Learning Company, and Academic Systems. Earlier in his career, he worked at McKinsey & Company, Brown Brothers Harriman & Co., and the World Bank. Bill earned a B.A. at Harvard College and an M.B.A. from Stanford University.TRANSCRIPT
Speaker: Bill Reichert
Igniters MeetupVenture Hacks: ‘Winning the Hearts and Minds of Investors'
Sponsored by:
Hosted by: http://www.vorkspace.com- Workspace of the Future
http://meetup.com/igniter
GETTING TO
Crafting a Compellin
g Summary
of Your Value
PropositionBill Reichert Managing Director Garage Technology Ventures
Pitch Coach Wisdom:
Start with the problemTell a story
Follow this templateShow your passion
Explain what you doShow a big market
Tell them your exit strategy.
You have 20 seconds . . .
Or go home.
To be COMPELLING !!
Typical Elevator Pitch
”CoolCo is a dynamic startup company that has developed a revolutionary
technology that is going to disrupt our $56 billion industry. Our team has over 45 years of combined experience, and we have three patents pending. We
project that our curve-jumping, paradigm-shifting solution will transform . . .“
Huh ??
YOU
WOW
When do you need to Wow?
Pitching to investorsTalking to customersSchmoozing at eventsPosting updatesRecruiting employeesLooking for strategic partnersSending out emailsOn your websiteLeaving voice mailsPress releases, marketing materialsTeam trainingALL THE TIME!
BE CLEARWhat do you do?
BE CREDIBLE Can we believe you?
BE COMPELLING How much better are you?How are you different?
Model for crafting your WOW!
1DESCRIPTION
What do you do better than anyone?
Model for crafting your WOW!
2BENEFIT
What compelling benefit do you offer to whom?
Model for crafting your WOW!
3DIFFERENTIATIONHow are you different?
Model for crafting your WOW!
1 2
3
G E T T I N G T O W O WA L T E R N A T I V E A P P R O A C H E SALTERNATIVE APPROACHES
T e l l a S T O R YP a i n t a P I C T U R E
Imagine if . . .
Use an ANALOGY
Drop a really big name
G r e g H o l s e n4 0 8 / 2 6 0 / 5 3 2 64 0 8 / 6 8 5 / 1 0 0 8G r e g . H o l s e n @ r o c k p o i n t s t u d i o s . c o m
E N G A G I N G P R E S E N TAT I O N S T H AT T E L L S T O R I E S W I T H O U T C O M E SP O W E R P O I N T P R E Z I F I L M V I D E O T R A N S M E D I A
TURN YOUR PRESENTATION AROUND
“Art of the Start”Online course at Skillshare.com
For questions, comments, or slides
@billreichert
R E S O U R C E S F O R E N T R E P R E N E U R S .
Garage website:http://www.garage.com
w w w. g a r a g e . c o m
Speaker: Bill Reichert
Igniters MeetupVenture Hacks: ‘Winning the Hearts and Minds of Investors'
Sponsored by:
Hosted by: http://www.vorkspace.com- Workspace of the Future
http://meetup.com/igniter