vms one sheet

LocalRelationships

Offer

Seasonality

Drive ResponseAudience

Tracking

Print & DigitalReal-Time

MessageRecognition

BrandTargeting

Reach

Blue Envelope &Valpak.com

Pak-Trak™Valpak

SEM

Social

Valpak® Media Solutions

of SMBs usefacebook toconnect with

customers

1 Branding 2 Content Strategy 3 Audience Development

2/3

Our 3 StepApproach:

80%of SMBs with a website

are unhappy with it

Touch 9 out of 10U.S. households in the

mail with RedPlum

Since 2010mobile searcheshave grown by

400%

Features:• Text Ads, Display Ads• Distribution: Local, National and International (targeted)• Cost: Cost Per M (impression) or Cost Per Click• Traffic Reporting• Conversion Tracking

4in5consumers conductlocal searches on

search engine

of computer andtablet users want adscustomized to their

zip code

of smartphone usersuse get directions

or call button

72%

68%

Through Call Tracking, Google Analyticsand Unique Landing Pages, this innovativetool demonstrates how consumers turn intoleads from Valpak & Valpak.com.

The Blue Envelope and Valpak digital platforms will always be at the core of we do. Our proven print & digital platforms drive response and awareness and

complement our new media solutions.

97%of consumers

search for localbusinesses online

50%of internet searches

come from amobile device

look through all offersin the envelope

78%of consumers openthe Blue Envelope

85%

90%of clicks go tosites on page 1

SEO

At the core of Valpak are the unique strengths only our brand can offer

68%

MailAchieve additional reach and frequency with targeted direct-mail solutions available independently or in addition to the Blue Envelope®.

RedPlumCapitalize on RedPlum’s reach of 100 million households per week by mailing with RedPlum when not mailing in the Blue Envelope or when looking to mail to other areas.

Formats: Supersized Single Panel, 2-3 Panel Flyers

SOLO MailStay top-of-mind and target households by hundreds of demographics, including age, gender, income level and home ownership, with SOLO Mail.

Formats: Postcards, Booklets, Loyalty Cards and more

SEMReach millions of potential customers with SEM campaigns and ads created for Google. With multiple ad spending levels available, get the package that matches consumer demand and available budget.

Packages:• $100–$249 Ad Budget

1 Landing page, 1 Call Tracking number

• $250–$499 Ad Budget1 Landing page, 1 Call tracking number



• $1000–$2499 Ad Budget2 Landing pages, form installation, Call tracking system, 2 Call tracking numbers

• $2500+ Ad Budget4 Landing pages, form installation, Call trackingsystem, 4 Call tracking numbers

SEOGet found on the Web by increasing search rankings on Google, Yahoo!, Bing and other search engines using search engine optimization.

Packages:*• 3 Keyword

3 keywords, optimization of 3 Web pages, 6 meta descriptions & 6 title tags

• 5 Keyword5 keywords, optimization of 5 Web pages,10 meta descriptions & 10 title tags



*All packages are for 1 location only and submitted to local directories.

Local claiming packages available to claim your Google, Yahoo and Bing local pages and submit to local directories. Postards, Booklets and all other formats available.

WebsiteMake a memorable first impression with a responsive, attractive website that includes basic SEO and custom colors, logos and artwork.

Packages:• 5-Page Templated Website

• 3-, 5- or 10-Page Custom Websites

• Mobile-Exclusive Website

SocialBuild consumer engagement, increase awareness and interact with consumers.

Packages:• Social Presence

Build social pages, ongoing content creation and fan-building ads

• Facebook ManagementBuild Facebook page, content strategy, custom URL, link-building, ongoing content creation and fan-building ads

• Facebook TabsDesign, creation and implementationof 2 Facebook tabs

• Accelerated Facebook Fan BuildingDesign, write and implement two additionalfan-building ads

• Twitter Branding & ManagementSet up account, build page and write up to 50 monthly tweets

• Google+ Branding & ManagementSet up account, build page and write up to 20 monthly posts

Mail

Website

vms one sheet

Documents