webinar excellence...the power of ux our experience from past projects highlights the impact an...

Planning & Forecasting ExcellenceCONNECT | PREDICT | EXPLORE

Planning and forecasting excellence in the experience economyMay 14, 2020

Webinar

© 2020 Deloitte Consulting AG

Planning & Forecasting in the Experience Economy

Your panel today

May 14, 2020

Nick Vandesype

Planning & Forecasting Excellence

Deloitte Switzerland

[email protected]

Berkin Oezcan

Digital Experience & Innovation

Deloitte Digital

[email protected]

Webinar 4

Christian Reichel

Planning & Forecasting Excellence

Deloitte Switzerland

[email protected]

Marcin Skucz

Creative Director

Deloitte Digital

[email protected]


IndustriesJob roles

Consumer

Energy, Resources & Industrials

Financial Services

Lice Sciences & Health Care

Technology, Media & Telecommunication

Head Planning & Performance

Finance DirectorGroup Controller

Manager Strategy & Planning

Head of Sales

Head Finance Transformation

CIOCFO

Consultant

Senior Research Consultant

IT Finance Director

Director Consolidation & Reporting

Project manager

HR Analytics

Finance System Analyst

Head Digital & Analytics

Controller

Solution Engineer

Finance Analyst

Manager Business Development & Planning

CEO

Sales Director

Global Mobility Manager

IntroductionThe power of

UXThe key

ingredientsTaking the first step


The power of User Experience (UX)

Currently discussing:


May 14, 2020

Webinar 4


UXThe key



Experiences

Experiences must be the ultimate goal of companies to drive differentiation and value for the customer which drive growth of margin in the end.

Companies focusing on experiences outperform others and drive success and value generation.


UXThe key



The power of UX

Our experience from past projects highlights the impact an engaging UX can have.

As this example from a client in the automotive industry shows, after the launch of a new experience time to complete tasks, time to find information and stress level where reduced while at the same time the emotional appeal increased.

This can only be achieved by a deep understanding of the users, their needs, pain points and desires regarding the solution.


UXThe key


Before project

After project

Emotional appeal

Stress level Time to find information

Time to complete

tasks

- 52% - 51%- 44%+ 44%


Key ingredientsCurrently discussing:


May 14, 2020

Webinar 4


UXThe key




UXThe key


Keep in mind some core design principles such as consistency, colour, hierarchy, noise gate and affordance in

order to provide an effective, engaging and approachable data visualization. All those principles are intersections

and influence each other.

Data Visualization

D e s ign


Colour & Hierarchy


UXThe key


Traffic Lights

Not all lights are on at the same time. This makes the content comprehensible and helps to understand the hierarchy immediately.



UXThe key


Get the idea right

D I S C O V E R D E F I N E D E V E L O P D E L I V E R

Get the right ideaVenturePathEthnographic Research



UXThe key


User Journey

Momentsthat Matter

PersonaDefinition

Clickable UI Design Prototype

User Flow & Wireframes

Fast Prototyping and Testing


Taking the first stepCurrently discussing:


May 14, 2020

Webinar 4


UXThe key



Run scenarios and analyse impact of events

Access to 3+ million external data points

Flag risks and opportunities and take action

Understand sensitivity of leading indicators

Manage events and analyse impact

Assess correlation between profit & loss items and leading indicators

Get started today,

plan tomorrow

Planning & Forecasting ExcellenceCONNECT | PREDICT | EXPLORE

Nick [email protected]

Christian [email protected]

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webinar excellence...the power of ux our experience from past projects highlights the impact an...

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