why tall guys dress like shit?
DESCRIPTION
Short presentation on why tall guys dress like shit and what to do about it. Otherwise know as our Brand Manifesto. Skinny LatvianTRANSCRIPT
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Who is Skinny? Brand Manifesto
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WARNING: Occasional swear word will be used, along with side boob or two, you’ve been warned.
Mind you, nothing hardcore will be here, it’s a branding presentation aster all.
Ok, let’s get into this.
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It all started with the walk over the bridge
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This bridge
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I had epiphany on that bridge, about something that has
bugged me for most of my life
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Here’s a well known fact: Tall guy’s dress like shit
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Just look at this…
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I was one of them… (circa 2001, look at those fancy silver jeans, 3 sizes too big)
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But why oh why do we do that? Just go to freaking
Zara or H&M and get some slim fit pants, you say
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If only it was that easy…
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You see, tall guys dress like shit because nobody
gives a shit about us
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High street retailers DO NOT make pants longer than size 34”
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Aster all, we’re only 5%
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If you’re taller than 6’4” (194cm) you’re basically screwed,
you will have to dress like shit, forever ever...
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Or go to a tailor…
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Or pretend that you’re
always going to a gym…
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Is there another way?
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Yes there is, glad you asked
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Say Hello to…
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Lifestyle brand for tall, skinny guys (and girls)
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We make (slim fit, extra long) clothing specifically for tall
people, so they don’t need to look like dorks anymore
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Our vision
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When you’re tall, people will look at you, so
better look good when they do
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Our mission
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Help (tall, skinny) people be comfortable in their own skin
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Or, as a man much wiser that
us, said it a century ago…
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Our values
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We only make extra long sizes that normal shops don’t stock - 36” and 38” inseam length
(you can still wear our pants if you’re shorter, just roll ‘em or cut ‘em)
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Every item has a trademark quirkiness, be it little skinnies
printed inside the bright pockets of the pants or funny
quotes on our sweaters
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Premium fabrics from Italian mills & durable stitching. All garments are made in Latvia.
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The real world is full of color, so are we, there is enough grey and black out there
already.
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Irony is not dead on us
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When you’re over 6’4”, you have to have a sense of humor, otherwise you’ll
lead a very lonesome life
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Stop trying to blend in, be yourself, accept your height and use it to your advantage
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Clothes you wear are part of you, they make you feel more confident, more mysterious,
more sexy, whatever it is, but it is you, supercharged.
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Actions have consequences
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Think. Don’t buy the cheapest, don’t by the most expensive. Those are lazy choices and
you’re not lazy.
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Are not colors
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No seasons
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No ego
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If you like them, that’s cool, but we don’t, sorry
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No man-purses, just no
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No mega logos
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No bling belts
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No fluffy scarfs
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If you can walk in any chain store and find pants that fit you, we’re probably not for
you, you’re sorted
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We do not have ambition to become a high street brand.
We want to service small, but neglected audience in need
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There is only one question lest…
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Are you Skinny?
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Choose. And if it’s not us, that’s ok. We’re not for everyone, just like you.
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And remember…
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