winter programme entrepreneurship in russia 02 january 15 ... · competitive intelligence 10.00 –...
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WINTER PROGRAMME Entrepreneurship in Russia
02 January ─ 15 January 2019
Good reasons to study at MIRBIS Institute – Moscow International Higher Business SchoolMIRBIS is one of the leading educational institutions of Russia in business education. MIRBIS successfully implements the most promising Russian and international programmes of higher economic and business education.
MIRBIS is located in Moscow - major political, economic, cultural, and scientific center of Russia.
Moscow is the home to the country’s largest banks and many of its largest companies. One of the world’s largest urban econ-omies and is also one of the fastest growing tourist destinations in the world.
Entrepreneurship in the modern economic system is one of the primary elements, the structure on which the market is based.
According to leading consulting company (PwC report “World in 2050”), Russia has a high potential of economic growth in the midterm and long-term outlook.
The purpose of the WInter Programme is to provide students with a conceptual framework and practical ideas for under-standing Entrepreneurship in Russia.
This programme was created as a puzzle, as a balanced set of measures to engage students in the environment of Russian business and culture.
General Information Public: BA students.
Teaching language: English.
Dates: 02.01.19 - 15.01.19
Programme ContentThe WInter Programme includes lectures, workshops, Russian language classes, personal study time and company visits.
The teaching content provides an integrated view of entrepreneurship in Russia and investment opportunities in this area.
Specific topics include:
• Culture and History of Russia
• Russia Today: Its role as one of major global players
• Economic Geography. Sustainable Development
• Russia’s Entrepreneurship Ecosystem
• Investments in Russian economy
• Competitive Intelligence
• Marketing Management and PR in Russia
• Russian Language
Assessment MethodsStudents will complete and be graded on group projects presentation. The topic of group project is doing business in Russia.
Credits Students who successfully complete the programme will be awarded 6 ECTS
Accommodation WInter School participants will be accommodated in a hotel. Shared rooms. Breakfast is included.(13 nights)
Programme Fee 1000 €*50 Euros – Non-refundable application fee (included into the programme fee)
The Programme fee covers:
• Airport pick-up services• Accommodation (shared room with breakfast)• Invitation letters for obtaining Russian visa• Delivery of invitation letters (Pony Express)• Lectures, workshops, Russian language classes• Teaching material• Coffee breaks• MIRBIS gifts (souvenirs)• Certificate by course completion
• Company visits • MIRBIS library • WiFi access inside the School• MIRBIS Gym• Sightseeing excursions (Red Square and the Kremlin
museums, Zhostovo, Museum of cosmonautics, bus tour around Moscow)
• Transport for some excursions • Farewell Dinner
NOTE: the programme fee does NOT include: air tickets, visa fees, medical insurance, meals.
Wednesday Thursday Friday Saturday Sunday Monday Tuesday Wednesday
02.01.2019 03.01.2019 04.01.2019 05.01.2019 06.01.2019 07.01.2019 08.01.2019 09.01.2019
Arrival to Moscow Transfer from the airport to the hotel
08.00 – meeting in the Hotel lobby
Travel to MIRBIS by metro
10.00 – 12.15
Lecture 2
Russia Today: Its role as one of major global players
10.00 – 12.15
Lecture 3
Economic Geography. Sustainable Development
10.00 – 12.15
Lecture 4
Russia’s Entrepreneurship Ecosystem
10.00 – 12.15
Lecture 5
Investments in Russian economy
Whole day excursion to Zhostovo decorative art manufactory (Zhostovo painting is an old Russian folk handicraft of painting on metal trays, which still exists in a village of Zhostovo in the Moscow Oblast)
Travelling by bus
Bus tour around Moscow with anEnglish speaking guide
Visit to Red Squareand the Kremlin museums
09.30-10.30
Introduction and welcome to MIRBISCampus Tour
10.30 – 12.00
Lecture 1
Culture and History of Russia
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
14.00 – 17.15
Russian language class
14.00 – 15.30
Russian language class
14.00
Ice cream factory
Travelling by subway
14.00 – 15.30
Russian language class
14.00
Company visit:
Russia Today/Yandex/Rambler/Mail/Internet InitiativesDevelopment Fund IIDF
15.30
Workshop(discussing and preparation of the group project)15.30
Self-Study
Free time Free time Free time Free time Free time
Wednesday Thursday Friday Saturday Sunday Tuesday Wednesday
10.01.2019 11.01.2019 12.01.2019 13.01.2019 14.01.2019 15.01.2019 16.01.2019
10.00 – 12.15
Work on groupprojects
10.00 – 12.15
Lecture 6
Competitive Intelligence
10.00 – 12.15
Lecture 7
Innovations in Russia
10.00 – 12.15
Lecture 8
Marketing Management and PR in Russia
10.00 – 12.15
Group project presentation
Leaving Moscow (transfer from the hotel to the airport)
Or optional 2-day trip to St. Petersburg (* detailed information will be provided upon a request)
Or optional 2-day trip to St. Petersburg
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
12.15-14.00
Lunch
14.00
Company visit Russian cosmetics factory Svoboda
14.00
Excursion Museum of Cosmonautics
14.00 – 15.30
Russian language class
14.00-17.15
Workshop (Work on group projects, preparations for the presentations)
14.00-17.00
Feedback session &certificate awarding ceremony
15.30
Self-Study
Free time Free time (Park VDNKH)
Free time (optional Gorkiy Park)
Free time(optional –Visiting Izmailovo Kremlin and Izmailovsky Market)
17.00
Farewell dinner (Taras Bulba, Varenichnaya #1 or MIRBIS canteen)
*Please note that the schedule may be subject to change under certain circumstances.
Contact US
Sabina [email protected]@mirbis.ru109147, Moscow, Marksistskaya str. 34/7 Tel: (499) 110-41-80
Cosmetics factory Svoboda
Red Square
Ice cream factory
Zhostovo
Museum of cosmonautics
Internet Initiatives Development Fund
RT
Yandex
*optional:
trip to St. Petersburg
(plus 400 Euros)
Day 1 • Arrival to St.Petersburg
• Accommodation
• Breakfast at the hotel
• Excursions: Peter and Paul fortress, St. Isaac’s Cathedral, a visit to Aurora
• Dinner
Day 2 • Breakfast at the hotel
• Excursion: the Hermitage
• Lunch
• Excursion: Peterhof
• Dinner
• Departure