wwt 2010: female ferocity

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www.womenwhotech.com Alpha Bitch Need Help? Call ReadyTalk Support at 1-800- 843-9166 PANELISTS: Genevieve Bell, Heather Harde, and Elisa Camahort Page MODERATOR: Cathy Brooks Female Ferocity as a Business Asset Perspectives from three women who lead the pack Powered by:

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This panel will explore how tapping your own personal Alpha Bitch can be a good thing. Panelists: Genevieve Bell, Intel, Cathy Brooks, Social Media Hour, Elisa Camahort Page, BlogHer, and Heather Harde, TechCrunch

TRANSCRIPT

Page 1: WWT 2010: Female Ferocity

www.womenwhotech.com

Alpha Bitch

Need Help?Call ReadyTalk Support at 1-800-843-9166

PANELISTS:

Genevieve Bell, Heather Harde, and Elisa Camahort Page

MODERATOR:

Cathy Brooks

Female Ferocity as a Business Asset

Perspectives from three women who lead the pack

Powered by:

Page 2: WWT 2010: Female Ferocity

www.womenwhotech.com

• For phone audio, please dial:

800-920-2997 (toll-free)

212-231-2907 (toll number)

Page 3: WWT 2010: Female Ferocity

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A little housekeeping:

• The webinar will be recorded. A link to the recording and the slides from today’s presentation will be emailed to you later today.

• A post-webinar survey will open when you close out of the webinar, please help us better our programming by completing it.

• Phones will be muted.

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Stay engaged!

• Please ask questions and comment by:Typing in the chat box. We’ll respond via chat or over the phone when appropriate. If it is information to share with the whole audience, we’ll chat it to everyone.

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Alpha Bitch:

Female Ferocity as a Business Asset

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Genevieve Bell - Intel

• Intel Fellow, Intel Labs; Director, Interaction & Experience Research

• Joined Intel in 1998 as part of the company’s first social science oriented research team

• Published extensively on range of subjects focused on intersection of technology and society

• Prior to Intel, lectured in Department of Anthropology at Stanford University

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Elisa Camahort Page - BlogHer

• Co-Founder & COO - BlogHer

• Leads events, marketing, public relations and research as well as overseeing all company operations

• Prior to BlogHer, ran WorkerBees - a marketing consultancy that was on leading edge of integrating marketing with social media

• Founding Fellow of Society for New Communications Research

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Heather Harde - TechCrunch

• CEO, TechCrunch

• Prior to TechCrunch was on founding team of Fox Interactive Media and was SVP of Mergers & Acquisitions

• Has focused much of career at the crossroad where technology impacts media

• Began her career as investment banker working in New York and Tokyo on corporate advisory & private-equity transactions

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Cathy Brooks - Other Than That

• Founder, Other Than That; Exec. Producer/Host, Social Media Hour

• Helps companies & individuals navigate the complexities of persuasive storytelling in business

• Produces & hosts a live, weekly, broadcast focused on the impact of technology on business & society

• Previously has run business development for tech start-ups, headed the talent department for a TV network and curated the content for myriad top tech events.

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Poll Questions to add:

Do you consider yourself fierce?YesNo

Do you consider being a woman an asset or a liability in business?AssetLiability

Do you think women should “take back” the dreaded “B” word?YesNo